---
title: Awin Reviews
meta_title: 'Awin Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 506 reviews by the users' company size, role or industry
  to find out how Awin works for a business like yours.
aggregate_rating:
  rating_value: 4.1
  review_count: 506
  scale: '5'
date_modified: '2026-07-28'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---

# Awin Reviews
**Vendor:** Awin  
**Category:** [Affiliate Marketing Software](https://www.g2.com/categories/affiliate-marketing)  
**Average Rating:** 4.1/5.0  
**Total Reviews:** 506
## About Awin
Infinite partnerships, simply enabled. Our global affiliate marketing platform empowers advertisers and publishers of all sizes to grow their businesses online. We help brands of every size to partner with a diverse range publishers, targeting the customers you want to reach. Brands and businesses selling products or services online can seamlessly leverage engaged consumer audiences to grow sales, expand customer reach and strengthen their brand via the Awin platform. With ShareASale and Commission Factory, Awin’s global affiliate platform is powered by 17 offices worldwide, over 1,400 employees, 1 million publishers and 30,000 advertisers. Awin generated €17.5bn in revenue for its advertisers and €1.3bn for its publishers in the last financial year.



## Awin Pros & Cons
**What users like:**

- Users appreciate the **ease of use** of Awin, making account management and tracking straightforward and efficient. (194 reviews)
- Users appreciate the **impressive range of affiliates** on Awin, enjoying its ease of use and effective features. (106 reviews)
- Users appreciate the **responsive customer support** of Awin, enhancing their confidence in using the platform effectively. (83 reviews)
- Users appreciate the **intuitive interface** of Awin, which simplifies managing affiliate partnerships and performance tracking. (57 reviews)
- Users value the **easy setup** of Awin, praising its straightforward transition and user-friendly integration experience. (53 reviews)
- Users value Awin&#39;s **intuitive analytics and reporting features** , enhancing campaign management and overall efficiency significantly. (52 reviews)
- Performance Tracking (51 reviews)
- Users praise Awin for its **intuitive platform usability** , ensuring easy navigation and effective management of affiliate programs. (45 reviews)
- Navigation Ease (39 reviews)
- Users value the **seamless affiliate management** and insightful tools Awin provides, enhancing their marketing strategies effectively. (37 reviews)

**What users dislike:**

- Users experience **poor customer support** due to slow response times and reliance on self-service systems for assistance. (54 reviews)
- Users find the **need for improvement** in date comparison and transaction approval processes, affecting overall usability. (24 reviews)
- Users experience **payment issues** with Awin, including missing data and complex billing procedures causing confusion. (23 reviews)
- Users experience various **technical issues** , including navigation difficulties, slow processes, and frequent website downtime. (23 reviews)
- Users find **inadequate reporting** options on Awin, hindering visibility and slowing down campaign analysis processes. (21 reviews)
- Users express frustration with Awin&#39;s **poor partnership management** , highlighting difficulties in communication and inadequate support. (20 reviews)
- Affiliate Management (19 reviews)
- Users find the **complexity issues** of Awin&#39;s platform frustrating, hindering easy navigation and effective reporting. (17 reviews)
- Complex Setup (17 reviews)
- Limited Publisher Options (17 reviews)

## Awin Reviews
  ### 1. AWIN - A great self-service platform

**Rating:** 4.0/5.0 stars

**Reviewed by:** Carly B. | Digital Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 06, 2025

**What do you like best about Awin?**

When taking over the management of the AWIN account, I found it very user friendly and easy to make the changes I needed to transfer access to myself. I also found it easy to navigate around the features where I found the product feed was out of date and not set up dynamically. I like that this platform allows the use of a product feed and I was able to easily match all of the required fields.

**What do you dislike about Awin?**

As an advertiser on a self service account, access to customer support is limited. I also would like more control over the "my creative" area. I'd like to be able to delete creative and it would be helpful if it was managed dynamically so if we deleted it, it would be removed from the entire publisher network. Currently there is no way to stop publishers who have already used it.

**What problems is Awin solving and how is that benefiting you?**

The issues that we are trying to solve is increase sales and this is a channel which helps us achieve that. It's imperitive that we can attribute sales to the right channel so we know what's working and the affiliate tracking enables us to do that so we know exactly what business comes from AWIN.

**Official Response from Carina Aiordachioae:**

> Hi Carly,

Thank you for your insightful feedback! We're happy to hear that Awin's user-friendly interface helped with managing your account and that you found the product feed feature useful. We also understand your concerns about limited customer support and the need for more control over creative management. We are constantly working to enhance our platform and will take your suggestions into account for future updates.

Kind regards,
The Awin Team

  ### 2. Solid platform for outreach. UX could be improved.

**Rating:** 3.5/5.0 stars

**Reviewed by:** Alex F. | Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 05, 2025

**What do you like best about Awin?**

Awin is excellent in connecting a business to different affiliate partners internationally, across multiple disciplines. It streamlines the time and manual effort of undercovering suitable affiliate partners manually. 

Also fairly easy to set up commission structures and creative comms/assets.

The cost is a low barrier to entry, especially for a start-up that's financially conscience.

Easy to integrate with Shopify and pull in our XML feed.

**What do you dislike about Awin?**

The UX/UI can feel clunky at times, making it difficult to seamlessly navigate the platform. 

There are some basic functional tasks that should be editable/available but are not - for example, to set up email notifications, Awin recommends reaching out to a support assistant. I would expect this'd be available under my account settings. 

Additionally, although our business is registered as UK and US only - we often have publishers/affiliates reaching out from EU countries which aren't relevant to us. Feels like the filtering isn't quite right.

This final note is more a reflection on the affiliates themselves, but many use titles and names that aren't very clear. It often takes additional effort to decipher who the affiliate is and whether they're relevant.

**What problems is Awin solving and how is that benefiting you?**

Awin allows us to connect (at scale) with multiple affiliate partners, we otherwise wouldn't have identified manually. 

It streamlines our small teams time, which is monumental for a small business. 

As a high AOV item, we haven't had a significant number of sales yet - but can see Awin forming the basis of our omnichannel approach to guide users through different phases of the consumer funnel (particularly top of funnel research).

**Official Response from Carina Aiordachioae:**

> Hi Alex,

Thank you for your attentive feedback! We’re glad to hear that Awin is helping you connect with affiliate partners globally and streamline your processes.

We appreciate your comments on the UX/UI and agree that there’s room for improvement. We’re also working on refining filtering options to ensure better relevance for your business needs.

Your partnership is important to us, and we’re excited to support your brand as you grow.

