--- title: Gatsby Reviews meta\_title: 'Gatsby Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 17 reviews by the users' company size, role or industry to find out how Gatsby works for a business like yours. aggregate\_rating: rating\_value: 4.8 review\_count: 17 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Social Media Marketing url: https://www.g2.com/categories/social-media-marketing --- ### Gatsby Pros and Cons: Top Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users commend Gatsby for its **affordability and reasonable pricing** , making it accessible for expanding their SMS subscriber base. [(1 mentions)](https://www.g2.com/products/gatsby/reviews?filters%5Bsentiment_snippet%5D=1862793&qs=pros-and-cons#reviews) Users praise Gatsby for its **effective campaign management** , contributing to successful online community engagement and growth. [(1 mentions)](https://www.g2.com/products/gatsby/reviews?filters%5Bsentiment_snippet%5D=1862725&qs=pros-and-cons#reviews) Users value Gatsby for its **effective content creation** capabilities, leading to successful online campaigns and community growth. [(1 mentions)](https://www.g2.com/products/gatsby/reviews?filters%5Bsentiment_snippet%5D=1862624&qs=pros-and-cons#reviews) Users find Gatsby **easy to use** , with a straightforward setup process that facilitates a quick start. [(1 mentions)](https://www.g2.com/products/gatsby/reviews?filters%5Bsentiment_snippet%5D=1862815&qs=pros-and-cons#reviews) Users find the **easy setup** of Gatsby straightforward, allowing for quick initiation and use. [(1 mentions)](https://www.g2.com/products/gatsby/reviews?filters%5Bsentiment_snippet%5D=2482782&qs=pros-and-cons#reviews) ### Top Pros or Advantages of Gatsby ##### 1. Affordability/Reasonable Prices Users commend Gatsby for its **affordability and reasonable pricing** , making it accessible for expanding their SMS subscriber base. [ See 1 mentions ](https://www.g2.com/products/gatsby/reviews?filters%5Bsentiment_snippet%5D=1862793&qs=pros-and-cons#reviews) See Related User Reviews HH Hunter H. Small-Business (50 or fewer emp.) 5.0/5 "From IG to SMS, Great Tool!" What do you like about Gatsby? Gatsby helped us leverage our highly engaged IG audience into expanding our SMS subscriber base. The implementation was a fairly low lift and yielded ##### 2. Campaign Management Users praise Gatsby for its **effective campaign management** , contributing to successful online community engagement and growth. [ See 1 mentions ](https://www.g2.com/products/gatsby/reviews?filters%5Bsentiment_snippet%5D=1862725&qs=pros-and-cons#reviews) See Related User Reviews ![Madalyn B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Madalyn B.") MB Madalyn B. Mid-Market (51-1000 emp.) 5.0/5 "Successful Lingua Franca Campaigns with Gatsby" What do you like about Gatsby? Gatsby has been an invaluable tool for our team as we grow our online community. It has consistently helped us achieve our goals, and most recently, B ##### 3. Content Creation Users value Gatsby for its **effective content creation** capabilities, leading to successful online campaigns and community growth. [ See 1 mentions ](https://www.g2.com/products/gatsby/reviews?filters%5Bsentiment_snippet%5D=1862624&qs=pros-and-cons#reviews) See Related User Reviews ![Madalyn B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Madalyn B.") MB Madalyn B. Mid-Market (51-1000 emp.) 5.0/5 "Successful Lingua Franca Campaigns with Gatsby" What do you like about Gatsby? Gatsby has been an invaluable tool for our team as we grow our online community. It has consistently helped us achieve our goals, and most recently, B ##### 4. Ease of Use Users find Gatsby **easy to use** , with a straightforward setup process that facilitates a quick start. [ See 1 mentions ](https://www.g2.com/products/gatsby/reviews?filters%5Bsentiment_snippet%5D=1862815&qs=pros-and-cons#reviews) See Related User Reviews ![Jenny T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jenny T.") JT Jenny T. Mid-Market (51-1000 emp.) 3.5/5 "Easy Setup and Use, But Needs Guidance for Full Potential" What do you like about Gatsby? It's pretty simple to use and it was easy to set up and get going. ##### 5. Easy Setup Users find the **easy setup** of Gatsby straightforward, allowing for quick initiation and use. [ See 1 mentions ](https://www.g2.com/products/gatsby/reviews?filters%5Bsentiment_snippet%5D=2482782&qs=pros-and-cons#reviews) See Related User Reviews ![Jenny T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jenny T.") JT Jenny T. Mid-Market (51-1000 emp.) 3.5/5 "Easy Setup and Use, But Needs Guidance for Full Potential" What do you like about Gatsby? It's pretty simple to use and it was easy to set up and get going. ## Top-Rated Alternatives [ ![Bazaarvoice](https://images.g2crowd.com/uploads/product/hd_favicon/66bd73578d916af327593b85a2025d9d/bazaarvoice.svg "Bazaarvoice") Bazaarvoice 4.2/5(809) ](https://www.g2.com/products/bazaarvoice/reviews) [ ![GRIN](https://images.g2crowd.com/uploads/product/hd_favicon/114e8afbb2ca80cb55d73f12aa9dd15a/grin.svg "GRIN") GRIN 4.5/5(483) ](https://www.g2.com/products/grin/reviews) [ ![impact.com](https://images.g2crowd.com/uploads/product/hd_favicon/9a208043d1d4a5af8252dfcbeeebd301/impact-com.svg "impact.com") impact.com 4.4/5(2,404) ](https://www.g2.com/products/impact-com/reviews) [ View All Alternatives ](https://www.g2.com/products/gatsby/competitors/alternatives) ![Jenny T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jenny T.") JT Jenny T. Senior Marketing Manager Mid-Market (51-1000 emp.) 1/13/2026 "Easy Setup and Use, But Needs Guidance for Full Potential" 3.5/5 What do you like best about Gatsby? It's pretty simple to use and it was easy to set up and get going. Review collected by and hosted on G2.com. What do you dislike about Gatsby? We aren't sure how to best utilize it to its fullest potential. Review collected by and hosted on G2.com. What problems is Gatsby solving and how is that benefiting you? We use it to gather customer emails using extra entries into our contests. It allows us to grow our most popular digital marketing channel, email. