B2Lead targets audiences using buyer roles, buyer titles, company sizes, vertical markets, and more. We measure engagement and interaction across the campaign to give you the best leads possible. All leads are verified by top third party data providers prior to delivery. We stand behind our QA and scrubbing processes with a guarantee that the information you receive is correct. We offer a lead guarantee program so that customers can rest easy knowing we'll meet your quality and volume standards. Leads are delivered in your choice of format—on time and on budget. Our team of email and prospecting professionals leverages branded email templates, our in-house database of over 24 million business contacts and counting, along with your content to build custom programs that highlight your solutions and services, present them to the business community and drive leads. Campaigns can be designed to support top-of-funnel lead generation as well as account-based marketing initiatives. Lead qualifying criteria may include: Custom questions, BANT, content accessed, or time engaged. Each campaign is unique and our team is here to help you reach your target and present your content in the best possible way.