# Paperform Reviews **Vendor:** Paperform **Category:** [Online Form Builder Software](https://www.g2.com/categories/online-form-builder) **Average Rating:** 4.8/5.0 **Total Reviews:** 82 ## About Paperform Paperform is a modern online form builder designed for small and growing businesses that want their forms to run the business, not just collect data. Start on a generous free plan and use a familiar doc‑style editor to build anything from simple contact forms to full landing‑page‑style experiences—no code, no designer and no clunky drag‑and‑drop required. Where some tools optimize for “quick and basic” and others focus on sheer feature breadth, Paperform is optimized for SMB workflows. Marketing, eCommerce, agency, education, healthcare and professional services teams use Paperform to power everyday forms: lead capture for campaigns and social ads, client onboarding and briefs, event registrations, bookings, internal requests, surveys and feedback. In one place, you can: - Build any form layout Single page, multi‑page or one‑question‑at‑a‑time—with rich text, images and video so forms look like part of your brand, not a bolted‑on widget. -Take payments and subscriptions Via Stripe, PayPal, Square and more, with live price calculations, discounts and currencies handled directly in the form. -Handle bookings and eSignatures With built‑in scheduling fields and Papersign, turn submissions into contracts and signed documents in a few clicks. - Automate workflows Using conditional logic, on‑form calculations and Stepper, routing approvals, updating CRMs, pinging Slack and creating tasks automatically. Ask Native AI to build In-app AI accelerates everything without taking control away from you: generate full forms from a prompt, ask AI to write complex calculation rules and use AI Insights to summarize survey responses into clear, shareable reports. Forms plug into the tools you already use—like HubSpot, Google Sheets, Notion, Slack and thousands more—via native integrations, Stepper, webhooks and Zapier/Make. Under the hood, Paperform is built for business: trusted by over 500K teams worldwide, SOC 2 Type II & GDPR compliant, with SSO, roles and permissions, data residency controls and a dedicated Trust Center backed by fast, human support. Featuring 30,000+ designer form templates, the result is an “all‑rounder” form builder that lets SMBs design, automate and scale their most important workflows from one simple platform. ## Paperform Pros & Cons **What users like:** - Users love the **ease of use** of Paperform, finding it intuitive and flexible for all their form-building needs. (14 reviews) - Users highlight the **exceptional customer support** of Paperform, providing invaluable assistance and insights for effective usage. (13 reviews) - Users value the **exceptional support** from Paperform, which enhances their experience with effective problem solving and adaptability. (11 reviews) - Users love Paperform for its **intuitive design** , making form creation simple yet powerful with excellent support. (11 reviews) - Users love the **exceptional flexibility** of Paperform, enabling them to adapt forms and workflows effortlessly. (7 reviews) - Integrations (7 reviews) - Users love the **deep customizability** of Paperform, allowing seamless creation of complex forms and surveys with ease. (6 reviews) - Users commend the **deeply customizable features** of Paperform, making it ideal for complex quizzes and forms. (6 reviews) - Easy Setup (6 reviews) - Features (6 reviews) **What users dislike:** - Users find the **limited customization options** in Paperform restrictive, particularly for template and webhook adjustments. (3 reviews) - Users find Paperform **expensive** , especially for small businesses needing advanced customizations and niche features. (2 reviews) - Users report **missing features** like automatic age calculation, which could enhance their experience with Paperform. (2 reviews) - Users express frustration over **integration restrictions** , noting limitations with calendar connections and optional white labeling. (2 reviews) - Users desire more **customization options for webhook output** to avoid reliance on external apps like n8n. (1 reviews) - Users find **editing difficulty** due to the white editor background, which obscures white text on dark forms. (1 reviews) - Users find the **integration difficulty** with webhooks frustrating, requiring reliance on intermediary apps for data transfer. (1 reviews) - Layout Issues (1 reviews) - Learning Curve (1 reviews) - Limited Features (1 reviews) ## Paperform Reviews ### 1. Stand it Up Fast, Start Making Money Now, Stop Duct-Taping Things Together **Rating:** 5.0/5.0 stars **Reviewed by:** Starlight M. | Founder & Transformation Architect | Independent Consulting / Fractional Leadership, Small-Business (50 or fewer emp.) **Reviewed Date:** February 13, 2026 **What do you like best about Paperform?** The flexibility is absurd — I’ve literally reduced a four-hour live intake conversation into a 20-minute adaptive audit that surfaces real insights. The logic, piping, branching, CRM hooks, and embed capabilities seem simple until you actually need them to bend to your will — and they just do. Every time I push a boundary, Paperform doesn’t say “can’t” — it says “how”. That adaptability ties directly to the people behind the product. Support is not just responsive — they actually help you think through use cases. I’ve seen them go above and beyond to make sure setups work right and help you understand why something behaves the way it does. I’ve used support teams across countless SaaS tools — this one is standout. **What do you dislike about Paperform?** I can't inject it into my veins like an elixir of the gods. **What problems is Paperform solving and how is that benefiting you?** The biggest problems Paperform solved for me were tech chaos, time bleed, and the friction between “brilliant framework” and “actually scalable.” First - it replaced my duct-taped stack. I used to stitch together multiple tools just to capture a lead, qualify them properly, take payment, and route their data somewhere useful. It worked… until it didn’t. Paperform let me consolidate logic, payments, conditional flows, scoring, and CRM sync into one intelligent layer. Fewer moving parts. Fewer silent breakdowns. Way more control. Second - it protected my time. I turned multi-hour intake calls into adaptive, insight-driven diagnostics that surface better data in a fraction of the time. Instead of re-asking the same questions live, I walk into conversations already holding the pattern map. That alone changed my margin and my energy. Third - it let me operationalize my thinking. My work isn’t “fill out a form and get a PDF.” It’s layered frameworks, branching logic, scoring systems, and tailored recommendations. Paperform bends to that level of nuance without requiring a developer. That’s what allowed me to move from fully custom consulting to diagnostic-driven offers that scale. For me, it’s not just a form builder. It’s infrastructure for clarity. And that distinction matters. **Official Response from Dean McPherson:** > Starlight, what a standout review! 🙌 We’ll never tire of hearing how Paperform has transformed your systems. Turning a four-hour intake into a 20-minute audit? That’s our vision brought to life. It's especially meaningful to hear you talk about our Support Team. They are form nerds at heart and love digging into complex setups; they'll love reading your review. We’re proud to be part of your infrastructure. Thanks for building with us! ### 2. Way more than just a form builder + really awesome team **Rating:** 5.0/5.0 stars **Reviewed by:** Nikki E. | Email consulting, Small-Business (50 or fewer emp.) **Reviewed Date:** April 28, 2026 **What do you like best about Paperform?** While I appreciate the beauty of Typeform, whenever I have to fill one out, I scroll through every one of the questions so I can have a big picture understanding of the form before I start on it – I just can't do the one question at a time thing. And I didn't really want to give that experience to the people who fill out forms for me, so I was really happy to find Paperform. They have the beauty and intuitiveness that Typeform has, but you can have the questions on one page (or a couple of pages). Weird use case: aside from various forms, I actually just like how simple the visual builder is and so I actually embed "forms" on my site whenever I just need a bunch of text like for terms and conditions. No actual form intake, I just like how it looks and how simple it is to create and edit. It's an incredibly robust tool – aside from forms, I also used it as a cart page for a while – they have payment and coupon options which is super cool. I've barely even scatched the surface with its capabilities. I haven't used Papersign, nor the thousands of templates, the scheduling tool, or the AI builder. The team is phenomenal—super customer-focused, really approachable, supportive, and helpful. This shows up obviously in support, but also in how they prioritize features and launch things that I didn't even know I needed. They integrated well before with all the flows I needed like Kit / Calendly / GSuite, but now they launched Stepper which is a really cool AI-forward workflows tool so that's gonna be amazing. **What do you dislike about Paperform?