# Plaid Reviews **Vendor:** Plaid, Inc. **Category:** [Financial Data APIs](https://www.g2.com/categories/financial-data-apis) **Average Rating:** 4.2/5.0 **Total Reviews:** 43 ## About Plaid What is Plaid? Plaid is a global fintech infrastructure platform that enables businesses and consumers to securely connect to financial data and services. Through APIs that connect to more than 12,000 financial institutions across 20+ countries, Plaid operates the world’s largest open banking data network. By removing the complexity of direct bank integrations, Plaid enables developers, financial institutions, and enterprises to build secure, user-friendly, and conversion-optimized financial products. Plaid powers payments, lending, identity verification, fraud prevention, and personal finance applications. Today, more than 100 million people worldwide, including half of U.S. adults, have relied on Plaid through their connections to over 7,000 apps and services. Core product categories and solutions 1. Payments: Plaid offers a modular suite of account linking, risk, and money movement products to make bank payments more successful and scalable than ever. 2. Account linking and verification: Plaid offers the full suite of Auth products—instant Auth with 95% coverage of U.S. bank accounts and database Auth for broader reach—along with Identity to verify account ownership 3. Risk management: Signal, our payment risk platform, provides the choice of real-time balance checks or machine learning transaction risk scores, all delivered through a hosted rules engine with a no-code UI so risk insights can be acted on immediately. 4. Money movement: Transfer is Plaid’s multi-rail payment solution, supporting ACH, RTP, FedNow, and Request for Payment, with Signal embedded for built-in risk decisioning. This unified suite makes it easier to connect accounts, manage risk, and move money with confidence. 5. Identity verification and fraud prevention: Plaid offers comprehensive tools to confirm identities and reduce fraud. Plaid Identity Verification (IDV) lets clients authenticate their customers through document checks, liveness detection, and data source verification. Monitor lets clients detect whether their customers are on government watchlists through sanction, PEP, and watchlist screening for anti-money laundering compliance. Plaid Protect is an AI-powered fraud intelligence platform that helps detect and stop fraud across the entire user journey—from the first interaction to the point of a transaction. Built on top of Plaid's network of a billion device connections across over 7,000 apps, Protect helps businesses prevent the toughest fraud including ATOs, first party fraud and synthetic identities. 6. Personal finance data & insights: Transactions provides up to 24 months of categorized history enriched with merchant and location details. Liabilities offers visibility into credit card, loan, and mortgage obligations, while Investments aggregates brokerage, retirement, and crypto accounts. Enrich and Personal Finance Insights help companies clean and contextualize data to deliver stronger budgeting and financial wellness experiences. 7. Credit underwriting & financial health: Plaid Consumer Report helps lenders harness FCRA-compliant cash flow data, offering income insights, asset verification, and real-time account activity to power more confident decisions. By leveraging Plaid’s unique network insights, lenders gain a holistic view of borrower financial stability which can be used throughout the entire lending lifecycle. With a market-ready risk score - Plaid LendScore - financial institutions can underwrite more accurately, approve more qualified borrowers, and reduce losses with smarter, data-driven assessments. 8. Open finance & connectivity: Core Exchange offers standardized access to financial data, Permissions Manager gives consumers greater control over consent, and the App Directory supports partner compliance and risk management. 9. Onboarding & user journeys: Plaid Link is a mobile-first, conversion-optimized interface that enables secure account connections at scale. By reducing friction during sign-up, Link helps businesses improve customer onboarding and payment flows. Industries and use cases Plaid supports a wide range of industries and financial workflows, including: - Banks & credit unions - Payouts streamline disbursements, and Pay by Bank supports direct consumer-to-business payments for recurring bills, subscriptions, and eCommerce. - Mortgages & lending - Government & public sector programs - Property management - Gaming - Crypto & digital assets - Business finances - Wealth management Customers include Venmo, Robinhood, Rocket, Carvana, Affirm, Invitation Homes, and many more. Security and compliance Plaid is built with enterprise-grade encryption, continuous monitoring, and regulatory compliance, including PSD2 in Europe and FCA requirements in the UK. Plaid does not hold funds but enables secure data transfer and payment initiation. Conclusion Plaid provides trusted infrastructure across payments, identity verification, fraud prevention, account connectivity, and open banking. With scale, security, and mobile-first design, Plaid helps businesses create seamless and secure financial experiences for millions of consumers worldwide. ## Plaid Pros & Cons **What users like:** - Users value the **ease of use** of Plaid, finding setup and bank connection straightforward and secure. (12 reviews) - Users value the **easy integrations** of Plaid, enabling quick, secure connections to various apps effortlessly. (6 reviews) - Users value the **fast and secure connection** that Plaid provides for linking bank accounts to various apps. (6 reviews) - Users find the **easy setup** of Plaid greatly enhances their experience, allowing for quick and secure bank connections. (5 reviews) - Users value Plaid's **quick and secure connections** , simplifying