PriceShape is a SaaS platform for e-commerce companies and brands that need accurate competitor product data and dynamic pricing. The platform tracks prices, stock levels, and assortments across marketplaces such as Google Shopping, Amazon, and others, updating daily for precision. Use this intelligence to adjust automatically pricing strategies, improve campaign performance, and secure an advantage in competitive markets. By providing actionable insights, PriceShape empowers users to win more sales and maximize revenue through informed pricing decisions. Targeted primarily at e-commerce businesses and brands, PriceShape caters to a diverse range of online sellers, from small startups to large retail companies. The platform is particularly beneficial for those operating in highly competitive markets where pricing plays a crucial role in attracting customers. Users can utilize PriceShape to gain a complete overview of their competitors' pricing strategies, which is displayed in a user-friendly, personalized dashboard. This centralized view allows businesses to quickly assess their competitive landscape and make data-driven adjustments to their pricing strategies. One of the standout features of PriceShape is its dynamic pricing rules and strategies, which are customizable to meet the specific needs of each user. This flexibility enables businesses to implement various pricing tactics based on real-time competitor data, ensuring they remain agile in their pricing approach. By utilizing these features, users can improve their decision-making processes, responding effectively to shifts in the competitive environment and optimizing their pricing for maximum profitability. Additionally, PriceShape enhances the effectiveness of Google Shopping campaigns through its feed editor, which allows users to incorporate competitive pricing knowledge directly into their product feeds. By inserting price tags based on competitor analysis, online sellers can focus their advertising spend on products where they are competitively priced, thereby improving their return on ad spend (ROAS). This intelligent segmentation of cost-per-click (CPC) campaigns not only reduces wasted ad expenditure but also significantly boosts overall campaign performance. In summary, PriceShape offers a robust solution for e-commerce companies looking to refine their pricing strategies through competitor insights. With its comprehensive monitoring capabilities, dynamic pricing options, and integration with Google Shopping feeds, PriceShape provides users with the tools they need to navigate the complexities of online retail pricing effectively.