** There are some tiny UI things that I would prefer be different like opening the form designer or results in the same window instead of a new tab. Also I have to login fresh every time and verify with my email. **What problems is Paperform solving and how is that benefiting you?** Streamlines customer feedback, client onboarding, podcast guest intake, etc. **Official Response from Dean McPherson:** > Thanks so much for the incredible review, Nikki! We really appreciate you taking the time to share such a thoughtful breakdown. We care a lot about building tools that are genuinely useful and supportive, so feedback like this means a lot to us. So glad Paperform has gone the distance for you. And honestly, using it for site content isn’t a weird use case at all! We love seeing the creative ways people use Paperform beyond traditional forms. We appreciate the UI and login feedback too, I've shared it with the team. Lastly, huge thanks for the kind words about the team. They're top-notch, aren't they! ### 3. Flexible, Brandable Forms with Great Integrations - decent font/text managemnt **Rating:** 4.0/5.0 stars **Reviewed by:** Logan B. | Community Development Manager & Dealflow Coordinator, Small-Business (50 or fewer emp.) **Reviewed Date:** April 07, 2026 **What do you like best about Paperform?** There is a lot of flexibility in building out the form itself. Structurally, it is sound and you can deploy a lot of your own branding. Third-party integrations are great, and the ease of embedding is good. Information/data about the form submissions is good as well. Organizing your various forms and the top-down structure is great as well. Easy to navigate. **What do you dislike about Paperform?** Adjusting your branding fonts and styles and formatting text/colors is tedious at times. Paperform could be better at this. To be clear, it's all possible, it's just harder. **What problems is Paperform solving and how is that benefiting you?** Ease of building and deploying forms and data capture about those forms. **Official Response from Dean McPherson:** > Thanks for your thoughtful review, Logan 🙏 Great to hear you’re enjoying the flexibility with integrations and theming. I really appreciate the feedback on styling as well. We hear you on the friction there, I’ve passed this along to our Product team, we're always looking for ways to make the product better. Thanks again for taking the time to share your experience! ### 4. Powerful, Easy to Use, and Worth Coming Back To **Rating:** 5.0/5.0 stars **Reviewed by:** Sally S. | Creative Director, Graphic Design, Small-Business (50 or fewer emp.) **Reviewed Date:** April 02, 2020 **What do you like best about Paperform?** Paperform is intuitive, reliable, and incredibly functional. Whenever I’m stuck, I can usually count on Paperform to already have a solution built in. **What do you dislike about Paperform?** Occasionally I look for a niche feature—like automatic age calculation—that isn’t available yet. However, the team updates and improves the platform regularly, and the roadmap always feels thoughtful. At the moment, I’m not using Paperform enough in my current role to justify the ongoing cost, so my subscription is paused. But that’s due purely to my current workload, not the quality of the product. **Recommendations to others considering Paperform:** I believe that the cost plus the features make this a very reasonable product. I absolutely feel like I am getting my money's worth. **What problems is Paperform solving and how is that benefiting you?** Paperform has been an essential and reliable tool across multiple phases of my professional life. I was an early adopter after an extensive search for a form platform that struck the right balance between affordability and capability. At the time, I was starting my own design and marketing business, and forms were a core part of what I needed to offer clients. One of my clients—a medical clinic—needed their intake paperwork transformed into a digital format, and Paperform made that possible. With conditional logic, I was able to guide patients through exactly the right questions and even collect signatures for minors. It felt seamless and almost magical. As my career shifted and I became a social worker, I integrated Paperform into both my practice and my agency. Its flexibility and ease of use made it invaluable as I updated sites and improved workflows. We were able to accept online applications for proctor (foster) parents and for community members who wanted to support the youth in our programs, which significantly streamlined our processes. More recently, while launching a new service, we needed to process payments online. As a small business, I wanted to avoid paying extra for a full e-commerce setup. After some trial and error, I realized that Paperform already solved this problem. I built the entire payment workflow directly into a form and embedded it into the site—problem solved with zero additional overhead. Another standout feature of Paperform is their responsiveness. Support has always been quick, thoughtful, and solution-oriented. When I requested features that weren’t yet available, they provided realistic timelines and explained their prioritization clearly. Even with the time-zone difference—I’m in the US and they’re in Australia—I’ve consistently received responses within a day and have never had issues with connectivity or communication. Although I’m not actively using Paperform right now, that choice is simply about my current day-to-day needs. When forms become a major part of my workflow again, Paperform will be the first place I return. It remains one of the most flexible and user-friendly tools I’ve worked with. **Official Response from Dean McPherson:** > Sally, thanks for your updated review! It means so much to hear how Paperform has supported you across different stages of your professional life. The variety of use cases you’ve explored, from patient intakes to signatures to payments, really speaks to the versatility Paperform strives to deliver as a form builder. And shoutout to our exemplary support team, who are always there to help across time zones. We'll be right here when you need us again. Thanks once more for your kind words and continued support! ### 5. Effortless Form Creation with Instant Value **Rating:** 4.0/5.0 stars **Reviewed by:** Roshan R. | Enterprise (> 1000 emp.) **Reviewed Date:** February 20, 2026 **What do you like best about Paperform?** I really like the simplistic look and feel of Paperform and how it makes it so easy to create a form for my use case. The platform is easy to utilize, letting me quickly gain value without a big learning curve. The initial setup was simple and easy since it's a web-based, SaaS solution, making it quite easy to start using and get on board, immediately seeing value. **What do you dislike about Paperform?** Well, I'm thinking that they could potentially utilize more AI, maybe one simple prompt for you to just give you know, your use case and give as much detail as possible so that it can almost do all the work for you and just present you with a potential solution. **What problems is Paperform solving and how is that benefiting you?** I use Paperform to quickly create form solutions for lead generation. It is simple and easy to use, allowing me to start benefiting immediately without a big learning curve. **Official Response from Dean McPherson:** > Thanks for the review, Roshan! So glad to hear that getting up and running was easy, and that you could start generating leads right away. Great call on AI, too. We actually have an AI Form Creation feature that lets you generate forms from a prompt in just minutes, and we’re continuing to expand our AI capabilities to make things even more seamless. Thanks for being part of the Paperform community! ### 6. Effortless Form Building with Robust Integrations **Rating:** 5.0/5.0 stars **Reviewed by:** Kathleen C. **Reviewed Date:** February 03, 2026 **What do you like best about Paperform?