bank linking and enhancing overall user experience. (5 reviews) - Access (4 reviews) - Users enjoy the **convenience** of securely connecting bank accounts and using biometrics for easy access and management. (4 reviews) - Features (4 reviews) - Setup Ease (4 reviews) - Users appreciate the **excellent API usability** of Plaid, finding it easy to implement across platforms. (3 reviews) **What users dislike:** - Users report **frequent system errors** with Plaid's APIs, especially impacting connections to certain banks and brokerages. (5 reviews) - Users are frustrated by the **access limitations** of Plaid, as it does not support all banks and can disconnect accounts. (4 reviews) - Users find **carrier limitations** with Plaid frustrating, as it doesn't support all banks, particularly in Canada. (3 reviews) - Users report **connectivity issues** with Plaid, experiencing frequent disconnections and inconsistent access with certain banks. (3 reviews) - Users find the **setup complexity** of Plaid cumbersome, preferring a simpler, streamlined experience. (2 reviews) - Data Inaccuracy (2 reviews) - Users report frequent **integration issues** with Plaid, especially with major brokerages causing significant disruptions in connectivity. (2 reviews) - Limited Flexibility (2 reviews) - Verification Issues (2 reviews) - Users find **disconnecting accounts challenging** , which complicates their overall experience with Plaid. (1 reviews) ## Plaid Reviews ### 1. Fast, Secure Bank Syncing with Occasional Reconnection Hassles **Rating:** 3.5/5.0 stars **Reviewed by:** Danielle M. | Student, Higher Education, Small-Business (50 or fewer emp.) **Reviewed Date:** December 10, 2025 **What do you like best about Plaid?** I like that Plaid makes connecting my bank accounts quick and painless. It syncs my info in seconds and keeps everything secure, so I don’t have to manually enter anything or chase down extra steps. **What do you dislike about Plaid?** The main downside is that some banks randomly disconnect, and you have to relink things. It doesn’t happen often, but when it does, it feels like one extra step I don’t want to deal with. **What problems is Plaid solving and how is that benefiting you?** Plaid takes away the annoying back-and-forth of entering banking info by hand. It links my account automatically, which makes everything smoother and way less stressful. It’s basically handling the messy part for me. ### 2. Simplified Banking APIs, Needs Reliability Improvements **Rating:** 4.0/5.0 stars **Reviewed by:** Chandrahasan V. **Reviewed Date:** November 18, 2025 **What do you like best about Plaid?** I really appreciate Plaid's API for abstracting the complexity of legacy banking APIs. This abstraction makes it incredibly useful and simplifies the process for developers. It enables developers to quickly make banking functionalities available, enhancing user experiences for consumer apps significantly. Additionally, the ease of initial setup with Plaid is remarkable, particularly for developers, making it a pleasure to work with because it is straightforward and effective. It's clear that Plaid is at the forefront in its category, offering a solution that is both innovative and user-friendly. **What do you dislike about Plaid?** I experience frequent failures with Plaid's APIs, especially with certain banks. Even at a minimal scale, there are many failures, which affects the consistency and availability of the APIs. This is particularly problematic with Indian banks, where the connection seems not so solid. **What problems is Plaid solving and how is that benefiting you?** I use Plaid to abstract and consolidate banking APIs, simplifying the complexity of legacy systems and enhancing developer efficiency. This abstraction enables us to quickly create great user experiences for consumer apps, especially during POCs for fintech applications. ### 3. Effortless Bank Connectivity with Superior Security **Rating:** 5.0/5.0 stars **Reviewed by:** Arielle M. | Graphic Designer/Project Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** November 20, 2025 **What do you like best about Plaid?** I really appreciate Plaid for its ability to establish secure connections with various financial institutions, which has solved the challenge of managing multiple accounts effortlessly. The standout feature for me is the utilization of biometric authentication, specifically using my fingerprint, which eliminates the hassle of remembering numerous passwords. This functionality adds a significant layer of convenience and security because I can just rely on the biometrics stored in my phone. Additionally, the setup process was remarkably straightforward, earning a perfect 10 on the ease-of-use scale. Overall, my experience with Plaid has been exceedingly positive, and I am very likely to recommend it. **What do you dislike about Plaid?** I don't have any dislikes about Plaid. **What problems is Plaid solving and how is that benefiting you?** I use Plaid to easily and securely connect different financial institutions. It allows biometric login, eliminating the need to remember multiple passwords, which simplifies my access to financial accounts. ### 4. Effortless Financial App Connections Without Sharing Credentials **Rating:** 5.0/5.0 stars **Reviewed by:** Jennifer G. | Administrative Assistant, Small-Business (50 or fewer emp.) **Reviewed Date:** November 20, 2025 **What do you like best about Plaid?** I like how this service allows users to connect their bank accounts to various apps for purposes such as managing finances, investing, or making payments, all without the need to provide their login credentials directly to the app. **What do you dislike about Plaid?** One aspect I don't like about Plaid is that it doesn't connect to every bank. **What problems is Plaid solving and how is that benefiting you?