--- title: Creatio Reviews meta\_title: 'Creatio Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 359 reviews by the users' company size, role or industry to find out how Creatio works for a business like yours. aggregate\_rating: rating\_value: 4.6 review\_count: 359 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Sales Tools url: https://www.g2.com/categories/sales-tools --- ### Creatio Pros and Cons: Top 5 Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users appreciate the **ease of use** of Creatio, enabling quick implementation and seamless customization for their business needs. [(32 mentions)](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1469766&qs=pros-and-cons#reviews) Users value the **efficiency** of Creatio, enabling quick implementation and seamless customization for their business needs. [(21 mentions)](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1465686&qs=pros-and-cons#reviews) Users value the **customizability** of Creatio, enabling tailored processes and effective support for business needs. [(19 mentions)](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1466122&qs=pros-and-cons#reviews) Users appreciate the **facility to customize** Creatio, allowing for tailored solutions that enhance business processes and efficiency. [(19 mentions)](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1466142&qs=pros-and-cons#reviews) Users value the **extensive customization options** of Creatio, enhancing their ability to tailor solutions to specific needs. [(17 mentions)](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1466261&qs=pros-and-cons#reviews) Users find the **learning curve steep** , often needing training and support to effectively use Creatio. [(10 mentions)](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1469384&qs=pros-and-cons#reviews) Users are disappointed by the **missing features** in Creatio, particularly in advanced analytics and contact upload options. [(10 mentions)](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1469375&qs=pros-and-cons#reviews) Users find **limited features** in Creatio, particularly in analytics and marketplace app selection, hindering comprehensive functionality. [(8 mentions)](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1466023&qs=pros-and-cons#reviews) Users find **limited customization** options in Creatio, hindering the ability to tailor designs to specific needs. [(6 mentions)](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1466426&qs=pros-and-cons#reviews) Users find **limited options** in Creatio hinder flexibility, particularly for service businesses needing custom solutions and efficient contact uploads. [(5 mentions)](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1468711&qs=pros-and-cons#reviews) ### 5 Pros or Advantages of Creatio ##### 1. Ease of Use Users appreciate the **ease of use** of Creatio, enabling quick implementation and seamless customization for their business needs. [ See 32 mentions ](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1469766&qs=pros-and-cons#reviews) See Related User Reviews ![Suzanne S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Suzanne S.") SS Suzanne S. Mid-Market (51-1000 emp.) 5.0/5 "Agile, Flexible, and User-Friendly—No Complaints!" What do you like about Creatio? Agile and flexible, a great UI, good team to support ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") I Verified User Mid-Market (51-1000 emp.) 4.0/5 "Versatile and User-Friendly Tool with Plenty of Uses" What do you like about Creatio? It has plenty of uses, user friendly. I don’t really know about the downsides ##### 2. Efficiency Users value the **efficiency** of Creatio, enabling quick implementation and seamless customization for their business needs. [ See 21 mentions ](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1465686&qs=pros-and-cons#reviews) See Related User Reviews ![Suzanne S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Suzanne S.") SS Suzanne S. Mid-Market (51-1000 emp.) 5.0/5 "Agile, Flexible, and User-Friendly—No Complaints!" What do you like about Creatio? Agile and flexible, a great UI, good team to support ![Sam B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sam B.") SB Sam B. Small-Business (50 or fewer emp.) 5.0/5 "The most cost effective CRM on the market." What do you like about Creatio? We’ve been using Creatio Sales CRM for over a year, and it has significantly improved how we manage leads, opportunities, and our entire sales pipelin ##### 3. Customizability Users value the **customizability** of Creatio, enabling tailored processes and effective support for business needs. [ See 19 mentions ](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1466122&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 5.0/5 "Great CRM platform" What do you like about Creatio? What stood out most for me was how adaptable the platform is. Working with the marketing team, we had a fair few specific requirements around lead rou ![Sam B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sam B.") SB Sam B. Small-Business (50 or fewer emp.) 5.0/5 "The most cost effective CRM on the market." What do you like about Creatio? We’ve been using Creatio Sales CRM for over a year, and it has significantly improved how we manage leads, opportunities, and our entire sales pipelin ##### 4. Customization Users appreciate the **facility to customize** Creatio, allowing for tailored solutions that enhance business processes and efficiency. [ See 19 mentions ](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1466142&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 5.0/5 "Great CRM platform" What do you like about Creatio? What stood out most for me was how adaptable the platform is. Working with the marketing team, we had a fair few specific requirements around lead rou ![Ilona