Parse.ly Reviews (148)

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Parse.ly Reviews (148)

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4.4
149 reviews

What do users say?

Generated using AI from real user reviews
Users consistently praise the real-time analytics and user-friendly interface of Parse.ly, which make it easy to track content performance and audience engagement. The platform's ability to provide immediate insights helps users optimize their content strategies effectively. However, some users note limitations in historical data access, wishing for more comprehensive reporting features.
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Verified User in Newspapers
UN
Verified User in Newspapers
Enterprise (> 1000 emp.)
"Helpful in providing the basics on traffic"
4/5
What do you like best about Parse.ly?

I like the real-time nature of Parsely and it's ability to provide stats on a variety of sites, as well as the source of the traffic, such as on mobile or desktop screens. Review collected by and hosted on G2.com.

What do you dislike about Parse.ly?

There are some sites that are not included in Parsely's data sourcing, such as Smart News, which is critical to my team's traffic. Review collected by and hosted on G2.com.

Verified User in Newspapers
IN
Verified User in Newspapers
Small-Business (50 or fewer emp.)
"What social media is hot, what's not"
5/5
What do you like best about Parse.ly?

Instant page view counts of stories and posted material. Cumulative page views of that material from days, months and years past.

Rankings for the day. Review collected by and hosted on G2.com.

What do you dislike about Parse.ly?

Logins aren't always smooth even with saved passwords.

Byline, credit lines lead to several calculations in the page views.

Don't understand how the same author can have 50 views for one story one day and 50 for another the same day instead of just 100 total. Happens all the time on our Parse.ly. Review collected by and hosted on G2.com.

Justin B.
JB
Justin B.
Founder & CEO
Mid-Market (51-1000 emp.)
"Top of the Line Content Analytics Dashboard"
4.5/5
What do you like best about Parse.ly?

Parse.ly's ease of use is perfect for individuals who are not high experienced with using all functions of Google Analytics and Adobe Analytics. It's the perfect campion for journalists, editors and sales people.

The ability for writers to have access to all their metrics is invaluable. The ability for the sales organization to track branded content with such an ease-of-use without involving a company's analytics team saves countless amounts of time.

The ability for the social media and audience development teams to track which content on which social platform is performing the best is a live saver.

Parse.ly also has useful API integrations that allow for optimized and personalized recommendation widgets. The API can also used to personalize email newsletter creation. Review collected by and hosted on G2.com.

What do you dislike about Parse.ly?

Some people miss the reporting of real-time on-site concurrents which Parse.ly does not report. If you are an advance analytics user and are used to applying segments, Parse.ly is limited here as well.

Occasionally, there are some small reporting outages, but those are usually corrected retroactively in a short period of time.

Implementation of Parse.ly on some of the new up and coming news apps and platforms take time before Parsel.ly integrates them into their tagging solution. Review collected by and hosted on G2.com.

Verified User in Online Media
UO
Verified User in Online Media
Mid-Market (51-1000 emp.)
"Pretty good"
4.5/5
What do you like best about Parse.ly?

The real-time nature of it. We get instant feedback on everything. Review collected by and hosted on G2.com.

What do you dislike about Parse.ly?

I wish it went back further so I could see more historical numbers. Review collected by and hosted on G2.com.

DG
Denis G.
Small-Business (50 or fewer emp.)
"Parse.ly Data analysis and optimization."
4/5
What do you like best about Parse.ly?

It is very nice the system seems extensive and Parse.ly maintains constant communication with our database, in addition to also performing as a marketing and analysis software, it seems to me that the analytical system is very strategic and works in an incredible way, the ability to connect to the company can be very broad , and that goes directly to the base and to the marketing area to optimize the company, definitely the analytics system is incredible because it is not only possible to monitor but also to eliminate garbage and duplicate data, it seems to me a very complete system. Review collected by and hosted on G2.com.

What do you dislike about Parse.ly?

I have no point or drawback regarding the system, however he could indicate that the APIs with which it works works very well although they are very fast, it is tedious to constantly update this service and a good API can be expensive. Review collected by and hosted on G2.com.

Verified User in Media Production
UM
Verified User in Media Production
Small-Business (50 or fewer emp.)
"Parse.ly review"
4/5
What do you like best about Parse.ly?

It's easy to manage and navigate

Can see where web traffic is coming from

Can see what is doing well on other sites Review collected by and hosted on G2.com.

What do you dislike about Parse.ly?

I think it should say if there are new readers or users reading a story. Then it would be easier to see where web traffic is coming from. Review collected by and hosted on G2.com.

Laureen A.
LA
Laureen A.
journalist
Enterprise (> 1000 emp.)
"I love it"
5/5
What do you like best about Parse.ly?

It's very easy to see the pages views which is important in my job and also easy to navigate on the phone Review collected by and hosted on G2.com.

What do you dislike about Parse.ly?

What i like the least is that i have sometimes troubles to find my articles when i just write the name of the person mentionned in the article Review collected by and hosted on G2.com.

Verified User in Newspapers
UN
Verified User in Newspapers
Mid-Market (51-1000 emp.)
"I love Parse.ly"
4.5/5
What do you like best about Parse.ly?

It seems to me the best way to measure the audience of the newspaper in which I work. Review collected by and hosted on G2.com.

What do you dislike about Parse.ly?

Overall I am delighted with the app, so I have nothing bad to say. Review collected by and hosted on G2.com.

DC
Declan C.
Small-Business (50 or fewer emp.)
"Simple and optimizing tools."
4/5
What do you like best about Parse.ly?

This is a platform that enables audience developers to understand the appropriate content that attracts website visitors. It provides you with ideal tools and functions to optimize your work and achieve the best results, such as an API panel and data pipeline to engage the audience. Its interface is clean and organized, you can navigate without problems and it is easy to use. Review collected by and hosted on G2.com.

What do you dislike about Parse.ly?

Our results have been good and the experience satisfactory, however this platform has some minor flaws and errors, and is not as solid as Google or Adobe Analytics, if they improve this Parse.ly could offer a better performance to the user, this will not it means it's bad. But it can be better. Review collected by and hosted on G2.com.

NP
Norbert P.
Mid-Market (51-1000 emp.)
Business partner of the seller or seller's competitor, not included in G2 scores.
"Analyze visitor numbers"
4/5
What do you like best about Parse.ly?

The tool offers good API integrations and makes it easy for us to monitor traffic well. The reports are very detailed and help us to get a good overview of the incoming and outgoing traffic. We can see exactly if we are reaching our desired target group. Review collected by and hosted on G2.com.

What do you dislike about Parse.ly?

The tool offers extensions but there are connection problems with google analytics. Review collected by and hosted on G2.com.