Best regards,
The Awin Team

  ### 3. Expansive Network Access and Publication Opportunities

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 04, 2025

**What do you like best about Awin?**

The access to subnetworks and the ability to get my business in different publications

**What do you dislike about Awin?**

The platform is outdated and very difficult to use. It needs a makeover and to be more user friendly

**What problems is Awin solving and how is that benefiting you?**

Awin allows me better access and opportunities to publications that I otherwise would not have a shot at landing.

**Official Response from Carina Aiordachioae:**

> Thank you for taking the time to share your feedback. We’re pleased to hear that Awin has helped you access a wide range of subnetworks and publications, opening up new opportunities for your business.

We also appreciate your comments regarding the platform’s usability. We understand how important it is to have a seamless experience, and we’re actively working on updates to make the interface more modern and user-friendly.

Your feedback is invaluable as we continue improving our platform to better serve your needs.

Best regards,
The Awin Team

  ### 4. Great platform, easy to use, bugs need fixing though to improve speed of platform

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 05, 2025

**What do you like best about Awin?**

I like how easy it is to use the platform, it's user-friendly and suits all sizes and sectors of brands. The tracking is easy to implement.

**What do you dislike about Awin?**

Recently the platform has been really slow for me with lots of error messages, the team haven't been really helpful around this. AWIN's support team could do with being faster at responding across all areas.

**What problems is Awin solving and how is that benefiting you?**

It is a great platform that works for a lot of our clients across different sizes and sectors.

**Official Response from Carina Aiordachioae:**

> Hi there,

Thank you for your feedback! We're glad to hear that you find our platform easy to use. We apologize for the issues you've experienced with speed and error messages. Our team is working on fixing these bugs to improve the platform's performance.

Best regards,
The Awin Team

  ### 5. Easy way to manage affiliates for any business

**Rating:** 5.0/5.0 stars

**Reviewed by:** Lena D. | Director of Ecommerce and Digital Marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 12, 2025

**What do you like best about Awin?**

Easy to use platform. Pretty straightforward on how things work and theres plenty of support

**What do you dislike about Awin?**

Needs more automation and customization to set it and, occasionally, forget it.

**What problems is Awin solving and how is that benefiting you?**

It helps us manage our publishers and track revenue and commissions well.

**Official Response from Carina Aiordachioae:**

> Thanks for your review! We're glad to hear you're finding the platform easy to use and well-supported.

We appreciate your feedback on automation and customization. Great points we’ll share with our product team. If there’s anything specific, you’d like help with, our support team is always here.

Thanks again for partnering with Awin!

  ### 6. Increasing brand awareness with Awin

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 03, 2025

**What do you like best about Awin?**

The user-friendly interface and also the ability to connect with larger publishers

**What do you dislike about Awin?**

The difficulty in reporting has been a bit of a struggle so far, and also the help from customer service has been quite slow

**What problems is Awin solving and how is that benefiting you?**

Awin is playing a key role in enhancing our brand presence and increasing website engagement.

**Official Response from Carina Aiordachioae:**

> Thank you for sharing your feedback with us! We're thrilled to hear that you appreciate Awin's user-friendly interface and connection opportunities with larger publishers. 

We understand your concerns about reporting difficulties and slow customer service responses. We're continuously working to improve our reporting features and enhance our support services. Your input is valuable to us as we strive to provide a seamless experience for our users. 

We're here to help and ensure you get the most out of your experience with Awin.

Best regards,
The Awin Team

  ### 7. User friendly, clear reporting, easy to manage affiliates

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 12, 2025

**What do you like best about Awin?**

I love the UI design of the platform. Our previous affiliate platform was difficult to navigate and find reports. We've had a great experience so far with Awin.

**What do you dislike about Awin?**

Only thing I would improve is a quicker way to sift through applications. Ideally, a hover feature to see more would be helpful instead of going to another page.

**What problems is Awin solving and how is that benefiting you?**

It's helping keep all our publisher affilates in one place, as well as provide simple and clear reporting.

**Official Response from Carina Aiordachioae:**

> Thanks so much for your review! We're glad to hear you're enjoying the UI and finding reporting and affiliate management simpler with Awin.

Your feedback about streamlining the application review process is really helpful, and we’ll pass it along to our product team. 

Appreciate you being part of the Awin network!

  ### 8. Great for scaling your network

**Rating:** 4.5/5.0 stars

**Reviewed by:** Phil M. | Business Development Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 10, 2025

**What do you like best about Awin?**

Once you get used to the platform, it is easy to find and set up partnerships. I needed to ensure relevance of partners, and AWIN has enough that I had plenty to engage with.

**What do you dislike about Awin?**

A workflow or checklist would be useful to guide and optimise set up, but the help function plus the web/AI could answer any immediate questions

**What problems is Awin solving and how is that benefiting you?**

Engaging lots of partners at scale
A good source of performance based marketing with low monthly outlay

**Official Response from Carina Aiordachioae:**

> Thanks for your feedback! We’re glad the platform helps you find and set up relevant partnerships easily. We appreciate your suggestion about adding a workflow checklist and will pass it on to our team. Meanwhile, our Ava, the Awin's virtual assistant, is there for any quick questions.

It’s great to hear Awin supports your performance marketing goals with low costs. If you need help, feel free to contact our support team anytime!

Thanks for being with Awin!

  ### 9. Really enjoying the new AWIN UI

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 10, 2025

**What do you like best about Awin?**

Awin has the best UI among all the affiliate networks it is easy to implement and being able to use features like product level tracking is essential for us. We now have the API integrated too so the possibilities are endless.

**What do you dislike about Awin?**

AWIN’s reach is strong in Europe but its presence in the US is still growing. For brands seeking truly global consistency, this can be a limitation. Sometimes the reversals are abit buggy and can take a few attempts before 100% accurate.

**What problems is Awin solving and how is that benefiting you?**

Awin offers access to high-quality, trusted brands/affiliates and competitive commission rates. The user-friendly tools and reporting systems help me to track performance and see the true value of affiliate marketing.

**Official Response from Carina Aiordachioae:**

> We're glad to hear that you are enjoying the new Awin UI and finding it easy to implement. We appreciate your feedback on our reach and reversals, and we are continuously working to improve our presence and address any issues with accuracy. Thank you for highlighting the benefits of Awin in offering access to high-quality brands and competitive commission rates.

Best regards,
The Awin Team

  ### 10. Reliable Affiliate Network

**Rating:** 4.5/5.0 stars

**Reviewed by:** Julia E. | Performance Marketing Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** September 10, 2025

**What do you like best about Awin?**

We have been using Awin for many years as our affiliate network and are very satisfied. The support is excellent, the platform is secure, and great importance is placed on the reliability of publishers. Our results have been consistently positive, making Awin a trusted and valuable partner for our business.

