--- title: Justuno Reviews meta_title: 'Justuno Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 67 reviews by the users' company size, role or industry to find out how Justuno works for a business like yours. aggregate_rating: rating_value: 4.3 review_count: 67 scale: '5' date_modified: '2026-07-07' parent_category: name: Marketing url: https://www.g2.com/categories/marketing --- # Justuno Reviews **Vendor:** Justuno **Category:** [Pop-Up Builder Software](https://www.g2.com/categories/pop-up-builder) **Average Rating:** 4.3/5.0 **Total Reviews:** 67 ## About Justuno Justuno is the premiere website marketing automation platform that provides retailers with powerful tools to grow their lists and drive more sales. Build high-performing lead capture (SMS & email), exit offers, cart abandonment, banners, product recommendations, and more to create the ultimate conversion journey that delivers the right message to the right shopper at the right time. - Drag-and-drop workflow builder for a 360°view of the customer journey to help automate scalable personalization - Build quizzes and preference lead captures to collect more zero and first-party data and push it to your existing marketing tools (we have 100+ integrations and counting) - Industry-leading email and SMS lead capture (two-step, tap-to-text, and more) for optimal growth - 60+ advanced targeting rules including geo-targeting (down to the zip code), exit intent, cart contents, traffic source, and more - Run A/B & multivariate tests to optimize campaigns - Use intelligent product recommendations anywhere on your site including upsells, cross-sells, best sellers, recently browsed, last abandoned, complete the look, and more - Access a pre-built template library for 200+ designs and workflows from industry-leading partners and ourselves to get started immediately. Looking For More? - Increase Average Order Value: With dynamic shipping banners, in-cart/checkout recommendations, and more - Monitor Performance in Real Time: Justuno’s analytics dashboard reveals actionable insights in real-time to keep your campaigns at their best - Grow Email & SMS Lists: Justuno’s integrations with industry-leading SMS & ESPs allow you to push email & SMS opt-ins simultaneously to your platforms plus create two-step lead forms, use tap-to-text opt-ins on mobile, and more - Hidden Fields: Collect additional information from visitors like UTM info, IP address, first URL landed on, coupon code used, etc.). Combine this with opt-ins for maximum personalization in automated flows. - Looking for a solution for your headless store? Justuno supports headless websites for brands who need to create the ultimate front-end experience. Contact us for details! ## Justuno Reviews ### 1. Justuno Banner Software **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.) **Reviewed Date:** April 30, 2020 **What do you like best about Justuno?** That you can schedule out banners/popups and make them interactive with engagement like collecting emails or getting likes on social media. Very easy to use and track able analytics. **What do you dislike about Justuno?** I wish you could choose your time zone. I have tried and can not get it to work. Also, not very mobile friendly. Definitely prefer to use it outside of being logged into BigCommerce. **What problems is Justuno solving and how is that benefiting you?** Engagement with customers on the site. It is valuable for offering discounts with customer email sign up. Can populate many campaigns at once and schedule them out. ### 2. Confusing Interface, Effective Product once Launched **Rating:** 2.0/5.0 stars **Reviewed by:** Jordan P. | Email Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** November 05, 2019 **What do you like best about Justuno?** I like the capability to have different popups based on IPs and conditions. **What do you dislike about Justuno?** The interface of Justuno. I took over the account and it was very difficult to become familiar with. **What problems is Justuno solving and how is that benefiting you?** We've solved the problem of not having a dynamic sign up based on location. ### 3. I have had an amazing experience with Justuno **Rating:** 5.0/5.0 stars **Reviewed by:** Noah H. | Sales Representative, Medical Devices, Small-Business (50 or fewer emp.) **Reviewed Date:** December 28, 2018 **What do you like best about Justuno?** I really enjoy the ease of use with Justuno. Justuno has helped me gain more sales, and generate a better lead list **What do you dislike about Justuno?** I do not really dislike anything about Justuno **Recommendations to others considering Justuno:** I absoloutely love Justuno, if you are looking for something to increase sales via the traffic your website, I would highly reccommend this. **What problems is Justuno solving and how is that benefiting you?** I have solved the issue of warm leads. When someone signs up via Justuno (the popup) it allows me to email those people directly, which generates more sales. ### 4. So Easy for Gating Content with Email! **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** March 25, 2019 **What do you like best about Justuno?