# Formly Reviews **Vendor:** Formly Ltd **Category:** [Online Form Builder Software](https://www.g2.com/categories/online-form-builder) **Average Rating:** 4.7/5.0 **Total Reviews:** 61 ## About Formly Build custom forms, surveys, and quizzes that convert without any code or design skills. Trusted by over 15,000 businesses, Formly makes data collection easy and enjoyable with user-friendly forms people enjoy answering. Formly gives you everything you need to create stunning, high-converting forms—without design or tech headaches. From logic-based quizzes to payment-ready forms, it’s the all-in-one tool for turning responses into results. ## Formly Pros & Cons **What users like:** - Users appreciate the **ease of use** in Formly, enabling quick setup and a beautiful form experience. (28 reviews) - Users appreciate the **easy setup** of Formly, allowing quick implementation and beautiful, personalized forms in minutes. (18 reviews) - Users appreciate the **simplicity and ease of setup** with Formly, allowing for quick and personalized form creation. (18 reviews) - Users love the **user-friendly experience** of Formly, appreciating its versatility and excellent customer support. (11 reviews) - Users enjoy the **customization options** of Formly, allowing for personalized and professional forms that enhance user experience. (10 reviews) - Users appreciate the **intuitive design and continuous feature improvements** of Formly, enhancing their form creation experience. (10 reviews) - Intuitive (10 reviews) - Quick Setup (9 reviews) - Users praise the **quick and supportive customer support** from Formly, enhancing their overall experience and satisfaction. (8 reviews) - Users find **the ease of creation** with Formly exceptional, enabling quick and intuitive form building for various needs. (8 reviews) **What users dislike:** - Users express concerns over **integration issues** , particularly with third-party tools and email providers, affecting usability. (6 reviews) - Users note the **limited integrations** with other products, finding reliance on middleware frustrating and restrictive. (6 reviews) - Users express frustration over **missing features** like font selection, Recaptcha support, and limited outcome control in Formly. (4 reviews) - Users find the **pricing too high** for smaller companies, limiting access to Formly's features without additional fees. (3 reviews) - Users find the **limited customization options** in Formly restrictive, affecting their ability to tailor experiences as desired. (3 reviews) - Poor Customer Support (3 reviews) - Users find the **poor design** of Formly frustrating, citing a clunky interface and subpar templates. (3 reviews) - Dependency Issues (2 reviews) - Integration Difficulty (2 reviews) - Lack of Guidance (2 reviews) ## Formly Reviews ### 1. Formly’s Beautiful, Secure Forms with Powerful Built-In Features **Rating:** 5.0/5.0 stars **Reviewed by:** David S. | Retired digital marketing agency owner and author, Small-Business (50 or fewer emp.) **Reviewed Date:** March 15, 2026 **What do you like best about Formly?** What I like most about Formly are a few factors: I like that the forms themselves look a thousand times better than Google Forms, JotForm, and most other forms other than Gravity Forms and once you know how to properly set the forms up, they work, don't require you use a plugin, don't require you use an extra SMTP plugin to make it work, and can have pretty robust security to block spam as well. You can schedule meetings, accept payments, show videos, show images, use conditional logic for grading and routing messages, verify email addresses and use Google's reCaptcha. The ease of use is high once you've read a few tutorials. Customer support is good and the number of features is off the chain. **What do you dislike about Formly?** I'd have to say what I disliked is that there needs to be more in-depth, specific, "how to" step-by-step tutorials for those who want to set up complex conditional logic routing for forms. Formly has alot of depth to it, so the more you offer users, the more we're going to need tutorials for how to implement those features. Step-by-step YouTube videos are ideal so I can see how a Formly developer actually sets up the feature. So far, there are tutorials on their site but I'd like to see more video walkthroughs for different case study examples since there is so much nuance to how you could use Formly. Doing that would make using it easier and reduce the learning curve. I'd also really want to see them add 2FA to their account dashboard for those of us not using Gmail. **What problems is Formly solving and how is that benefiting you?** I use Formly to create and maintain multiple-use contact forms for two sites; one is a moderately-complex contact form with an emphasis on blocking spam submissions and I use a different form to offer a specific free giveaway on my site and will likely use Formly to create more, yet uniquely different forms for my site and my other site in the future. Formly solves a few problems for me as a mid-level developer: Previously I was using Divi's native contact form for WordPress sites but those forms would occassionally simply not send, especially on cheaper shared hosting plans and spam was impossible to prevent for whatever reasons. When I migrated my sites over to better hosting, the Divi contact form wouldn't work at all, and required an additional SMTP plugin to get it to work, which was still sporadic. So I switched to Google Forms, which looked unappealing and unprofessional and limited spam prevention features. JotForm was too expensive and still garish-looking. I tried Tally forms, but simply didn't want to pay hundreds of dollars to remove their branded logo; so when I discovered Formly I jumped at the chance to try them out and am glad I did. I'll probably use Formly in the future as well to offer surveys or quizzes on my site, once I tailor them to free giveaways or tie it toward other interests readers might have. ### 2. Effortless Lead Gen with Formly's Custom Forms **Rating:** 4.5/5.0 stars **Reviewed by:** Stephan K. | Digital Marketing Director, Small-Business (50 or fewer emp.) **Reviewed Date:** March 27, 2026 **What do you like best about Formly?** I like how easy Formly is to use. It doesn't take time to get familiarized with the UI. Super simple and cheap. I appreciate that it is fully white-labeled, which allows me to change the branding to a really good level. It's fully customizable and much cheaper than alternatives like Typeform or Tally. The webhooks are a must and the best feature, providing some really useful functionality. **What do you dislike about Formly?** Formly does not support custom CSS natively, making it harder and slower to change the look and feel of a form. Adding custom CSS would make things easier and faster. Initially, there was no webhook support, and while that has been addressed, immediate responses or AI implementation for form inputs would be beneficial. **What problems is Formly solving and how is that benefiting you?