The API is solid, we pull data into our warehouse and build our own scoring on top of it. The visit metadata (source, campaign, keyword) is clean and reliable. We also found out the landing page URLs keep the full query string, which let us extract Google Click IDs and feed conversions back to our ads, that alone paid for the subscription. UI is simple, does the job. Setup took about an hour. Support was responsive when we had API questions. Company identification has improved over the past year, decent coverage for our traffic size. Good ROI if you actually use the data instead of just browsing the dashboard. Review collected by and hosted on G2.com.

The industry tags on companies are hit or miss, we ended up ignoring them and classifying companies ourselves. The "is in Salesforce" flag wasn't reliable either so we had to match against SF on our own. API pagination works but feels dated. And the ICP scoring they offer is basically empty, we never got useful results from it so we built our own. Would be nice if they exposed more fields through the API, some stuff you see in the UI doesn't come through. Not dealbreakers but you end up building workarounds. Review collected by and hosted on G2.com.

I was impressed by how Leadfeeder’s leadership ultimately handled my concerns. After reviewing the situation, their VP of Customer Success reached out personally, acknowledged that the renewal and cancellation process had not been handled correctly, cancelled the subscription immediately, and took full ownership of the issue.

While the original experience was frustrating, the transparency, accountability, and willingness to make things right significantly improved my impression of the company. Review collected by and hosted on G2.com.

The renewal and cancellation process still needs improvement. I did not receive a renewal reminder before my annual renewal date, and there was no meaningful warning that the 30-day cancellation window was closing. Although I contacted Leadfeeder before the renewal date, my initial cancellation request was denied because it fell inside that notice window.

Leadfeeder should provide clear renewal reminders, prominently communicate cancellation deadlines, and allow reasonable flexibility when a customer makes a good-faith request before the actual renewal date. To the company’s credit, senior leadership later reviewed the situation and resolved it fairly. Review collected by and hosted on G2.com.

Easy to integrate and use. Efficient way to fill up you sales funnel with qualified leads thanks to easy filtering options. Integrates nicely with PIPDRIVE. Besides the functionality, the online support is superb. Review collected by and hosted on G2.com.

If you need to setup a specific filter it is not that easy to understand all the options. Also for a non native speaker, a German Version would be helpfull. Review collected by and hosted on G2.com.

I like the web tracking section of Leadfeeder. It's my favorite part. The section dedicated to targeting also helps me a lot in market analysis. I find it very useful, easy, intuitive, and therefore highly recommended. The initial setup process was very simple and intuitive, and the user experience is very clear. Review collected by and hosted on G2.com.

The enrichment of contacts should be improved, as it is not yet happening smoothly in my opinion. Review collected by and hosted on G2.com.

The platform integrated with HUbspot and allowed for multiple domains to be tracked. Review collected by and hosted on G2.com.

Extremely deceptive billing practices. They provide no heads up about your renewal (I was paying yearly). So once the charge comes through and you wish to cancel, they immediately share their policy that says you must cancel 30 days before renewal... but they don't ever give you a heads up that the renewal is coming. Review collected by and hosted on G2.com.

I’d like the buying intent score to be configurable based on specific pages, so it better reflects intent depending on which pages a visitor views. Review collected by and hosted on G2.com.

Sometimes it can’t identify the correct domain or company, which may be related to using a corporate VPN. Review collected by and hosted on G2.com.

It’s easy to look up background information on a visitor, and it has good capabilities for seeing how campaigns are working. Review collected by and hosted on G2.com.

I’ve been using this service for several years now, and I still haven’t found any real downsides to it. Review collected by and hosted on G2.com.

This is one of the best tools for tracking website visitors and understanding how they navigate through different pages. It’s also very effective for quickly finding company information and identifying key people along with their contact details. Additionally, the integration with HubSpot and Google Ads is extremely useful. Review collected by and hosted on G2.com.

There isn’t much I dislike, but I do have two main concerns. First, the user interface could use some improvement, as it’s not as intuitive as I would like. Second, the visitor tracking features are lacking; the data shown here doesn’t always match what I see in HubSpot and Dealfront, which can be frustrating. Review collected by and hosted on G2.com.

What I like best about Leadfeeder is how it turns anonymous website traffic into actionable business insights. Instead of just seeing numbers in analytics, it shows which companies are visiting your site, what pages they explore, and how engaged they are—making it much easier to identify potential leads. Review collected by and hosted on G2.com.

One downside of Leadfeeder is that the data isn’t always perfectly accurate—some visitor identifications can be incomplete or misleading, especially when companies use shared IPs or VPNs. This can occasionally result in irrelevant or low-quality leads. Review collected by and hosted on G2.com.

Leadfeeder gives us valuable insight into who is visiting our website and helps us identify potential clients we may not have reached otherwise. It’s straightforward to use and provides clear visibility into which companies are visiting our site. The integration with our CRM makes it easy to follow up with the right people at the right time. Review collected by and hosted on G2.com.

Sometimes the data on smaller companies can be incomplete, and not every visit turns into a meaningful lead. Pricing may also be high for smaller firms. The contact information provided isn’t always perfectly matched, so it still requires some manual research. The dashboard can feel a little limited compared to more advanced analytics tools. Review collected by and hosted on G2.com.