Ahrefs Features
Tools (1)
Audience Insights
Helps users understand audience demographics and evaluate visitor behavior 91 reviewers of Ahrefs have provided feedback on this feature.
Metrics (3)
Sessions
As reported in 86 Ahrefs reviews. Accurately measure total web traffic and display data logically.
Return
Based on 74 Ahrefs reviews. Track user return rates and related metrics.
Search Rank
Gives users accurate reflection of how their search ratings compare with competitors. This feature was mentioned in 95 Ahrefs reviews.
Grammar (3)
Grammar Check
Checks for grammar errors like misspellings, sentence run-on, etc.
Tone Check
Evaulates emotional tone of words written.
Sentence Formatting
Ensures sentences are formatted properly.
Formatting (3)
Plagiarism Check
Checks for instances of plagirism.
Style Editor
Evalutes that work has been done within the guildlines of a given writing style (MLA, APA, Chicago, etc.).
Citation Finder
Finds and formats citations for works mentioned.
Content (3)
Idea Recommendation
Recommends ideas for topics based on the content written.
Content Generation
Generates sentences, paragraphs, or papers based on sample text or a topic.
Form Generation
Generates a form based on information presented.
Product Type (2)
Standalone Application
Application is available as a standlone product.
Plugin
Application is available as a plugin used with another document creation product.
Local Search Optimization (6)
Rank Tracking
Monitor and report on ranking in local search results
Online Listings
Report on local citations and distribute accurate listing data to directories and search engines
Google My Business
Optimize or automate content for Google My Business
Reputation Management
Monitor online reviews and brand reputation
Social Media
Integrate with social media and offer management or automation tools
Dashboards and Reporting
Provide insights and data visualizations from a comprehensive dashboard
Platform Basics (5)
Centralized Platform
Provides a centralized platform for all competitive intelligence for teams to review and analyze. This feature was mentioned in 98 Ahrefs reviews.
Web Tracking
Ability to capture changes your competitors make to their website to keep tabs on their features, plans, pricing, promotions, etc. 106 reviewers of Ahrefs have provided feedback on this feature.
Benchmarking
Provides benchmarking around search ads and display creatives against competitors to improve your paid marketing performance
Ad Creatives
Provide data around competitor's ad copy and can rank by popularity.
Paid Search Data
Ability to provide data around metrics such as market share, rank, ad spend, clicks, CTR, & CPC across all search engines.
Platform Data (5)
Channel Acquisition
Based on 89 Ahrefs reviews. Ability to evaluate the effectiveness of how competitors are acquiring customers through different channels.
Alerts
Provides real-time alerts and sends notifications to users in-app or through email, text message or otherwise.
Data Access
Ability to provide reporting and data exporting around paid search intelligence competitor data.
Web Traffic
Ability to track the amount of traffic brought to competitors’ websites through PPC.
Subdomains
Provides data around which subdomains competitors are directing their paid traffic to most often.
Platform Reporting (2)
Customizable Dashboard
As reported in 98 Ahrefs reviews. Allows users to create a customizable dashboard to curate and highlight specific competitive data.
Benchmark Reporting
Based on 100 Ahrefs reviews. Provides competitive benchmarking and monitors growth and market share over time.
SEO Auditing & Monitoring (4)
SEO Alerting
Delivers instantaneous notifications to alert users to significant issues or changes that could compromise a website's SEO health. 199 reviewers of Ahrefs have provided feedback on this feature.
SEO Auditing
Based on 190 Ahrefs reviews. Evaluates a website's overall SEO health and recommends actions to correct potential issues or improve content.
SEO Change Tracking
Maintains a full record of changes to website content or infrastructure, and provides access to historical snapshots or backups. This feature was mentioned in 183 Ahrefs reviews.
Technical SEO
As reported in 186 Ahrefs reviews. Provides an SEO web crawler that consistently monitors and identifies technical issues within a website.
SEO Content & Rankings (5)
Link Building
Based on 398 Ahrefs reviews. Provides tools for backlink analysis and identifies relevant link building opportunities.
Keyword Research
Based on 388 Ahrefs reviews. Suggests related keywords for a given search term and provides metrics such as keyword volume, difficulty, and competition.
SERP Rank Tracking
As reported in 366 Ahrefs reviews. Tracks organic rank for targeted keywords and reports on current and historical metrics for average position, visibility, share of voice, traffic, etc.
Localization
Provides keyword ranking data based on geographic location and device type. This feature was mentioned in 185 Ahrefs reviews.
Content Insights
Offers tools to optimize SEO content such as long-tail keywords, audience insights, content intelligence, or an AI writing assistant. This feature was mentioned in 172 Ahrefs reviews.