** Formly is fully white labeled, allowing easy customization and branding, which my clients appreciate. It's easy to use, cost-effective, and provides essential webhooks for integrations, making it essential for my work with calculation forms. ### 3. Effortless Setup, Needs Better AI Questions **Rating:** 4.0/5.0 stars **Reviewed by:** LaKenya K. | Certified Tech Manager & Systems Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** April 24, 2026 **What do you like best about Formly?** I find Formly really easy to use, much like Typeform. Since I've been using Typeform for years, there was a zero learning curve for me when working with Formly. The initial setup was very easy, which was a big plus. **What do you dislike about Formly?** I would love to be able to have more control over font size. There were areas I wanted to make smaller and bigger but was restricted to preset font sizes based on either being questions or headers. I attempted to use the AI to generate the form but the questions it created were terrible. **What problems is Formly solving and how is that benefiting you?** Formly lets me filter job candidates based on skills and experience. It's similar to Typeform, so there was no learning curve, making it easy to use. ### 4. Versatile Form Creation with Intuitive Design **Rating:** 4.5/5.0 stars **Reviewed by:** Jon D. | CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** February 16, 2026 **What do you like best about Formly?** I like that Formly is multi-featured and allows for creating lots of different types of forms. It's quicker because you can do what you want with it, and the design is much closer to what's acceptable for me. The logic and conditional jumps are really important, and I find that these features are better than most form creators. One of the standout features is how easy it is to get started with Formly. It’s quite intuitive and perfect if you’re looking to do something fast or just need to work faster. **What do you dislike about Formly?** I wish that it was properly natively integrated with more products. I don't really agree that it's fully integrated with when you start using middleware like Zapier or n8n or something like that. That's integration, but not fully. **What problems is Formly solving and how is that benefiting you?** I use Formly because it's capable of creating forms I'm happy with quickly, thanks to its fast and intuitive setup, and it offers multi-featured solutions like logic and conditional jumps. The design aligns closely with my needs, saving me time on forms. ### 5. Intuitive and Functional, but using more complex formulas is tedious **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Higher Education | Small-Business (50 or fewer emp.) **Reviewed Date:** February 17, 2026 **What do you like best about Formly?** I like that Formly is a quite intuitive tool, which makes it easier to create forms. I highly value the creation of reports, the modification of emails, and the signing of documents, as these are aspects I use a lot. Additionally, I use it effectively with email capture campaigns. **What do you dislike about Formly?** I don't like how to make formulas within forms in Formly. Because it works with variables, putting slightly more complex equations becomes very complicated, whereas it could be much simpler like in Excel. **What problems is Formly solving and how is that benefiting you?** I use Formly to make functional reports in the health field. The tool is quite intuitive and makes it easy to create forms. ### 6. Definitely my go to tool for forms, surveys, and so much more **Rating:** 5.0/5.0 stars **Reviewed by:** K M. | Founder & Owner - Executive Coach, Small-Business (50 or fewer emp.) **Reviewed Date:** November 14, 2025 **What do you like best about Formly?** It's so simple and easy to use and has great features that make using it an absolute pleasure, Its really versatile too so i can use it for way more than just your standard feedback for or query, It's browser based so super easy to "implement" as you just create an account, choose your plan and off you go. Customer support is great too, after choosing a plan with them I was offered a live demo the same week so i could get the most out of the tool, Ash was amazing and explained everything for me at a pace that worked for me. I will be using this tool way more than i thought i would before the demo, and, as a solopreneur, getting the most out of all of the tools I have is essential. I can manage my bookings and have customers tell me they have booked to use my services, I am so glad I found it **What do you dislike about Formly?** Honestly - I know its a cliché, but I haven't found anything yet **What problems is Formly solving and how is that benefiting you?** booking clients onto events, confirming payments, post coaching questionnaires, coaching tools, expression of interests. Because it can be used on mobile and desktop it means if i need a way to capture information from a customer i have it at my finger tips, ### 7. Easy setup, Google Sheets integration, and fast support—Formly delivers **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consulting | Small-Business (50 or fewer emp.) **Reviewed Date:** January 15, 2026 **What do you like best about Formly?** Formly is easy to set up, and its direct connection to Google Sheets enables unlimited actions by linking submitted results data to various systems. The newer release, which provides templates with variables and calculations already completed, allows you to create a customized experience with simple edits rather than building everything from scratch. Overall, the platform is straightforward to use, and whenever I’ve needed support, the team has responded quickly. **What do you dislike about Formly?** I wouldn’t call this a “dislike,” but I’m watching the roadmap closely. There are a few upcoming enhancement releases that I’m really eager to access, and I’m looking forward to when they become available. **What problems is Formly solving and how is that benefiting you?** Because Formly lets me use a custom domain and remove Formly branding with my subscription level, I can create white-label assessments, lead-capture forms, and more. It gives everything a polished, professional look on the front end while remaining simple to manage on the back end. ### 8. Effortless Survey Management with Formly **Rating:** 5.0/5.0 stars **Reviewed by:** premjit p. | CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** February 16, 2026 **What do you like best about Formly?** I really like Formly's user interface, as it's really good. The option to show the score in a graphical format is something I was looking for. The integration with Google Sheets is also impressive, automatically updating and having a webhook that allows us to take out the leads into different tools we want. It was very easy to set up initially, one of the easiest I've done. Even the custom domain setup was really smooth. **What do you dislike about Formly?