Locus Reviews & Product Details

Locus is a logistics optimization platform designed to enhance decision-making and operational efficiency across various industries, including retail and fast-moving consumer goods (FMCG). Established in 2015 by Nishith Rastogi and Geet Garg, Locus has transitioned from its origins as a women's safety geo-tracking application to a comprehensive solution that addresses the complexities of modern logistics. The platform aims to provide businesses with the tools necessary to streamline their supply chain processes and improve overall fulfillment execution. Targeting retailers and logistics providers, Locus offers an end-to-end solution that facilitates seamless delivery from any location, whether it be a local store or international borders. The platform's patented routing and geocoding engines are designed to optimize every stage of the supply chain. By integrating captive, contracted, and carrier fleets across the first, middle, and final mile, Locus ensures that businesses can achieve cost efficiency while maintaining high levels of customer satisfaction. Key features of Locus include precise geolocation capabilities, hybrid fleet management, and dynamic route optimization. These tools work together to enhance fulfillment accuracy, flexibility, and predictability, allowing retailers to navigate the complexities of logistics with greater ease. The platform provides complete shipment visibility, which eliminates uncertainty for retailers, fleet partners, and distributors, thus fostering a more transparent supply chain environment. Locus has gained the trust of leading global brands, including Unilever and Nestlé, executing over a billion deliveries across more than 30 countries. The company is committed to innovation and sustainable growth, continuously evolving its solutions to meet the demands of the logistics landscape. As artificial intelligence and automation play an increasingly significant role in the industry, Locus is poised to streamline operations from pre-purchase fulfillment to post-delivery support, transforming complex supply chains into strategic growth enablers for businesses worldwide.

Product Website

Seller

Locus

Languages Supported

Arabic, Bengali, German, English, French, Hindi, Croatian, Hungarian, Indonesian, Italian, Japanese, Central Khmer, Korean, Malay, Dutch, Polish, Tamil, Thai, Vietnamese, Chinese (Simplified)

Product Description

Locus - Route Optimization to Locus Dispatcher provides optimal delivery routes leveraging bleeding edge technologies such as Machine Learning & Artificial Intelligence. The engine takes into account of on-ground factors (traffic, weather, road restrictions) & business constraints (SLAs).

Overview by

Yash Makhecha

Value at a Glance

Averages based on real user reviews.

Time to Implement

6 months

View More Pricing Information

Locus Integrations

(13)

Verified by Locus

Locus Media

Remove guesswork in planning with rule-based automation for better fulfillment accuracy, efficiency, and demand adaptability.

Automate multi-carrier deliveries based on the unique cost, speed, & business constraints for each outsourced order

Maintain full visibility of on-ground order execution with real-time tracking on a single platform, irrespective of the shipping channel

Locus Driver Companion App helps provides drivers with daily dispatch plans, tour information to drivers, street-level routing, and turn-by-turn navigation compliant with real-time traffic & weather conditions.

Ship orders to multiple transporters at once based on specific business needs, capacity requirements, and geographic coverage.

Drive revenue and anticipate capacity demands through customer-preferred, dynamically priced delivery windows

Locus In Action

Locus Reviews (56)

G2 reviews are authentic and verified.

Here's how.

Hemanth R.

11/7/2025

"Stable Task Assignment with a Good Team"

5/5

What do you like best about Locus?

I appreciate the stability of Locus as it consistently performs its tasks effectively and rarely fails. I find the Control Tower views exceptionally performant and flexible, which significantly aids my team in identifying exceptions efficiently. The task-level Root Cause Analysis (RCA) user interface is incredibly thorough, providing comprehensive insights into operational dynamics. The support team is also very professional. Their customer success team stays in touch and consults us too. Review collected by and hosted on G2.com.

What do you dislike about Locus?

Locus couldn't accommodate some of our experimental requirements, such as offering on-demand booking for free phlebotomists with real-time ETA visibility. Review collected by and hosted on G2.com.

Michael L.

Director

Mid-Market (51-1000 emp.)

5/22/2025

"Deep yet easy to use Route Management and Optimization Software"

5/5

What do you like best about Locus?

We evaluated over 20 platforms for our 50+ vehicle fleet. We chose Locus based on:

Competitive pricing

Intuitive User Interface

Deep design supporting complex user requirements

Newer company which means less legacy issues and faster development

In hindsight, these all turned out to be accurate. Our biggest concern originally was support, as they are not a US based company. However, this has been a pleasant surprise. We meet regularly and they are very responsive. As will any company, they are obviously not perfect, but they do react to issues and listen to feedback which is all you can ask. Review collected by and hosted on G2.com.

