[ Rakuten... Reviews ](https://www.g2.com/products/rakuten-advertising/reviews) [ Rakuten... Reviews ](https://www.g2.com/products/rakuten-advertising/reviews) # Rakuten Advertising Pricing Overview [Editedit](https://my.g2.com/rakuten-advertising/pricings) **Rakuten Advertising has not provided pricing information for this product or service.** This is common practice for software sellers and service providers. Contact Rakuten Advertising to obtain current pricing. Pricing information for Rakuten Advertising is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase Rakuten Advertising must be conducted with the seller. Pricing information was last updated on January 04, 2021 Show More ## Pricing Insights Averages based on real user reviews. ### Time to Implement 1 month ### Return on Investment 2 months ### Average Discount 9% ### Perceived Cost $$$$$ ## Top-Rated Alternatives [ ![impact.com](https://images.g2crowd.com/uploads/product/hd_favicon/9a208043d1d4a5af8252dfcbeeebd301/impact-com.svg "impact.com") impact.com 4.4/5 (2,263) ](https://www.g2.com/products/impact-com/reviews) [ ![Awin](https://images.g2crowd.com/uploads/product/hd_favicon/c0d1401fea9895f17009903186477f6b/awin-com.svg "Awin") Awin 4.1/5 (453) ](https://www.g2.com/products/awin-com/reviews) [ ![CJ Affiliate Marketing Solution](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_80f23e619fffde49d17747631422f6cc/cj-affiliate-marketing-solution.jpg "CJ Affiliate Marketing Solution") CJ Affiliate Marketing Solution 3.7/5 (47) ](https://www.g2.com/products/cj-affiliate-marketing-solution/reviews) [ View All Alternatives ](https://www.g2.com/products/rakuten-advertising/competitors/alternatives) ## Rakuten Advertising Pricing Reviews (2) ![Verified User in Cosmetics](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Cosmetics") UC Verified User in Cosmetics Mid-Market (51-1000 emp.) 1/22/2026 More Options - - [Respond as Rakuten Advertising](https://www.g2.com/survey_responses/rakuten-advertising-review-12246469/official_response/new) "Strong Partnership Focus, Reliable Reporting, and Global Scale with Local Expertise" 5/5 What do you like best about Rakuten Advertising? What I like best about Rakuten Advertising is its strong emphasis on partnership quality and long-term value creation. The platform is built around meaningful, performance-driven relationships rather than transactional volume, which allows advertisers and publishers to align more closely on shared goals. I also value the depth and reliability of Rakuten’s data and reporting. The transparency into performance, attribution, and partner contributions enables more informed decision-making and optimization, particularly for brands that prioritize sustainable growth. Finally, Rakuten Advertising’s global scale combined with localized expertise stands out. The ability to activate and manage partnerships across regions while still receiving market-specific support makes the platform especially effective for organizations with international ambitions. Review collected by and hosted on G2.com. What do you dislike about Rakuten Advertising? One area of potential improvement with Rakuten Advertising is the usability and flexibility of the user interface. Certain workflows—such as partner discovery, reporting customization, and navigation between tools—can feel less intuitive than expected and may require additional time or support to execute efficiently. Additionally, reporting latency and data reconciliation can occasionally be challenging, particularly when compared to more real-time platforms. Faster access to finalized performance data would improve agility for teams making time-sensitive optimization decisions. Finally, while Rakuten Advertising offers strong account support, some features and best practices could be better documented or more proactively communicated within the platform itself, reducing reliance on external guidance and improving overall self-service capability. Review collected by and hosted on G2.com. What problems is Rakuten Advertising solving and how is that benefiting you? Rakuten Advertising solves the challenge of building and scaling high-quality performance partnerships in a fragmented digital marketing ecosystem. By providing a centralized platform to discover, manage, and optimize publisher relationships, it reduces the operational complexity of affiliate and partner marketing. The platform also addresses attribution and measurement challenges by offering transparent reporting and insights into partner performance. This makes it easier to understand incremental value, justify spend, and optimize toward partners that drive meaningful business outcomes rather than last-click volume. For me, these capabilities translate into greater confidence in decision-making and more efficient use of resources. Rakuten Advertising enables a more strategic, data-driven approach to partnership marketing, allowing me to focus on long-term growth and partner quality instead of manual processes and attribution uncertainty. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Mark J.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mark J.") MJ Mark J. Contributing Editor, Personal Finance and Travel Internet Mid-Market (51-1000 emp.) 1/23/2026 More Options - - [Respond as Rakuten Advertising](https://www.g2.com/survey_responses/rakuten-advertising-review-12252623/official_response/new) "User-Friendly and Price-Effective for Affiliate Marketing" 4/5 What do you like best about Rakuten Advertising? I appreciate the ease of use when working with Rakuten Advertising. I find the link tracking really valuable for making affiliate payments easy. It's great that the initial setup was pretty straightforward. I switched to Rakuten Advertising from Impact because of the price. Review collected by and hosted on G2.com. What do you dislike about Rakuten Advertising? I have issues with double click tracking. Review collected by and hosted on G2.com. What problems is Rakuten Advertising solving and how is that benefiting you? I use Rakuten Advertising for affiliate marketing primarily for tracking and billing. Its link tracking feature makes affiliate payments straightforward. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite Rakuten Advertising Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_ab46ee2b9f736461254e0ed1b0206f10/awin-com.png "Product Avatar Image") Awin 4.1/5 (459) [ Compare Now ](https://www.g2.com/compare/awin-com-vs-rakuten-advertising) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_49eb198937c53a11ad12cb8166165b16/impact-com.png "Product Avatar Image") impact.com 4.4/5 (2,314) [ Compare Now ](https://www.g2.com/compare/rakuten-advertising-vs-impact-com) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_80f23e619fffde49d17747631422f6cc/cj-affiliate-marketing-solution.jpg "Product Avatar Image") CJ Affiliate Marketing... 3.7/5 (48) [ Compare Now ](https://www.g2.com/compare/cj-affiliate-marketing-solution-vs-rakuten-advertising) ##### Categories on G2 [ Marketing Analytics ](https://www.g2.com/categories/marketing-analytics)[ Influencer Marketing Platforms ](https://www.g2.com/categories/influencer-marketing-platforms)[ Display Advertising ](https://www.g2.com/categories/display-advertising) [ Affiliate Marketing ](https://www.g2.com/categories/affiliate-marketing)[ Retargeting ](https://www.g2.com/categories/retargeting) Show More ##### Explore More [ What platform provides analytics on visitor traffic patterns? ](https://www.g2.com/discussions/what-platform-provides-analytics-on-visitor-traffic-patterns)[ Which MDM solution offers the most secure master data governance? ](https://www.g2.com/discussions/which-mdm-solution-offers-the-most-secure-master-data-governance)[ Does the platform maintain a comprehensive, searchable catalog of discovered applications? ](https://www.g2.com/discussions/does-the-platform-maintain-a-comprehensive-searchable-catalog-of-discovered-applications) [ What are the best talent assessment software on the market ](https://www.g2.com/discussions/which-is-the-best-talent-assessment-software-in-the-market)[ What's the best DXP provider for interactive apps ](https://www.g2.com/discussions/what-s-the-best-dxp-provider-for-interactive-apps)[ Pros and Cons Details ](https://www.g2.com/products/rakuten-advertising/reviews?qs=pros-and-cons) Show More [ What platform provides analytics on visitor traffic patterns? ](https://www.g2.com/discussions/what-platform-provides-analytics-on-visitor-traffic-patterns)[ Which MDM solution offers the most secure master data governance? ](https://www.g2.com/discussions/which-mdm-solution-offers-the-most-secure-master-data-governance)[ Does the platform maintain a comprehensive, searchable catalog of discovered applications? ](https://www.g2.com/discussions/does-the-platform-maintain-a-comprehensive-searchable-catalog-of-discovered-applications) [ What are the best talent assessment software on the market ](https://www.g2.com/discussions/which-is-the-best-talent-assessment-software-in-the-market)[ What's the best DXP provider for interactive apps ](https://www.g2.com/discussions/what-s-the-best-dxp-provider-for-interactive-apps)[ Pros and Cons Details ](https://www.g2.com/products/rakuten-advertising/reviews?qs=pros-and-cons)