BenchmarkONE Reviews & Product Details

Our all-in-one sales and marketing platform combines email marketing, CRM, and marketing automation to turn emails into conversations, website visitors into handshakes, and customers into raving fans. We also provide marketing agencies with an alternative solution for their small business clients. Find more revenue in your sales pipeline and prevent opportunities from falling through the cracks. Learn more with a free 15-minute discovery call today.

Seller

Polaris Software

Discussions

BenchmarkONE Community

Languages Supported

English

Solution Type

All-in-One

Overview by

Jessica Lunk (SaaS Growth Marketer)

Pricing

Pricing provided by BenchmarkONE.

Lite

$49.00

Usage Based Per Month

Pro

$219.00

Usage Based Per Month

View More Pricing Information

Top-Rated Alternatives

Constant Contact Advanced Automation

4.4/5(961)

View All Alternatives

User Insights

Average based on 191 real user reviews.

Implementation Time

1 month

Perceived Cost

$$$$$

Typical contract price

$0k - $0k

Per Month

BenchmarkONE Integrations

(37)

Integration information sourced from real user reviews.

Show More Integrations

BenchmarkONE Reviews FAQs

Generated using AI

Last updated: Nov 04, 2026

What is BenchmarkONE, and what problem is it built to solve?

BenchmarkONE is one of Polaris Software’s sales and marketing platforms, used by small business customers. It is intended to support businesses’ sales and marketing needs.

What languages does BenchmarkONE support?

BenchmarkONE supports 1 language: English.

What company sizes and industries is BenchmarkONE the best fit for?

Positive reviewer feedback points most strongly to small businesses, with mid-market organizations also represented. The industries with the clearest presence include:

Company size — Small business: Organizations with 50 or fewer employees.
Company size — Mid-market: Organizations with 51–1,000 employees.
Industry — Marketing and advertising: A prominent use case among positive reviewers.
Industry — Information technology and software: Also represented in positive feedback.
Industry — Healthcare and management consulting: Both appear among the product’s positive users.

How long does it take to implement BenchmarkONE across a team?

Implementation time is most often reported as under a day, though some teams describe a longer setup as they configure the system or prepare their data.

Time to go live	Relative frequency
Under a day	Most common
Under a month	Also reported
1–3 months	Also reported
3–6 months or longer	Less common

What customer support options does BenchmarkONE provide, and how do users find the overall support experience?

Support combines direct assistance with self-service resources. Options include phone support, email/help desk, and resources such as a knowledge base. The experience is often described as responsive, helpful, and hands-on, particularly during onboarding, although experiences resolving technical issues can vary.

What is the experience like for teams switching to BenchmarkONE from another tool?

Switching to BenchmarkONE is often about simplifying work and bringing CRM, email marketing, and automation together, sometimes at a lower cost than a larger platform. Teams moving from tools such as HubSpot, Salesforce, Infusionsoft, Act-On, or separate email and CRM systems describe a more straightforward way to manage contacts and follow-ups; getting data and campaigns set up can still take planning.

What features or capabilities could make BenchmarkONE even more useful?

The clearest opportunities to make BenchmarkONE more useful are richer reporting, more flexible automation, and greater control over email design and CRM workflows.

More customizable reporting: Add report-building and dashboard options for deeper analysis and easier comparisons across campaigns.
More advanced automation: Expand conditional workflows and branching actions, including follow-ups based on non-engagement or replies.
Greater email design flexibility: Make templates and the email builder easier to customize and format.
More adaptable CRM workflows: Improve options for managing company records, deal pipelines, and contact data.
Broader integrations: Connect more directly with the other business applications teams rely on.

G2 reviews are authentic and verified.

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Verified User in Utilities

Small-Business (50 or fewer emp.)

4/23/2019

"so far, the program seems great. lots of capabilities and great templates"

3.5/5

What do you like best about BenchmarkONE?

It has great filtering and tracking capabilities. I also find the daily success reports to be helpful. Review collected by and hosted on G2.com.

What do you dislike about BenchmarkONE?

I think that some of the design aspects are challenging, even when using the templates. It can be a little tricky getting things spaced properly and arranged in an aesthetically pleasing way. Review collected by and hosted on G2.com.

Verified User in Human Resources

Small-Business (50 or fewer emp.)

4/23/2019

"Bringing Recruiting out of the Dark Ages"

5/5

What do you like best about BenchmarkONE?

The automation of campaigns and email interaction scoring has given us invaluable insights Review collected by and hosted on G2.com.

What do you dislike about BenchmarkONE?

The campaign numbers and email template numbers sometimes don't match the reports Review collected by and hosted on G2.com.

Tage H.

Regional Sales Manager

Mid-Market (51-1000 emp.)