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Madalyn B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Madalyn B.") MB Madalyn B. Marketing and Partnerships Associate Mid-Market (51-1000 emp.) 9/17/2024 "Successful Lingua Franca Campaigns with Gatsby" 5/5 What do you like best about Gatsby? Gatsby has been an invaluable tool for our team as we grow our online community. It has consistently helped us achieve our goals, and most recently, Brett played a key role in organizing a highly successful campaign for our new Birkenstock collaboration. With over 800 entries in our giveaway and early access portal, the results were fantastic! We're excited to continue using Gatsby for future campaigns. Thank you! Review collected by and hosted on G2.com. What do you dislike about Gatsby? Nothing! Whenever there was a glitch or question on our side, we contacted Brett and he helped us to fix within minutes! Review collected by and hosted on G2.com. What problems is Gatsby solving and how is that benefiting you? Gatsby has been a crucial tool in helping us seamlessly capture email addresses and phone numbers directly through our social media channels. By integrating with our existing platforms, it has significantly boosted our ability to grow our online community, resulting in enhanced engagement and a direct impact on sales. It's an effortless and effective way to foster deeper connections with our audience and expand our brand's reach. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic HH Hunter H. Marketing Manager Small-Business (50 or fewer emp.) 9/16/2024 "From IG to SMS, Great Tool!" 5/5 What do you like best about Gatsby? Gatsby helped us leverage our highly engaged IG audience into expanding our SMS subscriber base. The implementation was a fairly low lift and yielded a tangible ROI, highly recommend! Review collected by and hosted on G2.com. What do you dislike about Gatsby? If you don't have an already engaged social audience, you might not be able to enjoy the same success we have. Review collected by and hosted on G2.com. What problems is Gatsby solving and how is that benefiting you? We had followers on IG that were not yet subscribers to our SMS list. Gatsby helped us incentivize our existing IG followers to opt-in for SMS marketing messages. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Fabrice M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Fabrice M.") FM Fabrice M. Freelance Teacher Small-Business (50 or fewer emp.) 4/25/2023 "Always awesome every versions I go through" 5/5 What do you like best about Gatsby? So much can be done quite easily. My last project was easy to build from POC to MVP and scale up to an excellent little app. Integration with GraphQL and so easy to deploy on hostings like netlify, GCP. Without forgetting how quickly our team was able to implement the CI/CD for easy deployments to production. Review collected by and hosted on G2.com. What do you dislike about Gatsby? Lots of errors are not well explained or documented. Also kind of got through a lot of deprecated documentations that makes it hard sometime to implement something. Review collected by and hosted on G2.com. What problems is Gatsby solving and how is that benefiting you? Very quick deployment, nice and easy integration with lots of plugins. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Amit Y.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Amit Y.") AY Amit Y. Software Engineer II Small-Business (50 or fewer emp.) 9/3/2022 "Gatsby - Blazing fast for static websites" 4.5/5 What do you like best about Gatsby? Gatsby out of the box comes with lots of enhancements like lazyloading, seo efficiency, security enhancement, it is very useful to make PWAs. And as we make static websites using Gatsby we also save on server costs. Review collected by and hosted on G2.com. What do you dislike about Gatsby? As we build static pages we do not the simple support of all async calls simply and we need to use the react lifecycle methods or functional hooks for such operations. We also end up having a lot of content in gatsy websites. Review collected by and hosted on G2.com. What problems is Gatsby solving and how is that benefiting you? Gatsby is solving the problem of Lazyloading the content/images/scripts. It is also very efficient in managing an seo frienly website as we build static pages using gatsby. Review collected by and hosted on G2.com. Show More 9/8/2022 Current UserValidated ReviewerIncentivizedSource: G2 invite ![Eric P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Eric P.") EP Eric P. Web Developer and Designer Small-Business (50 or fewer emp.) 5/20/2022 "My coding really took off with Gatsby" 5/5 What do you like best about Gatsby? My clients and I both appreciate the fast performance speeds that Gatsby offers. I appreciate the starter options for faster build times. Review collected by and hosted on G2.com. What do you dislike about Gatsby? Doesn't work well for e-commerce sites, that I've seen so far. This may have changed with v4? Migrating to v4 was a bit of a nightmare too. I just started from scratch at the end of the day. Review collected by and hosted on G2.com. What problems is Gatsby solving and how is that benefiting you? Fast build times, fast site speeds and satisfied customers. Since it's built on React, I like to use the components folder to plug-in parts of a website that I use repeatedly too. Review collected by and hosted on G2.com. Show More 11/20/2022 Current UserValidated ReviewerIncentivizedSource: G2 invite BR