Paperform Reviews & Product Details

Paperform is a modern online form builder designed for small and growing businesses that want their forms to run the business, not just collect data. Start on a generous free plan and use a familiar doc‑style editor to build anything from simple contact forms to full landing‑page‑style experiences—no code, no designer and no clunky drag‑and‑drop required. Where some tools optimize for “quick and basic” and others focus on sheer feature breadth, Paperform is optimized for SMB workflows. Marketing, eCommerce, agency, education, healthcare and professional services teams use Paperform to power everyday forms: lead capture for campaigns and social ads, client onboarding and briefs, event registrations, bookings, internal requests, surveys and feedback. In one place, you can: - Build any form layout Single page, multi‑page or one‑question‑at‑a‑time—with rich text, images and video so forms look like part of your brand, not a bolted‑on widget. -Take payments and subscriptions Via Stripe, PayPal, Square and more, with live price calculations, discounts and currencies handled directly in the form. -Handle bookings and eSignatures With built‑in scheduling fields and Papersign, turn submissions into contracts and signed documents in a few clicks. - Automate workflows Using conditional logic, on‑form calculations and Stepper, routing approvals, updating CRMs, pinging Slack and creating tasks automatically. Ask Native AI to build In-app AI accelerates everything without taking control away from you: generate full forms from a prompt, ask AI to write complex calculation rules and use AI Insights to summarize survey responses into clear, shareable reports. Forms plug into the tools you already use—like HubSpot, Google Sheets, Notion, Slack and thousands more—via native integrations, Stepper, webhooks and Zapier/Make. Under the hood, Paperform is built for business: trusted by over 500K teams worldwide, SOC 2 Type II & GDPR compliant, with SSO, roles and permissions, data residency controls and a dedicated Trust Center backed by fast, human support. Featuring 30,000+ designer form templates, the result is an “all‑rounder” form builder that lets SMBs design, automate and scale their most important workflows from one simple platform.

Seller

Paperform

Discussions

Paperform Community

Languages Supported

English

Solution Type

Best-of-Breed

Overview by

Dean McPherson (Co-Founder at Paperform)

Pricing

Pricing provided by Paperform.

Free

Essentials

Starting at $24.00

Per Month

View More Pricing Information

Top-Rated Alternatives

View All Alternatives

User Insights

Average based on 86 real user reviews.

Implementation Time

<1 month

Perceived Cost

$$$$$

Typical contract price

$0k - $0k

Per Month

Paperform Integrations

(12)

Integration information sourced from real user reviews.

Show More Integrations

Paperform Reviews FAQs

Generated using AI

Last updated: Nov 04, 2026

What is Paperform, and what problem is it built to solve?

Paperform is an online form builder for small and medium businesses that rely on forms in their daily work. Its document-style editor lets teams create and brand forms by adding questions, products, and media inline.

What languages does Paperform support?

Paperform supports 1 language: English.

What company sizes and industries is Paperform the best fit for?

Paperform users who rate it positively are most often from small businesses, with additional representation from mid-market and enterprise organizations. The industries with the strongest presence include:

Company size — Small businesses (50 or fewer employees) are the most represented, followed by mid-market and enterprise organizations.
Marketing and advertising — A prominent industry among positively rating users.
Education — Including education management, higher education, and professional training.
Consulting and nonprofit organizations — Both appear among the represented sectors.
Technology and software — Including computer software and information technology services.

How long does it take to implement Paperform across a team?

Paperform is often live in less than a day, while some teams take longer to configure and launch. The reported implementation ranges fall into these clusters:

Time to go live	Relative frequency
Less than 1 day	Most common
Less than 1 month	Also reported
1–3 months	Less common

What customer support options does Paperform provide, and how do users find the overall support experience?

Paperform provides support through chat, email/help desk, FAQs and forums, and a knowledge base. The support experience is described as responsive and helpful, with users especially appreciating access to knowledgeable people who can work through setup questions and more complex form logic.

What is the experience like for teams switching to Paperform from another tool?

Teams switch to Paperform for a more flexible, polished form experience, often after finding another tool too limited, difficult to customize, unreliable, or expensive for their needs. Moves from tools such as Typeform, Jotform, Google Forms, Wufoo, and Formstack are associated with better design options, stronger logic and calculation capabilities, easier integrations, and support for payments or scheduling. Users describe the transition as a way to bring more of their form workflows together without relying as heavily on developers or separate tools.

What tools and platforms does Paperform integrate with, and how do these integrations help users get more value from the product?

Paperform offers 12 integrations, helping teams pass form responses into the services they already use and automate follow-up work. Users describe using integrations to reduce manual data entry, keep records synchronized, and trigger downstream tasks or communications.

Automation and workflow — Zapier and Make.
Data and productivity — Airtable and Google Workspace.
Project and team collaboration — Asana and monday.
Web publishing — Webflow.
Payments — Stripe.

What features or capabilities could make Paperform even more useful?

