KPOINT is an ISO27001 certified fullstack video technology platform that integrates seamlessly with the business communication ecosystem to power contextual, hyper personalized and interactive videos for employee and customer onboarding, CXO communication, sales enablement, product explainers, demand generation, customer support and commerce for global customers across IT/ITES, BFSI, eCommerce, Manufacturing, Automotive, Telecom, Consultancy and Education verticals. As of 2022, KPOINT serves over a million business professionals and millions of customers of our customers. After innovation the second most important component in KPOINT’s success is customer centricity which is evident from the long term association with all our customers. MISSION: Build a video first internet with technology innovations that transform content in a way that enables every business to communicate using videos in a seamless and effective manner. THE GOALS: Stop video as a monologue. Encapsulate your stories within hyper personalized, contextual and interactive videos in a manner which they it is engaging, the engagement is measurable and the measure is insightful. Invert the web centric internet. Instead of placing the videos as an afterthought on the website with disconnected workflows, place the website inside the video. Build for business impact. Do not build what you cannot measure. Success lies not in building communication strategies and content alone. Build analytics engine as tool for planning future strategies.