** Plaid is solving managing finances, investing, or making payments, all without the need to share bank login credentials directly with those apps. I feel I benefit from Plaid's secure interface, ensures that sensitive login details remain confidential. ### 5. Convenient Bank Info Storage, But Limited Bank Compatibility **Rating:** 5.0/5.0 stars **Reviewed by:** Nicole R. | Lead cafe fresco, Financial Services, Mid-Market (51-1000 emp.) **Reviewed Date:** October 26, 2025 **What do you like best about Plaid?** I like how it stores all my bank info and i can just use my number to verify **What do you dislike about Plaid?** That i cant use some banks with it should allow more **What problems is Plaid solving and how is that benefiting you?** It helps me keep all my financial institutions all in one place ### 6. Fast and Secure with Extensive App Connections **Rating:** 5.0/5.0 stars **Reviewed by:** Catherine G. | Repeat Caller Specialist, Hospitality **Reviewed Date:** December 19, 2025 **What do you like best about Plaid?** I like that Plaid is quick and connects with a bunch of apps, making linking to my bank safer. I also appreciate that it allows for secure data sharing, so I don't worry about my bank info being accessed insecurely. The initial setup was pretty easy too. **What do you dislike about Plaid?** Plaid could have less screens during the setup process. I'd prefer a 'one and done' approach. **What problems is Plaid solving and how is that benefiting you?** I use Plaid for connecting my bank to services like Venmo. It solves data sharing securely, and I trust it to connect with many apps, making my banking safer and quicker. ### 7. Seamless Bank Connectivity, Easy Setup **Rating:** 4.0/5.0 stars **Reviewed by:** Leanna J. | HR Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** November 18, 2025 **What do you like best about Plaid?** I appreciate Plaid for its seamless connection capabilities, particularly in linking my bank with various sellers, which enhances my shopping experience. The initial setup was super easy, making it straightforward for me to get started without any hassle. This convenience is a significant benefit, demonstrating Plaid's user-friendliness and intuitive design. **What do you dislike about Plaid?** I find disconnecting accounts to be challenging with Plaid. **What problems is Plaid solving and how is that benefiting you?** I use Plaid to seamlessly connect my bank with sellers, making my shopping process smoother. ### 8. Effortless Bank Integration Made Simple **Rating:** 5.0/5.0 stars **Reviewed by:** Mohammed Hareez S. | Customer Success representative, Mid-Market (51-1000 emp.) **Reviewed Date:** December 11, 2025 **What do you like best about Plaid?** The best thing in plaid is it help to connect the bank accounts to our site easily **What do you dislike about Plaid?** That it doesn't support some third party banks in canada **What problems is Plaid solving and how is that benefiting you?** The main problem solving is now that our customers can add the banking by themself without any paperwork ### 9. Efficient, Secure, and Incredibly Useful **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Banking | Small-Business (50 or fewer emp.) **Reviewed Date:** November 18, 2025 **What do you like best about Plaid?** I like using Plaid for its efficiency, high level of security, and online usefulness. It is also able to be utilized multiple times with frequent use. **What do you dislike about Plaid?** I do not find anything I dislike about Plaid. **What problems is Plaid solving and how is that benefiting you?** Plaid is easy to use and provides reliable and effective security when connecting financial accounts to other 3rd pary integrated apps. ### 10. Effortless and Secure Account Connections **Rating:** 4.5/5.0 stars **Reviewed by:** Lisa Ann P. | Accounting Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** November 18, 2025 **What do you like best about Plaid?** This tool simplifies the process of linking your account to various businesses, while also making it more secure. **What do you dislike about Plaid?** You are still entrusting your bank account details to a third party. **What problems is Plaid solving and how is that benefiting you?** I no longer have to search for my account information every time I need to connect with a new business. ### 11. Effortless Bank-Brokerage Connection **Rating:** 5.0/5.0 stars **Reviewed by:** Du Sik k. | Warehouse manager, Small-Business (50 or fewer emp.) **Reviewed Date:** November 25, 2025 **What do you like best about Plaid?** Very easy to connect bank with my brokerage account. **What do you dislike about Plaid?** Some accounts not show list on the drop menu. so i did manually. That is only one dislike. **What problems is Plaid solving and how is that benefiting you?** They provide me manual to enter the account. So i can solve the problem easily. ### 12. Easy integration **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Hospital & Health Care | Small-Business (50 or fewer emp.) **Reviewed Date:** May 29, 2024 **What do you like best about Plaid?** I've been running Plaid for many years for both business and non-profits without many issues. Link is extremely easy to integrate and start using. The API is reasonable and stable. **What do you dislike about Plaid?** For the very few times I've needed customer support, I wasn't too impressed. I've talked to both amazing reps and also ones that didn't understand what I was talking about. But this was years ago. I haven't had to contact customer support in more than 4 years. **What problems is Plaid solving and how is that benefiting you?** For business, I was pulling transaction data from banks for underwriting purposes. For a non-profit, I implemented a simple bank account connection flow to pass a token to Stripe. ### 13. Solid Bank Account Connection Product **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.) **Reviewed Date:** May 28, 2024 **What do you like best about Plaid?