# Brikl Reviews **Vendor:** Brikl **Category:** [Visual Product Customization Software](https://www.g2.com/categories/visual-product-customization) **Average Rating:** 4.3/5.0 **Total Reviews:** 24 ## About Brikl Brikl is a purpose-built B2B e-commerce and order management platform for the promotional products, team wear, and decorated apparel industries. Founded in 2019 by Maarten Boone. Offices in Cincinnati, Ohio (US) and Lubbeek, Belgium (EU). PPAI Member #803362. Integrates with 12 fulfillment providers including Taylor OnDemand, Printful, and FulfillEngine.Customers include The Vernon Company and Kaeser & Blair (both Counselor Top 40 distributors). Note: brikl.io is an earlier domain that still exists but the primary and canonical product domain is brikl.com. All profile links, website references, and UTM tracking should point to https://brikl.com/. ## Brikl Reviews ### 1. Brikl Delivers Growing International Options for Our Clients **Rating:** 5.0/5.0 stars **Reviewed by:** Amy C. | Branded Merchandise Aficionado, Mid-Market (51-1000 emp.) **Reviewed Date:** April 15, 2026 **What do you like best about Brikl?** Brikl has been the only platform to provide international options for my clients. In addition, their product line is constantly growing, allowing more options my clients are looking for. **What do you dislike about Brikl?** The back end setup can be a bit cumbersome, but they are working on improvements. **What problems is Brikl solving and how is that benefiting you?** The ability to successfully implement single item orders has been a huge win for me and my clients. ### 2. Great Support and Onboarding Experience **Rating:** 5.0/5.0 stars **Reviewed by:** Dave M. | President, Small-Business (50 or fewer emp.) **Reviewed Date:** May 04, 2026 **What do you like best about Brikl?** the support & onboarding have been great **What do you dislike about Brikl?** a ton of products to choose from, good & bad problem I guess **What problems is Brikl solving and how is that benefiting you?** It has allowed us to offer merch sites to our customers , which has expanded our offering. ### 3. Affordable and Effective for Generating New Sales **Rating:** 5.0/5.0 stars **Reviewed by:** Doug C. | Owner, Small-Business (50 or fewer emp.) **Reviewed Date:** April 16, 2026 **What do you like best about Brikl?** Cost and a method to create new sales. Working with Joe Edmunds was a delight and his patience was appreciated. **What do you dislike about Brikl?** Not much but the limited items available does cause issues for some web sites **What problems is Brikl solving and how is that benefiting you?** Brikl is helping me create my stores which is helpful ### 4. Intuitive Experience with Personal Customer Service and Constant New Features **Rating:** 5.0/5.0 stars **Reviewed by:** John E. | CFP, CPA, Small-Business (50 or fewer emp.) **Reviewed Date:** April 17, 2026 **What do you like best about Brikl?** personal customer service, new features always being added, intuitive **What do you dislike about Brikl?** would like ability to freely design fonts, button colors, and product images in stores **What problems is Brikl solving and how is that benefiting you?** international stores and personalization - I can accommodate more of my customer base with these functions ### 5. Easy-to-Use Platform That Clients Love **Rating:** 5.0/5.0 stars **Reviewed by:** Wade K. | Senior Marketing Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** April 16, 2026 **What do you like best about Brikl?** the platform is easy to use and clients love it **What do you dislike about Brikl?** only downside is that not all garments are available yet. **What problems is Brikl solving and how is that benefiting you?** the problem of clients having to order with MOQ in mind. with BRIKL, there is no minimum. ### 6. Brikl is working hard to make positive changes and constantly improving! **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Sports | Small-Business (50 or fewer emp.) **Reviewed Date:** September 08, 2022 **What do you like best about Brikl?** By creating team stores it has helped increase our sales. **What do you dislike about Brikl?** It feels like we are constantly having issues with our stores. When it negatively effects our customers experience this could decrease our future sales. *update:issues are becoming less and less **What problems is Brikl solving and how is that benefiting you?** We needed team stores and Brikl is less expensive than revamping our entire website. **Official Response from Suz Pathmanathan:** > Hi, there! Thanks so much for your review; we're so happy that Brikl technology has helped you drive sales. This is mission-critical to us, so we're glad that this has been the case with your company. But we're also sincerely committed to providing you with the best possible user experience, so I'd love to know more about how we can improve things in your case. Can you please reach out to suz@brikl.com so I can connect you with your account manager and our product team to ask some questions? We'll incentivize you for your time. Thanks so much, Suz ### 7. E-commerce made easy **Rating:** 4.0/5.0 stars **Reviewed by:** Nikhil W. | Digital Asset Management Specialist , Mid-Market (51-1000 emp.) **Reviewed Date:** December 11, 2022 **What do you like best about Brikl?