Optimizely Pricing Overview

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Optimizely Pricing Key Insights

Last updated on Apr 09, 2026


Optimizely offers 2 pricing editions, starting at $49. Optimizely pricing tiers are designed to support different usage levels and team sizes. Optimizely also offers a free trial. Higher-tier plans are available via direct consultation with the vendor. Compare the Optimizely pricing table below to figure out the best fit for your needs.


Growth — $49 / 1 Seats Per Month
Enterprise — Contact Us / Per Year
Rated 4.3 / 5

*Pricing information is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations must be conducted with the seller.

Optimizely Alternatives Pricing

The following is a quick overview of editions offered by other Product Analytics Software

Product Price Features
Free
Get a taste of Amplitude for individuals, explorers, and early startups. The Starter plan includes:
  • Starter templates
  • Foundational product analytics
  • Campaign reporting
  • Unlimited feature flags
  • Unlimited sources & destinations
Pendo
Free
Free
Try Pendo for free for up to 500 monthly active users. Includes: product analytics, in-app guides, net promoter score (NPS), roadmaps.
  • Product analytics
  • In-app guides
  • Net Promoter Score (NPS)
  • Roadmaps
Mixpanel
Free
FreePer Year
Essentials to find product-market fit
  • 1M events / month
  • All core report types for user journey analysis
  • Templates to get started quickly
  • Unlimited integrations & collaborators

Various alternatives pricing & plans

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Pricing information for the above various Optimizely alternatives is supplied by the respective software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase any of these products must be conducted with the seller.