What do you dislike about Locus?

We'd love a bit more documentation. Locus us a deep platform with a ton of functionality and options. However, it's sometimes hard to know what different settings do and how certain features work. They answer very quickly when a question arises, but sometimes it's good just to have to not always ask. Along these same lines, they add new functionality quite often (which is awesome) but sometimes we only know because we asked how to solve a problem. A bit more communication on new features would be great. But overall, this is a good problem to have vs. never getting new functionality, so we can live with it. Review collected by and hosted on G2.com.

jatin j.

Assistant Manager in Operations

Enterprise (> 1000 emp.)

5/9/2025

"Auto Sorting in the Last Mile: Enhancing Speed, Accuracy, and Scalability"

5/5

What do you like best about Locus?

I like most about auto sorting in last-mile operations is how it reduces manual errors and accelerates the parcel flow, leading to faster deliveries and better customer satisfaction. It brings consistency to operations, improves resource utilization, and supports better scalability during high-demand periods—especially crucial in e-commerce-driven markets. Review collected by and hosted on G2.com.

What do you dislike about Locus?

As there is no issue in the software but sometime some of the shipments false in wrong routes. Review collected by and hosted on G2.com.

What problems is Locus solving and how is that benefiting you?

Locus is helping us address key operational challenges by ensuring that each shipment is mapped to the most optimal delivery route. This not only enhances route efficiency but also contributes to timely deliveries and improved resource utilization.

Additionally, with the integration of auto sorting, the overall sorting time has been reduced by approximately 15 to 20 minutes per cycle. This significantly streamlines last-mile operations, minimizes manual intervention, and allows for quicker dispatches.

Overall, Locus is playing a crucial role in driving operational excellence by improving accuracy, reducing turnaround time, and enhancing delivery performance. Review collected by and hosted on G2.com.

Deekshith R.

Junior Developer

Small-Business (50 or fewer emp.)

6/3/2025

"Review About Locus"

4.5/5

What do you like best about Locus?

Fast & Effective responses in solving tickets. Leads and managers are approachable, and feedback is taken seriously. It creates a healthy work culture. Review collected by and hosted on G2.com.

What do you dislike about Locus?

Nothing as such, But sometimes there is a lack of clear communication around timelines. It would help to have a defined ETA for tasks or deliverables, especially when dependencies are involved. Review collected by and hosted on G2.com.

What problems is Locus solving and how is that benefiting you?

Locus is helping us streamline route planning and last-mile delivery operations. By using their RoutePlan solution, we’re able to optimize delivery routes more efficiently, which helps reduce delivery time, fuel consumption, and manual effort. Their Last Mile Delivery module ensures better visibility and tracking of deliveries, improving both operational efficiency and customer satisfaction. Overall, it helps us manage logistics in a more reliable and scalable way. Review collected by and hosted on G2.com.

Verified User in Architecture & Planning

Small-Business (50 or fewer emp.)

5/22/2025

"Good!!"

5/5

What do you like best about Locus?

What I like best about Locus is probably the support and how responsive the team is. Whenever we have an issue or a request, someone always gets back quickly and tries to help. Also, the platform itself is quite user-friendly, and it keeps improving over time, which shows they really listen to feedback. Overall, it feels like Locus is more of a partner than just a service provider. Review collected by and hosted on G2.com.

What do you dislike about Locus?

To be honest, there’s not much to complain about, but if I had to point something out, maybe sometimes the system updates or changes happen a bit suddenly, so it takes a bit of time for our team to get used to them. Also, once in a while, the response time for support can be a little slower during peak periods. But overall, it’s been a good experience and those issues aren’t deal-breakers. Review collected by and hosted on G2.com.

What problems is Locus solving and how is that benefiting you?

Locus helps us solve the problem of manual route planning, which used to take a lot of time and often wasn’t very efficient. Now with Locus, the system does most of the work — it plans the routes automatically based on real conditions, which saves us time and helps the riders work more smoothly. Also, being able to track deliveries in real time makes it easier to follow up with customers or fix issues quickly. Review collected by and hosted on G2.com.

# N.

Software Engineer

Small-Business (50 or fewer emp.)

6/4/2025

"Planner"

5/5

What do you like best about Locus?