Benjamin R. Small-Business (50 or fewer emp.) 5/21/2020 "Gatsby is awesome" 5/5 What do you like best about Gatsby? We help fitness trainers pass their certification tests with online study guides and materials available for purchase. Historically, most of our growth has come through SEO, but now that we have thousands of customers, we decided to test out some influencer marketing, specifically more of the micro side / word-of-mouth. We figure that a lot of fitness trainers have high engagement and followers on Instagram, and a lot of trainers follow one another, so we wanted to figure out how to tap into that network. Cert study guides aren’t exactly sexy though, so our customers don’t really think to post about us, but if we can identify which ones are influencers and reach out to them directly to work on a collab, offer them some fitness merch etc, we think it will be a big win-win. We came across Gatsby and realized that’s exactly what they help with! We’re implementing it now, and so far the support and the process are great. I’ll come back and update with some numbers when we have them. Review collected by and hosted on G2.com. What do you dislike about Gatsby? I haven't identified anything thus far that I don't like Review collected by and hosted on G2.com. What problems is Gatsby solving and how is that benefiting you? Solving for how to start & measure an influencer marketing strategy, leveraging our customers. Benefits: saving time searching for & reaching out to influencers, and having influencers that are authentic - our actual fitness trainer customers. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Simon H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Simon H.") SH Simon H. VP Sales Small-Business (50 or fewer emp.) 5/27/2020 "Cool Since Day 1" 5/5 What do you like best about Gatsby? We started using Gatsby really early on in 2017. I think we were the first beverage company using it at the time. But Brett was always cool and made Gatsby seamless to work with from our first day of partnership. We love how it now integrates the Instagram field directly with existing forms on our site. Review collected by and hosted on G2.com. What do you dislike about Gatsby? You need existing customers in order to find influencers with Gatsby. It doesn't offer a database of influencers or anything like that. This makes sense but we had just launched our merch store and it took a little while to begin taking advantage of Gatsby's value. Review collected by and hosted on G2.com. What problems is Gatsby solving and how is that benefiting you? Expanding our marketing efforts to digital. We need influencers and this is the least expensive option for finding and engaging influencers that we've found. The fact that they're proud ACE Fans makes it even easier. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Karthik S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Karthik S.") KS Karthik S. Sales Development Representative Computer Software Small-Business (50 or fewer emp.) 5/20/2020 "Great product for turning customers into affiliates!" 5/5 What do you like best about Gatsby? I love how simple it was to implement Gatsby along with setting up email work flows to analyzing the data on our customers' influence/reach. Best part is that it integrates with Hubspot so I have the freedom to analyze the data in my existing CRM/System. Beyond this, I love the that we were able to implement this less than a day and integrate with Hubspot within a few minutes. Lastly, it's great to be able to customize the design of the popups easily with our branding and where it's best fit in our app. The most impactful place where Gatsby has been effective has been during the checkout process. Review collected by and hosted on G2.com. What do you dislike about Gatsby? Not being able to direct message these individuals on Instagram directly / setup automations in Instagram to automatically follow your customers. I think that is Instagram's fault though. Review collected by and hosted on G2.com. What problems is Gatsby solving and how is that benefiting you? Finding influencers and affiliates - Gatsby eliminated a tremendous amount of costs around finding and recruiting influencers for our brand. Now we just turn our best customers into influencers! By easily being able to identify and reach out to our customers to become influencers and affiliates, we've now grown our team to over 250. This has driven a few hundred thousand dollars in revenue too! Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Sarah C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sarah C.") SC Sarah C. Vice president of ecom Enterprise (\> 1000 emp.) 5/22/2020 "Great company to work with!" 5/5 What do you like best about Gatsby? All their integrations. Gatsby is awesome at telling us which of our ecommerce customers are influencers or micro-influencers and then syncs that data back to our central repository in Klaviyo. I get pitched on new apps and tools all the time, but Gatsby stands above the pack. Brett, their ceo is amazing. Probably the best guy I've met in the app space. He is awesome and will get anything done you guys work on together! Review collected by and hosted on G2.com. What do you dislike about Gatsby? Since we’re such a big company, we get a ton of influencers and could use more filtering. Review collected by and hosted on G2.com. What problems is Gatsby solving and how is that benefiting you? Finding more people like our top influencers. For example, we just ran a campaign in Feb for a specific shoe, and used the Gatsby / Klaviyo combined data to see which customers bought that heel & had between 5,000-20,000 followers. We had a list of perfect influencers to reach out to within minutes. Review collected by and hosted on G2.com. 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