LavaLoft Reviews & Product Details

LavaLoft is an anti-error system for your CRM. CRM systems document sales activity but do not prevent errors. Whatever goes wrong is recorded, displayed, and cleaned up by hand later. LavaLoft continuously checks the entire CRM system, filtering for technical errors, human errors and process errors. For each finding it names the cause and the fix, and on request writes the correction back into the CRM. The result: deals that would otherwise quietly stall are caught in time. The forecast rests on verified data rather than estimates. Data hygiene runs without additional headcount. LavaLoft connects to any common CRM.

Seller

LavaLoft

Discussions

LavaLoft Community

Languages Supported

German, English

Overview by

Christopher Gansert (Co-Founder & COO at LavaLoft | The „Antivirus“ for B2B Sales | We fix CRM human & system errors autonomously before you lose the deal)

Top-Rated Alternatives

Salesforce Sales Cloud

View All Alternatives

G2 reviews are authentic and verified.

Here's how.

CT

Chris T.

AE

Computer Software

Mid-Market (51-1000 emp.)

9/9/2026

"The Perfect Driver for AE Motivation and Clean Data"

5/5

What do you like best about LavaLoft?

As an Account Executive in the highly structured cyber security awareness space, my commission depends on a clean pipeline and fast closing cycles. What I like best about LavaLoft is that it acts as a bulletproof anti-error system for our CRM. It automatically catches and eliminates human and process errors before they mess up my opportunities. No more technical glitches or lost data—just a highly accurate forecast and a clean workflow that lets me focus entirely on closing more deals. Review collected by and hosted on G2.com.

What do you dislike about LavaLoft?

It does exactly what it promises, so there isn’t much to complain about. If I had to pick something, I’d love to see even quicker mobile dashboard notifications in the future for AEs who are constantly on the run between client meetings. Other than that, it’s a solid system. Review collected by and hosted on G2.com.

What problems is LavaLoft solving and how is that benefiting you?

We lacked visibility and motivation because all the important performance tracking and CRM health checks happened behind closed doors in management's custom Excel files. There was no real-time transparency for the individual Account Executive."Benefit: "LavaLoft solves this by making KPIs and data instantly visible to everyone in one single place. The gamification aspect acts as a fantastic spark, boosting team motivation and friendly competition among the reps. Because the system continuously filters out process and human errors, we always look at a 100% accurate, up-to-date pipeline. It keeps us laser-focused on closing deals. Review collected by and hosted on G2.com.

OC

Oliver C.

Head of Sales

Computer Software

Small-Business (50 or fewer emp.)

9/3/2026

Business partner of the seller or seller's competitor, not included in G2 scores.

"After prolonged use, it's a game changer"

5/5

What do you like best about LavaLoft?

less effort with weeklies, forecast accuracy Review collected by and hosted on G2.com.

What do you dislike about LavaLoft?

Dashboards require some familiarization. Automatic reporting is still partially missing. Filter options in the forecast Review collected by and hosted on G2.com.

What problems is LavaLoft solving and how is that benefiting you?

At the beginning, we had 65% of our deals marked as "critical" on the dashboard. That was a real wake-up call. We had to put in a lot of internal work, completely overhaul the onboarding for employees, and intensively retrain the team. In close collaboration with the LavaLoft team, we then had many functions and views customized to our processes. It absolutely paid off: After a certain run-in period, everything now works great for us. We are now consistently steering towards only 20% critical deals and have simultaneously elevated the performance of our other salespeople to a completely new level.

Previously, we had 2-3 meetings per week just to somehow stay on the same page, discuss new topics, and check how the deals were going. Now, a single team meeting is enough for us. Since LavaLoft takes the tedious troubleshooting of human or technical CRM errors off our hands, I finally have enough time for targeted 1:1 coaching sessions with my salespeople when problems, errors, and training arise. Review collected by and hosted on G2.com.