RightMessage Pricing Overview

RightMessage gave me x-ray vision into my email list. It allowed me to learn exactly who is on my email list, what they need help with, and what's important to them. These insights have already helped me increase profitability. And the personalization feature has helped me increase sales, as well. Review collected by and hosted on G2.com.

There is a lot you can do with it. It does take a lot of focus if you want to max out it's potential. There's an 80/20 factor here, obviously, and most people will get huge results from basic segmentation and personalization. But it is a deep, robust tool that takes some strategic thinking. Review collected by and hosted on G2.com.

Everyone tells marketers and business owners that they should segment their database. But it's always been difficult to figure out how to do it. RightMessage does the 'how' of segmentation. I like that RightMessage is very practical. You can survey your website visitors, get information about them, launch that survey quickly, and then sync that data back to your specific CRM. It's the only off-the-shelf company I've come across that solves the segmentation problem. The main feature we've used is the lead capture tool, and then using the information we collect to change the copy on the website so that the right user sees the right copy on the website. Review collected by and hosted on G2.com.

The thing you need to understand about RightMessage is that there is a steep learning curve if you are going to do it the right way. You need to first define what your segments are, create a survey and create questions to define those segments, and then you need to understand how you are going to use segmentation data on the website. Coming up with all this is simple once you know. But it takes a while to figure out the strategy. So if you are going to get ALL the value from RightMessage you need to be prepared for the learning curve. Review collected by and hosted on G2.com.