**What do you dislike about Awin?**

The plattform is a bit outdated, but that's going to change soon

**What problems is Awin solving and how is that benefiting you?**

Finding the right affiliate partners as well as communication and set up

**Official Response from Carina Aiordachioae:**

> Thank you for your kind words and long-term trust in Awin! We’re glad to hear that our support, platform security, and focus on reliable publishers have contributed to your positive results.

We appreciate your patience as we work on updating the platform to improve your experience.

If you ever need assistance with finding partners or setting up campaigns, please don’t hesitate to reach out to our support team. They’re here to help!

Thanks for being a valued part of the Awin community!

  ### 11. easy to use platform to manage affiliates

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 09, 2025

**What do you like best about Awin?**

easy to manage all your affiliates in one place. no hassle to manage them individually

**What do you dislike about Awin?**

reporting is not too good. they need to work on reporting dashboard and customer support.

**What problems is Awin solving and how is that benefiting you?**

managing numbers of affiliates through one platform. easy of paying out and validating the commissions.

**Official Response from Carina Aiordachioae:**

> Thanks for sharing your experience! We're glad Awin makes it easy for you to manage all your affiliates in one place without the extra hassle.

We appreciate your feedback on reporting and support, both are areas we’re actively working to improve, and your input helps us prioritize those enhancements.

If you need help in the meantime, our support team is here for you!

Thanks for being part of the Awin community.

  ### 12. So far, so good. Promises of no fee increases kept

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Consumer Electronics | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 09, 2025

**What do you like best about Awin?**

I'm new on the platform and getting used to it a bit. Coming over from Share-A-Sale where I liked the interface and dashboard. So far my experience with aWIN has been pleasant in dealing with their support reps.

**What do you dislike about Awin?**

Nothing Negative so far and enjoying the initial learning

**What problems is Awin solving and how is that benefiting you?**

Awin allows us to quickly reach influencers and content creators in our niche. It is pleasant to see the quality of creators on the platform.

**Official Response from Carina Aiordachioae:**

> Thanks for sharing your early experience with Awin! We're happy to hear your transition from Share-A-Sale has been smooth so far and that our support team has made a positive impression.

If you ever need help as you continue exploring the platform, our support team is always here, and you can also check out helpful guides in the Advertiser Success Centre: https://advertiser-success.awin.com/s/?language=en_GB

Welcome to the Awin community, we’re excited to have you on board!

  ### 13. A great network to take your affiliate program further

**Rating:** 4.0/5.0 stars

**Reviewed by:** Klein R. | Client Services Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 09, 2025

**What do you like best about Awin?**

The functionaility and ease of using the network/platform

**What do you dislike about Awin?**

Setting up dynamic commissioning isn't as straight forward and easy to do compared to some other networks

**What problems is Awin solving and how is that benefiting you?**

Easy reporting, streamlined recruitment of affiliates

**Official Response from Carina Aiordachioae:**

> Hi Klein,

Thanks for your feedback! We’re glad to hear you find Awin’s functionality and ease of use helpful. We appreciate your note about dynamic commissioning setup, and if you need any assistance with setting up commissions or other features, our support team is always happy to help!

Warm regards,
The Awin Team

  ### 14. Biggest Network with many publishers for each purpose

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jens W. | SEA Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** September 10, 2025

**What do you like best about Awin?**

The amount of possibilities to advertise with different publishers. Easy to connect with them

**What do you dislike about Awin?**

Pricing of Network.
Support is not automatically included.

**What problems is Awin solving and how is that benefiting you?**

Reaching a big amount of publishers in niches

**Official Response from Carina Aiordachioae:**

> Thanks for your feedback! We’re glad to hear that you find it easy to connect with a wide range of publishers and that Awin helps you reach niche audiences effectively.

We appreciate your comments on pricing and support access. We're always working to improve the value we offer, and your input helps us shape those efforts. If you ever need assistance, please don’t hesitate to contact our support team.

Thanks for being part of the Awin community!

  ### 15. Some great features, a few important ones seem to be missing in the lowest tier

**Rating:** 4.0/5.0 stars

**Reviewed by:** Saurabh D. | Digital Marketing Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 14, 2025

**What do you like best about Awin?**

Awin has been a solid platform for expanding our reach. Their network of publishers, is pretty large & diverse. Their tracking and reporting tools are easy to integrate & helpful in measuring performance. Basically, the implementation was pretty easy due to the direct Shopify app. The platform overall is user-friendly, which makes onboarding easy.

**What do you dislike about Awin?**

Customer support is a major problem. Also, while we have a lot of publishers to choose from, majority of revenue is still driven by a handful of them.

**What problems is Awin solving and how is that benefiting you?**

generate revenue on our ecommerce store

**Official Response from Carina Aiordachioae:**

> Hi there,

Thank you for sharing your experience! We're glad to hear that Awin has made it easier to extend your reach through a wide and varied publisher network.

We also appreciate your honest feedback regarding support and publisher performance distribution. We're actively working on improving our service experience and helping partners identify more high-performing opportunities within the network.

Please don't hesitate to contact us using https://success.awin.com/s/contactsupport?language=en_US so we can assist you further.

Thanks again for being part of Awin, we’re excited to keep supporting your eCommerce growth.

Best regards,
The Awin Team

  ### 16. The opportunity to reach publishers across all verticals is great

**Rating:** 2.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 03, 2025

**What do you like best about Awin?**

The reach of potential publishers is very large on AWIN

**What do you dislike about Awin?**

Ability to quickly edit transactions is non-existent. 
Updating data / product feeds is very cumbersome

**What problems is Awin solving and how is that benefiting you?**

Awin helps us with accurate reporting of activity from our affiliate marketing program

**Official Response from Carina Aiordachioae:**

> Thank you for sharing your feedback with us! We're thrilled to hear that you appreciate the vast reach of potential publishers on Awin. 

We understand the importance of being able to quickly edit transactions and update data, and we are continuously working to improve our platform to make these processes more efficient for our users. Your input is valuable to us, and we will certainly take your comments into consideration as we strive to enhance the user experience. 

If you have any specific suggestions or further feedback, please feel free to reach out to us. We're here to help and ensure that Awin continues to benefit you in the best way possible.

Warm regards,
The Awin Team

  ### 17. Could be improved

**Rating:** 3.0/5.0 stars

**Reviewed by:** Caitlin M. | Marketing VP, Mid-Market (51-1000 emp.)

**Reviewed Date:** September 11, 2025

**What do you like best about Awin?**

Affordable way to access lots of affiliates

**What do you dislike about Awin?**

Not all features it should have, changes will affiliates don't take effect for 7 days, reporting could be better

**What problems is Awin solving and how is that benefiting you?**

Driving revenue

**Official Response from Carina Aiordachioae:**

> We're glad to hear that Awin is helping you drive revenue. We understand the importance of timely changes and better reporting, and we are actively working to address these issues.