** There's nothing much to improve, but if they add a basic CRM to create tasks, that would be even more great. **What problems is Formly solving and how is that benefiting you?** Formly helps me weed out unqualified leads. Its user interface is really good and it has great Google Sheets integration, automatically updating and allowing us to move leads into other tools easily with webhooks. ### 9. Intuitive Formly Makes Client Prospecting a Breeze **Rating:** 5.0/5.0 stars **Reviewed by:** Aron B. | Small-Business (50 or fewer emp.) **Reviewed Date:** February 16, 2026 **What do you like best about Formly?** I use Formly's form capabilities as a quiz and scoring tool for my potential clients, which has been really helpful. It allowed me to put easy quizzes and scoring formats together quickly and efficiently. I like how intuitive the platform is to use, giving me fast possibilities to create my forms in no time. The setup was extremely easy and the process is quite intuitive. Also, I can organize and run my forms in a really, really fast pace, which is a big plus. **What do you dislike about Formly?** So far no dislikes on the platform **What problems is Formly solving and how is that benefiting you?** Formly helps me create easy quizzes and scoring formats quickly for prospecting potential clients. It's intuitive to use and allows me to get forms running and organize queries at a fast pace. ### 10. Very impressive product! **Rating:** 5.0/5.0 stars **Reviewed by:** Ashley H. | Co-Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** September 14, 2025 **What do you like best about Formly?** I was looking for a product that would allow me to build assessments, waitlists and sign up forms to help me launch and market my business. After trying a couple of different products, I tried Formly once and knew that it ticked all the boxes. The user interface is clean and intuitive and the it’s really simple to create professional landing pages and quizzes quickly. As far as the customer support, this has been great and it was really helpful to have an initial demo session. I’ve been really impressed with whole customer experience. I look forward to the additional features that they have in the pipelines. I can see this really taking off. If you’re on the fence about this, I’d highly recommend it. **What do you dislike about Formly?** There is no AI builder yet but I would assume this is something they will add to say competitive. But honestly for me, it was so simple to set up that I didn't miss not having this as a feature. You can get started straight away **What problems is Formly solving and how is that benefiting you?** Personalised assessments Gaining customer insights Collecting data ### 11. Effortless Setup and Instant Value with Formly **Rating:** 5.0/5.0 stars **Reviewed by:** F C. | Executive Vicepresident, Small-Business (50 or fewer emp.) **Reviewed Date:** May 03, 2026 **What do you like best about Formly?** I like that we can quickly send assessment results with Formly. It helps us determine what users need to develop leadership skills. The setup process was very easy, making it simple for us to get started. **What do you dislike about Formly?** Nothing **What problems is Formly solving and how is that benefiting you?** I use Formly for assessments, quizzes, and capturing emails. It helps provide meaningful feedback to clients and quickly send assessment results, determining what users need to develop leadership skills. ### 12. Easy to Use with Room for Integration Improvements **Rating:** 3.5/5.0 stars **Reviewed by:** Donna D. **Reviewed Date:** December 20, 2025 **What do you like best about Formly?** I'm really new to Formly, but it seems pretty easy to use. I like that you can assign point values to responses, which is something other quiz makers didn't allow, as they didn't let responses to the questions be matched with a result. The initial setup was also pretty easy. **What do you dislike about Formly?** I'm having trouble integrating the results to my email provider. I currently have the Google Sheets integration set up, but it's clumsy. I also wish the email address block could be included on the results page and not a separate step that must be completed before the quiz-taker can view their results. **What problems is Formly solving and how is that benefiting you?** I use Formly because other quiz makers didn’t let me match responses with results. It assigns point values to responses, making it easy to create assessments. ### 13. Simple, Easy to Use, and Backed by Great Customer Support **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.) **Reviewed Date:** May 10, 2026 **What do you like best about Formly?** Simplicity, ease of use, and customer support—especially on the occasional times I’ve needed it. **What do you dislike about Formly?** I haven’t experienced any downsides, and I’ve been using it for over two years. **What problems is Formly solving and how is that benefiting you?** No problems per se. What it solves for me is that I don’t have to personally design the forms and logic, then turn around and code and embed everything myself. ### 14. Formly: Affordable Typeform Alternative with Impressive Features at a Very Affordable Price Point **Rating:** 4.5/5.0 stars **Reviewed by:** Ryan N. | Content Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** November 03, 2025 **What do you like best about Formly?** I have been genuinely blown away by Formly in many respects. Many of us know the platform Typeform and their forms are great. However, it is a shockingly expensive platform. To my surprise, I have found that Formly can create the exact same type of forms as Typeform and it includes other built-in services, including surveys and quizzes and so on. Compared to Typeform it's a fraction of the price and you're not compromising on quality as far as I can see. It is still early days for me but based on what I see, I like it a lot. I've been waiting for some time to find a Typeform alternative that produces form in a similar style and quality and formally has not disappointed in that regard. I think formally is on a winner if they eat keep improving and innovating their product and just sit still and get complacent. **What do you dislike about Formly?** There's not much I dislike about the platform. I feel the internal user interface could be polished up a little made to look prettier. But the end uses or the customers don't see that, so it's not a huge issue for me. As long as it's usable and it's easy to use, I'm happy. **What problems is Formly solving and how is that benefiting you?** I need to create forms to get student feedback and create forms of questions that helps student decide which courses would be most appropriate for them. Formly is able to do these functions incredibly well. ### 15. Innovative Approach to Customer Engagement **Rating:** 5.0/5.0 stars **Reviewed by:** Tiffani B. **Reviewed Date:** December 04, 2025 **What do you like best about Formly?