Assert Digital is a specialized B2B tech marketing growth partner dedicated to helping SaaS and professional services firms optimize their HubSpot investments. By conducting comprehensive audits across HubSpot's CRM, Marketing Hub, Sales Hub, and Service Hub, Assert Digital identifies key areas for improvement, ensuring clients maximize their software usage and only pay for the necessary features. Their expertise lies in streamlining operations, enhancing marketing and sales strategies, and driving consistent market awareness and pipeline development.
Key Features and Functionality:
- HubSpot CRM Audit: Evaluates data formatting, identifies and merges duplicate records, assesses lifecycle stages, lead statuses, and buyer personas, and inspects data security and lead scoring mechanisms.
- Marketing Hub Audit: Analyzes conversion rates, examines CTAs and forms, conducts email health checks and A/B testing, reviews workflows, assesses SEO clusters, and optimizes landing pages and campaign tools.
- Sales Hub Audit: Analyzes deal pipelines, examines sales activity and tracking, evaluates forecasting and goal setting, reviews product libraries and line items, and audits sequence tools.
- Service Hub Audit: Assesses ticketing automation, knowledge base effectiveness, surveys, integration and analytics, and custom reporting and dashboards.
Primary Value and Solutions Provided:
Assert Digital empowers businesses to fully leverage their HubSpot platforms by identifying inefficiencies and areas for optimization. Their tailored audits and strategic insights enable companies to enhance customer tracking, improve marketing and sales performance, and deliver superior service experiences. By aligning HubSpot tools with business objectives, Assert Digital helps clients achieve sustainable growth and a higher return on their software investments.