The rule-based automation is what saves me the most time. At our agency we manage several Amazon accounts across different marketplaces, and being able to set bid and keyword rules once and let them run consistently removes a lot of repetitive manual work. I also like having reporting and account data in one place, which makes it easy to check performance across clients without jumping between consoles. Review collected by and hosted on G2.com.

There is a learning curve when setting up more complex automation rules, and it takes some testing to get the conditions exactly right for each account. Some reports could offer a bit more flexibility in how data is broken down. That said, the team is responsive when I raise these points, so it hasn't been a blocker. Review collected by and hosted on G2.com.

Everything really, from day one with some simple rulesets it was able to achieve numbers with minimal effort, and the longer we work with it the better it gets. connection to Claude really makes this tool next level. Always working, all uptime, no downtime, pricing great at 500 a month for up to 30k in ad spend. Everyone at atom 11 has been great and helpful especially our account manager Review collected by and hosted on G2.com.

There's really not too much to dislike. Maybe the UI could use some more user-friendliness too it, but its not bad by any means. If I didn't know what I was looking at or what certain things were, then I would maybe have a hard time understanding, but its not bad by any means. It might be a little daunting to new users. But an account manager helps a lot and they provide that which is great for set up. Review collected by and hosted on G2.com.

What I like best about Atom11 is the ability to create custom rules with multiple filters for campaigns. This is especially useful when managing large accounts because I can set specific conditions and quickly identify campaigns that need attention instead of manually going through them one by one. It makes the optimization process more efficient and helps me scale my workflow across a large number of campaigns. Review collected by and hosted on G2.com.

The main area that could be improved is the data freshness. Some data is not available immediately the following day, so there can be a slight reporting delay. Review collected by and hosted on G2.com.

This tool is very easy to use and provides all the necessary reports, ready for analysis and for turning into actionable tasks, along with helpful automation capabilities. The support is great! Review collected by and hosted on G2.com.

I like everything about it, and right now I genuinely don’t see any downsides. Getting support while using the tool is straightforward and very efficient. It helps me improve my performance and my brand metrics. Review collected by and hosted on G2.com.

I have been managing Amazon PPC since 2013. Atom11 is by far the best software tool out there for managing PPC. Originally I found atom11 when I was looking for a software that has a tool to turn ads on and off based on inventory. I had done that through API but it was cumbersome each time there was an issue to modify it. I found that atom11 is the best for multiple reasons. Any piece or pieces of data that Amazon provides to you in ads can be turned into an actionable event.. 2. You can automate any of these task. The customer support is beyond amazing:They respond very quickly, every time. They will work on any change you need that you spot that is relevant to you. There are at least 5 or 6 changes they made for me that were super helpful that I needed and they added it in to their software. Sometimes specific to my accounts or sometimes a system wide change. And they are actually really, really knowledgeable about Amazon PPC. They understand whatever issue I have and I never had a problem in communication. I have used at least 5 or 6 PPC software tools and I know this one is the best. It is also actually easy to use for beginners. The dashboards are perfect. I absolutely love Atom11 and tell anyone in the Amazon space that is interested in listening. Review collected by and hosted on G2.com.

I can't say I dislike anything about it. Review collected by and hosted on G2.com.

The combination of retail performance data and ads performance data allows for a more holistic way to steer and manage accounts. Add to that the ability for dayparting, labels, target ACoS input and more, and it becomes a well rounded tool Review collected by and hosted on G2.com.

Nothing really. Great team, always working on refining current features and building new capabilities Review collected by and hosted on G2.com.

As an agency founder, my personal favourite feature is the way Atom11 helps us understand why sales have slowed down and where to look. When an account dips, the usual scramble is pulling reports from three places to figure out if it's a ranking issue, a bidding issue, a competitor move, or something else entirely. Atom11 cuts through that, it surfaces the likely cause quickly, so my team can act instead of investigate.

Beyond that, the feedback from my PPC team has been consistently positive. They find it easy to work with, the data is fast and actionable, and it fits cleanly into how we already run accounts. From my seat, that means less time on manual bid work and more time on strategy. Review collected by and hosted on G2.com.

Nothing significant to flag at this stage. Review collected by and hosted on G2.com.

Ease of use: The dashboard is clean and makes it easy to bring all our Amazon ad data into one place.

Dayparting: Dayparting and automated bid management save us hours every single week.

Analytics: Real-time ad performance tracking, plus AMC insights, all in one unified dashboard.

ACOS: Our ACOS dropped significantly after switching to atom11’s smart bidding tools.

Agency: Managing multiple Amazon ad accounts from a single platform feels incredibly seamless. Review collected by and hosted on G2.com.

Marketplace support is currently limited to Amazon, hoping for Flipkart or Walmart soon. Review collected by and hosted on G2.com.

This tool has been very helpful, and overall, it’s been a good experience so far. Right from the start, the platform is incredibly easy to use, making it seamless to build and deploy automations without a steep learning curve. What really stands out is its massive feature set; it covers an impressive range of capabilities that make it effortless to automate almost any task. Whether your objective is scaling operations, fine-tuning optimization, or driving specific account performance KPIs, the features are robust enough to handle any goal . Review collected by and hosted on G2.com.

Few features are limited to certain aspects or entities, will be helpful if opened for all. Integration with advanced segments such as non search campaigns, AI analytics will be helpful Review collected by and hosted on G2.com.

Atom11's tools are the best combination of advanced tech with allowing great control. It knows exactly where to draw the line with automation and give you the tools to make the best decisions for your campaigns. They provide very good support and are always available to help. They have improved the performance of our campaigns and our client's campaigns definitively across the board. The price is also extremely competitive. Integrations with our other tools was smooth and handled by the Atom11 team. Overall a very easy tool to use. Review collected by and hosted on G2.com.

No downsides that I can see. We have had a very good relationship and the have addressed any concerns promptly. Review collected by and hosted on G2.com.