** I used Brikl and got to know that there are a lot of different ecommerce platforms. I used to use WooCommerce but noticed that the ease of using this is much more better than all the other ecommerce options out there :) **What do you dislike about Brikl?** As this is not very well known or heard yet it seems like the people would not directly start working with this software and hence i feel integrations and marketing as a company needs to improve. I will still say this is one of the best platforms for online shopping sites. **What problems is Brikl solving and how is that benefiting you?** Being cloud based and an award winning app is not easy. Brikl has been doing it all with various api integrations and solutions across platforms. Tax understandings and a simple workflow is what helps me the most. :) ### 8. My Experience using Brikl **Rating:** 5.0/5.0 stars **Reviewed by:** Rajat G. | Sr. Engineer - Asset Management, Small-Business (50 or fewer emp.) **Reviewed Date:** January 23, 2023 **What do you like best about Brikl?** Brikl comes with a unique micro stores features like custom reporting, stay in sync & rapid store set up, which helps to scale up businesses & grow fast efficiently compared to other businesses. **What do you dislike about Brikl?** Brikl has many unique micro store features which helps businesses to scale at a faster rate compared to others but this features need to provided in a simply manner for easier excess by businesses. **What problems is Brikl solving and how is that benefiting you?** Brikl helps to set up stores faster thus it is reducing time. So, that a particular business can invest more in scale up business & grow at a faster rate to gain more customers. ### 9. BRIKL - The Future of what Ecommerce will be. **Rating:** 4.5/5.0 stars **Reviewed by:** Chris T. | Owner, Small-Business (50 or fewer emp.) **Reviewed Date:** June 16, 2022 **What do you like best about Brikl?** There is so much to say about what I like the best. Simple site design feature, multiple micro-stores under one domain, able to create multiple sites under one account. For other providers, this would include addon costs, or require a different login and new backend. Then there is the product customization feature with full 3D. This is the direction customers want especially since offering personalized or custom product features is possible with today's manufacturing. But what I like the best is the ease to get a hold of my account managers, their management and the support teams. I am not talking about online chat with a random support staff member. Since starting with BRIKL over 18 months ago, I have had the same 2 managers looking after me and my account. On top of that, when there is an issue - the support team is very easy to work with and talk to. **What do you dislike about Brikl?** Nothing is perfect and the one aspect that I dislike - and it isn't even a serious dislike - is that some of the features or site customization that older ecom providers can offer are not yet developed. This is, from what I can tell from talking with the management team, is mostly due because they are a young company and things are in development. I cannot wait to see what they will be like in the next 12 months after seeing what they have been able to offer me since I have started with them. **Recommendations to others considering Brikl:** If you are serious about offering your products on the future of what an e-commerce platform should look like - then you need to contact the BRIKL team and have a walk-through with them. You will sign up after. **What problems is Brikl solving and how is that benefiting you?** They are solving the multiple domain sites/Team or Micro stores under one domain. This was an issue when we used other providers to look after our clients' needs and was costing us numerous monthly subscriptions. **Official Response from Suz Pathmanathan:** > Hi, Chris! Thanks so much for reviewing us - we're so happy that you're already benefitting from our cost savings, efficiencies, and support. We also value your feedback about site customization features, and as you noted, we're working on it. Keep an eye on our changelog - linked below - so you can start benefitting from new advancements and improvements to these features as soon as they're released. Please keep letting us know what you like and where we can improve so we can continue giving you an experience you love. Thanks again, Suz ### 10. A platform offering solutions needed for busy generations. **Rating:** 4.5/5.0 stars **Reviewed by:** Edgars B. | CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** September 13, 2022 **What do you like best about Brikl?** The platform is constantly evolving and adding new features. 3D Studio is a state of the art tool without comparable competitors. Functionality and editing options are far beyond average. **What do you dislike about Brikl?** Some functionality is still missing. Bulk actions and the possibility to open sections in separate windows. This would save a lot of time when working at the backend, gathering order stats and editing team stores. **What problems is Brikl solving and how is that benefiting you?