What I like best about Locus is how it balances automation and flexibility. The route optimization engine significantly reduces manual planning effort, while still allowing for real-world adjustments. On top of that, the real-time tracking and visibility into driver performance help improve both efficiency and accountability across the delivery process Review collected by and hosted on G2.com.

What do you dislike about Locus?

Locus works well for structured planning, but in fast-changing situations, it could be more flexible. Sometimes it takes a few extra steps to make manual adjustments. Review collected by and hosted on G2.com.

Verified User in Consumer Goods

Enterprise (> 1000 emp.)

5/5/2020

"A helpful tool for your fleet and route optimization"

4/5

What do you like best about Locus?

Locus Dispatcher really helps to optimize the fleet and consequently the operational cost when the market is becoming more dynamic and highly demanding in terms of service level. Review collected by and hosted on G2.com.

What do you dislike about Locus?

There are cases where orders are left unallocated although there seems to be very few breaches and vehicle utilization is not yet maximize.

Though the clustering is working really well, sequencing of orders is still something that can be further enhanced. Review collected by and hosted on G2.com.

Recommendations to others considering Locus:

Focus on the core competency of the product, make your own optimization algorithm the best of all kinds. Review collected by and hosted on G2.com.

What problems is Locus solving and how is that benefiting you?

We are using Locus Dispatcher to help planning the delivery routes for our Distributors.

It is actually helping them in dealing with dynamic demand, where orders might come from anywhere, on any day, rather than with a fixed and predictable calendar.

In most cases, we can witness the reduction in traveling distance, and in several cases, we also enjoy the saving in the number of vehicles. Review collected by and hosted on G2.com.

Verified User in Food & Beverages

Enterprise (> 1000 emp.)

4/25/2025

"Partnership and Results"

4/5

What do you like best about Locus?

We have collaborated with Locus for a while now, and it has been a fantastic experience. The solutions they have provided for our LMD and POD Management have not only improved our operational efficiency & Visibility but have also enabled us to solve complex challenges in a way that was previously unattainable.

Locus as a platform is user friendly, which makes it easy for our team to adopt and integrate into our existing workflows. We have seen measurable improvements in day-to-day operations and productivity. Review collected by and hosted on G2.com.

What do you dislike about Locus?

One area that could use improvement is response time. Faster turnaround, especially for time sensitive issue would really elevate the overall experience. Review collected by and hosted on G2.com.

What problems is Locus solving and how is that benefiting you?

1. Real-time integration with our WMS system has eliminated the need for manual uploads, streamlining the entire process and saving valuable time.

2. We've seen improvements in route optimization, which has led to better delivery efficiency and resource utilization.

3. Enhanced visibility across the delivery cycle has helped us track performance and make data driven decisions.

4. POD management and its seamless integration with our ERP system have improved our overall delivery compliance and reconciliation process. Review collected by and hosted on G2.com.

Verified User in Logistics and Supply Chain

Enterprise (> 1000 emp.)

5/14/2025

"From Planning to Execution- An Advanced System"

5/5

What do you like best about Locus?

The interface is very user friendly and easy to learn for new users. Application is advanced and has many business required features that make it a valuable enterprise application for us and is used as a daily integral part of our business process. Also we get good support from the technical team for implementing modifications and integration requests. Review collected by and hosted on G2.com.

What do you dislike about Locus?

I wish the regular update sprints are more frequent to cover more enhancements quickly. Review collected by and hosted on G2.com.

What problems is Locus solving and how is that benefiting you?

We have a very complex set of business requirements for delivering different types of products ranging from food, non food, medicinal, high value and delicate items to customers in different delivery circles based on their preferred and available time windows. The tool helps the planning of those deliveries and keeping track of their actual delivery timings very professionally. Review collected by and hosted on G2.com.

Arun J.

Global Product and Platform lead -Transport Management System | Distributive Trade| UMP

Small-Business (50 or fewer emp.)

6/5/2025

"Last Mile to All Mile"

3.5/5

What do you like best about Locus?

A product mindset and dynamic team who loves to solve business problem and land tangible benefits in the engagement Review collected by and hosted on G2.com.

What do you dislike about Locus?

have a robust future fit product roadmap Review collected by and hosted on G2.com.

What problems is Locus solving and how is that benefiting you?

We have been partnered with Locus from 2018 onwards and now the Dynamic Delivery Optimization capability is live across 7 countries, 1000+ distributors and provide significant last mile savings and green KPIs. We are building next gen capabilities -Network Optimization to drive the program to next level capability driving value across SEA, SA regions. Review collected by and hosted on G2.com.