B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ilona B.") IB Ilona B. Small-Business (50 or fewer emp.) 5.0/5 "this system provides great opportunities for business development." What do you like about Creatio? The best thing for me is easy customization, and a know-how solution that allows me to write complex business processes in an easy way As a person wh ##### 5. Customization Options Users value the **extensive customization options** of Creatio, enhancing their ability to tailor solutions to specific needs. [ See 17 mentions ](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1466261&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 5.0/5 "Great CRM platform" What do you like about Creatio? What stood out most for me was how adaptable the platform is. Working with the marketing team, we had a fair few specific requirements around lead rou ![Yuliya B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yuliya B.") YB Yuliya B. Small-Business (50 or fewer emp.) 4.0/5 "Flexible and powerful tool to cover all kind of business needs" What do you like about Creatio? It provides easy-to-use and friendly user interface, provides lots of instruments to customize for client needs, has lots of services to connect with ### 5 Cons or Disadvantages of Creatio ##### 1. Learning Curve Users find the **learning curve steep** , often needing training and support to effectively use Creatio. [ See 10 mentions ](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1469384&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 5.0/5 "Great CRM platform" What do you dislike about Creatio? Nothing major to flag really. A few quirks here and there during initial setup, but nothing that couldn’t be sorted. Overall I’ve got a lot of respect ![Yuliya B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yuliya B.") YB Yuliya B. Small-Business (50 or fewer emp.) 4.0/5 "Flexible and powerful tool to cover all kind of business needs" What do you dislike about Creatio? It can be hard for a no code developer to learn the system ##### 2. Missing Features Users are disappointed by the **missing features** in Creatio, particularly in advanced analytics and contact upload options. [ See 10 mentions ](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1469375&qs=pros-and-cons#reviews) See Related User Reviews ![Miguel C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Miguel C.") MC Miguel C. Small-Business (50 or fewer emp.) 5.0/5 "Vera good CRM" What do you dislike about Creatio? Documentation gaps: Some areas of the documentation can be either outdated or lacking in detail, which can slow down development or troubleshooting—e ![D L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "D L.") DL D L. Mid-Market (51-1000 emp.) 3.0/5 "Great product" What do you dislike about Creatio? Limited social media integration is a goncern ##### 3. Limited Features Users find **limited features** in Creatio, particularly in analytics and marketplace app selection, hindering comprehensive functionality. [ See 8 mentions ](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1466023&qs=pros-and-cons#reviews) See Related User Reviews ![Miguel C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Miguel C.") MC Miguel C. Small-Business (50 or fewer emp.) 5.0/5 "Vera good CRM" What do you dislike about Creatio? Documentation gaps: Some areas of the documentation can be either outdated or lacking in detail, which can slow down development or troubleshooting—e ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Small-Business (50 or fewer emp.) 4.5/5 "Efficient CRM Solution" What do you dislike about Creatio? Creatio's reporting capabilities lack advanced analytics, limiting in-depth insights. ##### 4. Limited Customization Users find **limited customization** options in Creatio, hindering the ability to tailor designs to specific needs. [ See 6 mentions ](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1466426&qs=pros-and-cons#reviews) See Related User Reviews ![Miguel C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Miguel C.") MC Miguel C. Small-Business (50 or fewer emp.) 5.0/5 "Vera good CRM" What do you dislike about Creatio? Documentation gaps: Some areas of the documentation can be either outdated or lacking in detail, which can slow down development or troubleshooting—e ![Vincent T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Vincent T.") VT Vincent T. Small-Business (50 or fewer emp.) 4.5/5 "True nocode crm" What do you dislike about Creatio? I'd like to customise the ui design more easily ##### 5. Limited Options Users find **limited options** in Creatio hinder flexibility, particularly for service businesses needing custom solutions and efficient contact uploads. [ See 5 mentions ](https://www.g2.com/products/creatio/reviews?filters%5Bsentiment_snippet%5D=1468711&qs=pros-and-cons#reviews) See Related User Reviews ![Christian S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Christian S.") CS Christian S. Enterprise (\> 1000 emp.) 5.0/5 "Easy to use, Unlimited customization." What do you dislike about Creatio? Some limitation in the elements, like the one to display growth metrics NP Nynke P. Small-Business (50 or fewer emp.) 5.0/5 "Strong CRM to support the Sales Process" What do you dislike about Creatio? Hoping for ways to upload individual contacts from phone or outlook instead of full synchronization. This would make data entry more efficient, instea ![Paulo F.