Sales Force Automation (SFA) leverages retail execution software to rationalize the entire cycle of tasks performed by your representatives and merchandisers. Enhancing efficiency in your sales process provides users with the real-time information and the tools they need to best execute their daily business operations. It’s one application installed on an ultra-rugged handheld computer, a tablet, portable computer, or smartphone. Retail execution software goes far beyond CRM systems. CRM’s primarily document communications with the customer. Retail execution software provides full-scale automation. It applies to each and every one of your team’s actions such as tracking sales transactions or fulfilling merchandising tasks that are mainly carried out on-site at your customer’s locations. With over 15,000 users, CIS Group has a strong understanding of the challenges faced by companies like yours. Our Companion2 Suite is designed to reduce your operating costs and increase sales revenues. Our Companion® Rep application (Sales Force and Merchandising Automation) gives you access to complete visibility and control on all aspects of the interaction with each customer. Your team can be in execution mode on a mobile device or in a consultation mode at the office. Business strategy evaluation and decision-making is much easier with data. Your customers also become better equipped, better informed, and more efficient. This boost in productivity is a strong retention tool and competitive advantage!