Paperform could be more useful with finer control over how forms look and how teams manage them, along with more flexibility in some advanced workflows. Recurring improvement areas include:

More detailed design controls for fonts, colors, layouts, field widths, and embedded form spacing.
Better ways to organize large form libraries, including more flexible folder structures.
Richer reporting and analytics for reviewing and sharing form results.
More flexible integrations and data handling, including easier inbound data flows and customizable webhook outputs.
Smoother setup and reuse of advanced calculations and complex logic.

G2 reviews are authentic and verified.

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Verified User in Education Management

Small-Business (50 or fewer emp.)

Originally submitted 7/25/2021

"Easy form making app"

5/5

What do you like best about Paperform?

It's very easy to make online form. It's cost effective and cheap the most important thing no wastage of papers.. It gives us various options to select from example form type whether an Invitation card for official purpose or general data collection form. Choose from variety.It is a innovative and creative method to make forms online. Review collected by and hosted on G2.com.

What do you dislike about Paperform?

There is nothing to dislike, simple to use variety of options. Review collected by and hosted on G2.com.

What problems is Paperform solving and how is that benefiting you?

First thing it gives you a overview of the website when you login so anyone can easily understand. It allows free trial. It give you control panel to add questions and add the title. You can change form and add questions like basic details Name, email etc. it is great for collecting general data of employees or making question paper or test for IJPs Review collected by and hosted on G2.com.

Fredy P.

Co-Founder

Small-Business (50 or fewer emp.)

4/16/2021

"Great form creator with awesome flexibility and advanced features."

5/5

What do you like best about Paperform?

The forms are very flexible, I can create a basic form or expand to something more complex with all the tools and options available. Review collected by and hosted on G2.com.

What do you dislike about Paperform?

For someone with no programming background, there's a bit of a learning curve to use the advanced features, but they are worth the time it requires to use them. Review collected by and hosted on G2.com.

What problems is Paperform solving and how is that benefiting you?

Initially to capture basic information on our site, but lately, we started to dig further onto the advanced features to create a price calculator for one of our clients to get a preliminary price faster and without the wait for our response. We save some time and they get the pricing faster. With all the integrations and flexibility we also use it as an "inbox" for ideas that are stored elsewhere and as an input form for our basic project database. Review collected by and hosted on G2.com.

Stefan C.

Marketing Consultant

Small-Business (50 or fewer emp.)

9/7/2021

"Easy and Hassel Free Web Forms"

4/5

What do you like best about Paperform?

Front end UI is very impressive, Helps in easy workflow and hassle-free forms, it is mobile-friendly hence easy to use. Review collected by and hosted on G2.com.

What do you dislike about Paperform?

initial days there were few branding design issues otherwise it's quite good. Review collected by and hosted on G2.com.

Noam L.

Marketing manager

Small-Business (50 or fewer emp.)

Originally submitted 11/2/2019

"Best form builder you need to know!"

4.5/5

What do you like best about Paperform?

The interface is so clear and intuitive I even used it as a landing page. Perfect form builder and exceptional customer service Review collected by and hosted on G2.com.

What do you dislike about Paperform?

The only thing i couldn't do is to duplicate the exact form (with the same id) in the same page Review collected by and hosted on G2.com.

Recommendations to others considering Paperform:

If you are looking for a fast, intuitive, well designed and with an exceptional customer service form builder, Paperform is your best choice. It improved our conversions significantly and gave us more options than we thought before registering to the service. Review collected by and hosted on G2.com.

What problems is Paperform solving and how is that benefiting you?

Our company sends leads to a questionnaire prior to contacting them and we used Google Form before that. Now the forms are flexible, well designed and allows me to control each step effectively. Review collected by and hosted on G2.com.

Kris P.

Small-Business (50 or fewer emp.)

6/22/2020

"No more paper forms thanks to Paperform!"

5/5

What do you like best about Paperform?

We made the switch to Paperform from another form provider several months ago. I have been overwhelmingly pleased with the change.

Paperform is very easy to setup and create the form, and their integrations with Zapier (and others) means that I can quickly and easily connect our other Support tools together with the form responses.

One of the items that helped us make the decision to switch was the ability to create appointments from within the application. This allowed us to use one provider versus two for our needs.

The real item that will keep us using Paperform isn't necessarily the software, but the support. Their human support has been very quick to respond and they have been excellent to work with me to get to the end goal I'm after. Review collected by and hosted on G2.com.

What do you dislike about Paperform?

The only item on my "wish list" for Paperform is related to the Appointment scheduler. While we operate in Eastern time zone, we work with customers throughout other time zones. When they schedule an appointment it shows them the availability in their local time zone (big fan), but when it submits the request it also keeps it in their time zone versus showing the submission in our time zone.

We've been able to work around this by using Zapier to parse the data and change it to the correct time zone, but this could be a hurdle if you don't have that a Zapier account. Review collected by and hosted on G2.com.

Recommendations to others considering Paperform:

I'd strongly recommend making the switch. You won't regret it! Review collected by and hosted on G2.com.

What problems is Paperform solving and how is that benefiting you?

We're solving our form needs (getting customers to sign up for their move-in process) and also conditionally having them sign up for a remote meeting right from the form.

This makes things WAY more efficient for us and allows us to focus on the customer's needs. Review collected by and hosted on G2.com.

Verified User in Retail

Mid-Market (51-1000 emp.)

10/27/2020

"Awesome tool for creating forms"

5/5

What do you like best about Paperform?

It's extremely easy to use, yet extremely powerful. It can create very simple forms, but also advanced forms with calculations. Review collected by and hosted on G2.com.

What do you dislike about Paperform?

Nothing, it's great! I can't think of anything I don't like about paperform. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising

Mid-Market (51-1000 emp.)

9/2/2020

"Paperform is super helpful! Helped my schools stuco sale school shirts in a safe way!"

4.5/5

What do you like best about Paperform?

It’s amazing that I can connect a paypal gateway! Review collected by and hosted on G2.com.

What do you dislike about Paperform?

Would be great if I didn’t have to pay since it is for a schools uses, but otherwise love this website. Review collected by and hosted on G2.com.

Recommendations to others considering Paperform:

Super helpful! Super easy! The live chat people were extremely helpful and responded extremely fast every time I had a question. Love paperform! Review collected by and hosted on G2.com.

What problems is Paperform solving and how is that benefiting you?

This helped myself and other stuco members stay extra safe during corona. We didn’t have to deal with peoples cash or checks when we sale stuff to out student body Review collected by and hosted on G2.com.

Verified User in Staffing and Recruiting

Small-Business (50 or fewer emp.)

8/6/2020

"Super intuitive and easy to navigate"

5/5

What do you like best about Paperform?

I'm not terribly tech savvy and I find it really simple to configure and design what I need. I've also found the support team excellent; quick to respond on chat and going above and beyond to help me do what I needed to do. Review collected by and hosted on G2.com.

What do you dislike about Paperform?

Only real issue I've found so far is it was impossible to resize a background image and I had to recreate it externally. Review collected by and hosted on G2.com.

Chris C.

Subject Matter Expert, Product

Small-Business (50 or fewer emp.)

11/8/2019

"Unmatched perfection"

5/5

What do you like best about Paperform?

- UI on backend and client-facing

- Ease of use

- Ability to white-label

- Amazing Support

- Library of APIs and Direct Connections

This product is truly amazing; the results, ease of use, and reliable support team make it the clear winner in its market.

The simple back-end setup makes it so that anyone who has used Google Docs can build a stunning form.

Lastly, the look of the form is beautiful when compared to others in the market; Paperform has perfected building what a form for the modern age should look like. Review collected by and hosted on G2.com.

What do you dislike about Paperform?

Nothing, this application fills every need and then some! Review collected by and hosted on G2.com.

Harry S.

Director

Small-Business (50 or fewer emp.)

9/1/2019

"Very Easy to Use"

5/5

What do you like best about Paperform?

Ease of use, even with complex information flows across the form. We've used other form builders but the UX on Paperform is much more intuitive.

The support team is on point. I like how they try to understand the use case before recommending a course of action. This helps me as a business user to focus on the experience our customers and prospects will have upon interacting with our brand rather than getting lost in technical details. Review collected by and hosted on G2.com.

What do you dislike about Paperform?

Solutions are still evolving for specific use cases, which is understandable. Review collected by and hosted on G2.com.

Recommendations to others considering Paperform:

It's easy to integrate with a large suite of apps. The pricing is fantastic and the customer support is on point. Highly recommend considering Paperform for your data collection needs. Review collected by and hosted on G2.com.

What problems is Paperform solving and how is that benefiting you?

Automating customer satisfaction data collection. We've dropped our cost significantly by integrating Paperform form with our eCommerce automation for NPS surveys. We're saving $800+ a year doing this.

We've also managed to improve our e-commerce checkout flow using Paperform's product forms to realise a 10 point jump in NPS score. Review collected by and hosted on G2.com.

Pricing Options

Pricing provided by Paperform.

Free

Essentials

Starting at $24.00

Per Month

Pro

Starting at $49.00

Per Month

View More Pricing Information

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Paperform Features

Survey Management

Survey Builder

Customizable Questions

Survey Customization

Question Branching

Branding

Multimedia Support

Survey Insights

Reporting & Analytics

Permissions

Customization

Custom Fields

Conditional Logic

Multi-page Forms

View More Features

Categories on G2

Survey Online Form Builder

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Paperform Reviews & Product Details

Profile Status

Pricing

Free

Essentials

Top-Rated Alternatives

User Insights

Paperform Integrations

Paperform Reviews FAQs

What is Paperform, and what problem is it built to solve?

What languages does Paperform support?

What company sizes and industries is Paperform the best fit for?

How long does it take to implement Paperform across a team?

What customer support options does Paperform provide, and how do users find the overall support experience?

What is the experience like for teams switching to Paperform from another tool?

What tools and platforms does Paperform integrate with, and how do these integrations help users get more value from the product?

What features or capabilities could make Paperform even more useful?

Paperform Reviews (86)

Paperform Reviews (86)

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Essentials

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