** The platform makes it possible to work with small teams and clubs that are not willing to pay for design services but instead choose to make their own design ready before manufacturing. **Official Response from Suz Pathmanathan:** > Hi, Edgars! Thanks so much for reviewing us - we're so happy you enjoy using the platform. And we value your feedback about bulk actions and opening features in new windows. I'll relay your feedback to the product team. Please keep letting us know what you like and where we can improve so we can continue giving you an experience you love. Thanks again, Suz ### 11. Good platform for those who wants to open stores **Rating:** 4.0/5.0 stars **Reviewed by:** Shubham S. | Senior Search Engine Optimization, Mid-Market (51-1000 emp.) **Reviewed Date:** November 22, 2022 **What do you like best about Brikl?** Affordable, Easy to use, has an exemplary user interface, Great customer service, Saves from a lot of manual work through their automation, and the platform is constantly evolving. **What do you dislike about Brikl?** I was pretty satisfied with Brikl, but Some functionality is still missing but states that they will come soon... **What problems is Brikl solving and how is that benefiting you?** It eliminated a lot of manual work through their automation and saved time like we can create designs how we want and etc which saves a lot of time! ### 12. Great platform to start new stores. **Rating:** 4.0/5.0 stars **Reviewed by:** Adish K. | Chief Executive Officer, Small-Business (50 or fewer emp.) **Reviewed Date:** July 26, 2022 **What do you like best about Brikl?** Brikl is fairly easy to get started with and the user experience is good, their automation of stores saves a lot of time for users giving more productivity for end users. affortable, excellent costumer services, great designs. **What do you dislike about Brikl?** Overall with great experience brikl's documentation could be better, Starting from the point while we get started there is no pricing being displayed but we have to contact sales which is not really ideal for users. Few features are not available and is on coming soon. **What problems is Brikl solving and how is that benefiting you?** we used brikl to sell products as creating a new platform by coding would take forever, we used it as a go-to selling platform and of course, we didn't regret. **Official Response from Suz Pathmanathan:** > Hi, Adish! Thanks so much for reviewing us - we're so happy you enjoy using the platform and that you're already benefitting from the time savings we provide. And great feedback about the documentation; we offer a Knowledge Base (where you can add your feedback to the articles directly so we can improve them) and a Developer's Portal for more technical information: https://developers.brikl.com/. We also offer early access to upcoming features, which can be requested through our changelogs - linked below - so you can start benefitting from new features sooner. Please keep letting us know what you like and where we can improve so we can continue giving you an experience you love. Thanks again, Suz ### 13. Great platform **Rating:** 4.5/5.0 stars **Reviewed by:** Ingrīda Z. | Designer, Small-Business (50 or fewer emp.) **Reviewed Date:** February 16, 2022 **What do you like best about Brikl?** Easy to work with. Simple product constructor. Easy to use for clients. **What do you dislike about Brikl?** Some bugs time to time, that are resolved quickly after reporting. **What problems is Brikl solving and how is that benefiting you?** Saving time on communication regarding design. Great that costumer can create a design that he desires, and for us- designers, it's a huge time saver. **Official Response from Suz Pathmanathan:** > Hi Ingrida! Thanks so much for your positive review; it's always great to have a designer's perspective on our product. We were so glad to read that the product has been intuitive to use, too - we always want your experience of the platform to be as easy as possible. If you have any feedback on how we can improve, please don't hesitate to get in touch with your account manager. Thanks again, Ingrida, and have a good day! Suz ### 14. Brikl has helped our company become more efficient when processing orders. **Rating:** 5.0/5.0 stars **Reviewed by:** Ben B. | Director, Small-Business (50 or fewer emp.) **Reviewed Date:** February 08, 2022 **What do you like best about Brikl?** Brikl has improved our business by making us more efficient at processing orders by eliminating as much human interaction as possible stopping any human errors occurring. It has made purchasing our items easy for customers and allowing us to showcase our products and designs in a more professional manner. In regard to any questions and queries we have for the Brikl Support Team, they have responded to us within a quick and reliable timeframe. They are very prompt at finding solutions to any issues we have and making our business more attractive and easier for our customers to use. **What do you dislike about Brikl?** Any of the dislikes we had, Brikl has put systems in place to satisfy our needs. **What problems is Brikl solving and how is that benefiting you?** By using the Brikl system, it is eliminating a massive amount of human interaction when processing orders. This has been very beneficial as orders can be processed quickly, and mistakes are not likely to happen. **Official Response from Suz Pathmanathan:** > Hi, Ben, We were so happy to read your positive review of the platform and how much of a difference we're making to your business. We really appreciate your input, and as ever, if you need anything to make your experience even better, we'll always be happy to help. Thanks again, Ben! Suz ### 15. Good softwear for **Rating:** 4.0/5.0 stars **Reviewed by:** Alina M. | Graphic Designer, Small-Business (50 or fewer emp.) **Reviewed Date:** February 14, 2022 **What do you like best about Brikl?