--- title: Ahrefs Reviews meta_title: 'Ahrefs Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 722 reviews by the users' company size, role or industry to find out how Ahrefs works for a business like yours. aggregate_rating: rating_value: 4.5 review_count: 722 scale: '5' date_modified: '2026-10-26' parent_category: name: Marketing url: https://www.g2.com/categories/marketing ---
4.5
722 reviews

What do users say?

Generated using AI from real user reviews
Users consistently praise Ahrefs for its accurate backlink data and powerful keyword research, which help streamline SEO efforts and competitor analysis. The platform's user-friendly interface and comprehensive insights make it easy to identify opportunities for improvement. However, many reviews note that the pricing can be high, especially for freelancers and small businesses.

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AI Workflows

See how people combine Ahrefs with AI tools to solve real work problems. Each Blueprint is a reusable, step-by-step workflow you can adapt for your team.

Blueprint · Marketing
Run Full-Site SEO Audits With AI Agents

25 sub-skills and 18 specialist agents covering technical SEO, content quality, Schema markup, AI search optimization, local SEO, and e-commerce.

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Blueprint · Marketing
Run Go-to-Market Workflows With AI

54 go-to-market skills across SEO, content, outbound, sales, growth, analytics, strategy, ads, social, and CRM that turn Claude into a GTM specialist.

Tools used:
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Ahrefs Reviews (722)

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Reviews

Ahrefs Reviews (722)

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Mallikarjuna M.
MM
Mallikarjuna M.
Growth Manager
Mid-Market (51-1000 emp.)
"Ahrefs Makes SEO Actionable with Clear Backlink and Content Next Steps"
4.5/5
What do you like best about Ahrefs?

What I like best about Ahrefs is how actionable it is—it doesn’t just show data, it clearly points to what to do next, especially with backlinks and content opportunities. Review collected by and hosted on G2.com.

What do you dislike about Ahrefs?

Credit limits can feel restrictive for heavy usage

Rank tracking isn’t as strong or flexible as some competitors

Traffic estimates can be directionally right but not always accurate Review collected by and hosted on G2.com.

Dolly G.
DG
Dolly G.
Search Engine Optimization Manager
Mid-Market (51-1000 emp.)
"Ahrefs: My Go-To SEO Tool for Keyword Research, Rankings, and Backlink Insights"
4.5/5
What do you like best about Ahrefs?

Ahrefs is one of the best tools for SEO for keyword research, rank tracking, backlink analysis and content analysis as well. It's my go to tool if I want to check any issue or do any competitor research. Review collected by and hosted on G2.com.

What do you dislike about Ahrefs?

Here are some of the things I dislike about ahrefs

1) Expensive pricing

2) too many metircs, feels too overwhelming for new users

3) takes long time to load the data sometimes

4) Local SEO is not strong Review collected by and hosted on G2.com.

Mohit P.
MP
Mohit P.
SEO Analyst
Enterprise (> 1000 emp.)
"A Decade with Ahrefs: Powerful Keyword, Technical & Competitor Insights"
4.5/5
What do you like best about Ahrefs?

As a digital marketer and SEO analyst, I’ve been using Ahrefs for a decade. It has helped me find detailed SEO keywords for different regions, along with their search volumes. The features I use most are its website technical analysis and competitor analysis. Apart from this their UI is really user friendly, comparing to other competitors Review collected by and hosted on G2.com.

What do you dislike about Ahrefs?

Recently, due to a Google update, Ahrefs has started showing incorrect data for keyword rankings, which has made our keyword tracking a bit more difficult. I hope they find a way to display more accurate keyword ranking data soon. Review collected by and hosted on G2.com.

Iván F.
IF
Iván F.
Fractional CMO
Marketing and Advertising
Small-Business (50 or fewer emp.)
"Powerful SEO Tool with High Price"
5/5
What do you like best about Ahrefs?

Ahrefs is usable and very reliable, and it has a lot of data. Despite having many tools, in the end you end up figuring out how to use everything. I've been working with them for years and I'm quite happy overall. Review collected by and hosted on G2.com.

What do you dislike about Ahrefs?

The prices are a bit high, although I understand that they have a large volume of data and it's difficult to maintain, and perhaps what is also an advantage is that they have many sub-tools, but they have so many that it's sometimes a bit overwhelming and it's hard to understand how to use everything. Review collected by and hosted on G2.com.