  ### 18. User friendly! Brilliant way to connect influencers, affiliates & the brands they love!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Leslie C. | Owner/Designer, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 24, 2025

**What do you like best about Awin?**

Seamless connection among brands and users! Easy implementation. Allows people to use it without having to employ technical services.

**What do you dislike about Awin?**

Sometimes the affiliate page is cumbersome to find things...like how to add payment info

**What problems is Awin solving and how is that benefiting you?**

Connection and payment

**Official Response from Carina Aiordachioae:**

> We're thrilled to hear that you find Awin user-friendly and easy to implement. We're constantly working to improve the affiliate page to make it more intuitive for our users. We appreciate your feedback and will use it to enhance the platform.

Best regards,
The Awin team

  ### 19. Effortless Integration and Insightful Dashboard with Fast Support

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Consumer Electronics | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 05, 2025

**What do you like best about Awin?**

Ease of integration and a clear performance dashboard. Quick customer support.

**What do you dislike about Awin?**

Direct access to publishers' websites is unavailable in the performance dashboard, requiring a click to visit the profile page.

**What problems is Awin solving and how is that benefiting you?**

Better connection and cooperation with more publishers.

**Official Response from Carina Aiordachioae:**

> Thank you for taking the time to share your feedback. We’re delighted to hear that you find Awin’s integration process straightforward and appreciate the clarity of our performance dashboard, as well as the responsiveness of our customer support team.

We also appreciate your suggestion regarding direct access to publishers’ websites from the dashboard. Feedback like this helps us enhance the platform experience for all users. 

Thank you for being a valued part of our network.

Best regards,
The Awin Team

  ### 20. Effortless Migration and Powerful Tools with Awin

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 04, 2025

**What do you like best about Awin?**

I've migrated from ShareASale to Awin. Awin is so much easier to use and has more relevant tools.

**What do you dislike about Awin?**

I wish I had a dedicated support person to ask questions.

**What problems is Awin solving and how is that benefiting you?**

Awin is helping us manage our affiliate program.

**Official Response from Carina Aiordachioae:**

> Thank you for sharing your experience and for choosing to migrate to Awin. We’re thrilled to hear that you find our platform easier to use.

We also appreciate your feedback regarding dedicated support. Personalized guidance can make a big difference, and we’re continually exploring ways to enhance the support we offer to our partners. In the meantime, if you need assistance, please reach out via the links below:

- If you are a publisher: https://success.awin.com/s/contactsupport?language=en_US

- If you are an advertiser: https://advertiser-success.awin.com/s/contactsupport?language=en_GB

We’re glad to be part of your affiliate marketing journey and look forward to supporting your continued success.

Best regards,
The Awin Team

  ### 21. Great Affiliate Platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 22, 2024

**What do you like best about Awin?**

Easy to use, easy to contact publishers and manouvre through, Really just makes the affiliate process a lot easier

**What do you dislike about Awin?**

Would be good if our sector (jewellery making) was more expanded but thats not really Awin's issue

**What problems is Awin solving and how is that benefiting you?**

Helping us to get the brand out there and encourage additional sales in an otherwise difficult economic climate

**Official Response from Carina Aiordachioae:**

> Thank you for your great feedback! 

We’re glad to hear Awin has simplified your affiliate efforts and helped boost your brand. We appreciate your note on the jewellery-making sector and will share it with our team for future opportunities.

Kind regards,
The Awin Team

  ### 22. Good service, recommend

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 07, 2025

**What do you like best about Awin?**

Good UI, easy to understand, good support

**What do you dislike about Awin?**

There is a lot of information you need to fill in before you start

**What problems is Awin solving and how is that benefiting you?**

Connecting us with traffic that can be difficult to find through google and meta

**Official Response from Carina Aiordachioae:**

> Thanks so much for your feedback and for highlighting our UI and support team. We really appreciate it! 

We appreciate you mentioning the account setup process. While it does require some detailed information upfront, it ensures your account is properly verified, compliant, and ready for seamless collaboration across the network.

Best regards,
The Awin Team

  ### 23. Super Easy to Use—A Breeze from the Start

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 03, 2025

**What do you like best about Awin?**

Easy of use with a great UI. UI made even better with the new AWIN

**What do you dislike about Awin?**

Partner manage can be a bit of a pain and time consuming.

**What problems is Awin solving and how is that benefiting you?**

Reaching new customer and benefit but generating traffic and sales

**Official Response from Carina Aiordachioae:**

> Thank you for sharing your positive experience with Awin! We're thrilled to hear that you find our platform easy to use with a great user interface. We understand that managing partners can sometimes be time-consuming, and we appreciate your feedback. 

We are here to help and ensure that your experience with Awin is as smooth and beneficial as possible. 

Thank you for choosing Awin!

Best regards,
The Awin Team

  ### 24. Awin is the network we recommend to all of our clients

**Rating:** 4.5/5.0 stars

**Reviewed by:** Margaret H. | Affiliate Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 13, 2025

**What do you like best about Awin?**

Awin is our network of choice for:
Range of affiliates 
Territories covered 
Usability

**What do you dislike about Awin?**

The one improvement i would recommend is monitoring fraudulent affiliates more and removing any that engage in suspect practices immediately, also monitoring subnetworks to ensure these affiliates don't come back in via them.

**What problems is Awin solving and how is that benefiting you?**

We need a tracking solution for affiliate activity for our brands along with being able to chose from a range of affiliates to drive traffic. This benefits us by helping to deliver the set KPIs we have been assigned.

**Official Response from Anca-Maria Babii:**

> We truly appreciate you taking the time to share your experience with Awin; it’s great to hear that the platform is contributing to your success. Your suggestion regarding enhanced monitoring is especially valuable and aligns with our continued commitment to maintaining a high-quality, transparent network.  

  ### 25. My experience with Awin has been very pleasant so far!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jason B. | Sr. Partnerships Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 28, 2025

**What do you like best about Awin?**

Great selection of brands for us to choose from as a marketplace

**What do you dislike about Awin?**

The setup was a little confusing. But other than that, I can't complain at all.

**What problems is Awin solving and how is that benefiting you?**

Finding big brands to work with at set commission rates. Getting in front of the affiliate teams at larger brands

**Official Response from Carina Aiordachioae:**

> Thank you for sharing your positive experience with Awin! 

We're thrilled to hear that you appreciate our wide selection of brands. We understand that the setup process can sometimes be confusing, and we apologize for any inconvenience this may have caused. Your feedback is valuable to us, and we will work on improving the onboarding process to make it more user-friendly. 

If you have any specific suggestions or need assistance with anything else, please feel free to reach out to our customer support team. We're here to help and ensure that your experience with Awin continues to be as pleasant as possible. Thank you for choosing Awin!