** I use Paperform for all kinds of things, like regular forms and checkout forms, because I like their Stripe integration, which feels really natural. I appreciate the API calls that allow me to integrate directly into my software, and I've created lead magnets and quizzes easily. I love how easy it is to use and how robust the software is, especially for scoring and quiz logic, where having something that works well is crucial. Paperform does that and more with almost unlimited integrations. It lets me calculate complicated quizzes so effortlessly, even for something as complex as a Myers Briggs style quiz. The initial setup was really easy, and it integrates with my full stack. The ease of use and robust nature make it invaluable. **What do you dislike about Paperform?** I truly can't think of anything **What problems is Paperform solving and how is that benefiting you?** I use Paperform because it allows me to create on-brand forms in less than a minute. It integrates with Stripe naturally, supports API calls, and handles complex quiz logic effortlessly with almost unlimited integrations. **Official Response from Dean McPherson:** > Kathleen, thanks for your review! It’s great to hear how Paperform has fit really nicely into your process and has made it easy for you to set up complex quizzes for lead capture that integrate seamlessly with your stack. We love that. Thanks for being part of the Paperform community! ### 7. Straightforward Form Builder with Robust Integrations **Rating:** 4.5/5.0 stars **Reviewed by:** Sefunmi O. | Small-Business (50 or fewer emp.) **Reviewed Date:** March 02, 2026 **What do you like best about Paperform?** I like that Paperform is a very straightforward tool. Initially, I thought it was just for surveys, but we found additional use cases. I like the integrations with the tools we use, like our CRM and email marketing tools. It's easy to export stuff and collect data, and it’s one of the simplest form builder tools out there. You can start collecting value from day one. There's a lot of automation you can do naturally, and that really stands out to me. **What do you dislike about Paperform?** I think the dashboard can be cleaner. When you have hundreds of forms, that process can be cleaner, although the UI has started getting better. **What problems is Paperform solving and how is that benefiting you?** I use Paperform to streamline data collection, manage student details, and handle payments with seamless CRM integration, ensuring a smooth user journey and efficient operations. **Official Response from Dean McPherson:** > Thank you for being with us all these years, Sefunmi! We’re so happy that Paperform has continued to add value to your business, and that the native integrations are making your operations smoother! We also appreciate your feedback on the dashboard. It’s great to hear you’ve noticed the improvements over time; we’re continually rolling out updates to make things even better. Thanks for being part of the Paperform community! ### 8. Paperform: our preference after using Typeform, Surveymonkey **Rating:** 5.0/5.0 stars **Reviewed by:** David W. | CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** March 20, 2026 **What do you like best about Paperform?** Paperform is simple to use but has all of the features we need with good form logic, Stripe integration, flexible post-submission messaging, etc. We switched from Typeform because the Typeform system was less reliable (we had a week's outage with Typeform years ago during a critical period) and it loads much faster. Customer service is always fast and helpful. **What do you dislike about Paperform?** Our only complaints are trivial, e.g. it would be nice to be able to have a folder / subfolder structure to organize our forms rather than just one level of folders. But we have no real substantive complaints. **What problems is Paperform solving and how is that benefiting you?** Checkout process and sales inquiry submission; client satsifaction surveys. **Official Response from Dean McPherson:** > Cheers, David! Thanks for the review. So glad to hear Paperform has been a reliable and fast solution for your sales processes and client surveys. I also appreciate your feedback on folder organisation. It’s an existing feature request, so I’ve added an upvote to it on your behalf. This helps our product team prioritise what to build next. Thanks again for choosing Paperform and for being part of the community! ### 9. Powerful, Flexible, and Surprisingly Intuitive **Rating:** 5.0/5.0 stars **Reviewed by:** José Vitor L. | Partner, Small-Business (50 or fewer emp.) **Reviewed Date:** February 23, 2026 **What do you like best about Paperform?** The balance between simplicity and power. The editor feels natural, like writing a document, but behind the scenes it supports advanced conditional logic, dynamic flows, and deep integrations. It lets me build sophisticated automation front-ends without complexity. **What do you dislike about Paperform?** At times, when building very complex logic structures, it requires careful organization to keep everything clean. **What problems is Paperform solving and how is that benefiting you?** It eliminates manual tasks, reduces friction in onboarding, and allows me to centralize multiple processes in one flexible interface. **Official Response from Dean McPherson:** > Thanks, José! Love that you feel that balance of simplicity and power, and that it's making an impact on your onboarding! I appreciate your note about managing complex logic, too. It's true that as forms branch and grow, keeping things organized becomes key. Our support team is always happy to lend a hand when you need. Thanks for sharing and being a part of the community. ### 10. Super Easy Setup with Powerful Customization **Rating:** 4.5/5.0 stars **Reviewed by:** Patrick M. **Reviewed Date:** November 28, 2025 **What do you like best about Paperform?** I use Paperform for affiliate applications, and it plays a crucial role in assessing potential affiliates to determine if they are a good fit for my program. I love the flexibility it offers in customizing the questions and information I can collect, which surpasses the capabilities of my existing affiliate system. The platform's simplicity and power are comparable to Google Forms in ease of use and Notion in terms of capability, making it exceedingly intuitive while delivering robust functionality. What stands out the most is how easy it was to set up, which I see as its greatest strength. **What do you dislike about Paperform?** I don't like the signup onboarding process. It involves answering lots of questions, which I find understandable, as you need to collect information. However, having to go through 4-5 windows, each with a single question, becomes a bit annoying. **What problems is Paperform solving and how is that benefiting you?** I use Paperform to assess affiliate fit, offering flexibility in collecting custom information, unlike my existing system. Its simplicity and power make it easy to use, akin to Google Forms and Notion. **Official Response from Dean McPherson:** > Thanks for your thoughtful review, Patrick. Love to hear that Paperform has become such a valuable part of your affiliate application process. I appreciate your feedback about the onboarding flow. We’re always working to strike the right balance there, and your input helps us refine that process. Thanks again for sharing your experience — we’re so glad to have you using Paperform! ### 11. Rock-Solid Platform with Best-in-Class Support **Rating:** 5.0/5.0 stars **Reviewed by:** Jason E. | Film Editor, Small-Business (50 or fewer emp.) **Reviewed Date:** February 15, 2026 **What do you like best about Paperform?** Paperform strikes the perfect balance between power and simplicity. The interface is intuitive, flexible, and beautifully designed, but it’s also incredibly robust under the hood. I’ve used many form builders over the years and consistently come back to Paperform because it just works. Their support team is exceptional- fast, thoughtful, and genuinely helpful. It feels like the product is built by people who care. **What do you dislike about Paperform?** Very little. Like any powerful platform, there can be a small learning curve when building more advanced workflows, but the documentation and support team make that easy to overcome. Overall, it’s one of the most stable and reliable tools in this category. **What problems is Paperform solving and how is that benefiting you?** Build reliable forms fast. **Official Response from Dean McPherson:** > Thanks for the review, Jason! I'm so glad to hear that Paperform's flexibility and robust capabilities continue to draw you back year over year. Your kind words about the product and our support team mean a lot to us. Thanks for being part of the Paperform community! ### 12. First Tier Humans, Intuitive Tech **Rating:** 5.0/5.0 stars **Reviewed by:** Marla Leigh C. | Psychotherapist, Small-Business (50 or fewer emp.) **Reviewed Date:** September 04, 2025 **What do you like best about Paperform?