** Plaid has a highly customizable user experience that we can fit to our needs, and also provides plenty of different products that provide information we can get from the single connection. Highly useful in verifications and underwriting, and can also reduce fraud when used carefully. **What do you dislike about Plaid?** Keeping up with the changing technology requirements is difficult to prioritize against other initiatives, and can make it difficult for us to stay current. This leaves us with default features, which are fine, but not customized to our specific requirements. **What problems is Plaid solving and how is that benefiting you?** Plaid is helping solve problems in fraud and income verification through the data it provides. ### 14. On Balance Darn Good **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Internet | Small-Business (50 or fewer emp.) **Reviewed Date:** June 04, 2024 **What do you like best about Plaid?** The client libraries are solid. Documentation is good overall. The developer logging available in the Plaid console is comprehensive at a level that sets the bar for the industry. **What do you dislike about Plaid?** It's pricey. Our Account Managers were not always on the ball in terms of account communication. There is not quite enough metadata about institutions to help us slice the institutions into groups that would help our app communicate with end users. Account selection across connections can be improved. **What problems is Plaid solving and how is that benefiting you?** Plaid handles connections with institutions which we would never attempt. ### 15. Man, what a shit show. **Rating:** 1.5/5.0 stars **Reviewed by:** Bryce M. | Senior IT Systems Engineer/Architect, Small-Business (50 or fewer emp.) **Reviewed Date:** April 02, 2024 **What do you like best about Plaid?** Pricing is quite affordable, and they have a lot of product offerings. **What do you dislike about Plaid?** Brokerage integrations are flakey at best. Our application depended heavily on Plaid to connect to users' brokerage accounts. There would be MONTHS at a time where an integration would go down (ehem... M1 Finance, Fidelity). Some of the biggest brokerages just flat out don't work. **What problems is Plaid solving and how is that benefiting you?** We used Plaid to integrate and connect to users' brokerage accounts to import investment holding data. ### 16. Long time Plaid user **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.) **Reviewed Date:** May 29, 2024 **What do you like best about Plaid?** Excellent API documentation. Easy to use inside iOS, Android or webapp. Easy to implement API as a financial institution. Used by our customers on a daily level - very few issues with significant financial institutions **What do you dislike about Plaid?** Their transaction API examples are lacking, and couldn't contain more transaction types **What problems is Plaid solving and how is that benefiting you?** We wanted to let customers identify their accounts in remote bank. Works like a charm ### 17. Plaid the amazing!!!! **Rating:** 5.0/5.0 stars **Reviewed by:** Orlando G. | Mid-Market (51-1000 emp.) **Reviewed Date:** August 10, 2023 **What do you like best about Plaid?** The ease of configurability of the application and the versability of the interface for users is incredbile!!! **What do you dislike about Plaid?** There's not really a lot to dislike, a couple site outages like one would normally expect!! **What problems is Plaid solving and how is that benefiting you?** Getting an identity verification service attached to the contract system that we have internally built that adds more automation to the contract process. To say the least this service absolutely does the leg work it says it can! ### 18. One of the best lego piece for banking! **Rating:** 4.5/5.0 stars **Reviewed by:** Amir C. | Founder + Producer, Small-Business (50 or fewer emp.) **Reviewed Date:** July 28, 2022 **What do you like best about Plaid?** One of the best things about Plaid is its integration with multitudes of different banking data + companies. Its strength is in its quick response to Fintech and banking needs. **What do you dislike about Plaid?** One of the biggest dislikes I have with Plaid would be integration with Canadian and other non - US based banks. It's been a process getting anything approved if you're outside of the United States. **What problems is Plaid solving and how is that benefiting you?** The company builds on data transfer tech between multiple banks or multiple fintech companies. We use Plaid for our day to day integration with our Fintech platform. ### 19. Great and responsive banking integrations partner **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** July 08, 2022 **What do you like best about Plaid?** Plaid's support team is very responsive and takes the time to explain errors and resolution steps for each case we open with them. They always follow up to ensure that our users' issues have been resolved and see cases through to resolution. They have integrations with thousands of banks, allowing nearly all of our users to link their bank account/credit card. **What do you dislike about Plaid?** Issues can sometimes take months to resolve. Sometimes users have given up and deleted their accounts by the time their issue is resolved. There are also semi-frequent issues with some banks. **What problems is Plaid solving and how is that benefiting you?** Plaid allows nearly all of our users to link their bank account(s) and credit card(s), which is an essential feature of our app. ### 20. Plaid is Secure and Convenient! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Wholesale | Enterprise (> 1000 emp.) **Reviewed Date:** September 15, 2022 **What do you like best about Plaid?** What I like most about plaid is firstl the peace of mind knowing the platform is secure and safe. I also love how easy it is to use and integrate with your banking information. **What do you dislike about Plaid?