EVA by New Black - Unified Commerce Reviews & Product Details

EVA by New Black - Unified Commerce Platform for Global Retail EVA by New Black is a unified commerce platform purpose-built for mid-to-large retail organisations operating across multiple channels, countries, and formats. Unlike stitched-together point solutions, EVA is a single, API-first platform that natively combines Point of Sale (POS), Order Management (OMS), Inventory Management, Product Information Management (PIM), Promotions, and Loyalty, enabling retailers to run their entire commerce operation from one connected system. Modular by design, unified by architecture. The Problem EVA Solves Modern retail is complex. Customers move freely between physical stores, websites, apps, and social channels, and they expect a seamless experience at every touchpoint. Traditional retail technology stacks weren't built for this reality. They consist of disconnected systems: a legacy POS here, a third-party OMS there, a separate loyalty tool, and an e-commerce platform that barely talks to any of them. The result is data silos, inconsistent customer experiences, slow time-to-market, and IT teams spending more time integrating systems than innovating. EVA was built to solve this from the ground up. Rather than bolting together best-of-breed tools, EVA delivers a single, coherent platform where every module shares the same data model, the same customer record, the same inventory truth, and the same promotion engine. The result is a fundamentally simpler and more powerful way to run retail. Core Platform Capabilities Point of Sale (POS) EVA's POS is designed for the demands of modern retail: high transaction volumes, complex promotions, multi-tender payments, and the need to work flawlessly both online and offline. Built on a resilient architecture, the POS continues to function even without network connectivity, syncing automatically when the connection is restored. It supports a wide range of hardware peripherals, including receipt printers, barcode scanners, payment terminals, and customer-facing displays, and integrates natively with payment service providers across multiple regions. Because the POS shares a unified data layer with the rest of the platform, store associates always have access to real-time inventory, accurate customer data, and live promotion calculations, with no syncing required. Order Management System (OMS) EVA's OMS gives retailers complete visibility and control over the full order lifecycle, from basket creation through fulfilment, shipping, returns, and exchanges. It supports complex fulfilment scenarios including click & collect, ship-from-store, endless aisle, and split shipments across multiple locations. Retailers can configure sophisticated routing logic to determine which warehouse or store fulfils which order, optimising for cost, speed, or sustainability. The returns and exchange flows are fully integrated, allowing store staff and customer service teams to handle post-purchase interactions without switching systems. Inventory Management Real-time, accurate inventory is the backbone of unified commerce, and EVA treats it that way. The platform maintains a single inventory truth across all channels and locations: warehouses, stores, third-party logistics providers, and virtual stock positions. It supports stock reservations, transfers, replenishment, and cycle counting, all from within the same interface. Retailers can define complex allocation rules to ensure stock is assigned optimally across channels, and customers always see accurate availability, whether they're shopping online, in-store, or via a mobile app. Product Information Management (PIM) EVA's built-in PIM enables retailers to manage their entire product catalogue centrally and distribute it consistently across every channel. Product attributes, variants, media, localised descriptions, pricing, and assortments are all managed in one place. The PIM supports complex catalogue structures, from simple apparel with size and colour variants to highly configurable products with dozens of attributes, and enables retailers to tailor assortments per country, channel, or store format. Because the PIM is native to the platform, product data flows seamlessly into the POS, storefront, and OMS without the need for integration middleware. Promotions & Pricing EVA's promotion engine is one of the most flexible in the industry. Retailers can build virtually any promotion type, including percentage discounts, fixed price reductions, buy-X-get-Y offers, bundle deals, tiered pricing, loyalty-based rewards, and more, using a powerful rules-based configuration interface, without writing code. Promotions apply consistently across every channel: whether a customer is shopping online or in-store, they always receive the correct discount. Price lists can be segmented by customer group, geography, channel, or time window, giving retailers precise control over their