** I love Formly's innovative approach, which offers a different and effective method for connecting with customers. Its engaging survey and questionnaire templates have been incredibly helpful in enhancing customer engagement and providing valuable insights into our products. Additionally, the initial setup of Formly was very easy, allowing for a smooth integration into my workflow. I also appreciate how well it integrates with my CRM, HubSpot, enabling a seamless flow of information and improving overall efficiency. **What do you dislike about Formly?** It would be nice to have more templates to choose from, particularly in the space of technology and healthcare. Having a choice of different dynamic features and options to choose from would be great. **What problems is Formly solving and how is that benefiting you?** I use Formly for surveys and quizzes, enhancing customer engagement and insights. It offers an innovative approach with engaging templates, helping connect with customers better. ### 16. Formly: Easy Automation and Smooth Integration **Rating:** 4.5/5.0 stars **Reviewed by:** Mandjé L. **Reviewed Date:** February 02, 2026 **What do you like best about Formly?** I love that Formly is easy to use with a webhook integration for automation. I integrate it into Make, which allows me to enrich my CRM. Additionally, I appreciate the smarter pricing that motivated our switch from Typeform to Formly. The initial setup process was very easy. **What do you dislike about Formly?** I would have liked to put video in the background for design purposes and also have forms in video with choices. **What problems is Formly solving and how is that benefiting you?** Formly solves my client conversion problem and is easy to use with webhook integrations that automate tasks. With Make, it enriches my CRM, and the pricing is smarter compared to my old tool. ### 17. Incredibly Easy, Powerful, and User-Friendly! **Rating:** 5.0/5.0 stars **Reviewed by:** Christian E. | Coach, trainer, and consultant., Small-Business (50 or fewer emp.) **Reviewed Date:** August 10, 2025 **What do you like best about Formly?** Formly has completely won me over! The platform is extremely intuitive, so I was able to create professional forms and surveys right away without any steep learning curve. The templates are modern, customizable, and look fantastic on any device. I especially love how easy it is to add logic, conditions, and personalized designs — all without writing a single line of code. The support team is outstanding: fast, friendly, and always solution-oriented. The roadmap clearly shows that meaningful new features are continuously on the way — like the ability to allow only one submission per person. That’s exactly the kind of user-focused development that makes all the difference. I can highly recommend Formly to anyone who wants to create professional forms or surveys in a quick and hassle-free way. An absolute must-have tool! **What do you dislike about Formly?** Honestly, none so far. Every feature I’ve used has worked exactly as expected, and the few small questions I had were answered quickly by support. If anything, I’m just excited to see what new features they roll out next. **What problems is Formly solving and how is that benefiting you?** Formly makes it incredibly easy to create professional online questionnaires. I use them to run analyses with my clients, collecting structured data and feedback that helps me deliver better results. The interface is simple, the designs look great, and the support is top-notch. Highly recommended! ### 18. Smooth Setup, Promising Support **Rating:** 4.0/5.0 stars **Reviewed by:** Hamidali . | Owner & Professional Tinting Consultant | iSmartTinting, Small-Business (50 or fewer emp.) **Reviewed Date:** October 23, 2025 **What do you like best about Formly?** I really like Formly because it helps me connect with clients for online quotations, making my business stand out effectively. I find the form builder feature particularly useful, as after clients submit their forms, all the information is conveniently presented in a PDF format, which greatly simplifies my workflow. I also appreciate the assistance I received from the customer support team, especially Ash, who was instrumental in resolving a CNAME connection issue I encountered during setup. The support was responsive and ensured my concerns were addressed, promising to resolve any glitches such as metadata issues. Additionally, the integration process with other software, like when I previously used FormRobin, was smooth, which speaks to Formly's ability to seamlessly integrate into my operations. Overall, my experience with Formly has been positive enough that I can recommend it to others. **What do you dislike about Formly?** I found connecting the CNAME for the custom domain initially difficult, which was a bit challenging during the setup. Additionally, there were some glitches like the metadata being present but not yet activated. Although the support team promised to resolve these issues, it's something I encountered. Furthermore, I feel that Formly could be improved by integrating AI to aid in generating forms by simply providing commands. **What problems is Formly solving and how is that benefiting you?** I use Formly to connect with clients for online quotations, helping my business stand out. ### 19. Powerful, intuitive, and incredibly flexible form builder **Rating:** 4.5/5.0 stars **Reviewed by:** Mark U. | Senior Test Analyst, Small-Business (50 or fewer emp.) **Reviewed Date:** July 26, 2025 **What do you like best about Formly?** I've been using Formly for a while now, and I can honestly say it has exceeded my expectations in every way. From the start, I was impressed by how intuitive the interface is — creating complex forms is quick and easy, even without a technical background. The drag-and-drop builder, powerful conditional logic, and seamless integrations make it incredibly versatile for a wide range of use cases. One of the standout features for me is how customizable everything is — from the form appearance to the user flow. I also appreciate how responsive the support team is; any questions or issues I’ve had were resolved quickly and with care. **What do you dislike about Formly?** Can't think of anything. I've been using it for a good while and it's been only impressive so far. **What problems is Formly solving and how is that benefiting you?** Formly has become a core tool in my workflow. Collecting leads, feedback, or detailed data, it handles it all smoothly. ### 20. Outstanding Support and Continuous Improvements Make Formly a Winner **Rating:** 5.0/5.0 stars **Reviewed by:** Pia J. | Success Catalyst | Executive Sales Leadership Strategist | Consultant by, Small-Business (50 or fewer emp.) **Reviewed Date:** December 24, 2025 **What do you like best about Formly?** What I love is the support whenever I have questions (Ash rocks!). I’ve been a Formly user for several years at this point and use it for contact forms, quizzes, and onboarding to name a few. There are continuous improvements and features added, and the system is stable. I give it 5 out of 5 ⭐️ **What do you dislike about Formly?