** There really isn't much I don't like to be completely honest. If I had to choose something though, It would be that more companies don't use Plaid at this point. Even though they don't now, I see a lot of companies changing to Plaid in the near future! **What problems is Plaid solving and how is that benefiting you?** There are a lot of problems Plaid is solving. To begin it solves security issues when connecting your bank info for financing. Because the platform is so secure, there is no need to worry about scamming! ### 21. Safe and Secure Transactions **Rating:** 5.0/5.0 stars **Reviewed by:** Maria G. | Program/Operations Manager, Enterprise (> 1000 emp.) **Reviewed Date:** September 15, 2022 **What do you like best about Plaid?** Plaid is a safe and secure way for your customers to validate their banking information when doing business with your company. **What do you dislike about Plaid?** I don't dislike anything about it. It's a safe and secure platform. It's easy to use - no problems. **What problems is Plaid solving and how is that benefiting you?** Many customers fear identity theft or misuse of their personal information. Plaid solves that issue because the interface is only for information entry and delivery of the data over their secure platform, ### 22. Simple to use, robust when you need it. **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Accounting | Small-Business (50 or fewer emp.) **Reviewed Date:** September 14, 2022 **What do you like best about Plaid?** Plaid helps the customers of my accounting firm pay for one-time and recurring subscriptions with a simple, easy-to-use interface both for myself and for my clients. **What do you dislike about Plaid?** Plaid offers a wide array of features that many small business owners will not need. This makes the setup process seem more complicated than it needs to be. Keep your API's simple and you won't need to worry about a headache. **What problems is Plaid solving and how is that benefiting you?** Plaid helps my customers pay on time, via a secure and easy to use interface. With a name that consumers know, I feel comfortable asking my clients to submit their sensitive info. ### 23. positively plaid **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Entertainment | Small-Business (50 or fewer emp.) **Reviewed Date:** September 13, 2022 **What do you like best about Plaid?** I like that Plaid is connected to so many varying financial institutions so that the majority of users can use it sucessfully. **What do you dislike about Plaid?** There are a few common banking services it doesn't work with, such as Venmo. **What problems is Plaid solving and how is that benefiting you?** Plaid conveniently integrates the majority of financial institutions with software that requires payment or financial instituion verification. ### 24. Very helpful **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.) **Reviewed Date:** September 13, 2022 **What do you like best about Plaid?** That it can assist me in getting a business line of credit. **What do you dislike about Plaid?** That it is very simple, it could have more features. **What problems is Plaid solving and how is that benefiting you?** By assessing my business accounts I can see what I need to work on for better lines of credit and what is working the best as well. ### 25. Plaid for user experience **Rating:** 2.5/5.0 stars **Reviewed by:** Barry B. | Design UX Consultant **Reviewed Date:** October 07, 2022 **What do you like best about Plaid?** task flow, reduced effort, less friction, faster **What do you dislike about Plaid?** None I can see, it works fine, I haven't had a problem **What problems is Plaid solving and how is that benefiting you?** field entry, looking for account and routing numbers ### 26. very effective and widely used for a reason! **Rating:** 4.0/5.0 stars **Reviewed by:** Blake S. | Marketing Consultant - New Business, Small-Business (50 or fewer emp.) **Reviewed Date:** July 28, 2022 **What do you like best about Plaid?** makes it easy for customers and users to **What do you dislike about Plaid?** very easily and quickly (plus obviously safely) way to connect their bank accounts. **What problems is Plaid solving and how is that benefiting you?** making it easy for users to access cryptocurrency assets with their fiat by simply linking their existing accounts. this makes purchases and all other interactions that much more attractive for users. ### 27. secure and easy to use service **Rating:** 4.0/5.0 stars **Reviewed by:** Xidong Z. | Lead Member Of Technical Staff, Enterprise (> 1000 emp.) **Reviewed Date:** September 13, 2022 **What do you like best about Plaid?** easy to use, very convenient services , secure **What do you dislike about Plaid?** missing more APIs and services, like grpc and more restful APIs **What problems is Plaid solving and how is that benefiting you?** solving the know your customer validation, very handsful ### 28. Plaid is great for virtual business. **Rating:** 4.5/5.0 stars **Reviewed by:** Gertie Z. | Customer Care Coordinator, Small-Business (50 or fewer emp.) **Reviewed Date:** June 14, 2021 **What do you like best about Plaid?** For the most part, Plaid is partnered with most common banks throughout the United States, this makes it easy to use. If there is a bank that does not partner with Plaid, it is relatively time consuming to get that bank on board. It takes communication from both Plaid and the bank in question. Plaid is a great option for instant decision making in the virtual workplace. Plaid makes it easier for our online customer base to get a decision in real time and that saves time and money. **What do you dislike about Plaid?** The length of time that it takes to get a bank that is currently not linked to Plaid is relatively a long process. 