** Lost of cool features and possibilities, like the 3D studio and the possibility to create plenty of team stores easily. The support team answers my questions really fast! **What do you dislike about Brikl?** The software is lacking some really useful features which require hard coding and won't be available in the nearest future. Would be great if we could still get them for an additional price, for example. The content builder needs more customization features and freedom of action. More of the things WordPress would offer. **What problems is Brikl solving and how is that benefiting you?** Building team stores for customers have never been easier before. It's one nice way to present our products to the new customers, offering them a little more than just the garment, but also a fully working web store. Also, the 3D feature is a great thing to attract customers, giving them an option to design the product themselves. **Official Response from Suz Pathmanathan:** > Hi Alina, This is great feedback, and thanks very much for the positive review. I'll pass on your insights about the content builder to our engineering team, and I've dropped in an article from our Knowledge Base that may help you use this feature in the future. If you have any additional feedback, your account manager or the wider Support Team are always happy to help. Thanks again, Alina! Suz ### 16. Quite convenient expeirences **Rating:** 2.5/5.0 stars **Reviewed by:** Lucian H. | Senior Account Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** November 20, 2022 **What do you like best about Brikl?** CRM、ERP、Back-end Software something like that. **What do you dislike about Brikl?** Sometimes lagging, which caused some delays when in working **What problems is Brikl solving and how is that benefiting you?** Retail ### 17. It was good! **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Graphic Design | Small-Business (50 or fewer emp.) **Reviewed Date:** November 22, 2022 **What do you like best about Brikl?** The fact that it allows to set up and sell within a short amount of time. **What do you dislike about Brikl?** I have nothing to dislike. Everything was okay **What problems is Brikl solving and how is that benefiting you?** The fact that Brikl allows to set up shop quickly is definitely quality that saves time and makes it more efficient. ### 18. Brikl Review **Rating:** 5.0/5.0 stars **Reviewed by:** Mohammed A. | T, Mid-Market (51-1000 emp.) **Reviewed Date:** June 10, 2022 **What do you like best about Brikl?** Brikl is a easy to use platform to promote and grow the business. It helps in tracking the sales and grants access to check the inventory of the supplier.To get the information of any product is very simple. **What do you dislike about Brikl?** The domain sometimes gets freezed while checking the inventory or while checking the product information. If they fix this then it will be much easier to use Brikl **What problems is Brikl solving and how is that benefiting you?** Brikl has been specially designed for custom and promotional businesses and suppliers. It helps in generating business by connecting easily with the customers. **Official Response from Suz Pathmanathan:** > Hi, Mohammed! Thanks so much for taking time out of your day to review us and leave feedback; we'll pass it on to our engineering team. :) ### 19. Not all of the bugs worked out **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Sporting Goods | Small-Business (50 or fewer emp.) **Reviewed Date:** September 08, 2022 **What do you like best about Brikl?** Allows us to capture more revenue on a per order basis. **What do you dislike about Brikl?** It feels as the platform isn't truly ready for primetime. We have experienced many headaches spanning many functions. We weren't sold a complete product. **What problems is Brikl solving and how is that benefiting you?** Adding more revenue and meeting customer needs ### 20. Most innovative and advanced microstore platform I've seen on the market **Rating:** 3.5/5.0 stars **Reviewed by:** Caleb H. | Business Analyst, Small-Business (50 or fewer emp.) **Reviewed Date:** September 08, 2022 **What do you like best about Brikl?** Batch customization for quick mockups on products, logo templates, and inventory management were all the features most attractive to us. **What do you dislike about Brikl?** There would have needed to be a significant amount of onboarding required to implement. **What problems is Brikl solving and how is that benefiting you?** Spend less time making mockups ### 21. Brikl helped our company to transform the way of selling our products and add extra value to it. **Rating:** 5.0/5.0 stars **Reviewed by:** Martins V. | Co-Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** December 27, 2021 **What do you like best about Brikl?** We appreciate the support and business-minded thinking of the management team, which helped add extra value to our services as well as open new possibilities for expansion. **What do you dislike about Brikl?** The start of integration was challenging, as we onboarded in the year 2019, which was the time Brikl had one of the first software version, but during our cooperation, there was numerous updates and new version releases, so now the software is better and we see the great updates coming in Brikl roadmap. **What problems is Brikl solving and how is that benefiting you?