** I can’t say enough good things about Paperform—not only is their platform intuitive, elegant, and deeply customizable (perfect for anyone wanting to create a complex quiz, form, or survey without tech headaches), but their customer support is truly next-level. Recently, I reached out for help with a scoring issue on a custom personality quiz and was immediately connected with an expert support team—one after the other, I had a stream of tech help, each person picking up where the last left off. Instead of endless bot loops, insightful and efficient humans jumped right in, did the calculations for me, clarified every step, and made sure I actually understood the logic. They even brought good humor! The whole process took less than an hour, and they made it feel easy—and dare I say, fun. I’ve never experienced such responsive, human-centered support from a SaaS company. If you need a flexible online form builder with stellar support, Paperform is it. I only wish they were around to solve my other problems. **What do you dislike about Paperform?** Well, the bot I was originally using to help me with the scoring calculations (GPT 4.1) didn't seem to understand how to communicate with the platform. This isn’t really a Paperform problem, but it did slow me down at first until I reached out for human support (who were amazing). **What problems is Paperform solving and how is that benefiting you?** I wanted to make an elegant and engaging quiz to simplify navigation on my website for people seeking therapy who may be unfamiliar with the complicated array of jargon and choices on my website. **Official Response from RJ van Beek:** > Wow! Thank you so much for sharing this. We’re smiling ear to ear reading your review. It means the world to know that Paperform helped you create something meaningful for your website and that our team made the experience feel easy (and even fun!). We believe tech should feel human at every step, so hearing that you felt supported, understood, and never stuck in bot loops is exactly the kind of feedback that keeps us going. We’ll make sure your kind words reach the Customer Success team. We love what you’re building with Paperform, and we’re so grateful you chose us to be part of it. Thanks again for trusting us (and for wishing we could solve more of life’s problems—we’ll take that as the highest compliment!). ### 13. Effortless Form Creation with Powerful Integrations **Rating:** 5.0/5.0 stars **Reviewed by:** Tiina W. | Founder, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** November 19, 2025 **What do you like best about Paperform?** I find Paperform incredibly valuable for my work in lead generation, client requirements collection, support, and agreements. I love how simple it is to create forms and its excellent integration capabilities with platforms like MailerLite, WordPress, and Zapier. The simplicity of use stands out, making the creation of forms straightforward while ensuring they are visually appealing and professional-looking. I particularly appreciate the ease with which I can embed these forms, streamlining my workflow and enhancing efficiency. The initial setup is a breeze, which has greatly reduced the time and effort typically required, making it accessible and user-friendly. The overall smooth experience with Paperform, from setup to integration, has impressed me, and everything works seamlessly, which is reflected in my high likelihood of recommending it to others, rating it a solid 10 out of 10. **What do you dislike about Paperform?** Nothing **What problems is Paperform solving and how is that benefiting you?** I find Paperform simplifies lead generation, client requirements collection, support, and agreements with its simple creation and great integrations. It offers easy-to-use, visually appealing forms that embed effortlessly. **Official Response from Dean McPherson:** > Thanks, Tiina! Your words are music to my ears. Our mission at Paperform is to bring people back from work to life, so we’re thrilled to hear it’s made your workflows for lead generation and client requirements collection that little bit easier. Thanks for being part of the Paperform community! ### 14. Super Intuitive Forms with an Awesome Support Team! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** April 22, 2026 **What do you like best about Paperform?** We've (workplace) been using Paperform for years, its super intuitive but the reason we love it is the awesome support team! Specifically Gabbi who I spoke with today for example: they were quick, professional and helpful! **What do you dislike about Paperform?** None at this time, at a push maybe the character limits. **What problems is Paperform solving and how is that benefiting you?** We integrate the custom forms into our software and load the responses into reports. The performance is excellent, never had any issues. **Official Response from Dean McPherson:** > Thanks so much for the kind words. We’re really glad your team has had such a positive experience over the years! And cheers for shouting out Gabbi 😊 We share these reviews with the whole team, and we love celebrating our amazing support crew this way. We appreciate the note on character limits as well and would love to hear more if you're open to it. Feel free to reach out via support@paperform.co or live chat so we can better understand how to improve. Thanks again! ### 15. Powerful, Easy-to-Use, and Backed by an Amazing Paperform Team **Rating:** 5.0/5.0 stars **Reviewed by:** Chris A. | Freelance Designer, Small-Business (50 or fewer emp.) **Reviewed Date:** February 04, 2026 **What do you like best about Paperform?** Paperform is one of those tools that you can just rely on! It's powerful, easy to use and full of good surprises! Plus the team at Paperform are amazing. Real people with a desire to help! I use this tool ALL of the time! **What do you dislike about Paperform?** I honestly can't answer this question! It's an amazing tool. **What problems is Paperform solving and how is that benefiting you?** Contact forms, mail signups, small eCommerce needs, application forms and much more. **Official Response from Dean McPherson:** > Aw, shucks. Thanks for the team shoutout, Chris! We love that you’re finding Paperform to be a versatile tool you come back to again and again. Thank you for being a part of the community! ### 16. TEN YEARS with Paperform - BEST form builder out there! **Rating:** 5.0/5.0 stars **Reviewed by:** Dan R. | President, Small-Business (50 or fewer emp.) **Reviewed Date:** August 08, 2025 **What do you like best about Paperform?** I've used Paperform for the past decade. They are the workhorse of form services and are the very best in my experience. They have the right interface, a huge amount of features, and lots of customizability—plus super well designed embeds. I've used Typeform hundreds (if not thousands) of times and continue to come back to it due to its ease of use, ease of installation, and the fact that it integrates with just about everything. Their customer support is amazing as well. Whenever I have a question, they answer. **What do you dislike about Paperform?** I'd like a way to design forms with white font on a dark background - - right now I can create such forms, but editing them inside the editor is difficult because the editor's default background is white, which makes the text impossible to see in the editor. I've found a workaround, but it would be nice to have a way to have the editor display a darker background. **What problems is Paperform solving and how is that benefiting you?** Paperform helps me collect information for leads as well as customers during our onboarding process **Official Response from Dean McPherson:** > Thanks for the review, Dan! We totally agree! Paperform is a true workhorse for form building with powerful features, deep customizability, and top-notch support to boot. It’s awesome to hear that our platform has allowed you to streamline lead capture and onboarding for your business. You also mentioned editing dark-themed forms. The good news is that you can change the editor background to dark with a few clicks using our Theme settings. If you contact support@paperform.co, our team would be happy to show you how. Thanks again for being part of the Paperform community — we’re so glad to have you with us! ### 17. Awesome tool **Rating:** 5.0/5.0 stars **Reviewed by:** Marielle B. | Event Organisator, Small-Business (50 or fewer emp.) **Reviewed Date:** August 14, 2025 **What do you like best about Paperform?