ADvendio integrates directly into Salesforce, which has made the experience for our sales team far more seamless than when we relied on external systems. It was also designed to fit our existing workflows, adapting its out-of-the-box capabilities to our specific needs without forcing us to change how we operate. The backend data structure is fairly logical, and we were able to map all of our existing inventory into the required structure. As a result, everything feels better aligned and noticeably simpler to manage.

The system performs well, including its external integrations with tools such as Google Ad Manager. Pricing was transparent and easy to understand. Throughout the integration, we received very close support, with daily standups and regular, longer planning meetings. Post go-live, we’ve continued to have regular touchpoints and ongoing support for configuration updates and new features. Review collected by and hosted on G2.com.

This is less a specific issue with ADvendio and more a structural limitation of it being a managed package: bigger structural changes typically require technical input from Salesforce developers. From a DevOps perspective, that’s a positive, but it also significantly increases the lead time for changes that seem simple, like minor UI tweaks or flow adjustments. Also, the limited ability to export certain items—such as forecast availability data—into spreadsheets or PDFs makes it harder for our sales team to share information externally without needing much admin support, even though we’ve been able to put a few workaround approaches in place. Review collected by and hosted on G2.com.

For us, the most important part of ADvendio is inventory management. With ADvendio, our sales team has a clear overview of the quantities available, which helps them a great deal in their day-to-day work.

The system is easy to use for both sales and sales support, so they can move smoothly from an opportunity to a closed order and then on to delivery on their own.

Because of the integrations with platforms like Google Ad Manager and our newsletter system, we’ve been able to automate many steps and save a lot of time.

ADvendio support is usually quick and helpful when we run into issues, whether they’re directly related to ADvendio or caused by changes we’ve made ourselves. Review collected by and hosted on G2.com.

Permission management is difficult in Salesforce, and since you need Salesforce for ADvendio, there’s really no way around this issue. For an SME like ours, it feels far too extensive. I understand that all these options can be useful when you have many users and lots of different roles and functions in ADvendio, but for us it’s mostly just frustrating.

If you have specific feature requests, it can take a long time before they get picked up—or they may not get picked up at all. So if you don’t want to wait, you’ll likely need to invest quite a bit of development time to build your own solutions. (Of course all basic features you expect of an AMS are available.) Review collected by and hosted on G2.com.

Simplifies the API integration with Google Ad Manager Review collected by and hosted on G2.com.

Complex to set up product inventory and differences in level of knowledge of consultants Review collected by and hosted on G2.com.

Advendio is a great CRM, ideally suited for all the sales processes involved in selling media services. Customer management, classification, offers, order confirmations, mailings, reports and much more is very well implemented.

It exists completely in the cloud, you don't have to worry about data backup and maintenance of the software, the availability is 100% for me so far. There is an app for the mobile phone, but you can also go into the "familiar environment" from anywhere with a browser.

You can create clear and meaningful reports within your own company and also enhance them graphically, all with just a few clicks, and the bosses are happy ;-)

With good data maintenance (obligatory for ALL systems, no matter which one you use) selections are quickly created, mailings are sent and also tracked.

I can call up any history for each customer and see it clearly, whether it's for applications or contacts (again, if I maintain it thoroughly).

All is based on Salesforce which also might be a guarantee to find help and to have a long life version. Review collected by and hosted on G2.com.

Anyone who has worked with relational databases understands the principle more quickly (my opinion), but the administration is not easy. If you have to do it "as a side-job" between all the main tasks, you will "reach your limits" and certainly not use the full potential of Advendio. I'm a salesman with an affinity for IT, but not an IT person.

From my point of view, the integration of an ad server is expandable. Once Advendio and GAM360 have been mounted, I think it is much more time-consuming to create a booking via Advendio than to do it directly in the ad server. But if you do it directly you will not have the results in advendio matched to each client.

I had also imagined that you could then call up a customer and directly see all the results of his bookings from the ad server, but it always takes many clicks and you have to gather it from several pages.

I miss a possibility to insert calculations in reports, e.g. setup a report and ad a column with the result of "field A x 12%", something like this. I can´t find and also all support-trys weren´t succesful. Review collected by and hosted on G2.com.

Great service that works with Salesforce to make it streamlined and easy to use. Very quick! Review collected by and hosted on G2.com.

Sometimes the service would crash mid use. Review collected by and hosted on G2.com.

Easy to pick up and learn and navigate, very intuitive Review collected by and hosted on G2.com.

It can get a bit clunky, especially with plug-in/3rd party integration. Support needs to be improved as well Review collected by and hosted on G2.com.