SEO Reporting (3)
Competitor Analysis
As reported in 389 Ahrefs reviews. Provides competitor data on key metrics such as backlinks, SERP rankings, organic search traffic, domain strength. etc.
Data Visualization
Displays rankings and key metrics visually, such as through charts or graphs 204 reviewers of Ahrefs have provided feedback on this feature.
Custom Reports
Enables users to build customized SEO reports This feature was mentioned in 186 Ahrefs reviews.
Media Channels (1)
Online Media
Based on 31 Ahrefs reviews. Monitors online media such as blogs, websites, and social media
Geographic Coverage (3)
Local Media
Monitors media channels at the local level This feature was mentioned in 27 Ahrefs reviews.
National Media
Monitors media channels at the national level 26 reviewers of Ahrefs have provided feedback on this feature.
International Media
As reported in 27 Ahrefs reviews. Monitors international news coverage
Reporting (4)
Keyword Targeting
As reported in 32 Ahrefs reviews. Enables users to search media channels for specific keywords, brand mentions, or topics
Custom Feeds and Alerts
As reported in 30 Ahrefs reviews. Allows users to create custom feeds and/or receive real-time alerts for relevant media mentions
Custom Reports
Based on 12 Ahrefs reviews. Allows users to build custom reports that can be shared with clients and stakeholders
Dashboards
Provides dashboards for quick visualizations of relevant media coverage and analytics This feature was mentioned in 12 Ahrefs reviews.
Generative AI (6)
AI Text Generation
Allows users to generate text based on a text prompt.
AI Text Summarization
Condenses long documents or text into a brief summary.
AI Text Generation
Based on 11 Ahrefs reviews. Allows users to generate text based on a text prompt.
AI Text Summarization
Condenses long documents or text into a brief summary. This feature was mentioned in 11 Ahrefs reviews.
AI Text Generation
Allows users to generate text based on a text prompt. 69 reviewers of Ahrefs have provided feedback on this feature.
AI Text Summarization
Based on 68 Ahrefs reviews. Condenses long documents or text into a brief summary.
AI Visibility & Tracking (2)
AI Mention Tracking
Allows the user to monitor where and how often their brand appears in AI-generated search results and conversational AI platforms.
AI Search Ranking Insights
Provides users with the ability to analyze how AI platforms rank and surface their brand in AI-generated search results.
Sentiment & Brand Analysis (2)
AI Sentiment Monitoring
Enables users to evaluate how AI-generated content portrays their brand, detecting potential biases or misinformation.
AI Hallucination Detection
Provides users with the ability to identify incorrect or misleading AI-generated brand mentions that could impact perception.
Competitive Benchmarking (2)
Industry AI Sentiment Benchmarking
Provides users with the ability to analyze sentiment trends for their brand versus industry peers in AI-generated content.
Competitor AI Presence Comparison
Allows users to compare how frequently their competitors are mentioned in AI-generated search results relative to their own brand.
AI Content Optimization (2)
Semantic Optimization for AI Models
Allows users to adapt their content to align with the way AI platforms interpret and categorize information.
AI-Driven Content Recommendations
Offers users insights on how to refine messaging and content structure to improve AI-driven discoverability.
Reporting & Alerts (2)
Real-Time AI Mention Alerts
Enables users to receive instant notifications when their brand is referenced in AI-generated responses.
AI Visibility Reporting
Provides users with detailed reports on AI-generated brand mentions, rankings, and sentiment analysis.
Agentic AI - Media Monitoring (5)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Natural Language Interaction
Engages in human-like conversation for task delegation
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Agentic AI - SEO Tools (7)
Autonomous Task Execution
Capability to perform complex tasks without constant human input 17 reviewers of Ahrefs have provided feedback on this feature.
Multi-step Planning
Ability to break down and plan multi-step processes 17 reviewers of Ahrefs have provided feedback on this feature.
Cross-system Integration
As reported in 17 Ahrefs reviews. Works across multiple software systems or databases
Adaptive Learning
Based on 17 Ahrefs reviews. Improves performance based on feedback and experience
Natural Language Interaction
Based on 17 Ahrefs reviews. Engages in human-like conversation for task delegation
Proactive Assistance
Anticipates needs and offers suggestions without prompting 17 reviewers of Ahrefs have provided feedback on this feature.
Decision Making
As reported in 18 Ahrefs reviews. Makes informed choices based on available data and objectives
Agentic AI - Operational Risk Management (1)
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Agentic AI - Competitive Intelligence (1)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Agentic AI - Content Analytics (5)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives





