FatAds is a high-performance advertising network designed specifically for experienced media buyers, agencies, and affiliate marketers seeking quality push and pop traffic. Launched in early 2025, FatAds was created by industry professionals who understand the challenges of acquiring reliable traffic that converts. Unlike many networks, FatAds focuses on quality over quantity, ensuring advertisers access premium sources while avoiding low-performing or fraudulent impressions.
The platform specializes in two primary ad formats: push notifications and pop/popunder ads, catering to high-converting verticals such as iGaming, Betting, Casino, Software, Crypto, and Dating. Push notifications offer direct engagement with users on mobile and desktop devices, delivering high click-through rates, while pop/popunder ads provide impactful full-screen exposure to maximize campaign visibility. With CPC pricing for push and CPM for pop campaigns, advertisers can clearly manage costs and optimize ROI efficiently.
FatAds stands out with its AI-powered Conversion Booster, which continuously analyzes traffic performance in real-time. This automated optimization tool identifies the most profitable sources, blocks underperforming traffic, and dynamically adjusts campaign delivery, allowing media buyers to save time while maximizing results. Additional campaign management features, such as bid adjustments, CPA limits, whitelists/blacklists, and detailed targeting by GEO, device, browser, and connection type, give advertisers complete control over their campaigns.
With over 2 billion daily ad impressions across 220+ countries, FatAds provides substantial reach for campaigns targeting both Tier-1 and Tier-2 GEOs, including the USA, Germany, Brazil, India, and Indonesia. Pre-tested traffic bundles for vertical-specific campaigns enable advertisers to start with high-converting traffic quickly, while advanced tracking integrations with platforms like BeMob, Binom, Keitaro, and Kochava ensure precise performance measurement.