** Very easy to make, lots of possibilities and the helpdesk is awesome. They help you out if you get stuck. I'm never going back to google forms. Paperform has everything I need and more. For my event I have made a signup form with products and all the questions I need to ask, to create a full image. I had a hard task of giving a product for free with another product, but client could order more. Helpdesk helped out with that. I have a payment method attached, but also pay at a later date, which is awesome. Also I made it so it goes straight to an Airtable en added to my Mailerlite account which is a simple function in Paperform. Paperform helped me automate a lot of work for me, so it really helped me make my job a lot easier. **What do you dislike about Paperform?** Nothing so far I can think of. I only have good things to say. **What problems is Paperform solving and how is that benefiting you?** It's adding all optins to my mailerlist, so I don't have to do it manually. It's also sending a lot of info to an Airtable, so I don't have to do it manually and forget it when I'm really busy. It automates a lot of handwork for me and keeps things in correct order. **Official Response from Dean McPherson:** > Thanks so much for your review, Marielle! We’re thrilled to hear that Paperform has everything you need (and more!), and that it’s made such a big difference in automating your workflow. Our direct integrations with Airtable and MailerLite really do help take the manual work out of the equation. It’s also great to hear that our Support Team was able to help you and your client achieve exactly what you needed. Don’t hesitate to reach out anytime — we’re always happy to help! ### 18. Great team, great product. Highly recommended **Rating:** 5.0/5.0 stars **Reviewed by:** Ernesto G. | Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** August 05, 2025 **What do you like best about Paperform?** I love how flexible their forms are, how easy they are to create and how friendly they are for our users. They allow pre-filling, conditional display, answer piping, etc. It integrates with anything you can think of. Direct integration with Notion, Google Sheets, Trello, Slack, Monday, multiple ESPs, can output PDFs, collect signatures, collect payment (stripe and paypal), manage bookings, and if that was not enough it can also output webhooks. The few times I've contacted support they've been quick, friendly, and decisive. We have an agency account and collect thousands of submissions daily on behalf of our clients. I've been a very happy customer for several years and love how quickly they innovate and how reliable the product is. **What do you dislike about Paperform?** This is kinda nitpicking but I'd love to be able to customize the webhook output so I didn't have to rely on an in-between app (n8n in my case) before piping answers to other platforms like Ontraport. **What problems is Paperform solving and how is that benefiting you?** We host podcast application forms for dozens of clients, each receiving a few hundred submissions per month. Paperform allows us to deploy fast, it collects consent from guests, their headshots, links, etc. Then it also sends our clients their submission data so they can either approve or reject a potential guest. We love how easy it is to duplicate a new form, and then simply tweak and customize to each client. **Official Response from Dean McPherson:** > Thanks so much for the review, Ernesto! We're thrilled to hear how well Paperform is working for your business and that it's helping you and your clients manage high-volumes of podcast applications with ease. It's awesome that the platform's flexibility, integrations, and reliability are making a real difference, and we love that you've been happily along for the ride for several years. We appreciate your note about webhook customization. That's a thoughtful suggestion, and we'll be sure to pass it along to our product team for consideration. Thanks again for your continued support — we're so glad to have you in the Paperform community! ### 19. The best SaaS customer service I've ever worked with **Rating:** 5.0/5.0 stars **Reviewed by:** Chris B. | Customer Happiness Director, Small-Business (50 or fewer emp.) **Reviewed Date:** July 23, 2025 **What do you like best about Paperform?** My business and many of my clients depend on Paperform. I have used this product nearly every day for years now, and have never once considered going elsewhere. It is very easy to create a new form, and their built-in AI tool has made this even easier, at times. But all of this is not the reason I took 10 minutes out of my day to leave this review. Here's why: their company culture truly cares about me as a customer. Let me explain - Whenever I reach out to Paperform's customer service team via chat, I get a live human quickly. And that person is the ONLY person I ever have to speak to, to get a solution (unless it's some very technical bug, but even then, they take care of it behind the scenes). I've come to their support with simple questions and gotten quick answers. I've also come to their support bringing long assessments with back-end calculations needed . If the solution was simple, they would share the steps I needed to take, then stay with me to ensure it all worked as described. But there have been multiple times that the calculation I needed for a form was complex and custom. Instead of sending me to documentation or listing steps to take, their team has literally BUILT the calculations for us, then walked me through implementation and testing to make sure it worked as desired. In other words, they have done (free) development work to help us get the solution that we needed. I don't wear branded t-shirts as a general rule. But when Paperform opened its swag store, I bought two shirts. Now all my kids know the name. I would recommend Paperform, both the product and the company, to everyone. Their company culture of going the extra mile for customers SHINES through. In other words, I would recommend Paperform to people who just want to know how to run a good company. **What do you dislike about Paperform?** It might be nice if it was easier to change how forms are laid out on the page (a WYSIWYG type builder). Sometimes the appearance can take up more space on a page than desired, especially when embedded. **What problems is Paperform solving and how is that benefiting you?** Website forms - ensuring they work well, can be customized, that I get analytics data, and capture all steps Client forms & lead magnets - helping us deliver better tools to our clients and help them generate leads **Official Response from Dean McPherson:** > Wow — thank you so much for taking the time to share such a thoughtful review, Chris! We’re beyond thrilled to hear that Paperform has become such a core part of your business (and your clients’ businesses too). You’re absolutely right — our mission at Paperform is to bring people back from work to life, and that spirit is fully embraced by our Support Team. It’s so rewarding to hear from someone on the receiving end of their efforts. Stories like yours mean the world to us and really reflect what we aim for every day. We also really appreciate your feedback about form layout and embedding. We’re always looking for ways to make customization easier, so we’ll share this with our product team. Thanks again for your support (and for rocking our swag!) — it genuinely makes our day to hear experiences like yours. ### 20. Helping me build and manage advanced custom forms for clients. **Rating:** 5.0/5.0 stars **Reviewed by:** Luiz Fernando S. | Web Designer, Small-Business (50 or fewer emp.) **Reviewed Date:** July 08, 2025 **What do you like best about Paperform?** I enjoy building forms that are easy to create and meet the unique needs of each one of my clients. I can easily set custom confirmation messages, set email notifications, and copy embed codes all from the same easy to follow dashboard. Customizing the look and feel of each form to match a site is quick using their theme tab where I set everything from the fonts used to button shape and color. Recently Paperform has also leveraged Ai to make form building even faster while still allowing you to customize it to your liking. One of the most critical offerings in my use case is the ability to connect Stripe and PayPal integrations for processing sales. That feature alone is enough to justify the monthly payment. **What do you dislike about Paperform?** Two quick downsides to Paperform is the margin on embed codes (both inline and full screen) and the limit to two columns on form fields. First, when you embed the form code into your site, either inline or full screen, there's a little too much padding/margin on the form. I wish there was a way to either remove that completely or have the freedom to adjust it as necessary. Second, though its nice to have the ability to make a form field "two column" the limitation sometimes isn't the best fit. For example, zip code input fields or state dropdowns. Wish there was a way to set narrower fields as needed. Maybe both of these will be updated someday, and at that point, I would be updating this post! **What problems is Paperform solving and how is that benefiting you?