4weeks - 6 months, depending on how small the bank is. There are some connectivity issues with the smaller banks. These are the only issues I have come across. The main issue is there is no test server to test improved software. If more issues arise I will be sure to update this review. Overall, I do not have complaints that would deter me from using this service. **Recommendations to others considering Plaid:** I would recommend Plaid for start ups as it is cost effective and user friendly. Plaid is also trusted and used globally. Plaid allows you to make decisions about applicants fast and effectively and that makes it great software. **What problems is Plaid solving and how is that benefiting you?** The problems we are solving with Plaid is that we are now able to get a decision based on algorithms. The process makes it faster than having to go through applications one by one. This saves time and eliminates applications based on approving factors. We are essentially eliminating human error as long as the software is compatible with banks that they are already partnered with. ### 29. PLAID is okay **Rating:** 2.5/5.0 stars **Reviewed by:** Gage A. | Customer Service, Small-Business (50 or fewer emp.) **Reviewed Date:** July 09, 2021 **What do you like best about Plaid?** I like how easy it is to connect your bank account by just needing your login credientals. **What do you dislike about Plaid?** I dislike a lot about this products but my number one issue is if someone forgets or needs to reset their login credientals we have to wait 24-72 hours to get that customer through our system again because of PLAID. PLAID's support system is very convoluted any issue that is on PLAID's end has to be fixed by the client from the back end code and it is a pain to troubleshoot if you have any issues. **What problems is Plaid solving and how is that benefiting you?** We are able to get bank data to approve people. ### 30. Wide range of supported banks and good support **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** May 25, 2021 **What do you like best about Plaid?** I interact predominantly with Plaid's support team in our current role. I appreciate their ability to follow up on long standing tickets and provide continuous updates, when available. We will occasionally have requests for additional banks from previous years that Plaid will still follow up on, which is helpful. **What do you dislike about Plaid?** Plaid recently started sending automatic message updates, which are also sent in the form of an email. Users with my current access can't disable these automated update emails or emails asking you for a rating. This makes it difficult to discern when Plaid has a valuable follow-up that we need to reach out to a user about, vs. when we have just a bunch of automatic replies that aren't of any value to our users or us. Despite the numerous parties we work with, over half of our emails are from Plaid, and this makes it difficult to discern their importance. **Recommendations to others considering Plaid:** I can't comment on the technical aspect of Plaid, but I think their support is robust and solid and would be a good match for other companies looking to offer automatic finance tracking. **What problems is Plaid solving and how is that benefiting you?** Plaid allows us to offer automatic finance tracking, which is a considerable value to us and our users. They are also very receptive to feedback and suggestions for added accounts and institutions. They are very good at following up on support requests promptly so we can get back to our users with a solution or additional information. ### 31. As a user I find it very easy to use and they support a lot of smaller banks too. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** October 19, 2021 **What do you like best about Plaid?** Easy connection to your bank account without providing banking info **What do you dislike about Plaid?** Sometimes the connection doesn't always work when you think it should. **What problems is Plaid solving and how is that benefiting you?** Making it easy to connect to a bank account for payments so the business doesn't have to handle and secure banking info. ### 32. Significant security risk **Rating:** 0.0/5.0 stars **Reviewed by:** Verified User in Consumer Services | Small-Business (50 or fewer emp.) **Reviewed Date:** November 17, 2020 **What do you like best about Plaid?** There is nothing about this system to recommend it from a security standpoint. **What do you dislike about Plaid?** A subscriber of Plaid can attempt to create an illegal connection to someone else's financial institution using hacked or stolen credentials. According to Plaid, they have no ability to assist a financial institution or account holder at that institution in identifying which Plaid user attempted such an illegal transaction. This intentional anonymity creates a significant security risk within financial transaction flows. **Recommendations to others considering Plaid:** I would not recommend anyone use or accept Plaid as an API for their financial transactions. **What problems is Plaid solving and how is that benefiting you?** None ### 33. Mixed feelings **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Consumer Services | Enterprise (> 1000 emp.) **Reviewed Date:** November 12, 2019 **What do you like best about Plaid?** I like that it instantly links bank accounts without having to wait for the trial deposit which can take 1-3 business days to happen **What do you dislike about Plaid?** I don't like that this software charges banks to be included in the plaid system as well as not offering any information to smaller independent banks to join **Recommendations to others considering Plaid:** Yes I would if they are with an included financial institution **What problems is Plaid solving and how is that benefiting you?