  ### 26. Simple and Effective, But Tracking Could Be More Precise

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Consumer Electronics | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 03, 2025

**What do you like best about Awin?**

its easy to understand simple and effective

**What do you dislike about Awin?**

tracking is not precise, sometimes it counts very old clients as new ones

**What problems is Awin solving and how is that benefiting you?**

solves my affiliate problems

**Official Response from Carina Aiordachioae:**

> Thank you for your feedback! We're delighted to hear that you find Awin easy to understand and effective. 

We understand the importance of accurate tracking and apologize for any inconvenience caused by this issue. We are constantly working to improve our tracking system to ensure more precise results. If you encounter any discrepancies in the future, please don't hesitate to reach out to our support team so we can investigate further. 

We appreciate your support and look forward to providing you with an even better experience in the future.

Best regards,
The Awin Team

  ### 27. User-Friendly Interface, Setup Could Be Smoother

**Rating:** 5.0/5.0 stars

**Reviewed by:** Chiara B. | social media and partnerships, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 03, 2025

**What do you like best about Awin?**

It's easy to use, you can also find pretty decent partners there

**What do you dislike about Awin?**

The set up can be a little easier! like i feel like it looks a little dated

**What problems is Awin solving and how is that benefiting you?**

Definitely more traffic and customer retention

**Official Response from Carina Aiordachioae:**

> We're glad to hear that you find Awin easy to use and are benefiting from increased traffic and customer retention. We appreciate your feedback on the setup process and will take it into consideration for future improvements.

Best regards,
The Awin Team

  ### 28. Great customer service, and easy to use backend for affiliate management

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Insurance | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 15, 2025

**What do you like best about Awin?**

Customer service is excellent. Whenever I have had issues, or required extra help, customer support have always been super quick to get back to me, and typically resolved issues incredibly quickly.

I like how easy the back end is to navigate, and the range of tools for managing affiliates, commission groups and tracking / tracking diagnostics. 

Overall, it's my probably my preferred platform for managing our affiliate programmes.

**What do you dislike about Awin?**

Awin has proved tricky to set up, especially the S2S tracking. But with some additional support from the customer service team, we did get there in a reasonable timeframe.

**What problems is Awin solving and how is that benefiting you?**

Ease of management of various affiliates, as well as monetising our own affiliate sites. The new cookieless tracking options look good too.

**Official Response from Carina Aiordachioae:**

> Hi there,

Thanks so much for sharing your experience! We're glad to hear our support team has been responsive and effective in helping you overcome challenges. It’s great to know you’re finding the platform intuitive and well-equipped for managing partnerships and performance.

We recognize that the technical setup can be complex, and we appreciate your determination in getting everything up and running smoothly.

We're excited to continue supporting your success with Awin!

Best regards,
The Awin Team

  ### 29. Effortless Implementation Makes All the Difference

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 05, 2025

**What do you like best about Awin?**

The best feature is how easy it is to implement

**What do you dislike about Awin?**

Unresponsive partners can be time consuming to deal with.

**What problems is Awin solving and how is that benefiting you?**

Bring traffic to the site with the possibility of sales is definitely a benefit

**Official Response from Carina Aiordachioae:**

> Thank you for sharing your feedback! We’re glad to hear that Awin’s ease of implementation is helping drive traffic and potential sales to your site.

We understand that unresponsive partners can be time-consuming to manage. If you need any guidance or support on optimizing your partnerships, please contact our customer support team, who will be happy to assist.

Best regards,
The Awin Team

  ### 30. Transparency of the platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Giacomo T. | Catering, Enterprise (> 1000 emp.)

**Reviewed Date:** September 09, 2025

**What do you like best about Awin?**

Transparency of the platform and its ease of use

**What do you dislike about Awin?**

At the moment, there is nothing I dislike.

**What problems is Awin solving and how is that benefiting you?**

It simplifies my relationship with publishers.

**Official Response from Carina Aiordachioae:**

> We're glad to hear that you find our platform transparent and easy to use. We strive to make the process as straightforward as possible for our users.

Best regards,
The Awin Team

  ### 31. Solid affiliate platform with a number of quality companies

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 07, 2025

**What do you like best about Awin?**

Very detailed reporting and simple overall summary of results.
Active advertiser with regular creative updates

**What do you dislike about Awin?**

Display advertising appears to be incompatible with our ad delivery system, Google Ad Manager. Their support was unable to fix.

**What problems is Awin solving and how is that benefiting you?**

Helping to generate revenue via written commercial content

**Official Response from Carina Aiordachioae:**

> Thank you for your valuable feedback!

We’re glad you’re finding our reporting tools and advertiser activity helpful. We appreciate you highlighting the display advertising compatibility issue - feedback like this helps us improve.

If you need assistance, please reach out to our customer support team, and they will be happy to help you directly with this issue.

Best regards,
The Awin Team

  ### 32. A Reliable and Valuable Affiliate Partner

**Rating:** 4.5/5.0 stars

**Reviewed by:** Giuliano Maria F. | Sr. Growth Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 14, 2025

**What do you like best about Awin?**

Awin has been a reliable partner in our affiliate marketing efforts. The platform is easy to use, reporting is clear, and their support team is always helpful and proactive. We've seen solid results and would definitely recommend them.

**What do you dislike about Awin?**

Payout thresholds and timelines can be a bit rigid, especially for smaller partners or when testing new markets. Faster, more flexible payment options would be appreciated.

**What problems is Awin solving and how is that benefiting you?**

Awin helps us manage and scale our affiliate partnerships efficiently for our budgeting app, Emma. Before working with them, identifying and onboarding the right publishers was time-consuming and lacked structure. Awin simplifies this process with a centralised platform where we can discover, connect with, and manage high-quality partners at scale.

**Official Response from Carina Aiordachioae:**

> Hi Giuliano,

Thank you for the fantastic feedback! We're thrilled to hear that Awin has been a reliable partner in supporting your affiliate marketing efforts. It's great to know that the platform’s ease of use, clear reporting, and proactive support team have contributed to your success.

We also appreciate your feedback on payout thresholds and timelines. We understand that more flexibility can be valuable, and we'll take this into consideration as we continue to improve our payment options.

Best regards,
The Awin Team

  ### 33. MACK AWIN REVIEW

**Rating:** 4.0/5.0 stars

**Reviewed by:** Matthew M. | Content Strategist, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 29, 2025

**What do you like best about Awin?**

offers a comprehensive and user-friendly platform catering to beginners and seasoned affiliate marketers. Its extensive network, reliable payment system, and innovative tools make it a valuable resource for my needs.