** I had never worked with a content gating platform prior to working with Just Uno and have to say it was a breeze! **What do you dislike about Justuno?** Getting setup, like any platform can take some time in the beginning. I needed to self educate on the different types of gates, etc but was quickly ramped and ready to set up my first campaign. **What problems is Justuno solving and how is that benefiting you?** Helping my client capture incremental email addresses to use into their drip nurture campaign ### 5. Justuno Review **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Entertainment | Small-Business (50 or fewer emp.) **Reviewed Date:** January 10, 2019 **What do you like best about Justuno?** I really like how I can create a pop-up campaign for my website. If I want an "Intent-to-exit" pop-up, it is extremely easy to set up on my page. I also love how I am able to create countdowns for sales. It has definitely increased my email leads. **What do you dislike about Justuno?** Only thing I have ever found troublesome is sometimes when I create a banner it will look great on preview, but when it goes live it is stretched and warped. **What problems is Justuno solving and how is that benefiting you?** It improves our email lead generation. ### 6. Promote and engage your visitors **Rating:** 4.0/5.0 stars **Reviewed by:** Nathan G. | Independant Web Designer, Publishing, Small-Business (50 or fewer emp.) **Reviewed Date:** July 13, 2018 **What do you like best about Justuno?** The ability to push certain promotions, and limit others to require action from the customer. The ability to have more than one promotion running at the same time, and customize who sees each promotion by adding rules to fine tune how and when a promotion is shown. **What do you dislike about Justuno?** the UI is not very user friendly, and there are many customization options that make it a little clunky to start **Recommendations to others considering Justuno:** Do not plan on going live immediately. There are a LOT of customizations that need to be find tuned prior to taking it live. It also updates somewhat regularly that can cause current promotions to act in unexpected ways, requiring you to stay on top of your promotions and monitoring your site frequently. **What problems is Justuno solving and how is that benefiting you?** Improving our site conversion rates ### 7. Easy and free app for engaging with customers **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.) **Reviewed Date:** January 23, 2019 **What do you like best about Justuno?** It’s very easy to setup and launch, allowing me to engage with my customers online though pop up messages **What do you dislike about Justuno?** I have yet to find something I dislike about the app **Recommendations to others considering Justuno:** Give it a shot - it’s easy to setup and start using. Plus it’s free. So you have nothing to lose **What problems is Justuno solving and how is that benefiting you?** Justuno helps me offer discounts to certain customers through pop up messages. This has helped drive sales ### 8. Simple and great app to use on the go! **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.) **Reviewed Date:** May 29, 2018 **What do you like best about Justuno?** Really easy to use. Creating and displaying coupon on Justuno only takes us about 10,15 minutes and they work great. we love the rules function they have so that our audience don't get annoyed with seeing the same ads over and over again. We love to use justuno to get more people into our email lists. It has been really helpful on that email list side. **What do you dislike about Justuno?** It's pretty simple and basic, although I don't hate it, I just thought there can be a lot more for development and keep up their design game a little more trendy. Their design is pretty basic that I would have to use a 3rd party to create a more fun design then plug into it (then it's kinda defeating the point of using on the go for us) Also if we connect Justuno to more than one websites, it won't show if the ads happen to be in the same spot (footer on website A and footer on website B-- targeting rules wouldn't help), so I thought it's kinda a bummer **Recommendations to others considering Justuno:** Easy and simple to use. The price is very reasonable and it's definitely great for smaller business and e-commerce stores (like us) to use to display coupons and deals. **What problems is Justuno solving and how is that benefiting you?** We are a small team with no designers on board, so we really needed something simple and user-friendly that we could just create good banner, graphic coupon and didn't cost us hours to do. Justuno was just the right fit as they provide easy drag and drop function, and great ad placement on the website (desktop AND mobile views). it doesn't annoy our visitors out but also very standout from the websites so the visitors can't miss the deals. ### 9. Justuno Review **Rating:** 4.0/5.0 stars **Reviewed by:** Doug W. | Small-Business (50 or fewer emp.) **Reviewed Date:** September 12, 2018 **What do you like best about Justuno?