pricing strategy. Loyalty & Customer Management EVA gives retailers a 360-degree view of their customers, including purchase history, loyalty points, preferences, segments, and marketing consent, all in a single unified record. The loyalty module supports points-based programmes, tiered memberships, reward vouchers, and targeted campaigns. Because customer data is shared across the entire platform, store associates can look up a customer's loyalty status at the POS, and the e-commerce storefront can personalise the experience based on in-store behaviour. EVA also supports marketing consent management in line with GDPR and other regional privacy regulations. Developer Platform & Integrations EVA is API-first by design. Every capability in the platform is exposed through a comprehensive REST API, enabling retailers and their technology partners to build custom integrations, extend platform functionality, and connect EVA to their broader technology ecosystem. The platform includes a native webhook and event bus infrastructure for real-time, event-driven integrations, and supports a growing library of pre-built connectors for common retail technology partners, including payment providers, logistics carriers, ERP systems, marketing platforms, and more. EVA also offers an SDK for building custom frontend experiences, giving retailers full flexibility over their customer-facing touchpoints without sacrificing the unified data layer underneath. Who Uses EVA? EVA is the platform of choice for mid-to-large retail organisations that operate at scale, typically with multiple store locations, cross-border operations, and omnichannel fulfilment requirements. Our customers span a wide range of retail verticals including fashion & apparel, footwear, sports & outdoor, home & living, consumer electronics, and specialty retail. They are typically organisations that have outgrown their legacy systems and are looking for a modern, scalable platform that can grow with their business, without the complexity and cost of integrating dozens of point solutions. EVA is particularly well-suited to retailers that: Operate stores and e-commerce simultaneously and need a single source of truth for inventory, pricing, and customer data Run complex promotions that need to apply consistently across every channel Have international operations and need to manage multiple currencies, tax regimes, and localisation requirements Want to move fast, launching new store formats, markets, or fulfilment models, without being held back by inflexible technology Are committed to delivering a genuinely seamless customer experience, not just a "good enough" multichannel approach Why EVA? True unification, not integration. Many platforms claim to be "unified" but are actually a collection of acquired products loosely connected via APIs. EVA was architected as a single platform from day one, which means shared data, shared logic, and shared infrastructure, not synchronisation jobs and inevitable inconsistencies. Scalability without compromise. EVA is built to handle the demands of enterprise retail: high transaction volumes, peak trading periods, global operations, and complex organisational structures. The platform scales horizontally and is deployed on modern cloud infrastructure, ensuring consistent performance even at peak. Faster time to value. Because EVA replaces multiple systems with one, retailers can dramatically simplify their technology landscape. Fewer integrations to build, fewer vendors to manage, fewer failure points to monitor. Implementation is structured and supported by an experienced professional services team, and the modular architecture means retailers can go live with the capabilities they need first and expand over time. A partner, not just a vendor. New Black operates as a genuine long-term partner to our customers. We invest heavily in product development based on customer feedback, maintain close relationships with our retail clients, and are deeply committed to their success. Our roadmap is shaped by real retail challenges, not by what's easiest to build. Built for the future of retail. Consumer behaviour is changing faster than ever. The retailers that will win are those with the operational agility to respond quickly, launching new fulfilment models, experimenting with new store formats, adapting promotions in real time. EVA gives retailers that agility, without the technical debt that holds most legacy implementations back. Getting Started EVA is available as a cloud-hosted SaaS platform with regional deployment options to meet data residency requirements. Implementation is supported by New Black's professional services team and a network of certified implementation partners. Whether you're replacing a legacy POS, consolidating a fragmented technology stack, or launching a new retail concept from scratch, we'd love to explore how EVA can help. Learn more at www.newblack.io or contact us to arrange a platform demo.