**What do you dislike about Awin?**

Awin's dashboard could use a modern refresh. Navigating through certain features can be a bit clunky, which occasionally slows down productivity. ​

**What problems is Awin solving and how is that benefiting you?**

trying to make money through affiliate marketing, one of the hardest parts is finding the right brands to work with.Awin connected me to thousands of advertisers across almost every industry

**Official Response from Carina Aiordachioae:**

> Hi Matthew,

Thank you so much for taking the time to share your experience with Awin! We're thrilled to hear that our platform has been a valuable resource for you, especially in helping you connect with a wide range of advertisers and supporting both new and experienced affiliate marketers with reliable tools and payments.

We also truly appreciate your constructive feedback regarding the dashboard experience. We're actively working on interface improvements and feature refinements, and insights like yours help guide our roadmap to better serve users like you.

Warm regards,
The Awin Team

  ### 34. Straightfoward & Good Lead Generation

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Insurance | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 09, 2025

**What do you like best about Awin?**

Straightforward, easy to use platform - fantastic for generating new customers.

**What do you dislike about Awin?**

We had a few issues with the tracking when we were setting up due to our customer html on the website but the tech team at awin were patient and helpful.

**What problems is Awin solving and how is that benefiting you?**

opening up a whole new stream of customers and revenue.

**Official Response from Carina Aiordachioae:**

> Thanks for your great feedback! We're so pleased to hear that Awin has been a helpful, easy-to-use platform for driving new customers and revenue.

Glad our tech team was able to support you through the initial tracking setup. We know how important it is to get that right from the start.

If you ever need anything else, our team is always here to help. Thanks again for being part of the Awin community!

  ### 35. User-Friendly Platform, But Support Needs Improvement

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 04, 2025

**What do you like best about Awin?**

The platform is user friendly and has lots of features

**What do you dislike about Awin?**

Both reps and partners are not responsive

**What problems is Awin solving and how is that benefiting you?**

Discovery of affiliates partners for my clients

**Official Response from Carina Aiordachioae:**

> Thank you for your feedback. We are pleased to know that you find our platform user-friendly. We understand the importance of responsive support and are actively working to address this issue. Your input is valuable to us as we strive to enhance our services for our clients.

Best regards,
The Awin Team

  ### 36. Effortless and User-Friendly Platform

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 06, 2025

**What do you like best about Awin?**

Easy to use platform with good overviews

**What do you dislike about Awin?**

high number of irrelevant affiliates keep applying for programs

**What problems is Awin solving and how is that benefiting you?**

Infrstructure for managing several affiliate programms

**Official Response from Carina Aiordachioae:**

> Thank you for sharing your feedback!

We appreciate your note regarding irrelevant affiliate applications. Your feedback helps us understand user experience and guides future improvements.

We’re happy to see that Awin is helping you streamline the management of multiple affiliate programs!

Kind regards,
The Awin Team

  ### 37. Very expensive account service and low service

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 06, 2025

**What do you like best about Awin?**

Software platform that works and is easy to use

**What do you dislike about Awin?**

High costs for absent consulting service

**What problems is Awin solving and how is that benefiting you?**

Help bring traffic to the website

**Official Response from Carina Aiordachioae:**

> Thank you for sharing your feedback! We’re glad to hear that Awin’s platform is easy to use and helping drive traffic to your website.

We’re sorry for the inconvenience. If you’ve already raised a case with our team and haven’t received a response, please reach out to us on one of our socials (Instagram or Facebook), and we’ll make sure to raise this with the team on your behalf.

Best regards,
The Awin Team

  ### 38. Awin - essential for affiliate marketing

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Telecommunications | Enterprise (> 1000 emp.)

**Reviewed Date:** September 09, 2025

**What do you like best about Awin?**

Pulling together performance and insights across the many affiliates we work with would simply be impossible without the Awn platform. Also managing pricing and more is a breeze.

**What do you dislike about Awin?**

Having to log in every time I go to the dashboard!

**What problems is Awin solving and how is that benefiting you?**

Tracking performance across all affiliates, managing our pricing, new opportunities

**Official Response from Carina Aiordachioae:**

> Thank you for sharing your experience! We’re happy to hear that Awin is making it easier for you to track performance and manage pricing across your affiliates. We understand that logging in every time can be inconvenient, please contact our support team, who can assist you with options to make your login process smoother.

Best regards,
The Awin Team

  ### 39. Automatic Payouts Are Great, But User Experience Needs Work

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 06, 2025

**What do you like best about Awin?**

It is nice that it pays out automatically.

**What do you dislike about Awin?**

The overall user experience is poor. Feels very sloppy

**What problems is Awin solving and how is that benefiting you?**

Commission payout

**Official Response from Carina Aiordachioae:**

> Thank you for sharing your feedback with us. We're glad to hear that you appreciate our automatic payout feature. 

We're sorry to hear that you found the user experience lacking. We are constantly working to improve our platform and appreciate your input. Your satisfaction is important to us, and we would love to hear more about your specific concerns to address them effectively. Please feel free to reach out to our support team so we can assist you further and enhance your experience with Awin. 

Thank you for being a valued member of our platform.

Best regards,
The Awin Team

  ### 40. Great Support & User Interface

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Building Materials | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 12, 2025

**What do you like best about Awin?**

Awin provides fast, responsive support
User Interface is accurate and assists with Data Led Decisions 
Volume of Publishers available with Awin
Master tag enables fast Implementation when needed.

**What do you dislike about Awin?**

AI Recommendations are Random and often not relevant or already in our Program

**What problems is Awin solving and how is that benefiting you?**

Affiliate Management Tool  
Efficient ROI

**Official Response from Carina Aiordachioae:**

> Thank you for your detailed feedback! We’re glad to hear that our support, UI, and wide range of publishers are helping you make data-led decisions and manage your affiliate program efficiently.

We appreciate your input on the AI recommendations and will share this with our product team to improve relevance. If you ever need assistance, our support team is always here to help.

We look forward to supporting your continued success!

  ### 41. Great way to start affiliate marketing

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 09, 2025

**What do you like best about Awin?**

It’s user friendly And quick and easy to set up

**What do you dislike about Awin?**

You can’t control who applies for your program and it’s a task going through all the application and approving which one should become our affiliate.

**What problems is Awin solving and how is that benefiting you?**

We’ve recently joined the program to increase our sales through affiliate marketing.

**Official Response from Carina Aiordachioae:**

> Thanks for sharing your experience! We're happy to hear you find Awin user-friendly and easy to set up.

We understand that managing affiliate applications can be time-consuming, and we appreciate your feedback on this. Our support team is always here to help if you need any assistance with filtering or managing applications more efficiently.

Thanks for choosing Awin to grow your sales through affiliate marketing!