** Being able to build forms quickly, manage multiple forms, custom confirmation emails, email notifications, payment processing, theme builder, and the list goes on. **Official Response from Dean McPherson:** > Hey Luis! Thanks so much for your review and thoughtful feedback. We love hearing how you’re leveraging Paperform for your business, especially custom theming and payments integrations. We really appreciate your suggestions about embed margins and form layouts; insights like yours help us keep improving and delivering a better experience. Thanks again for being part of the Paperform community! ### 21. Paperform helped me launch my business, fast **Rating:** 5.0/5.0 stars **Reviewed by:** Steven L. | Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** July 08, 2025 **What do you like best about Paperform?** I love how versatile it is to accommodate various business needs. I can create assessments, quizzes, polls, forms, and surveys. The most impactful thing Paperform did for me was to create a full sales page for an 8-week coaching program I launched. I was able to design the whole page, collect payment, automatically send confirmation emails, and gather user info in a Google sheet that triggered Zapier to register them in the LMS. The support is also stellar. **What do you dislike about Paperform?** They continue to make product updates and add features, but I haven't found anything I dislike about it. I use it daily in my business. **What problems is Paperform solving and how is that benefiting you?** It gives me a customizable way to build forms, surveys, polls, questionnaires and have it match my brands and my client brand when working with them. I'm not an agency. I use the Paperform as a tool to deliver my coaching and consulting services. **Official Response from Dean McPherson:** > Thanks for your review, Steven! It's awesome to hear we've become a daily staple in your business toolkit. We're glad we can help power your coaching and consulting work, and that our support team has been able to back you up, too! We’re always working to improve and add new features, so we hope Paperform keeps delivering even more value for you. ### 22. Effortless Client Management with Seamless Integrations **Rating:** 5.0/5.0 stars **Reviewed by:** Brian C. **Reviewed Date:** January 13, 2026 **What do you like best about Paperform?** I love how easy Paperform is to use and how well it integrates with other apps and programs. Setting up was incredibly easy—I had my first form set up within 30 minutes. I also appreciate using some of the integrations they offer, which makes my work with intake forms and collecting client information efficient. **What do you dislike about Paperform?** There isn’t a thing I dislike about Paperform. I’m a huge fan and love everything about it. **What problems is Paperform solving and how is that benefiting you?** I use Paperform for collecting, sorting, and managing client information. It's easy to use and integrates well with other apps. **Official Response from Dean McPherson:** > Hey Brian, it’s great to see your review come through! Thanks for being with us and for sharing how you’re using Paperform. Getting your first form live in under 30 minutes is exactly the kind of experience we aim for! We're lucky to have fans like you in the Paperform community. Thanks again! ### 23. Exceptional Service and Seamless Form Management **Rating:** 5.0/5.0 stars **Reviewed by:** Mostafa B. **Reviewed Date:** January 29, 2026 **What do you like best about Paperform?** I appreciate Paperform's dedication and customer service availability. Whenever I reach out to their AI agent with something I can't do, I always receive a message from a customer agent who provides a solution for my issue. The follow-up I get from even the CEO is awesome. The initial setup was perfect, and I'm quite satisfied with how everything works. **What do you dislike about Paperform?** Nothing so far **What problems is Paperform solving and how is that benefiting you?** I use Paperform for event forms to collect data from residents and convert it into an accurate database. **Official Response from Dean McPherson:** > Thanks for the fantastic review, Mostafa! We take pride in our customer support, so it’s wonderful to hear that reflected in your words. Glad your event form setup went smoothly, and you're happy with how everything works! Thanks for being a part of the Paperform community 🙌 ### 24. Endless Possibilities and Outstanding Support **Rating:** 5.0/5.0 stars **Reviewed by:** Ana Y M. | Client Coordinator, Small-Business (50 or fewer emp.) **Reviewed Date:** December 11, 2025 **What do you like best about Paperform?** The possibilties are endless. So many things can be done with only one question. They have the BEST SUPPORT. **What do you dislike about Paperform?** I could not find how to add more colors to font, but I did not look too much and did not ask either. It was more as curiosity. **What problems is Paperform solving and how is that benefiting you?** Every year we must ask our clients a variety of questions, based on the Tax authorities rules for the year. Paperform makes it easy to design and sort the questionnaire so the client is not able to sskip or miss anything. The client is able to fill in more than one sitting which is a plus. **Official Response from Dean McPherson:** > Ana, thanks for the review! We absolutely agree, our support team is the best! I also wanted to share that it's definitely possible to apply colors to your text. We'd be happy to walk you through how to do that, just reach out via chat or email. I've also linked our Theme & Appearance Overview, which provides more info about typography options. Let us know if you're curious about anything else! ### 25. Best Flexible and Professional Data Form in minutes. **Rating:** 5.0/5.0 stars **Reviewed by:** William D. | Senior Design Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** August 15, 2025 **What do you like best about Paperform?** The full array of tools, payments, signatures for contracts helps digitise our whole flow and place it anywhere in our website landing pages. And the support is awesome. Not much you cannot do with this form system. **What do you dislike about Paperform?** There are several features you may be missing, so don't delay asking their support chat for help. The leap to customise the templates is a big jump in price if you are just a small business. **What problems is Paperform solving and how is that benefiting you?** Data collection. We're a B2B finance company and data collection requirements, document uploads and signatures can make the process a little complex. Paperform made it easy to build, flexible to change up and easy to include notificaiton emails to stakeholders and customers to close the loop and process applications. **Official Response from Dean McPherson:** > Thanks for taking the time to share your experience! It's great to hear that Paperform has helped your small business thrive by streamlining your data collection and document signing process. We're so glad you're making full use of all our features, like payments and e-signatures, and that our awesome support team has been there to help along the way. Regarding customization, we hear you! Paperform's templates are highly customizable on all our plans, just like making a form from scratch, but sometimes you may just want that extra bit of control. For advanced styling and fine-tuning, custom HTML and CSS are available on our higher-tier plans. If you ever want to chat about styling options that work with your current plan, our support team would be happy to help point you in the right direction. Thanks again for choosing Paperform. We're thrilled to be part of your toolkit! ### 26. The Most Intuitive and Beautiful Form Builder We’ve Ever Used **Rating:** 5.0/5.0 stars **Reviewed by:** Jonathan S. | Brand Strategist, Small-Business (50 or fewer emp.) **Reviewed Date:** July 08, 2025 **What do you like best about Paperform?