** I have no complaints as when I’ve had feature requests they are responded to and added to their roadmap. **What problems is Formly solving and how is that benefiting you?** It makes it easy to share quiz and onboarding links and my contact form is embedded on my site and I also have the option to share a link should I choose to. ### 21. Effortless Client Onboarding with Stunning Forms **Rating:** 5.0/5.0 stars **Reviewed by:** Paul F. **Reviewed Date:** December 19, 2025 **What do you like best about Formly?** I love Formly's ease of use and beautiful forms. It's simple and easy to set up, taking only a few minutes to get going. Formly allows us to keep our branding consistent across its platform, offering our clients a seamless, highly professional, and beautiful experience. It helps us guide our clients through a series of choices and options to better fulfill their needs. **What do you dislike about Formly?** I have found nothing I dislike about Formly. **What problems is Formly solving and how is that benefiting you?** Formly helps us onboard clients by allowing them to choose travel options, making custom itinerary design easier. It also ensures consistent branding, offering a seamless, professional client experience. The ease of use and beautiful forms enhance our service. ### 22. Exceptional tool for simple, effective form building with all the features from hyped solutions. **Rating:** 5.0/5.0 stars **Reviewed by:** Alex W. | Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** July 10, 2025 **What do you like best about Formly?** I got Formly one week ago, with a huge assignment to create some quiz-based email marketing campaigns and have been using it daily since then. At some point, I thought I was using Typeform, but an even more simple one, with no lack of functionalities: - Formly impresses with its ease of use and intuitive interface, making it accessible for non-tech-savvy users. Creating forms and quizzes is straightforward, thanks to its clean and well-organized platform. - I always prefer to create forms from scratch, but have been using the templates and they have been really helpful on getting closer to the final result I need - more in terms of functionality than design. - Design choices: you will do the same you would on the big guns of this niche, but with more simplicity. You can even add charts on a new release. - Advanced functionality and Ease of Implementation: Conditional logic, display logic, and Thank You pages align perfectly with my needs. These features are ideal for collecting accurate, actionable data, even from difficult users who do not like to reveal much. Integrations are easy to set up. **What do you dislike about Formly?** Frankly, nothing so far. I did not have to use customer service because the how-to guides are clear and to the point.I still couldn't;t find how to customize forms via CSS, so I don't know if that is possible. **What problems is Formly solving and how is that benefiting you?** The intelligence behind the quizzes is great. Calculations and logic make the experience of using Firmly great for users responding to the quiz and to the ones building those quizes. ### 23. Easy way to learn about my customers! **Rating:** 4.5/5.0 stars **Reviewed by:** Ken W. | Owner and Coach, Small-Business (50 or fewer emp.) **Reviewed Date:** July 06, 2025 **What do you like best about Formly?** I love the templates that have given me new ideas on different forms that I can use for lead magnets, and to better understand my clients. Building the forms is easy, and getting results delivered to me in my email is convenient. When I had questions, the response I received from Support was prompt and helpful. It was fairly simple to create and impliement my first form! **What do you dislike about Formly?** I would have liked video tutorials explaining how to create the different types of forms, how to get the results I'm looking for, and why unexpected results kept showing up. **What problems is Formly solving and how is that benefiting you?** I wanted to create a quiz that would help my potential leads better understand whether they need my services, and the Formly quiz helped me do that. In fact, it gave me some new ideas on how I could approach that same concept, so I will try out different quiz types to see how effective they are at attracting leads ### 24. All-in-One Survey and Quiz Winner **Rating:** 5.0/5.0 stars **Reviewed by:** Vijay C. **Reviewed Date:** December 27, 2025 **What do you like best about Formly?** I use Formly to conduct surveys and quizzes, and I find it to be an excellent, all-in-one tool. I like its user-friendly interface and the features that allow me to customize according to my needs. I also appreciate the variety of form types and the payment collection feature it offers. Setting up Formly was very easy for me. **What do you dislike about Formly?** I just want to add the score display feature for each question, so users know which ones they got right or wrong. **What problems is Formly solving and how is that benefiting you?** I use Formly for conducting surveys and quizzes, solving my course assessment and product survey problems. It's an excellent all-in-one tool. ### 25. Effortless Form Creation **Rating:** 4.5/5.0 stars **Reviewed by:** Jose M. **Reviewed Date:** January 13, 2026 **What do you like best about Formly?** I really like that Formly delivers the funnel without needing to write a single line of code. It's great that you can insert images into the forms and that each question and answer can be weighed, adding a level of customization. Plus, the initial setup of Formly was easy and fast, which made the transition from Google Forms seamless due to its simplicity. **What do you dislike about Formly?** I'm not thrilled with the typography in Formly. The font types, writing spaces, and headers could use some improvement. **What problems is Formly solving and how is that benefiting you?** Formly delivers funnels without needing any coding, simplifying my workflow. ### 26. Genuinely impressed. Wowed me with their customer support! **Rating:** 5.0/5.0 stars **Reviewed by:** Amanda D. | Hypnotherapist • Spiritual Coach & Mentor, Small-Business (50 or fewer emp.) **Reviewed Date:** June 30, 2025 **What do you like best about Formly?** GetFormly has been one of the most user-friendly quiz platforms I’ve worked with ...and I’m someone who’s not a total beginner but definitely not tech-savvy enough to be coding anything. The platform is straightforward, clean, and doesn’t overcomplicate things. But what really blew me away was their customer service. When I ran into a tech issue, they went way above and beyond to help me get it resolved - quickly, patiently, and personally. I’m not a high-paying enterprise client, just a small business owner trying to build something meaningful - and they treated me like I mattered. That kind of support is rare, especially in tech. Major props to the GetFormly team. **What do you dislike about Formly?