11/29/2018

"Easy as Sunday Morning"

5/5

What do you like best about BenchmarkONE?

The ability to either use a predesigned email template for quick emails or the create your own is nice when you want to put together a more cohesive email campaign. Review collected by and hosted on G2.com.

What do you dislike about BenchmarkONE?

What I dislike would be the fact that we don't have it synced to our Sage system and we have to manually add in contacts. Review collected by and hosted on G2.com.

Recommendations to others considering BenchmarkONE:

Try it out and you will find yourself the ease of use and the ability to quickly contact and track your customer's interests at a glance. The Dashboard is a fantastic feature which shows I believe in real-time the activity of your customer's clicks. Review collected by and hosted on G2.com.

What problems is BenchmarkONE solving and how is that benefiting you?

Each Sales Person can take ownership on their own campaigns and follow up with each customer or as a whole. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services

Small-Business (50 or fewer emp.)

1/23/2019

"Everything we need at for a great value"

5/5

What do you like best about BenchmarkONE?

The platform is robust, yet simple and intuitive. The customer support is outstanding. We've been working with Katie (Culp) and the level of service and responsiveness leaves nothing to be desired. The on-boarding experience was hands down the best I've ever experienced with any technology solutions. Review collected by and hosted on G2.com.

What do you dislike about BenchmarkONE?

Filters for things like Tasks can be a little too subtle sometimes. For example, when I first navigate to the Tasks tab, the list is filtered but there's very little indication of this. It would be nice if either the list were NOT filtered or if there was a more obvious indication of this filtering. Review collected by and hosted on G2.com.

michelle h.

11/29/2018

"Love this CRM!"

5/5

What do you like best about BenchmarkONE?

Easy to use, straight forward and integrates with marketing efforts and client nurturing seamlessly. Review collected by and hosted on G2.com.

What do you dislike about BenchmarkONE?

Would be great to have some form of expansion modules, but with the API's for so many, it is hardly missed. I so wish there was a mobile app for Hatchbuck (oh please please) I could use from the field. Let me know if there is some 3rd party integration that I can achieve this. Review collected by and hosted on G2.com.

Patricia C.

Managing Director

Small-Business (50 or fewer emp.)

12/6/2018

"Perfect solution"

5/5

What do you like best about BenchmarkONE?

Easy to use, simple, works as advertised Review collected by and hosted on G2.com.

What do you dislike about BenchmarkONE?

Some of our users experience slow interface experience, but others experience it just fine. Not sure if it’s the internal internet connection we may have. Review collected by and hosted on G2.com.

Suzi L.

Owner & Chief Social Butterfly

Small-Business (50 or fewer emp.)

11/30/2018

"Takes the guessing out of what you need to do!"

5/5

What do you like best about BenchmarkONE?

Easy to use and keeps everyone on the same page. Review collected by and hosted on G2.com.

What do you dislike about BenchmarkONE?

Wanting to learn it faster but no time due to workload Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

12/7/2018

"Great product for agencies and small businesses"

5/5

What do you like best about BenchmarkONE?

The customer support team. They're really responsive and kind. Review collected by and hosted on G2.com.

What do you dislike about BenchmarkONE?

The interface can be a little confusing at times, but they've made some changes recently to the dashboard that have helped. Review collected by and hosted on G2.com.

Recommendations to others considering BenchmarkONE:

Take advantage of their helpful content and stellar support team when you have questions. Review collected by and hosted on G2.com.

What problems is BenchmarkONE solving and how is that benefiting you?

Creating email automations and keeping in touch with contacts. Hatchbuck makes it easy to tag, sort, and filter contacts for different purposes. I can segment my contacts list so I can send more targeted emails. Review collected by and hosted on G2.com.

Amanda W.

Office/Marketing Manager

Staffing and Recruiting

Small-Business (50 or fewer emp.)

11/29/2018

"Great Marketing Tool"

5/5

What do you like best about BenchmarkONE?

The ease of viewing stats and being able to use a drag and drop builder. Review collected by and hosted on G2.com.

What do you dislike about BenchmarkONE?

Not being able to add contacts to lists instead of adding them with tags! Review collected by and hosted on G2.com.

Verified User in Information Technology and Services

Small-Business (50 or fewer emp.)

1/27/2019

"It wasn’t you, it was me"

5/5

What do you like best about BenchmarkONE?

I really loved this product. When we were early stage and focused primarily on email marketing this was perfect and amazing. They were local and amazing people so we loved to support them. Review collected by and hosted on G2.com.

What do you dislike about BenchmarkONE?

They didn’t have the integrations we needed, primarily twilio>crm. They may have this sort of thing now but once you switch platforms it’s hard to get company buynin to do it again Review collected by and hosted on G2.com.