  ### 42. Awin

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 10, 2025

**What do you like best about Awin?**

The way you can report on Awin is easily accessible/

**What do you dislike about Awin?**

The tiered commission groups can be quite confusing to set up and I find that customer services aren't that helpful currently.

**What problems is Awin solving and how is that benefiting you?**

I honestly couldn't tell you I find the communication quite few and far between

**Official Response from Carina Aiordachioae:**

> Thank you for your honest feedback. We’re glad to hear you find the reporting on Awin easily accessible.

We’re sorry to hear that setting up tiered commission groups has been confusing and that your experience with customer support hasn’t met expectations. Improving communication and support is a key focus for us, and we appreciate you sharing this.

Best regards,
The Awin Team

  ### 43. Great for Affiliate Traffic, But Transition and Support Need Improvement

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 04, 2025

**What do you like best about Awin?**

It allows you to drive affiliate traffic to your site via a commission- base system.

**What do you dislike about Awin?**

The customer service and the transition from ShareASale (prior company they acquired) was very messy.

**What problems is Awin solving and how is that benefiting you?**

Awin is incentivizing our marketing affiliates to send traffic our way by tracking kickback / commission of e-commerce purchases made by that web traffic.

**Official Response from Carina Aiordachioae:**

> Thank you for taking the time to share your feedback. We’re glad to hear that Awin is helping you drive affiliate traffic and effectively incentivize your marketing partners.

We also appreciate your honest comments regarding customer service and the transition from ShareASale. We understand that transitions can be challenging, and we’re here to support you. If you need assistance, please reach out via this link: https://advertiser-success.awin.com/s/contactsupport?language=en_GB

Your insights are valuable as we continue to enhance both our platform and our service.

Best regards,
The Awin Team

  ### 44. Easy to use platform for advertisers.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Thomas K. | Senior Affiliate Marketing Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** September 09, 2025

**What do you like best about Awin?**

Nice new interface, very intuitive with a good flow to manage partners and campaigns.

**What do you dislike about Awin?**

That the new features are not completely deployed and sometimes it sends you back to the old platform.

**What problems is Awin solving and how is that benefiting you?**

Easy to use - easy to find new partners and build campaigns.

**Official Response from Carina Aiordachioae:**

> Thanks for the great feedback! We're glad you're enjoying the new interface and finding it intuitive for managing partners and campaigns.

We understand the transition between the old and new platform can be a bit disruptive, and we appreciate your patience as we work toward a seamless experience.

Thanks for being part of the Awin community!

  ### 45. Super Easy - Super Adaptable

**Rating:** 4.0/5.0 stars

**Reviewed by:** Lewis T. | General Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 06, 2025

**What do you like best about Awin?**

Finding new partners to mathc our ever changing goals couldnt be simplier, connecting is simple and allows us to achive our goals much quicker, whether thats driving more traffic or increasing CVR rate. 

Reporting is key for us for all activity & the tracking/attribution tools along with performance reporting make this super simple to monitor performace every day.

**What do you dislike about Awin?**

It would be good to see how much traffic/sales have come from particlaur offer we've set up on the platform. 

Alot of the partners seem to be discount focused

**What problems is Awin solving and how is that benefiting you?**

Awin allows us to find and partner with affliates which help drive qualified traffic to our side. 
Thus resulting in increased sales & brand recongition.

**Official Response from Carina Aiordachioae:**

> Hi Lewis,

Thank you for your feedback! We’re happy to hear Awin is helping you find new partners and streamline reporting and performance tracking.

We appreciate your suggestion on tracking traffic and sales from specific offers, and we'll consider it for future updates. Regarding discount-focused partners, we’re always working to offer a diverse range of options to suit different needs.

Best regards,
The Awin Team

  ### 46. Great Platform- Affiliate's made easy

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 05, 2025

**What do you like best about Awin?**

What I love most about using Awin's affiliate network is how user-friendly the entire platform is. The interface makes it a breeze to navigate, and I especially appreciate the top publisher comparison report, which provides valuable insights into performance and helps us identify opportunities for growth. Validating transactions is also incredibly straightforward, saving us time and hassle. Overall, Awin’s tools make managing our affiliate partnerships much easier and more effective, allowing us to focus on driving results.

**What do you dislike about Awin?**

While I appreciate many aspects of Awin's platform, I find the Commission Manager tool could use some improvement. It can be cumbersome to navigate when it comes to messaging affiliates directly after changing their rates, which makes communication less efficient. Additionally, having a report that clearly breaks down new versus existing customer sales across publishers would be incredibly useful. This kind of insight would allow us to better understand performance dynamics and tailor our strategies more effectively. Overall, streamlining these features would enhance the user experience and improve our ability to manage affiliate relationships.

**What problems is Awin solving and how is that benefiting you?**

Awin is solving several key problems for us as an agency, particularly in managing our advertisers effectively. One of the main challenges we face is tracking performance across multiple campaigns and partners, and Awin’s robust analytics tools provide clear insights into each advertiser’s performance. This allows us to optimize campaigns in real time and make data-driven decisions. Additionally, Awin simplifies the onboarding process for new advertisers, making it easy to set up and manage relationships without getting bogged down in administrative tasks. Their user-friendly interface streamlines communication and collaboration, helping us maintain strong partnerships. Overall, Awin saves us time and effort, allowing us to focus on strategy and driving results for our clients.

**Official Response from Carina Aiordachioae:**

> Hi there,

Thank you for your kind words! It’s fantastic to hear that you’re enjoying your experience with us. Our mission is to provide outstanding support and contribute to our partners' success, so your feedback means a lot to us. Your success inspires everything we do.

We're constantly working to improve our tools, and your feedback on the Commission Manager and customer sales report is valuable for our development.

Best regards,
The Awin Team


  ### 47. Easy and user Friendly AWIN

**Rating:** 4.5/5.0 stars

**Reviewed by:** Saiful I. | Performance Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 15, 2025

**What do you like best about Awin?**

It is easy to set up and access all the functions. AWIN has the largest publisher in Germany and helps me to reach high number of audience.

**What do you dislike about Awin?**

I have not noticed anything yet but AWIN has great supporting teams.

**What problems is Awin solving and how is that benefiting you?**

We want to reach new customers from different audience aspects. Awin helps us to reach different audience segment and we saw good results (sales).

**Official Response from Carina Aiordachioae:**

> Hi Saiful,

Thank you so much for your kind words! We're delighted to hear that Awin is helping you support your business goals. It's always our mission to provide a platform that's not only easy to use but also truly effective in driving growth.

Should you ever have any questions or need support along the way, our team is always here to help. We truly appreciate you being part of the Awin network. Thank you for choosing us!

