Prisma Retail is a cloud-based commercial intelligence platform designed to help retailers and manufacturers make faster, data-driven, and more profitable decisions across their operation. Our technology combines artificial intelligence, machine learning, and configurable business rules to turn millions of data points into clear actions — from pricing and assortment to promotions, space planning, and in-store execution. What Prisma offers *Pricing Optimization* Analyze internal data (sales, margins, stock) and external signals (competitor prices, market conditions) to optimize prices at product, store, or cluster level. - Define pricing rules based on margin and competitiveness - Automate large-scale decisions, no spreadsheets required - Simulate pricing scenarios and measure business impact *Assortment Optimization* Plan more efficient assortments per store and category. - Identify underperforming products and cannibalization - Suggest additions, removals, or substitutions by cluster - Manage the full assortment lifecycle to minimize losses *Promotions Management* Speed up promotional planning with AI-driven suggestions tailored to real performance. - Agilize end-to-end promo management with data-backed recommendations - Optimize promotion mechanics to increase foot traffic and average ticket - Measure real impact to adjust strategies over time *Space & Planogram Management* Generate and manage planograms with precision and control. - Create store-specific planograms at scale - Validate layouts automatically based on brand logic and sales data - Ensure in-store execution with AI-based compliance checks — including detection of missing facings, misplaced products, and space deviations *Product Data Enrichment (Item Master)* Automate and improve product classification and data quality. - Use AI to assign product attributes accurately - Streamline product onboarding - Maintain data consistency across all systems *Retail Execution (Mystery Shopper)* Capture structured pricing and product presence directly from stores. - Assign in-store data collection tasks to your team - Validate shelf prices against your pricing strategy - Feed captured data back into the pricing module *Prisma Copilot (AI Assistant)* A conversational assistant to explore your commercial data and KPIs. - Ask questions in natural language - Get immediate answers without waiting for analysts - Empower commercial teams with on-demand insights Who we work with Prisma is trusted by leading retailers across Latin America, including supermarkets, convenience stores, pharmacies, and wholesalers. The platform is adaptable to different formats, store structures, and regional needs. Integrations We integrate seamlessly with ERPs, pricing systems, spreadsheets, BI platforms, and more. Our onboarding process is guided by our specialized implementation team to ensure fast time-to-value.