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Paulo F.") PF Paulo F. LATAM Pre-Sales Manager Mid-Market (51-1000 emp.) 5/14/2025 "Amazong" 5/5 What do you like best about Creatio? People ar egreat and helpful specially in Latam Review collected by and hosted on G2.com. What do you dislike about Creatio? Pressure on partners for closing deals sometimes it is too much Review collected by and hosted on G2.com. What problems is Creatio solving and how is that benefiting you? Automatization and speeding up process Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ![D L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "D L.") DL D L. Project manager Mid-Market (51-1000 emp.) 5/14/2025 "Great product" 3/5 What do you like best about Creatio? The no code feature and AI are my favourites Review collected by and hosted on G2.com. What do you dislike about Creatio? Limited social media integration is a goncern Review collected by and hosted on G2.com. What problems is Creatio solving and how is that benefiting you? On boarding processed and keeping clients updated Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Simone B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Simone B.") SB Simone B. realvalue consulting Mid-Market (51-1000 emp.) 5/14/2025 "Amazing" 4.5/5 What do you like best about Creatio? Facility to customize. Time to market and citiziens developing Review collected by and hosted on G2.com. What do you dislike about Creatio? Understand better collaborative developing Review collected by and hosted on G2.com. What problems is Creatio solving and how is that benefiting you? Orchastrating old process Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") EC Verified User in Computer Software Enterprise (\> 1000 emp.) 5/14/2025 "Flexible and reliable" 5/5 What do you like best about Creatio? Creatio is a flexible and reliable solution that allows you to configure your business needs and adds value to your business. Review collected by and hosted on G2.com. What do you dislike about Creatio? Sometimes the platform might be a bit slow Review collected by and hosted on G2.com. What problems is Creatio solving and how is that benefiting you? Lead and opportunity management and forecasting. We are benefiting from standardization of the process and gained agility. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ![Verified User in Construction](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Construction") AC Verified User in Construction Mid-Market (51-1000 emp.) 6/12/2025 "Simple operation, good program for analysis" 3.5/5 What do you like best about Creatio? Charts in a new form, new UI looks nice Review collected by and hosted on G2.com. What do you dislike about Creatio? Weak AI, dashboards still in the old form and no merge Review collected by and hosted on G2.com. What problems is Creatio solving and how is that benefiting you? Contact with salespeople, information about users and clients Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller inviteAI Translated ![Verified User in Manufacturing](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Manufacturing") EM Verified User in Manufacturing Mid-Market (51-1000 emp.) 6/12/2025 "Very interesting" 3.5/5 What do you like best about Creatio? Implementing AI into Customer RM process Review collected by and hosted on G2.com. What do you dislike about Creatio? There is nothing I may think about to dislike Review collected by and hosted on G2.com. What problems is Creatio solving and how is that benefiting you? Speeding up sales precess Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ![Verified User in Electrical/Electronic Manufacturing](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Electrical/Electronic Manufacturing") IE Verified User in Electrical/Electronic Manufacturing Enterprise (\> 1000 emp.) 6/12/2025 "Simple and effective" 5/5 What do you like best about Creatio? Simple and effective 👌 tool. Wery useful Review collected by and hosted on G2.com. What do you dislike about Creatio? I don't know yet. I just start know this tool Review collected by and hosted on G2.com. What problems is Creatio solving and how is that benefiting you? Automatic process Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ![Verified User in Insurance](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Insurance") CI Verified User in Insurance Enterprise (\> 1000 emp.) 6/12/2025 "Powerful CRM tool" 4.5/5 What do you like best about Creatio? Easy of use, native AI integration capabilities Review collected by and hosted on G2.com. What do you dislike about Creatio? Layout variations and workspace customisation. Review collected by and hosted on G2.com. What problems is Creatio solving and how is that benefiting you? Covering most of the client needs Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Verified User in Information Technology and Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Information Technology and Services") UI Verified User in Information Technology and Services Small-Business (50 or fewer emp.) 6/12/2025 "Participation in NO-CODEDAY" 5/5 What do you like best about Creatio? Innovation, knowledge, future, CRM, AI. Review collected by and hosted on G2.com. What do you dislike about Creatio? I didn't notice. I didn't know before, maybe this is a weak point. Review collected by and hosted on G2.com. What problems is Creatio solving and how is that benefiting you? Compatibility. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller inviteAI Translated ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") EC Verified User in Computer Software Mid-Market (51-1000 emp.) 5/14/2025 "Customers can benefit from Ceeatio like no other product" 4.5/5 What do you like best about Creatio? Cross functional workflow and business automation when done right it helps companies and people deliver results. Review collected by and hosted on G2.com. What do you dislike about Creatio? Ability to onboard consultants faster, more training Review collected by and hosted on G2.com. What problems is Creatio solving and how is that benefiting you? Resolution Times, one call close, self service Review collected by and hosted on G2.com. 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