** Instant linking to two bank accounts that are from two separate banks if they are in the plaid list is so convenient ### 34. the solution to keep the financial statements up to date **Rating:** 5.0/5.0 stars **Reviewed by:** jose miguel g. | director medico clinica herrera lynch s.a., Mid-Market (51-1000 emp.) **Reviewed Date:** September 25, 2018 **What do you like best about Plaid?** to be able to keep the account statements completely updated, and payments to the provider. It also allows you to see all your transactions and be able to estimate the performance of your accounts. This is the best integration program for everything that has to do with finance both business and personal. and that the mobile version is very adapted to the needs of the businessman of today, the payroll is loaded in an automated and without problems since it has one of the best applications and software for this. **What do you dislike about Plaid?** the unlimited version is a bit expensive, since it presents very few versions of the program, without security security is primordiar when choosing this type of software since an error could be catastrophic in the case of small companies or when it is used particular way. the free version has a very limited number of articles and when it comes to monetizing a payroll it is impossible to use since nothing else with the accounts of the providers is already used all the space and the unlimited version is a bit expensive for a small company. **Recommendations to others considering Plaid:** They have the solution for the payment of payroll, suppliers. as well as keep up the income movements in all your bank accounts, so I recommend the customized version as it could be adapted very effectively to your needs whether they are business or personal **What problems is Plaid solving and how is that benefiting you?** to be able to keep up to date all the accounts both with suppliers and with the employees of the company, and keep payments well registered at all times so that transactions flow at all times without problems ### 35. Fast and impressive customer support team **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Fund-Raising | Small-Business (50 or fewer emp.) **Reviewed Date:** September 19, 2018 **What do you like best about Plaid?** Any email I send has a response within the hour and a representative is helping me in any way possible. They are kind in their interactions with you and am grateful for stumbling across such an impressive company. **What do you dislike about Plaid?** Clarity on pricing seems to be very vague. Monthly costs are still unclear but we like the product so we are moving forward with them. **Recommendations to others considering Plaid:** Really great company to work with. **What problems is Plaid solving and how is that benefiting you?** They support our core business functions. They also provide a seamless integration into our APIs. ### 36. Super easy payment API **Rating:** 5.0/5.0 stars **Reviewed by:** Sharon L. | Hackathon Coach, Internet, Mid-Market (51-1000 emp.) **Reviewed Date:** September 19, 2018 **What do you like best about Plaid?** I really liked how easy it was to get started and integrate Plaid into our platform. It was intuitive and well-documented the entire way through. **What do you dislike about Plaid?** There isn't much to dislike, although the developer community is smaller than other payment platforms, leading to more difficulty when troubleshooting. **What problems is Plaid solving and how is that benefiting you?** We've been able to dramatically decrease the complexity of our code, while saving time in the process. ### 37. Very fast and easy connection to bank accounts **Rating:** 4.0/5.0 stars **Reviewed by:** Peter G. | Web App Developer, Farming, Small-Business (50 or fewer emp.) **Reviewed Date:** September 18, 2018 **What do you like best about Plaid?** It’s very fast and easy to use. They also have lots of support for banks, even regional banks. **What do you dislike about Plaid?** Some times it can be slow to connect to a bank, but usually does eventually work. **What problems is Plaid solving and how is that benefiting you?** Being able connect to a bank account having to handle bank information directly. ### 38. Great Product Especially for Consumer Faced FinTech Companies **Rating:** 3.5/5.0 stars **Reviewed by:** Omer G. | Customer Care, Small-Business (50 or fewer emp.) **Reviewed Date:** June 21, 2018 **What do you like best about Plaid?** It makes connecting bank account seamless and way less painful. It makes it so easy for us to support our customers. **What do you dislike about Plaid?** I wish they had a status page for all the banks, not just the major ones. When a small bank's linking process is down, we get no notifications or whatsoever. **Recommendations to others considering Plaid:** Improve the status page, please so we can know what's going on when our customers reach out to our support team. **What problems is Plaid solving and how is that benefiting you?** We are using Plaid to link our customers bank accounts to their profile. ### 39. Easy to use for authenticating bank accounts and staying in compliance with U.S. regulations. **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.) **Reviewed Date:** October 18, 2017 **What do you like best about Plaid?** Plaid integrates with a banking software to instantly be able to verify the login credentials of a user and achieve bank level validation so they can link their accounts with our service. **What do you dislike about Plaid?** There are some limitations to the depth of compliance available in Plaid. **Recommendations to others considering Plaid:** If having depth in KYC and AML is important to you, then use Plaid with other systems otherwise its characteristics of being user friendly and easy to deploy make this app one of the better ones I've seen to be able to streamline your process onboarding and validating new applicants or customers. **What problems is Plaid solving and how is that benefiting you?