** This is definitely a minor critique though — especially considering how amazing the customer support team is! If I had to pick one thing to improve, it would be the availability of video tutorials. This neurodivergent business owner needs to watch a video if you don't want me opening a support ticket. Either way, I got help when it was needed...and at the end of the day, that's all that matters. **What problems is Formly solving and how is that benefiting you?** Market research, lead magnets, collecting data ### 27. User Friendly No Code Forms with Logic **Rating:** 4.0/5.0 stars **Reviewed by:** Dashen P. | Senior Paid Media Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** September 27, 2025 **What do you like best about Formly?** Some time ago a Youtube video came up in my social media algorithms making a case for quiz funnels in paid media. Ever since then i really wanted to leverage the power of forms. Formly is very user friendly, allowing me to make quiz funnels using a variety of premade slide types such as short text, long text, star ratings, choose a picture. The logic to connect the forms not requiring coding skills adds to the appeal. **What do you dislike about Formly?** Formly supports collecting payments but...it only supports Stripe which is not available in South Africa. We need Paystack or Payfast. **What problems is Formly solving and how is that benefiting you?** The implementation of quiz funnels in paid media. ### 28. Formly – Excellent functionality and top-notch support **Rating:** 4.5/5.0 stars **Reviewed by:** Dubravko Z. | Founder / CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** June 19, 2025 **What do you like best about Formly?** Formly provides outstanding logic capabilities and versatile features that significantly simplify creating complex forms and surveys. The platform is intuitive, making it easy to implement conditional logic and collect precise data. Additionally, their customer support is exceptionally responsive and helpful, ensuring smooth operation even when encountering challenges. **What do you dislike about Formly?** While Formly offers impressive functionality, the overall design could be improved. A more polished and professional appearance would greatly enhance user experience, particularly for client-facing projects. **What problems is Formly solving and how is that benefiting you?** Formly has effectively solved our challenge of capturing leads through interactive quizzes, significantly enhancing engagement and boosting our lead generation process. It allows us to easily create dynamic quizzes with conditional logic, ensuring that we capture relevant and detailed information from potential clients. This has improved both the quality and quantity of leads we generate, resulting in better-targeted marketing campaigns and increased conversion rates. Additionally, Formly’s user-friendly interface reduces the time needed for setup and management, freeing our team to focus more on strategic tasks. ### 29. User-Friendly Forms That Support Real Business Growth **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Education Management | Small-Business (50 or fewer emp.) **Reviewed Date:** January 06, 2026 **What do you like best about Formly?** I appreciate a couple of things about Formly. First, it’s very user-friendly. It’s not hard to understand and it has a lot of power. Second, the depth of the template library is incredibly helpful. I haven’t had to start from scratch on any of my forms, which saves me a significant amount of time. **What do you dislike about Formly?** To be honest, I haven’t really found anything lacking. My needs are pretty straightforward, and Formly handles them really well. As I mentioned earlier, the user interface is easy to use, and it offers a lot of flexibility, from the types of questions you can ask to design templates and customization options. Overall, it’s been very helpful as I’ve been building my business. **What problems is Formly solving and how is that benefiting you?** We're using Formly for assessments and surveying. ### 30. Easy to Use and Quick to Launch Forms **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Consulting | Small-Business (50 or fewer emp.) **Reviewed Date:** April 02, 2026 **What do you like best about Formly?** ease of use, very easy to get started, was able to get my first form up and running in about 30 mins **What do you dislike about Formly?** i dont like that you can't edit the exact spacing for the form which makes it a little challenging trying to embed a full form on a website **What problems is Formly solving and how is that benefiting you?** i needed a more formal and professional lead form an quiz provider than Google Sheets. I coded one but it was clunky and wanted something that was clean and easy ### 31. Super easy to use **Rating:** 5.0/5.0 stars **Reviewed by:** Vanessa W. | Digital Marketing Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** August 19, 2025 **What do you like best about Formly?** I could create a form from another formly url so it was super easy to create a form like I wanted in a few easy steps, Setting up a quiz was easy with scoring and it looks great. **What do you dislike about Formly?** It was advertised as being able to connect to many different end points but when you looked further it was only connected to a spreadsheet and then you have to use make or n8n to connect it to all the other things you might need so I felt like that was a little misleading as I thought I was paying for an externally hosted form that I didn't have to pay more to connect with other apps, also just to be picky when you set a redirect on completion you can only set up one redirection for the whole form, so if you have a quiz that ends with a result you cant auto redirect to different URLs based on score, but that is just me being really picky. **What problems is Formly solving and how is that benefiting you?** externally hosted form, to help with page speed, ### 32. Very versatile tool wih plenty of uses **Rating:** 4.0/5.0 stars **Reviewed by:** Tracy D. | Founder and Director, Small-Business (50 or fewer emp.) **Reviewed Date:** December 28, 2025 **What do you like best about Formly?** Great for several uses from surveys to lead generation. **What do you dislike about Formly?** It can be difficult to know how everything works, but the support team have been amazing any time I've got stuck. **What problems is Formly solving and how is that benefiting you?** It's making lead gen and data collection fun and seamless for for clients ### 33. Clean and Simple Architecture Makes It a Standout Choice **Rating:** 5.0/5.0 stars **Reviewed by:** Omkar C. | Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** November 17, 2025 **What do you like best about Formly?** Clean and Simple Architecture. Well defined templates and ease setup. **What do you dislike about Formly?