# QualSights Reviews
**Vendor:** QualSights  
**Category:** [User Research Tools](https://www.g2.com/categories/user-research)  
**Average Rating:** 4.6/5.0  
**Total Reviews:** 8
## About QualSights
QualSights is a next-generation insights company that develops disruptive technology that enables brands to decode human behavior with unmatched precision and depth. QualSights’ first-of-its-kind, always-on Smart Sensors allow brands to “be there” at the very moment insights happen, capturing behavioral data without relying on human recall. QualSights is the trusted insights partner of numerous Fortune 500 companies in CPG, pharmaceutical, technology and other industries, to help with product innovation, renovation, and optimization.




## QualSights Reviews
  ### 1. Qualsights makes it easy to participate in research projects

**Rating:** 5.0/5.0 stars

**Reviewed by:** Karrie C. | Sales Development Manger, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 04, 2024

**What do you like best about QualSights?**

The app is user friendly and keeps all my info in one place no need to email surveys back and forth,

**What do you dislike about QualSights?**

I did not find any down sides when using the app.

**What problems is QualSights solving and how is that benefiting you?**

It keeps all my projects with in one app. I recieve notifications about projects I am participating in right in the app so everything I need is right in front of me. No confusion or missing dead lines.

**Official Response from Kirby Aull:**

> Thank you for your positive review, Karrie! We're thrilled to hear that you find the QualSights app user-friendly and convenient for managing your projects. We appreciate your participation and look forward to supporting you in future projects!

  ### 2. An absolute pleasure to work with: efficiency, great customer support and speed

**Rating:** 5.0/5.0 stars

**Reviewed by:** Eva T. | CMI Manager, Enterprise (> 1000 emp.)

**Reviewed Date:** June 06, 2024

**What do you like best about QualSights?**

The project we run with Qualsights delivered above expectations: delivered in time (even after last minute scope additions), the teams and support are very easy to work with and always available to give advice and recommendations. We could share a lot of knowledge with the broader company which was highly appreciated, and could spread consumer empathy across borders.

**What do you dislike about QualSights?**

No big downsides, the platform is a bit hard to navigate at first but Susan and the team were here to support, on top of training materials available on demand.

**What problems is QualSights solving and how is that benefiting you?**

We had the challenge to reach out to a lot of different customers across the globe on various topics. Qualsights enabled us to do so in record time. With the asynchronous methodology, it also felt better for the consumers to answer on their own time, when that most suit them.

  ### 3. Great supplier and actionable insights

**Rating:** 5.0/5.0 stars

**Reviewed by:** Tony M. | Consumer Insights Consultant, Enterprise (> 1000 emp.)

**Reviewed Date:** June 18, 2024

**What do you like best about QualSights?**

I used Qualsights quite often as a market researcher at General Mills.  I loved that they could get feedback from consumers in the consumers' own environment (their home), and on the consumers timeline.  The videos were always very insightful and I got tons of actionable information from the research.  The price was very reasonable, cheaper than doing focus groups or online interviews, and I believe the insights were much better.

**What do you dislike about QualSights?**

Not sure there is anything I dislike.  I highly recommend them.

**What problems is QualSights solving and how is that benefiting you?**

I mostly used Qualsights in the innovation process because that was my focus for the past 10 years.  The platform works great to review new products or understand current usage of competitive products.

  ### 4. Incredible next-generation research capability

**Rating:** 5.0/5.0 stars

**Reviewed by:** Corey L. | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 16, 2024

**What do you like best about QualSights?**

QualSights is a complete game changer when it comes to doing qualitative research. Instead of doing only live interviews, I can learn from a large number of people - anywhere in the world - in any langage, and they can answer questions in their own time, in any context. It allows me to learn about consumer behavior in the moment that matters, whether it be in-store, while using the product, or any other appropriate time. I'm a huge fan and will continue to use it

**What do you dislike about QualSights?**

Sometimes it can take a lot of effort to analyze the content of the videos I collect. It's far superior to the other approaches I use for qualitative research, but it does take time and effort.

**What problems is QualSights solving and how is that benefiting you?**

Understanding consumers' needs related to various products and services

**Official Response from Kirby Aull:**

> Thanks for your review, Corey! We appreciate you taking the time to share your experience.