** I use Plaid to provide compliance regarding bank verification between other software used in our product for authenticating bank accounts and providing KYC / AML checks on investors. The greatest benefit is the simplicity and ease of use that it provides to a relatively low tech userbase and for something that is quite sensitive, it makes our process smooth and painless. ### 40. Simple ACH authentication **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.) **Reviewed Date:** October 24, 2017 **What do you like best about Plaid?** Plaid is pretty easy and secure in order to verify customer bank accounts when dealing with ACH transactions. They have a straight forward API and pricing to make using this service a business must. **What do you dislike about Plaid?** Nothing so far as the relationship is just beginning to develop. **Recommendations to others considering Plaid:** Smart company that is easy to work with and has great pricing. You will not be disappointed. Many companies are not great to work with but Plaid is definitely not one to be scared to partner with. **What problems is Plaid solving and how is that benefiting you?** The benefits of using Plaid include cutting the old school penny transactions out of the set up process making bank account verification easy and simple in just a few clicks of a button after entering bank login credentials. ### 41. Awesome to work with **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.) **Reviewed Date:** December 12, 2017 **What do you like best about Plaid?** Their API set is top-notch, no hassle pricing, and great people throughout the company **What do you dislike about Plaid?** Can get expensive fast if your business grows quickly when you start with their no-contract pricing. **What problems is Plaid solving and how is that benefiting you?** Verifying the bank account of customers and ensuring that they have enough funds to cover the requested ACH transfer. ### 42. Plaid review **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.) **Reviewed Date:** November 14, 2017 **What do you like best about Plaid?** Seemlessness of integration with thousands of banks. **What do you dislike about Plaid?** Support takes to long to get answered and consistent errors **What problems is Plaid solving and how is that benefiting you?** Seamless Bank aggregation ### 43. Great for staying compliant **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.) **Reviewed Date:** December 12, 2017 **What do you like best about Plaid?** So amazing how it helps with verifications of users. **What do you dislike about Plaid?** Nothing yet. We are still learning and using this system as a beginner **What problems is Plaid solving and how is that benefiting you?** Verification for bank processes. ## Plaid Discussions - [Why use Income?](https://www.g2.com/discussions/why-use-income) - 1 upvote - [Why use Assets?](https://www.g2.com/discussions/why-use-assets) - 1 upvote - [Why use Balance?](https://www.g2.com/discussions/why-use-balance) - 1 upvote - [Why use Identity?](https://www.g2.com/discussions/why-use-identity) - 1 upvote - [Why use Transactions?](https://www.g2.com/discussions/why-use-transactions) - 1 upvote - [View Plaid pricing details and edition comparison](https://www.g2.com/products/plaid/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-04+03%3A23%3A18+-0500&secure%5Bsession_id%5D=e08b59bb-0477-4549-a125-e97f6d30bcdf&secure%5Btoken%5D=8f082d045e77ae08eb19dcda3381f51c5220b1d285dc6c9fb66948a5eb2ea246&format=llm_user) ## Plaid Integrations - [Flinks](https://www.g2.com/products/flinks/reviews) ## Plaid Features **Detection** - Payment Verification - Bot Mitigation - Real-Time Monitoring - Alerts **Platform Additional Functionality** - Mobility - Dashboard - Payment - Cloud **Management** - Scheduled Data Checks - Reporting **Integration** - Uses Open Standards - Mobile SDK - Workforce Authentication - Customer Authentication **Fraud Detection** - Name Matching - Watch List - Scoring - E-filing - Workflows and Alerts **Integrations** - Integration Breadth - Data Processing - Ease Of Integration **Identity Verification Functions - Identity Verification** - Multi-Method Verification - AI Document Check - Biometric Face Match - Integration Options - Workflow Orchestration **Analysis ** - ID Analytics - Intelligence Reporting - Incident Reports **Platform Interoperability** - API - Pre-Built Connectors **Functionality** - Address Verification - Automation - Cleansing - International Verification **Administration** - Encryption - Audit Trails - Regulatory Compliance **Compliance** - Due Dilligence - Regulations and Jurisdictions - Internal Policies **Support** - Documentation - Professional Support - Community Support **Risk & Fraud Prevention - Identity Verification** - Liveness Detection - AI Risk Scoring - Document Forensics **Administration** - Fraud Markers - Transaction Scoring - Blacklisting **Monitoring** - Models - Simuation - Transaction Monitoring - Segmentation - QA **Agentic AI - Mobile Banking** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Compliance & Governance - Identity Verification** - Standards Compliance - AML/PEP Screening - Global Coverage **Reporting** - Compliance Reports - Suspicious Activity - Real-Time Dashboards **Agentic AI - Fraud Detection** - Cross-system Integration - Adaptive Learning - Decision Making **Generative AI - Anti Money Laundering** - Risk Scoring - Pattern Recognition **Agentic AI - Anti Money Laundering** - Adaptive Learning - Decision Making ## Top Plaid Alternatives - [Flinks](https://www.g2.com/products/flinks/reviews) - 4.4/5.0 (59 reviews) - [Mastercard Open Banking (formerly Finicity)](https://www.g2.com/products/mastercard-open-banking-formerly-finicity/reviews) - 3.7/5.0 (9 reviews) - [Stripe Connect](https://www.g2.com/products/stripe-connect/reviews) - 4.4/5.0 (248 reviews)