** Easy to use, good functionality. Design features are well thought out. **What do you dislike about Justuno?** Measurement and reporting is not very robust. This is the case with A/B test reporting especially. **What problems is Justuno solving and how is that benefiting you?** Scalable and easy to use site promos and email capture thru modals. We can't change website graphics easily to promote a short sale. Justuno solves that problem. ### 10. Great for Exit Offers **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Cosmetics | Small-Business (50 or fewer emp.) **Reviewed Date:** November 27, 2018 **What do you like best about Justuno?** Easy to use, great customer service. Pop ups and exit offers are quick to set up. **What do you dislike about Justuno?** Would like webinars & training to make the best use of the software **What problems is Justuno solving and how is that benefiting you?** We have been able to convert customers greatly with our exit offers ### 11. Easy to get started, more features than the competition **Rating:** 4.5/5.0 stars **Reviewed by:** Daniel L. | Online Marketing & Advertising Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** July 28, 2018 **What do you like best about Justuno?** I like the way I can easily get started with templates, or customize my own promotions. **What do you dislike about Justuno?** I left Sumo Pro for Justuno, and I would like for Justuno to have some of the basic social share features included with Sumo, so that I don't have to run both. **What problems is Justuno solving and how is that benefiting you?** List building, abandoned checkouts ### 12. JustUno provides an exemplary overlay service **Rating:** 5.0/5.0 stars **Reviewed by:** Lisa L. W. | Email Strategist, Internet, Mid-Market (51-1000 emp.) **Reviewed Date:** October 24, 2017 **What do you like best about Justuno?** JustUno is an awesome email capture growth tool. It was very easy to implement and metrics are outstanding. Ability to A/B test and setup unique overlays for specific landing pages was critical. **What do you dislike about Justuno?** Ran into a minor issue where a tab was appearing on the side of the website for contacts to see when we only wanted the overlay to appear for new visitors. We were able to resolve this by resetting the overlay, but it was troublesome at first. **Recommendations to others considering Justuno:** JustUno is more advanced than most overlays and provides various options for triggering and connects with Google Analytics. **What problems is Justuno solving and how is that benefiting you?** The overlay is customizable to target new visitors, returning visitors, exiting visitors and has unique settings based on time, % of site viewed, etc. This tool has been highly effective in capturing contacts and giving us the ability to re-market to contacts after they leave the website. ### 13. Useful tool **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Cosmetics | Small-Business (50 or fewer emp.) **Reviewed Date:** June 12, 2018 **What do you like best about Justuno?** This allows my company to easily make promotional banners and lead capture pop ups with no coding required. I also like the feature that lets the user set rules to only show promotional messages under specific circumstances. **What do you dislike about Justuno?** The platform for designing promotional pop ups and designating rules is not the most user friendly and can be buggy at times. I’ve learned how to avoid these bugs but there was a learning curve. **Recommendations to others considering Justuno:** It’s useful. Not sure if there are better alternatives as it’s the only one we’ve used. **What problems is Justuno solving and how is that benefiting you?** It’s so easy to make pop ups without any code and to track conversions and clicks. ### 14. Does the job **Rating:** 4.0/5.0 stars **Reviewed by:** Toby M. | Senior Marketing Analyst, Small-Business (50 or fewer emp.) **Reviewed Date:** January 26, 2018 **What do you like best about Justuno?** Easy to create a pop-up; highly customized for design and rules. has some integration that we need. **What do you dislike about Justuno?** data export is really basic. sometimes you need to double check the design before launch as the actual pop up may look different from the design. **Recommendations to others considering Justuno:** There are lots of similar solution out there. Just create a trail and evaluate - see which one is best to your specific needs. Also look for the integrations they povided - some integration is a big plus. **What problems is Justuno solving and how is that benefiting you?** generating leads and give customers incentives not to abandon the cart ### 15. Justuno is great for pop-up execution, poor on pop-up creation and reporting **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.) **Reviewed Date:** October 24, 2017 **What do you like best about Justuno?** I like Justuno's a/b testing capabilities as well its rule defining capabilities. **What do you dislike about Justuno?