** We’ve tried Typeform, Jotform, and even built forms manually—but Paperform is in a league of its own. It’s the only form builder that feels like a true design tool and a powerful backend platform. The interface is incredibly clean and intuitive, which means we can spin up client intake forms, surveys, and even full landing page-style forms in minutes without needing a developer. They also have the best customer service ever! What sets Paperform apart is how flexible and elegant it is. You’re not stuck in rigid templates—you can create beautiful, branded forms that look and feel like your business. Conditional logic, custom pricing fields, and integrations with Zapier and Webflow have helped us automate entire workflows without writing a single line of code. Their support is also top-notch. Every time we’ve had a question or needed help with a more advanced setup, the Paperform team responded quickly and helpfully. We use it for lead capture, event registrations, onboarding questionnaires—you name it. It’s become an essential part of our marketing and ops stack. Perfect for any Agency like ours. **What do you dislike about Paperform?** They're perfect. Nothing to scoff at at all! **What problems is Paperform solving and how is that benefiting you?** Paperform helps us streamline and professionalize every touchpoint where we collect information—from client onboarding and lead capture to feedback surveys and internal forms. Before Paperform, we juggled multiple tools that either looked clunky, lacked flexibility, or required developer support to customize. Now, we can create beautifully branded, logic-driven forms that feel like an extension of our website and workflow. It’s saving us hours each week by automating manual processes (like sending follow-ups, qualifying leads, or triggering internal tasks via Zapier). Plus, clients actually enjoy filling out our forms—which says a lot! The ability to quickly test and iterate on forms without breaking things or calling in a developer has made our team far more agile. It’s helping us close deals faster, deliver smoother client experiences, and reduce back-and-forth significantly. **Official Response from Dean McPherson:** > Thank you so much for your kind words, Jonathan! We’re always thrilled to hear all the ways users like you are putting Paperform to work. It’s awesome to know it’s become a staple in your business operations and is making life easier for both your team and your clients. We’ll be sure to pass your feedback along to our support team, too -- they’ll love hearing it. Thanks for being part of the Paperform community! ### 27. Paperform delivers for our charity **Rating:** 4.5/5.0 stars **Reviewed by:** David B. | Systems and Technology Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** July 08, 2025 **What do you like best about Paperform?** Paperform is so intuitive and simple to use, making it easy for our team to create beautiful yet powerful forms without any technical headaches. We especially appreciate the clever and powerful conditional logic built in, which allows us to create forms that adapt to each supporter and keep our data relevant. Even though we probably only utilise a quarter of what the product can do, whatever we use it for, it always delivers. We’ve been with Paperform on their journey over several years now, and it consistently supports both our charity and our supporters. The platform has grown and improved over time, but it remains easy to use and reliable, and the support team is always helpful and responsive when we need them. As a nonprofit, price is important, and Paperform has always looked after us on that front. It offers a good balance of functionality, ease of use, and value, making it a practical and dependable choice for our organisation. **What do you dislike about Paperform?** There's not really anything to dislike. MFA on login is a bit of a hassle, but that's on pretty much everything these days. **What problems is Paperform solving and how is that benefiting you?** Delivers simple and easy to use forms, from "Contact Us" requests to supporter surveys. **Official Response from Dean McPherson:** > David, thank you so much for your review and for being with us over the years! We're really glad to have grown alongside your charity and to hear that Paperform continues to deliver value for both your team and your supporters. It’s great to know you’re finding the platform intuitive, flexible, and a good fit for your needs. Thanks again for sharing your experience! ### 28. Great Combination of Design Excellence + Technical Functionality **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Consulting | Small-Business (50 or fewer emp.) **Reviewed Date:** August 18, 2025 **What do you like best about Paperform?** The capabilities of Paperform have an incredibly broad scope - well beyond most ordinary form builders. Coupled with the very flexible design varieties, it's a complete package. Finally, the entire platform is backed up with VERY available and responsive support. **What do you dislike about Paperform?** Nothing really. Occasionally, they will enhance/upgrade the product (even in subtle ways) and I won't know about it until I encounter something "odd" or "not quite right" with my existing forms. It's not the platform's fault, I just wasn't aware of the change or improvement. **What problems is Paperform solving and how is that benefiting you?** Obviously, data or information collection! But additionally Paperform can allow you to create booking engines, eCommerce capabilities, and interactive forms using conditional logic and post submission actions. **Official Response from Dean McPherson:** > We're thrilled to hear that Paperform’s technical chops, design capabilities, and phenomenal support crew have made such a strong impression. We do appreciate your note about product updates. While we’re always working behind the scenes to keep Paperform evolving, we understand it can be unexpected when changes affect existing forms. A great way to stay in the loop is by keeping an eye on our newsletter, where we share product releases, improvements, and tips to help you get the most out of the platform. Thanks for sharing your experience! ### 29. Efficient and User-Friendly Platform with All-in-One Features **Rating:** 5.0/5.0 stars **Reviewed by:** Luis G. | SEO/SEM Search Engine Marketing Analyst, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** October 17, 2025 **What do you like best about Paperform?** This platform is straightforward to use and highly efficient, offering all the basics covered in one place. Excellent! **What do you dislike about Paperform?** white label is optional, and only one calendar integration per account **What problems is Paperform solving and how is that benefiting you?** Making it easy for leads to get in touch with my customers. **Official Response from Dean McPherson:** > Thanks for your review, Luis! We're glad to hear you've found Paperform efficient and easy to use for connecting leads to your customers. Did you know you can connect multiple calendars using our Appointments field? Our team would be happy to walk you through how to set that up. We'd also love to hear more about your white-labelling needs. Our Agency+ plan might be just what you're looking for! You can reach us at support@paperform.co or via live chat anytime. ### 30. Bern with this company since 2016. The best! **Rating:** 5.0/5.0 stars **Reviewed by:** Craig C. | Owner, Small-Business (50 or fewer emp.) **Reviewed Date:** July 08, 2025 **What do you like best about Paperform?** I use paperform for all my clients websites due to the accuracy and the amazing number of integrations and features that cover pretty much everything I will ever need. The Service is immaculate. The company is honest, transparent and a pleasure to deal with. Love Paperform **What do you dislike about Paperform?** Nothing not to like 👍 Brilliant company **What problems is Paperform solving and how is that benefiting you?** We integrate with CRM and Google sheets air table etc. Very easy for lead generation very accurate and so many features in the dashboard. I can’t list them all here. **Official Response from Dean McPherson:** > Craig, thanks for your incredible review and for sticking with us all these years! We’re thrilled to hear that our features and integrations continue to deliver what you need, time and time again. Thanks for being part of the Paperform community — we’re lucky to have you! ### 31. Flexible and easy to use platform **Rating:** 5.0/5.0 stars **Reviewed by:** Shariq G. | Executive Director, Small-Business (50 or fewer emp.) **Reviewed Date:** July 25, 2025 **What do you like best about Paperform?** I love that Paperform is very easy and intuitive. Compared to some of the higher priced platforms out there, it is functional and the interface is really nice. What I really appreciate is that the features are constantly evolving and they keep adding in new extras which make life easier. Also, the Zapier integration is a life saver! **What do you dislike about Paperform?** I wish I could use it as a full fledge survey solution with built in analytics such as qualtrics. HOWEVER, if that were the case then it would lose its identity and it would be way outside of our budget. **What problems is Paperform solving and how is that benefiting you?