Quantcast Platform Reviews & Product Details

I like Quantcast Platform's infographics and ease of use. It's user-friendly, allowing me to toggle between articles effortlessly. It helps me better understand how users interact with my site, providing insights into who they are, their attributes, and metrics. This makes targeting them more meaningful. The initial setup was simple, painless, and quick.

Customer service is rather quick to respond and help with issues Review collected by and hosted on G2.com.

I would like Quantcast Platform to be integrated into the site directly, with live results.

More options to break it down by geography. Review collected by and hosted on G2.com.

I love their UI and their support. They are very proactive and very helpful. Their team can help with building audiences and also assist with the setup. They always come up with good ideas to reach the right people at the right time. The platform is very intuitive, making the initial setup very easy. Review collected by and hosted on G2.com.

I would like to have a better integration with bulk uploads, as if you want to upload more than 100 ads, it's time-consuming. Review collected by and hosted on G2.com.

What I like most about the Quantcast Platform is the strong support from the team. They are always available and proactive in helping, especially during the onboarding phase. When you start using a new dashboard, guidance is essential, and their team really makes a difference.

I also appreciate how simple and intuitive the platform is to use, combined with a wide range of powerful features that I haven’t found elsewhere. This balance between ease of use and advanced functionality makes Quantcast particularly valuable. Review collected by and hosted on G2.com.

Honestly, so far I haven’t found anything I don’t like. And this is pretty impressive for me, because I’m usually very picky. We’ll see how things go over the next few months, and if I do find anything, I’ll be sure to let you know. Review collected by and hosted on G2.com.

I find the insights from the Quantcast Platform very valuable because, thanks to the written texts, I can quickly perform an analysis without having to dive into the campaigns every time. The audience targeting based on context or keywords is very convenient. It's easy to see how the audience selection compares to the index, so I can immediately see whether I have niche targeting or broad targeting. The initial setup was also very easy; the Quantcast team had everything well prepared, and after the demo, I could get started right away. Review collected by and hosted on G2.com.

Viewability targeting often results in low delivery. So either more quality inventory needs to be added, or the technical side needs to be checked to ensure everything is correct. Review collected by and hosted on G2.com.

What I like most about the Quantcast platform is its ability to deliver high-quality, intent-based audiences at scale, backed by robust first-party data and real-time behavioral signals. The platform is intuitive and easy to navigate, making campaign setup, optimization, and reporting efficient even for complex strategies. Review collected by and hosted on G2.com.

One of the main downsides of the Quantcast platform is the lack of bulk editing functionality. Without a bulk edit option, making changes across multiple line items, creatives, or settings can be time-consuming and manual, particularly for larger or more complex campaigns. Review collected by and hosted on G2.com.

I currently use Quantcast Platform to plan, build, and launch programmatic campaigns, and I find it easy to set up compared to its main rival. The UI is pretty easy to navigate, and the reporting module is clean. What really stands out is the AI Assistant, which helped me build an 'Experiment' campaign for the first time by providing step-by-step guidance. The support from Quantcast representatives was also crucial, as they provided valuable insights into the platform's mechanics and ensured good quality assurance of the campaigns we built. Additionally, Quantcast was the top-performing platform in terms of hotel bookings for our campaigns and has since been consistently outperfoming DV360 in the same to this date. Review collected by and hosted on G2.com.

Currently, Quantcast does not provide reach reports for unique user reach, click reach, or impressions. It only supports device reach. This limitation is challenging because the current campaign I'm managing requires reporting on reach and frequency. There's potential for improvement here. Review collected by and hosted on G2.com.

What I particularly appreciate about Quantcast Platform is the ease of use and the clarity of the dashboards. The platform allows us to gain significantly in responsiveness: we can launch new campaigns very quickly, modify budgets, visuals, and adjust or optimize campaigns in real-time according to performance. The insights are precise and actionable, which facilitates decision-making and improves the effectiveness of our marketing actions. I also appreciate the availability and responsiveness of customer support. Review collected by and hosted on G2.com.

There are no major real negative points, but some advanced features require a little time to adapt to get the most out of them. More in-depth support or integrated tutorials would be a plus to speed up the learning process. It would also be interesting to develop the tracking and audience section for more detailed performance monitoring and more targeting options. Review collected by and hosted on G2.com.

I love the very "user friendly" interface of Quantcast Platform, which allows me to manage my campaigns very easily by myself. I also find it very simple to pause or modify the campaigns, even when they are already online. The initial setup of Quantcast Platform was done very easily and simply. Review collected by and hosted on G2.com.

The only less positive side is that we have to switch accounts to get an overview, but there is also an advantage in having it separated by client, although I have less of an overall view of all my online campaigns simultaneously. Review collected by and hosted on G2.com.

The DSP user interface is intuitive and straightforward, making it easy to grasp. The platform offers advanced options for analytics and audience building, and I have noticed that some of the available RTB strategies appear to be unique to Quantcast. Review collected by and hosted on G2.com.

When your tracking setup includes several conversion points, the automated reporting section currently cannot provide a summary of data for all of them. While the platform's support team is very helpful and can supply this information manually, this process does introduce some delays. Review collected by and hosted on G2.com.

I like Quantcast Platform because it keeps evolving, and there's always new features, like the AI assistant that's always there to answer my questions and improve my work efficiency. I also like the creative rating function, though I hope it becomes available for all clients and creatives because it's very helpful. Another thing I really appreciate is the reporting, which allows me to analyze the function and role of different campaign elements, like mid-funnel CTV and lower funnel conversion rates. Lastly, I find it very good that when uploading creatives from the tags, no edits are necessary, making it a very smooth process. Review collected by and hosted on G2.com.

Yeah, so there are a few things. First of all, the pixel issue because for a lot of other platforms, you can create a standalone pixel, and some clients are quite restricted in terms of implementing pixels across all sites. But in Quantcast, we require to implement a base pixel process first if you wanna create any events. It would be great if there's standalone pixel. Also, I wish there would be more detailed options for audience tracking because now it's quite broad, and targeting some niche group is quite restrictive. The new Quantcast audience we've tested is not as effective as we expected. Lastly, the rating function I mentioned before, I wish it could be available across all audiences. Review collected by and hosted on G2.com.