Google Analytics 360 Pricing Overview

Google Analytics 360 Pricing Key Insights

Last updated on Jul 28, 2026

Information about Google Analytics 360 pricing, plan availability, and costs is not listed on G2 by the vendor. Buyers typically need to engage directly with the vendor to understand pricing options. Final cost negotiations to purchase Google Analytics 360 must be conducted with the seller.

Rated 4.4 / 5

*Pricing information is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations must be conducted with the seller.

Small-Business

$$$$

14% more expensive

than the avg. Digital Analytics product

Read Small-Business Reviews

Mid-Market

$$$$

5% more expensive

than the avg. Digital Analytics product

Read Mid-Market Reviews

Enterprise

$$$$

8% more expensive

than the avg. Digital Analytics product

Read Enterprise Reviews

Pricing Insights

Averages based on real user reviews.

Time to Implement

2 months

Return on Investment

11 months

Average Discount

12%

Perceived Cost

$$$$$

How much does GA 360 cost?

Data powered by BetterCloud.

Estimated Price

$$k - $$k

Per Year

Based on data from 9 purchases.

Top-Rated Alternatives

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Google Analytics 360 Alternatives Pricing

The following is a quick overview of editions offered by other Digital Analytics Software

Product	Price	Features
Amplitude Analytics Starter	Free	Get a taste of Amplitude for individuals, explorers, and early startups. The Starter plan includes: Starter templates Foundational product analytics Campaign reporting Unlimited feature flags Unlimited sources & destinations
Mixpanel Free	FreePer Year	Essentials to find product-market fit 1M events / month All core report types for user journey analysis Templates to get started quickly Unlimited integrations & collaborators
Heap by Contentsquare Free	Contact Us	Find product-market fit Up to 10K monthly sessions Core analytics charts Unlimited enrichment sources Guides integrations 6 months data history SSO

Various alternatives pricing & plans

Pricing information for the above various Google Analytics 360 alternatives is supplied by the respective software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase any of these products must be conducted with the seller.

GA 360 Pricing Reviews

(2)

Aman S.

Product Manager

Computer Software

Small-Business (50 or fewer emp.)

12/18/2025

"Enterprise grade analytics with powerful insights"

5/5

What do you like best about Google Analytics 360?

It provides extremely simple data collection, advanced reporting, and strong integrations across the Google ecosystem. The ability to handle high traffic volumes without sampling is a huge advantage for our team. I especially value the deeper integrations with BigQuery, Google Ads, and other Google Marketing Platform tools, which make it easier to connect analytics data to activation and advanced analysis. Review collected by and hosted on G2.com.

What do you dislike about Google Analytics 360?

The platform has a learning curve, as our team transitioned from standard GA or GA4. Setting up events, custom dimensions, and advanced reporting often requires technical expertise or dedicated analytics resources. Review collected by and hosted on G2.com.

What problems is Google Analytics 360 solving and how is that benefiting you?

It solves the challenge of analyzing large scale, high traffic digital experiences with accuracy and reliability. It helped in enabling our team to move beyond surface level metrics and understand user behavior across channels, devices, and touchpoints. For our company GA360 provided the confidence and depth needed to support marketing, product, and UX optimization. Review collected by and hosted on G2.com.

Verified User in Computer Games

Mid-Market (51-1000 emp.)

11/29/2019

"It's a great tool which supports handling more than 1 billion hits."

4.5/5

What do you like best about Google Analytics 360?

It has the capacity to handle more than a billion records of data, is smooth to handle, and provides lots of insights with the help of parameters and filters available in it. Review collected by and hosted on G2.com.

What do you dislike about Google Analytics 360?

Entry-level/startup companies cannot afford GA360 because of the high cost. It should consider small organizations. Review collected by and hosted on G2.com.

Recommendations to others considering Google Analytics 360:

Please maintain high Internet speed to experience a smooth and fast runtime. Review collected by and hosted on G2.com.

What problems is Google Analytics 360 solving and how is that benefiting you?

It helped me in finding the right audience to run suitable campaigns, demographics, and customer categorization. Review collected by and hosted on G2.com.