** Dashboard could have some new feature like other premium forms available in market. **What problems is Formly solving and how is that benefiting you?** Clean form creation has made it easier for my business to design and collect user service reviews, as well as to manage our service reporting. This has streamlined the way we gather feedback and report on our services. ### 34. Easy-to-use tool for creating forms **Rating:** 5.0/5.0 stars **Reviewed by:** Adam B. | CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** August 29, 2025 **What do you like best about Formly?** Formly is very intuitive and easy to use. I can quickly build and customize forms that match my needs without spending extra time on complicated setups. The interface is clean and user-friendly, which makes the whole process smooth. **What do you dislike about Formly?** So far, I haven’t found any major downsides. The tool does exactly what I expect from it. **What problems is Formly solving and how is that benefiting you?** Formly helps me streamline lead collection, making it easier to gather and organize valuable contacts. This gives me a competitive advantage, as I can provide my clients with complete solutions that cover both form creation and efficient data management. ### 35. So far so good **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.) **Reviewed Date:** July 14, 2025 **What do you like best about Formly?** Purchased on a LTD. So far so good. Some of the UI/UX could be better. It's the first quiz platform I'm using and I chose it because it seemed to offer more complex scoring that I needed. It is simple to use which is good. **What do you dislike about Formly?** Embedding currently isn't working for some reason. And so a sub-domain on their site is a necessary route. I really don't like this and think it's fair. Basically I feel I'm paying them to send them SEO. Seems very unethical and wrong. I can imagine if everyone else is doing this by no choice, their DR will increase. Again seems wrong. I needed to send a pdf to the client/lead, but you need to use some suite app that only offers 25 free pdfs. So, it's a connect to a 3rd party app. that if you want to use (more than 25 pdfs) you have to pay for a yearly subscription, which is a lot. **What problems is Formly solving and how is that benefiting you?** Still trying it out. Need to create an interactive quiz that requires logic and scoring. I will say my needs are complex, so I'm hoping it fulfills it. ### 36. So far so good **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Professional Training & Coaching | Small-Business (50 or fewer emp.) **Reviewed Date:** February 07, 2026 **What do you like best about Formly?** I've just started using it but I like that it calculates the end score and provides just one answer as a result. **What do you dislike about Formly?** Lack of direct integration with Go High Level. **What problems is Formly solving and how is that benefiting you?** I'm using it for lead generation and exit lead capture. ### 37. Just the job for our needs **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Education Management | Small-Business (50 or fewer emp.) **Reviewed Date:** January 26, 2026 **What do you like best about Formly?** Simple to set up but also allows personailisation **What do you dislike about Formly?** Not a lot of help; you have to work things out yourself. But it's pretty self-explanatory. **What problems is Formly solving and how is that benefiting you?** The ability to collect all information in one place ### 38. User-Friendly Quiz Maker with Helpful Guides **Rating:** 4.5/5.0 stars **Reviewed by:** Emmy T. | Somatic Therapist, Small-Business (50 or fewer emp.) **Reviewed Date:** November 10, 2025 **What do you like best about Formly?** It does seem user friendly and the guides are helpful. I tried a few quiz makers and like this one the best. Chat box is very helpful and quick to respond. **What do you dislike about Formly?** You have to publish again after making changes to logic. It should be added into guides as I was getting annoyed before using the chat box for help. **What problems is Formly solving and how is that benefiting you?** Helping drive traffic to a new offering. ### 39. Fast and easy to build an outcomes quiz **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Non-Profit Organization Management | Small-Business (50 or fewer emp.) **Reviewed Date:** September 22, 2025 **What do you like best about Formly?** Allow for logic leading to quiz outcome, easy to build, looks pretty, allows photos and links in end screen. **What do you dislike about Formly?** I dislike that when a person answers enough questions to get two different outcomes, Formly chooses an outcome automatically. As the builder, I Would like to have some say about what outcome is chosen, or if we make them answer a tie-breaker or something. **What problems is Formly solving and how is that benefiting you?** We are capturing people's Giving Types so we can help them meet their philanthropic goals and see that no matter who they are they have value. ### 40. Easy-to-Use Templates and Effortless Form Imports **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in E-Learning | Small-Business (50 or fewer emp.) **Reviewed Date:** February 05, 2026 **What do you like best about Formly?** Easy to use templates and easy to import forms. **What do you dislike about Formly?** Some integrations rely heavily on Google Sheets. **What problems is Formly solving and how is that benefiting you?** It’s great to have a simple, straightforward way to secure a consent agreement for an interview or event right up front, at the time of purchase or during the initial inquiry. ### 41. The King of Dynamic Forms **Rating:** 5.0/5.0 stars **Reviewed by:** Cameron H. | Operations Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** September 28, 2025 **What do you like best about Formly?** Formly's best feature, and what makes it "The King of Dynamic Forms" as highlighted in the Canvas, is its ability to enforce the separation of concerns by defining forms through JSON configuration. **What do you dislike about Formly?** When you need highly bespoke, complex, or interactive components, the process involves diving deep into custom component creation, which is often more involved than simply dropping a standard input into a template. **What problems is Formly solving and how is that benefiting you?** Age Verification of customers ### 42. Great service **Rating:** 5.0/5.0 stars **Reviewed by:** Stacey W. | Detective Senior Constable, Small-Business (50 or fewer emp.) **Reviewed Date:** September 21, 2025 **What do you like best about Formly?** Love using this for quizzes and surveys with everyone **What do you dislike about Formly?** I am still learning how I can use this with zapier to optimize this **What problems is Formly solving and how is that benefiting you?** Helps me gather information from clients and potential clients ### 43. Effortlessly Simple and Effective **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Consulting | Small-Business (50 or fewer emp.) **Reviewed Date:** December 06, 2025 **What do you like best about Formly?