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EVA by New Black - Unified Commerce Community

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Arabic, German, English, Italian, Dutch

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Rik de Vries

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Starting at $1.00

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EVA by New Black - Unified Commerce Integrations

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Verified User in Electrical/Electronic Manufacturing

Mid-Market (51-1000 emp.)

11/4/2026

"Unified Commerce That Works in the Real World"

5/5

What do you like best about EVA by New Black - Unified Commerce?

What I like most about EVA is how it brings different parts of the retail journey together while keeping the experience relatively simple for store teams. It’s flexible enough to work within a complex technology landscape and integrate with the wider systems around it, while still delivering a modern and responsive experience.

Having worked with EVA across different markets and use cases, I’ve also appreciated how the platform continues to evolve based on real retail needs. The support and collaboration behind the product make a difference, particularly when rolling out new capabilities or solving more complex scenarios. There’s also a lot of potential in how intelligence and automation can further improve the colleague and customer experience. Overall, it feels like a platform that can grow with a retailer rather than simply being a traditional POS solution. Review collected by and hosted on G2.com.

What do you dislike about EVA by New Black - Unified Commerce?

The main challenge with EVA is that its flexibility can sometimes bring additional complexity, particularly when operating across multiple markets with different integrations and local requirements. Troubleshooting issues across a wider ecosystem can also take time when several systems are involved. Also, As the platform continues to mature, improved self-service capabilities and smarter diagnostics would make the overall experience even better. Review collected by and hosted on G2.com.

What problems is EVA by New Black - Unified Commerce solving and how is that benefiting you?

EVA helps simplify the complexity of modern retail by bringing store and digital journeys closer together in a more unified way. It gives store teams a consistent experience while still supporting different markets, customer journeys and ways of fulfilling an order.

For us, the biggest benefit is flexibility. We can introduce new capabilities, expand into different markets and connect with the wider technology landscape without having to completely rethink the store experience each time. Ultimately, it helps us move faster, reduce operational complexity and deliver a more consistent experience for both customers and store teams. Review collected by and hosted on G2.com.

Jesper H.

Product Owner

Mid-Market (51-1000 emp.)

11/3/2026

"A Truly Unified Platform for Online and Physical Stores"

4.5/5

What do you like best about EVA by New Black - Unified Commerce?

Eva is really a Unified platform. Physical stores and online stores can use the same functions. Great support for click and collect and deliver to store functions. Review collected by and hosted on G2.com.

What do you dislike about EVA by New Black - Unified Commerce?

Sometimes hard to get improvements done. Like, if we see a needed change to the certified invoices/receipts it is very hard to get these changes done. Sometimes we are also told that this is out of the box. But when starting to test functions, a lot needs to be developed. Review collected by and hosted on G2.com.

Leonora F.

Retail sales assistant with stock responsibilities

Mid-Market (51-1000 emp.)

10/28/2026

"Intuitive UI that's easy to learn, but bugs and extra clicks slow things down"

3/5

What do you like best about EVA by New Black - Unified Commerce?

It's a very intuitive UI that's easy to get started with and understand just by trying it out. The buttons and text fields are self-explanatory and any error message you get usually explains the issue. Some tasks are faster and run more smoothly now than before and require less steps. Moving stock and stock adjustment is down to just a few clicks and it's clear what you're doing along the way. Selling with tap to pay is very quick and smooth on the floor and appreciated by customers. Using checkout to show other stores stock info is helpful on the floor and then using Reserve/Delivery make it easier to help customers buy items you don't have available in your store. You can customize your experience in Admin to make the usage easier. Sorting out other stores cases in Admin but also viewing them helps to show how everyone is working with the features and certain items/vendors. Review collected by and hosted on G2.com.

What do you dislike about EVA by New Black - Unified Commerce?

Some functions and text fields are visible when they're not in use or not mandatory for the task. For example when creating a case you get every text field for every type of case even when specifying which topic it regards. This must be possible to hide after choosing topic/subtopic. Some functions take extra clicks to make them work, like adding a photo to a case or finishing a case. The apps seem to have many layers and if you are idle for some time they all need to re-load and sometimes that freezes the app (Checkout and Loyalty especially). You quite often have to close and restart the apps for them to work which takes extra time when dealing with customers. The software does not feel completed and many critical bugs still appear and many functions took very long to be implemented (like move stock batch, proper search functionality and DTS). Pre-pick function has been buggy on and off which makes handling order handling messier and time consuming. There is no easy way to see stock discrepancies, you have to export stock to excel and sort there. Instead of having the functionality in stock overview in admin to sort by minus or similar. Review collected by and hosted on G2.com.

