Fourth Floor Creative's Advocacy program is designed to transform players, content creators, and influencers into dedicated ambassadors for your game. By fostering authentic relationships, the program ensures that these advocates generate organic content, enhancing your game's visibility and credibility within the gaming community. Key Features and Functionality: - Creator Onboarding: Engages creators eager to produce content ahead of public releases, ensuring early and enthusiastic promotion. - High Engagement Rates: Achieves an average advocate engagement rate of 67%, significantly surpassing the market peak average of 29%. - Comprehensive Vetting Process: Selects creators based on multiple criteria to build a positive and engaged community, focusing on small to mid-size creators with loyal audiences. - Structured Advocacy Program: Follows a step-by-step process that includes identifying potential creators, individual vetting, community building, ongoing support, rewarding based on activity tiers, and regular progress reporting. Primary Value and Solutions Provided: The Advocacy program addresses the challenge of building sustained and authentic engagement for games. By converting influencers and their audiences into genuine advocates, it amplifies brand presence and fosters long-term loyalty. This approach not only extends the reach of marketing campaigns but also ensures that the content resonates authentically with target audiences, leading to increased trust and game adoption.