** simplicity and ease in creating forms for a website **What do you dislike about Formly?** I can't select a font of my choice. It also does not support Recaptcha **What problems is Formly solving and how is that benefiting you?** Create forms in All way without composite functions ### 44. Super Simple Integration, But ideally Needs More Platform Connections **Rating:** 4.5/5.0 stars **Reviewed by:** Mathieu K. | Director, Mid-Market (51-1000 emp.) **Reviewed Date:** November 02, 2025 **What do you like best about Formly?** Formly is very simple to use and to integrate **What do you dislike about Formly?** I wish that Formly could connect to more other platforms than Googlesheet **What problems is Formly solving and how is that benefiting you?** I use Formly to create a digital ideas box for my teams. The result is very simple, and easy to use for everyone ### 45. Formly is easy to use and the templates save time **Rating:** 5.0/5.0 stars **Reviewed by:** Kate B. | Business owner, Small-Business (50 or fewer emp.) **Reviewed Date:** June 23, 2025 **What do you like best about Formly?** Formly is fast to set up, very straightforward and intuitive to use. The templates provided make things quicker from the outset, and the customer support is excellent. **What do you dislike about Formly?** I am happy with Formly and don't dislike anything. **What problems is Formly solving and how is that benefiting you?** I wanted a platform that would allow me to create surveys and quizzes quickly whenever needed. Formly works well for me. ### 46. REally happy with formly, it now has many features that I love! **Rating:** 5.0/5.0 stars **Reviewed by:** Claudia M. | Marketing Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** April 23, 2025 **What do you like best about Formly?** I have used formly a couple of times in the past. And now when I wanted to create a new form and a quiz, I realised I can now add my own logo and colours. And the new templates and the quiz functionality are great. I can highly recommend formly, I am now integrating it to my marketing workflow with other tools. **What do you dislike about Formly?** Nothing to say here, I am very happy with this tool after the major upgrade! **What problems is Formly solving and how is that benefiting you?** I wanted a tool that would allow me to create beautiful quizes and forms for my different projects. And it was important for me to be able to integrate it with my other tools. I can easily integrate it with my Google workspace and other tools. ### 47. Easy to Use, but Website Integration Costs Extra **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Individual & Family Services | Small-Business (50 or fewer emp.) **Reviewed Date:** October 15, 2025 **What do you like best about Formly?** Fairly easy to use compared to competitors **What do you dislike about Formly?** I cannot add my website without paying a fee. **What problems is Formly solving and how is that benefiting you?** It helps me capture leads then direct them to a specific product link based on their score. ### 48. Great customer support **Rating:** 5.0/5.0 stars **Reviewed by:** Drew B. | Owner, Small-Business (50 or fewer emp.) **Reviewed Date:** July 28, 2025 **What do you like best about Formly?** Good deal. Lots of features. Typeform alternative. Simple interface. Embeds nicely. Generous limits. Integrations work well. **What do you dislike about Formly?** Nothing. It’s a great product. Would recommend. **What problems is Formly solving and how is that benefiting you?** Lead generation, client acquisition, and quiz creation ### 49. better than many expensive tools on the market **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consulting | Small-Business (50 or fewer emp.) **Reviewed Date:** September 09, 2025 **What do you like best about Formly?** Easy to set up, easy to use, easy to integrate, convincing across the board, and can easily keep up with expensive tools. **What do you dislike about Formly?** So far I haven't found anything negative. **What problems is Formly solving and how is that benefiting you?** I am replacing a tool that cost me a lot of money and hassle. ### 50. Excellent Form Build **Rating:** 5.0/5.0 stars **Reviewed by:** Biswajit B. | CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** July 06, 2025 **What do you like best about Formly?** Excellent form builder and so many beautiful thesem **What do you dislike about Formly?** its an excellent product .. no such area of improvement **What problems is Formly solving and how is that benefiting you?** Its theme helps me to connect with a mass audience - [View Formly pricing details and edition comparison](https://www.g2.com/products/formly/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-15+05%3A53%3A33+-0500&secure%5Bsession_id%5D=ff075638-437e-46a2-889a-0335fba1a781&secure%5Btoken%5D=8c5a8f4f4e44bdea6faf418f34c851f9ceb2af28a553891fbd81c224c1f93365&format=llm_user) ## Formly Integrations - [Gamma AI](https://www.g2.com/products/gamma-ai/reviews) - [GHL](https://www.g2.com/products/ghl/reviews) - [Google Workspace](https://www.g2.com/products/google-workspace/reviews) - [Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/products/intuit-mailchimp-all-in-one-marketing-platform/reviews) - [Kajabi](https://www.g2.com/products/kajabi-kajabi/reviews) - [Pabbly](https://www.g2.com/products/pabbly/reviews) - [Webflow](https://www.g2.com/products/webflow/reviews) - [WordPress.com](https://www.g2.com/products/wordpress-com/reviews) - [Zapier](https://www.g2.com/products/zapier/reviews) - [Zapier for G Suite](https://www.g2.com/products/zapier-for-g-suite/reviews) ## Formly Features **Lead Generation** - Lead Builder - CRM Integration - Marketing Automation Integration - Social Media Integration - Data Import & Export Tools **Lead Monitoring** - Features - Performance - Identification **Survey Management** - Survey Builder - Question Types - Templates - Survey Distribution **Customization** - Custom Fields - Conditional Logic - Multi-page Forms - Design **Agentic AI - Lead Capture** - Cross-system Integration - Proactive Assistance **Data Capture** - Mobile - Websites - Social Media - Data **Survey Customization** - Branching/Skip Logic - Branding - Multimedia Support - Multilingual Surveys **Additional Functionality** - Embedded Forms - Offline Capability - Notifications - Payments - Mobile Forms **Analytics** - Export/Import - Reporting **Survey Insights** - Reporting & Analytics - BI Tools Integration - Data Exporting - Permissions **Customization** - Forms - Personalization - Templates - Integration **Agentic AI - Survey** - Adaptive Learning - Proactive Assistance - Decision Making ## Top Formly Alternatives - [Typeform](https://www.g2.com/products/typeform/reviews) - 4.5/5.0 (967 reviews) - [Jotform](https://www.g2.com/products/jotform/reviews) - 4.7/5.0 (4,857 reviews) - [Microsoft Forms](https://www.g2.com/products/microsoft-forms/reviews) - 4.4/5.0 (455 reviews)