** Creating the pop-up design is rather complicated, un-intuitive and hence time consuming through Justuno. **Recommendations to others considering Justuno:** Justuno is great platform to use with slightly more experience, when you know what your designs and rules look like exactly. **What problems is Justuno solving and how is that benefiting you?** Justuno has definitely helped grow the business by bringing in new/additional consumers to engage with. ### 16. Fantastic product, does everything I need it to **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.) **Reviewed Date:** October 19, 2017 **What do you like best about Justuno?** Very easy to implement and use. Very helpful and responsive customer support. Proactive account representatives. **What do you dislike about Justuno?** The editor interface (where promotions are laid out visually) could be more intuitive. **Recommendations to others considering Justuno:** Definitely try it out **What problems is Justuno solving and how is that benefiting you?** Converting visitors that were intending to leave the site without purchasing, via exit intent popups. ### 17. JustUno is a fun and effective way to create lead generation opportunities. **Rating:** 5.0/5.0 stars **Reviewed by:** Curtis Conrad S. | Co-Owner & Founder, Marketing and Advertising, Mid-Market (51-1000 emp.) **Reviewed Date:** March 01, 2017 **What do you like best about Justuno?** JustUno's super friendly user interface can have anyone up and running a great lead gen implementation on their website in no time. **What do you dislike about Justuno?** UAT testing can be tricky if you try it too many times as the cookies created still register even when private browsing or after a hard refresh. **Recommendations to others considering Justuno:** You want and need lead generation for your website. JustUno is a top choice, compare it to SumoMe to make your final decision. **What problems is Justuno solving and how is that benefiting you?** Optimizing and excelling lead generation. Just the simple task of reminding or giving the option to opt-in is extremely efficient especially after automation. ## Justuno Discussions - [How much does Justuno cost?](https://www.g2.com/discussions/how-much-does-justuno-cost) - 1 comment - [What is Justuno?](https://www.g2.com/discussions/what-is-justuno) - 1 comment - [View Justuno pricing details and edition comparison](https://www.g2.com/products/justuno/reviews?page=2§ion=pricing&secure%5Bexpires_at%5D=2026-08-01+20%3A10%3A03+-0500&secure%5Bsession_id%5D=18e7c9e7-2b1a-4da6-9436-3096381ca7ff&secure%5Btoken%5D=ac8e691bb2adee64e8046b19ec49b514da3ce253e1dd7d3006c82376fbeb8203&format=llm_user) ## Justuno Features **Lead Generation** - CRM Integration - Marketing Automation Integration - Social Media Integration - Data Import & Export Tools **Visitor Behavior** - Monitoring - Targeting **Retargeting** - A/B Testing - Audience Segmentation - Behavioral Targeting - Reporting & Analytics - Geo Targeting - Cross-channel Retargeting - Personalization **Design and Customization** - Pre-Designed Templates - Pop-Up Types - No-Code Customization - Mobile Optimized **Lead Monitoring** - Features - Performance - Identification **Computing** - WYSIWYG - AI/Machine Learning - Little to No Coding **Agentic AI - Lead Capture** - Cross-system Integration - Proactive Assistance **Agentic AI - Personalization** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Templates** - Library - Customization **Campaigns** - Targeting - Triggered Campaigns - A/B Testing - Analytics **Data Capture** - Mobile - Websites - Data **Experimental Design** - Multivariate testing capacities - Concurrent Testing - Mobile Testing - AI Assisted Testing - AI Generated Variations **Agentic AI - Retargeting** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **AI Personalization - Personalization** - Predictive Recommendations - Audience Segmentation - Adaptive Content **Personalization** - Recommendation - Content - Cart Abandonment - Personalization Engine - Product Recommendations - A/B Testing - Personalized Messaging **Integrations** - CRM/Email Integrations - WCM Integrations - E-Commerce Integrations - Social Media Integrations **Analytics** - Export/Import - Reporting **Analytics** - Reporting and Analytics **Multichannel** - Web - Mobile **Customization** - Forms - Personalization - Templates - Integration **Generative AI** - AI Text Generation **Agentic AI - A/B Testing** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance **Agentic AI - Vulnerability Scanner** - Autonomous Task Execution - Proactive Assistance **Administration ** - Marketing Campaigns - Reports & Analytics - User Data - Integrations **Agentic AI - E-Commerce Personalization** - Natural Language Interaction - Proactive Assistance ## Top Justuno Alternatives - [OptiMonk](https://www.g2.com/products/optimonk/reviews) - 4.8/5.0 (155 reviews) - [Privy](https://www.g2.com/products/privy/reviews) - 4.6/5.0 (118 reviews) - [Klaviyo](https://www.g2.com/products/klaviyo/reviews) - 4.6/5.0 (1,312 reviews)