  ### 5. A great tool to get a Qualitative view of consumers. One of the best that I've seen!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Paras B. | Consumer & Market Insights Associate Manager- North American Foodservice, Enterprise (> 1000 emp.)

**Reviewed Date:** February 29, 2024

**What do you like best about QualSights?**

-Getting consumer recordings
-Transcripts that are easy to share
-Platform to easily help us focus on what's most important
-Team is great to work with
-We are typically able to get a strong recruit

**What do you dislike about QualSights?**

-Most of the time we are limited with questions and cannot easily follow-up. Makes it a tool to be used for only certain occassions
-Much of the tool is self service. With other agencies I typically get more resources to help consult, build decks, or help analyze

**What problems is QualSights solving and how is that benefiting you?**

I get to see a clear view of what is happening at the consumer's home or how they shop. Very rarely are you able to see such a clear sight of what is actually in the consumer's pantry and how they work in the comfort of their own home! On top of this, everything is recorded so I can watch and rewatch everything as well as share with my cross functional partners in a clear and concise way (which the platform allows me to do).

**Official Response from Kirby Aull:**

> Thank you Paras, for taking the time to leave us a four-star review! We’re glad to know that you had a positive experience with QualSights. Your feedback is valuable, and will help us as we continue to improve and grow our product and services. 

  ### 6. Help have answered your business questions

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Food & Beverages | Enterprise (> 1000 emp.)

**Reviewed Date:** June 06, 2024

**What do you like best about QualSights?**

They answered lots of our business questions and helped complement our data with how consumers cook at home. The results were able to easily be implemented into our data.

**What do you dislike about QualSights?**

There were some areas that they needed guidance on such as getting down to more information on ingredients and how a meal is prepared, but other than that they hapily helped support

**What problems is QualSights solving and how is that benefiting you?**

Understanding how Canadians cook Indian meals at home, how they order from restaurants and what they choose for Indian frozen meals.

  ### 7. Collecting consumers' product experience videos

**Rating:** 4.5/5.0 stars

**Reviewed by:** Denis  S. | Sr Specialist Quality, Enterprise (> 1000 emp.)

**Reviewed Date:** July 15, 2024

**What do you like best about QualSights?**

- Ability to collect self-moderated videos with consumers for qualitative research where questions appear on screen

**What do you dislike about QualSights?**

-Nothing to dislike.
- QualSights app delivered as expected.

**What problems is QualSights solving and how is that benefiting you?**

QualSights provided answers to our team's questions on consumers' product experience and usage

  ### 8. Great platform and even better insights

**Rating:** 5.0/5.0 stars

**Reviewed by:** Brian L. | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 26, 2024

**What do you like best about QualSights?**

The platform is very intuitive and has great functionality.

**What do you dislike about QualSights?**

There's a few areas of functionality which could benefit from some UX research.

**What problems is QualSights solving and how is that benefiting you?**

What consumers think and do when shopping and using products, and what users think and do when interacting with digital media and services.

**Official Response from Kirby Aull:**

> Thank you for the 5-star review, Brian! We appreciate your feedback. 



- [View QualSights pricing details and edition comparison](https://www.g2.com/products/qualsights/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-13+21%3A51%3A37+-0500&secure%5Bsession_id%5D=b1b4d1b1-0292-48ba-b72e-f15cbb7ccb10&secure%5Btoken%5D=5d9d4a5227869f3e90c8c7bd0da3810d6fb4cf478c23962bc4415a7b0358210f&format=llm_user)

## QualSights Features
**User Response Methods**
- Survey
- Video Snippets
- Video Interview
- Photo Submission
- Text/Notes

**Feedback Source**
- Invitation
- Survey Link
- App
- Widget
- Recruitment Pool

**Participant Selection**
- Recruitment Pool

**Feedback Management**
- Media Library
- Sorting
- Sharing
- Privacy

**Insights**
- Analytics
- Collaboration
- Sorting

**Insights**
- Human Transcription
- Computer Transcription
- Analytics

**Generative AI**
- AI Text Summarization

**Agentic AI - Demo Automation**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- AI Demo Agent or Avatar 

## Top QualSights Alternatives
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