Usama J.
UJ
Usama J.
SEO & Digital Marketing Specialist
Computer Software
Small-Business (50 or fewer emp.)
"Ahrefs: Accurate SEO Insights That Feel Close to Google"
4/5
What do you like best about Ahrefs?

Ahrefs is the best tool for SEO, GEO, and AEO. Its analysis is consistently accurate and feels very close to what Google sees. Review collected by and hosted on G2.com.

What do you dislike about Ahrefs?

Ahrefs does not check the lost keywords so I dislike it. Review collected by and hosted on G2.com.

Lukas J.
LJ
Lukas J.
Senior Search Engine Optimization Specialist
Small-Business (50 or fewer emp.)
"A powerful and data-driven SEO platform with industry-leading insights"
5/5
What do you like best about Ahrefs?

Ahrefs is one of the most reliable and comprehensive SEO tools available. It provides deep insights into backlinks, keyword rankings, competitors, and overall search visibility. The data is well-structured, easy to analyze, and suitable for both strategic planning and day-to-day SEO work. It is especially strong for competitive research and understanding why certain pages rank. Review collected by and hosted on G2.com.

What do you dislike about Ahrefs?

The main downside is that keyword position and ranking data sometimes updates slower than expected. For projects that require near real-time monitoring or rapid testing, the delay in position updates can limit how quickly changes can be evaluated. Review collected by and hosted on G2.com.

Verified User in Market Research
UM
Verified User in Market Research
Small-Business (50 or fewer emp.)
"All-in-One SEO Tool That Manages Keywords & Backlink Data Well"
4/5
What do you like best about Ahrefs?

All one for SEO. they are good enough in managind keywords & backlink data Review collected by and hosted on G2.com.

What do you dislike about Ahrefs?

Last few month they have issues with a organic keywords Review collected by and hosted on G2.com.

Verified User in Legal Services
AL
Verified User in Legal Services
Small-Business (50 or fewer emp.)
"Powerful Keyword Research, Audits, and Rank Tracking"
4.5/5
What do you like best about Ahrefs?

Platform interface is easy to use. It is faster. Keyword research, website audit and keyword rank tracking Review collected by and hosted on G2.com.

What do you dislike about Ahrefs?

There are Limits. Most of them available in premium versions. Review collected by and hosted on G2.com.

Jinay S.
JS
Jinay S.
Senior Software Tester
Small-Business (50 or fewer emp.)
"Easy-to-Use UX and Strong Backlink Data - Ahrefs Keeps Improving"
5/5
What do you like best about Ahrefs?

The best thing about the UX is how easy it is to use. It also provides solid backlink data compared to the other tools we use. Overall, we rely on it for our full SEO needs, and it works well for that. I’ve been using Ahrefs for the past 10 years, and they’ve consistently improved the product, adding new reports that help refine SEO strategies even further. Review collected by and hosted on G2.com.

What do you dislike about Ahrefs?

While Ahrefs is a powerful SEO tool, the pricing can feel high, especially for smaller teams or solo users, and its paid ads research capabilities are more limited compared to dedicated PPC tools. Review collected by and hosted on G2.com.

Tejasvi G.
TG
Tejasvi G.
Digital marketing executive
Machinery
Mid-Market (51-1000 emp.)
"Ahrefs: The Complete Package for Backlink Analysis, SEO Audits, and Traffic Insights"
5/5
What do you like best about Ahrefs?

The ahref is one of the first software i use for my backlink analysis. You can get complete backlink profile easily with the ahref. Recently i have use the ahref for my website SEO and technical audit. You can get the traffic of the website from the ahref. It is whole package with all the features like, seo audit, backlink audit, and the content management. We use the ahref once a month to get the traffic and audit report. Review collected by and hosted on G2.com.

What do you dislike about Ahrefs?

Nothing as such as, it is a good software for SEO and you can get good blogs out of it Review collected by and hosted on G2.com.

Questions about Ahrefs? Ask real users or explore answers from the community

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Hayata N.
HN
Hayata Nakamura
•
Last activity 7 days ago

Is Ahrefs Still Worth It in 2025? A Look at G2 User Sentiment

10 Upvotes
3
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GU
Guest User
•
Last activity 4 months ago

What is Ahrefs used for?

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