Brolly Reviews & Product Details

Brolly is cloud-based social media archiving software for government and regulated organizations. It helps records, communications, governance and legal teams preserve supported content from connected official accounts, find the conversation they need and export records for review. Brolly connects to Facebook, Instagram, Threads, X, YouTube, LinkedIn and TikTok through official APIs. Depending on the platform and account permissions, captured records can include posts, comments, replies, reactions, media, edits and deletions, with available metadata and timestamps. Capture is near real time. Direct messages and historical content are available only where the platform API and account permissions support them; content that was never captured cannot be recovered by the archive. Teams can search across connected accounts, review captured conversations and available version history, and export PDF, CSV, HTML or JSON. Records carry audit logs, and exports include digital checksums to support integrity review. The software supports a records workflow; it does not determine an organization's legal obligations or guarantee compliance. Archive and Monitoring, including keyword and phrase alerts across connected official channels, are included in current plans. Insights adds performance, sentiment and topic analysis of archived content. Protect adds moderation capabilities. Insights, Protect and selected integrations are optional additions; the OpenText Content Manager integration is separately priced. Plans are sized by new records captured each month, with unlimited connected accounts, users and storage. A 30-day free trial includes Archive and Monitoring, with no credit card required. Brolly focuses on social media records. It does not archive websites or email and does not currently import third-party archives. When comparing providers, bring your account inventory, required content types and existing-record access needs to the demonstration.