What problems is EVA by New Black - Unified Commerce solving and how is that benefiting you?

Instead of using a computer at stationary spots in the store we can now sell items, add members/customers, search stock and create cases anywhere on the floor and quite fast. This lessens the workload by the registers and creates a smoother experience for us and the customers. It saves time and might help us actually sell more. With move stock batch it's faster and easier to put many items in other stock-labels instead of having to fake-send them to another store and them sending it back, or having to sell it and buy it back. When receiving or sending bigger interstore transfers we were locked to computers before, now we can be more flexible with the phones and keep track of the progress in our palms. This saves time. With the new AI chat you can faster get help instead of having to look through all the manuals by yourself. In the iPads it's not that easy navigating SharePoint so the AI chat is really necessary and has been very helpful so far. Review collected by and hosted on G2.com.

Michael W.

Ass. Manager Fanshop ArenA

Small-Business (50 or fewer emp.)

Originally submitted 10/28/2026

"Ajax Fanshop review New Black"

4/5

What do you like best about EVA by New Black - Unified Commerce?

I like the sleek and clean look. You can easily switch between apps and easily connect customers. Review collected by and hosted on G2.com.

What do you dislike about EVA by New Black - Unified Commerce?

I find there are many overviews in the suite, making it sometimes confusing. There are several menus where I, for example, do not have access rights. Additionally, in the suite, it is sometimes difficult to find an order due to the many filters. Review collected by and hosted on G2.com.

Verified User in Retail

Mid-Market (51-1000 emp.)

10/28/2026

"Unified and Intuitive, but Still Maturing on Core Features"

3.5/5

What do you like best about EVA by New Black - Unified Commerce?

That it's unified across all platforms and devices. It's very intuitive, so if you've ever shopped online, you know the drill. It provides features that we haven't had before and could potentially replace other softwares that we are integrated with. It's usually fast when handling simple tasks Review collected by and hosted on G2.com.

What do you dislike about EVA by New Black - Unified Commerce?

My overall concern is that it still feels like a very young software. Some basic features, like notifications for Tasks just arrived 1-2 months ago. Another example is bulk movement, which also was not available until this summer.

The connectivity can sometimes lack performance, but I've also read that Drop 100 will hopefully solve this. I would like more options for our IT so block or hide features that our organization doesn't use, for instance "Return to supplier" is not used but us, still the buttons and the options are visible, ready to be used, this causes confusion among the users. When handling larger tasks, like interstore basket with 100+ items, or FSC with many users and stock labels, the apps are usually struggling. Review collected by and hosted on G2.com.

Sherida T.

Sales advisor

Small-Business (50 or fewer emp.)

10/30/2026

"Easy to work with EVA"

4/5

What do you like best about EVA by New Black - Unified Commerce?

It is easy to understand and it is also fine to work with Review collected by and hosted on G2.com.

What do you dislike about EVA by New Black - Unified Commerce?

Sometimes it doesn’t work perfectly with returns Review collected by and hosted on G2.com.

Jordy D.

Senior Medewerker

Small-Business (50 or fewer emp.)

10/28/2026

"Solving Bundles and QR Codes"

4/5

What do you like best about EVA by New Black - Unified Commerce?

Easy to use. Works quickly. Product images are great. Review collected by and hosted on G2.com.

What do you dislike about EVA by New Black - Unified Commerce?

The QR codes for the supporters' association do not work. Entering the printing takes too long, we need an easier screen for that. Review collected by and hosted on G2.com.

Verified User in Retail

Small-Business (50 or fewer emp.)

10/29/2026

"Simplifying daily work"

3/5

What do you like best about EVA by New Black - Unified Commerce?

I like the mobile solution that makes it possible to help customers regardless of where you are in the store. Review collected by and hosted on G2.com.

What do you dislike about EVA by New Black - Unified Commerce?

I often feel that there is no clear logic to the various steps. This makes it difficult to explain various tasks to colleagues. Review collected by and hosted on G2.com.