** We are adding extra value to our Private label custom sportswear production services by adding e-commerce solutions to our offer. So now we have all the necessary tools to build a fully integrated eCommerce store for our private label customers, or microsite for sports teams. **Official Response from Suz Pathmanathan:** > Hi Martins! We really appreciate your positive review and couldn't be prouder of what we've achieved for your business together. Please let us know if there's anything more we can do to improve your platform experience, and thanks again for taking the time to review us. Have a good day, Suz ### 22. Great tools can be easily integrate and use **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** November 20, 2022 **What do you like best about Brikl?** The most beautiful part is the visualization that can be created. **What do you dislike about Brikl?** Maybe the pricess, they can be more affordable for startups **What problems is Brikl solving and how is that benefiting you?** Saving and displaying the images, taking into consideration the 3D designs ### 23. Amazing Company to Work With! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Staffing and Recruiting | Enterprise (> 1000 emp.) **Reviewed Date:** June 01, 2022 **What do you like best about Brikl?** The customer service was great. The team was extremely helpful and pleasant at all times. They worked quick with excellent detail and got the job done right. **What do you dislike about Brikl?** Nothing! They are a great company to work with. **Recommendations to others considering Brikl:** YES! Work with them. **What problems is Brikl solving and how is that benefiting you?** They created an entire employee platform, simplifying our processes. **Official Response from Suz Pathmanathan:** > We were so happy to read your review! And as ever, if we can do anything to improve your Brikl experience, we're here to help. ### 24. Good site to help with sells **Rating:** 5.0/5.0 stars **Reviewed by:** Ricky W. | Community safety team , Mid-Market (51-1000 emp.) **Reviewed Date:** December 16, 2021 **What do you like best about Brikl?** I like the easy to navigate site and the help it has with sells at my company **What do you dislike about Brikl?** I dislike contacting the customer service help and not getting a response at a good time. **What problems is Brikl solving and how is that benefiting you?** I am getting good tips on how to get my product selling faster. **Official Response from Suz Pathmanathan:** > Thanks so much for your review, Ricky! We're so happy you're having a positive Brikl experience and will pass your feedback on internally. We're continually looking to improve the user experience across our platform, which includes our response times. Thanks again for taking a moment to leave us a review. It means a lot to us. Team Brikl ## Brikl Discussions - [What is Brikl used for?](https://www.g2.com/discussions/what-is-brikl-used-for) - [View Brikl pricing details and edition comparison](https://www.g2.com/products/brikl/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-13+11%3A31%3A50+-0500&secure%5Bsession_id%5D=d694d16c-1f4a-4a4d-8984-fc8f9b2bc742&secure%5Btoken%5D=adce3d7d2efc17b1dca79f0cca399e78155de0cda33953abc850a9a31ececd39&format=llm_user) ## Brikl Features **Visual Configuration** - 2D Visualizations - 3D Visualizations - Drag-and-Drop Functionality **Configuration** - 3D Configurator - Real-time - Free-form **Supporting Features** - Global Fulfillment - Analytics Dashboards - Mockup Generator - Free Designs **Headless Commerce** - Decoupling - REST APIs - Data Orchestration - Extensibility **Data management - Catalog Management** - Centralized Product Information - Data Import/Export - Product Data Enrichment - Data Mapping **Integrations** - Product API - Shopify Integration - Etsy Integration - eBay Integration - WooCommerce Integration - Squarespace Integration **Product catalogs - Catalog Management** - Category Management - Search and Navigation - SEO Optimization **Integration** - E-commerce - Websites - APIs **Integration - Catalog Management** - API Integration - Third-Party Integration **Analytics and Reporting - Catalog Management** - Catalog Effectiveness - Customer Insights **Agentic AI - Catalog Management** - Multi-step Planning - Proactive Assistance - Decision Making **Merchandising/Marketing** - Storefront Design Tools - Product Visualization - Recommendations / Personalization - Promotions and Discounts **Product Catalog** - Product Configuration - Product Search and Filtering **Order Process** - Checkout Process - Shipping Options - Tax Display and Processing - Payment Processing - Order Management - Returns / Refunds - Inventory Management - Multi-Channel Fulfillment **Multi-Channel Support** - Omnichannel - Mobile - Customer Service - Store Locator - B2B **Platform** - APIs - User Management - Reporting / Analytics - Security - Multi-Site Management - Admin Access Rights - Internationalization - Cross Browser Support - Performance and Reliability ## Top Brikl Alternatives - [Shopify Plus](https://www.g2.com/products/shopify-plus/reviews) - 4.4/5.0 (847 reviews) - [Shopify](https://www.g2.com/products/shopify/reviews) - 4.4/5.0 (4,912 reviews) - [NetSuite](https://www.g2.com/products/netsuite/reviews) - 4.1/5.0 (4,600 reviews)