Warm regards,
The Awin Team

  ### 48. hard to use, no results, little support

**Rating:** 0.0/5.0 stars

**Reviewed by:** Nick B. | CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 21, 2025

**What do you like best about Awin?**

nothing, really. it isn't working. no support. not easy to use.

**What do you dislike about Awin?**

everything. it doesn't work. not easy to use. no sales. no support since transfer over from Share-A-Sale

**What problems is Awin solving and how is that benefiting you?**

it's creating problems rather than solving them. charging me for nothing. no sales no publishers no nothing. what a terrible experience so far

**Official Response from Carina Aiordachioae:**

> Hi Nick,

We're sorry to hear about your experience so far, and this clearly isn’t the standard we aim for. We understand your frustration, especially around the lack of support and challenges with the platform. We'd really appreciate the chance to look into this and help turn things around.

Please feel free to reach out directly to our team at https://advertiser-success.awin.com/s/contactsupport?language=en_GB, and we’ll make sure someone follows up with you as soon as possible.

Thank you for the feedback! We take it seriously and are committed to improving.

Best regards,
The Awin Team

  ### 49. Easy to use - with some minor issues

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Retail | Enterprise (> 1000 emp.)

**Reviewed Date:** September 12, 2025

**What do you like best about Awin?**

Very intuitive UI, its normally pretty easy to find what I'm looking for

**What do you dislike about Awin?**

Could offer further reports to make certain analysis possible

**What problems is Awin solving and how is that benefiting you?**

Tracking Affiliate performance within our sales - also useful for more in-depth breakdown of categories and partners

**Official Response from Carina Aiordachioae:**

> Thanks for your feedback! We’re glad you find the UI intuitive and helpful for tracking affiliate performance.

We appreciate your suggestion for more reporting options and will share it with our product team as we continue to improve.

Thanks for being part of the Awin network!

  ### 50. Awin influencer platform

**Rating:** 3.0/5.0 stars

**Reviewed by:** Marjorie B. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 29, 2025

**What do you like best about Awin?**

Its not very useful to me other than trying to aquire campains.

**What do you dislike about Awin?**

i dont think its user friendly at all. I have accidently set up serveral different account when i am just trying to add a new campaign to a singular account.

**What problems is Awin solving and how is that benefiting you?**

I can source new campaigns with this platform but the platform its self is NOT easy to use. Also, its not reliable. It freezes a lot.

**Official Response from Carina Aiordachioae:**

> Thank you for sharing your concerns. We understand the frustration of setting up multiple accounts by accident and the platform freezing. We are committed to enhancing the user-friendliness and reliability of our platform.

If you'd like help resolving any of this, our team is here to support you. Please don’t hesitate to reach out.

Best,
The Awin Team


## Awin Discussions
  - [How do I become an affiliate publisher?](https://www.g2.com/discussions/how-do-i-become-an-affiliate-publisher) - 1 comment
  - [What is awin publisher?](https://www.g2.com/discussions/what-is-awin-publisher) - 2 comments
  - [What is awin platform?](https://www.g2.com/discussions/what-is-awin-platform) - 1 comment
  - [What is awin used for?](https://www.g2.com/discussions/what-is-awin-used-for) - 2 comments

- [View Awin pricing details and edition comparison](https://www.g2.com/products/awin-com/reviews?page=7&section=pricing&secure%5Bexpires_at%5D=2026-07-30+14%3A22%3A35+-0500&secure%5Bsession_id%5D=1fa4a1a6-ac27-4c09-b04c-cddfed0249a0&secure%5Btoken%5D=22ea3c97b656dc9ce807e28095fe21ae82fbbf3d95ba669dc953eb44dbc5e09d&format=llm_user)
## Awin Integrations
  - [Affluent](https://www.g2.com/products/affluent/reviews)
  - [BigCommerce](https://www.g2.com/products/bigcommerce/reviews)
  - [Channable](https://www.g2.com/products/channable/reviews)
  - [Funnel](https://www.g2.com/products/funnel/reviews)
  - [Google Analytics](https://www.g2.com/products/google-analytics/reviews)
  - [Google Tag Manager](https://www.g2.com/products/google-tag-manager/reviews)
  - [Infinity Call Tracking](https://www.g2.com/products/infinity-call-tracking/reviews)
  - [Looker](https://www.g2.com/products/looker/reviews)
  - [Magento Open Source](https://www.g2.com/products/magento-open-source/reviews)
  - [Matomo (Formerly Piwik)](https://www.g2.com/products/matomo-formerly-piwik/reviews)
  - [Microsoft Excel](https://www.g2.com/products/microsoft-excel/reviews)
  - [Microsoft Power BI](https://www.g2.com/products/microsoft-microsoft-power-bi/reviews)
  - [Minty Business](https://www.g2.com/products/minty-business/reviews)
  - [Shopify](https://www.g2.com/products/shopify/reviews)
  - [Shopify Plus](https://www.g2.com/products/shopify-plus/reviews)
  - [Supermetrics](https://www.g2.com/products/supermetrics/reviews)
  - [Tableau](https://www.g2.com/products/tableau/reviews)
  - [Trackonomics](https://www.g2.com/products/trackonomics/reviews)
  - [Triple Whale](https://www.g2.com/products/triple-whale/reviews)
  - [Windsor.ai](https://www.g2.com/products/windsor-ai/reviews)
  - [WooCommerce](https://www.g2.com/products/woocommerce/reviews)
  - [Zapier](https://www.g2.com/products/zapier/reviews)
  - [Zendesk for Customer Service](https://www.g2.com/products/zendesk-for-customer-service/reviews)

## Awin Features
**Link Options**
- Custom Links
- Referral Link Generator
- Smart Link

**Influencer Marketing**
- Influencer Recruitment
- Influencer Scoring
- Audience Analysis
- Influencer Segmentation
- Influencer Collaboration
- User-Generated Content (UGC) Management
- Content Approval
- Campaign Analytics
- Reporting and Dashboards
- Data Importing and Exporting Tools
- Influencer Whitelisting
- Influencer Compensation
- Social Commerce
- E-Commerce Integration

**Agentic AI - Affiliate Marketing**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Tracking Options**
- Email Updates
- Affiliate Tracking
- Cookieless Tracking

**Agentic AI - Influencer Marketing Platforms**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Affiliate Management**
- Affiliate Network
- Commissions and Payouts
- Customization

## Top Awin Alternatives
  - [impact.com](https://www.g2.com/products/impact-com/reviews) - 4.4/5.0 (2,348 reviews)
  - [Partnerize](https://www.g2.com/products/partnerize/reviews) - 4.3/5.0 (104 reviews)
  - [Rakuten Advertising](https://www.g2.com/products/rakuten-advertising/reviews) - 4.3/5.0 (92 reviews)