** We're able to quickly reach our audience and design forms within minutes. **Official Response from Dean McPherson:** > So glad to hear you're enjoying Paperform, Shariq! Thanks for being part of the journey as we continue to evolve and release new features. We understand wanting to get the most out of your survey data — which is why we recently released our AI Insights tool, designed to make reporting on data so much easier! If you haven’t yet, you can check it out here: https://paperform.co/help/articles/ai-reports-guide/ — we think you’ll love it. If you have any questions, reach out anytime! ### 32. Paperform - The Clean and Easy way to collect data **Rating:** 5.0/5.0 stars **Reviewed by:** Dave C. | Electrical Supervisor, Small-Business (50 or fewer emp.) **Reviewed Date:** July 21, 2025 **What do you like best about Paperform?** Paperform's clean UX and editor make it easy to pick up and powerful to master. With a load of configuration and integration options it's a one stop shop for data gathering for employee to/from employer and customer to/from company. The staff are friendly and helpful and the AI chatbot is refreshingly informative. Good work! **What do you dislike about Paperform?** Pulling data to Paperform seems like a bit of daunting task requiring code, I hope there is a simpler editor integration for this task either already present (that I haven't found yet) or in the future. **What problems is Paperform solving and how is that benefiting you?** Centralising delivery of information to staff, standardising data collection from various sources. **Official Response from Dean McPherson:** > Dave, thanks for your review! We’re thrilled to hear you’re enjoying Paperform’s clean editor and integrations, and that our team and AI chatbot have been able to help along the way. We appreciate your feedback about pulling data into Paperform. Our team is always working to simplify workflows, so we’ll share this suggestion with our product team. In the meantime, our API Powered Dropdowns feature is the best way to achieve this - and if you’d like to chat through setup options, our support team would be happy to help! ### 33. Beautiful Design, Powerful Features, and Outstanding Support **Rating:** 5.0/5.0 stars **Reviewed by:** Ka Man L. | Director, Small-Business (50 or fewer emp.) **Reviewed Date:** October 31, 2025 **What do you like best about Paperform?** Beautifully design, easy to use and powerful features. Most importantly, their support teams are amazing. They solve almost all my problems when I am stuck in creating complex forms **What do you dislike about Paperform?** Currently I am satisfied with everything **What problems is Paperform solving and how is that benefiting you?** Building beautiful form and with rich features to build complex form as well **Official Response from RJ van Beek:** > Exactly what we love hearing! Thank you for your kind review, and especially your kind words about our team - they love what they do. ### 34. Paperform is by far the best form builder out there **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Services | Small-Business (50 or fewer emp.) **Reviewed Date:** September 02, 2025 **What do you like best about Paperform?** Having tried several other formbuilders, not only does Paperform's builder feel more customizable and robust compared to its competitors, what really sets Paperform apart is its customer service. They really do go above and beyond to help you accomplish what you set out to build. Even after having used a lot of different SaaS across several industries, Paperform's customer service really stands out. **What do you dislike about Paperform?** Nothing in particular really comes to mind. **What problems is Paperform solving and how is that benefiting you?** It's very easy to build powerful forms **Official Response from RJ van Beek:** > What a wonderful review. We’re so glad Paperform has felt like the right mix of power and flexibility for you. Hearing that our support team stood out (even compared to other SaaS you’ve used) means a lot. We’re lucky to have a crew that genuinely cares about helping people get where they want to go. It’s awesome to know that building powerful forms feels easy with Paperform. Thanks again for trusting us with your work—we don’t take that lightly. ### 35. Easy to use, looks great, always adding new features **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Photography | Small-Business (50 or fewer emp.) **Reviewed Date:** July 08, 2025 **What do you like best about Paperform?** Paperform is by far the best form tool we tried. It looks great, it’s hugely customisable, new features are constantly added…support is quick. It’s an absolute no brainer if you need to create smart forms for your business **What do you dislike about Paperform?** Honestly not a lot. It’s a little hard to wrap your head around some of the more advanced features but there’s plenty of information available to learn. If you’re familiar with excel logic it’s much easier to use the advanced calculation fields. **What problems is Paperform solving and how is that benefiting you?** Helps us quickly take payment and collect customer data without manual entry. Handles a huge part of our business **Official Response from Dean McPherson:** > Thanks so much for your review! We're glad to hear Paperform is helping take the busywork out of your business ops and making customer data collection easier. We know some of the more powerful features can be a lot at first, but it’s great to hear our guides helped (and our support team’s always here if you need a hand!). We’re always working to improve and add new features, so we hope Paperform keeps delivering tons of value for you. ### 36. Solves many problems for me and keeps adding features **Rating:** 5.0/5.0 stars **Reviewed by:** Dave P. | General manager, Small-Business (50 or fewer emp.) **Reviewed Date:** July 08, 2025 **What do you like best about Paperform?** Simple and fast to set up forms for any purpose, even to take payments. And then can integrate with databases and share the results into Google Sheet with ease. **What do you dislike about Paperform?** It’s made me more judgmental about other forms and less patient with other form-interfaces I work with. **What problems is Paperform solving and how is that benefiting you?** Permission notes for events, donation forms, surveys, information workflows. **Official Response from Dean McPherson:** > Dave, thanks so much for your review! We’re glad to hear Paperform is helping you across so many use cases — sounds like you’re really putting the platform to work! Thanks for being part of the Paperform community! ### 37. Exceptional product and customer service **Rating:** 5.0/5.0 stars **Reviewed by:** Diego Ricardo O. | QA supervisor, Small-Business (50 or fewer emp.) **Reviewed Date:** July 24, 2025 **What do you like best about Paperform?** Interface is easy to handle, customer service is spot on. **What do you dislike about Paperform?** PDF files are very simple and cannot be detailed. **What problems is Paperform solving and how is that benefiting you?** We do QA, therefore we constantly fill in checklists and evaluations. All of these are captured via paperforms and easily integrated to our database. **Official Response from Dean McPherson:** > Thanks for your review, Diego! We’re glad to hear you’re finding Paperform easy to use and getting the help you need from our Support Team — they really are top‑notch. We also appreciate your feedback about PDFs. Our Custom PDFs feature supports HTML blocks, which opens up a lot of possibilities for customization. We’d love to better understand what you’re looking to achieve; you can write to us at support@paperform.co, and our Support Team will be happy to review your use case with you! ### 38. It gets things done! **Rating:** 5.0/5.0 stars **Reviewed by:** Scott A. | COO, Small-Business (50 or fewer emp.) **Reviewed Date:** July 08, 2025 **What do you like best about Paperform?** A great way to set up forms, very elegant. I love the templates. They keep improving their fronend and backend (admin). **What do you dislike about Paperform?** I do not like syncing with Airtables or Google Sheets. **What problems is Paperform solving and how is that benefiting you?** It is fantastic and elegant way to have forms made for you. **Official Response from Dean McPherson:** > Thanks for your review, Scott! We're thrilled to hear you've found Paperform to be an elegant solution for your needs and that our templates have been helpful. We appreciate your feedback about the Airtable and Google Sheets integrations. Feel free to reach out to our Support team anytime; they’ll be happy to suggest some alternative workflows. ### 39. Reliable, Affordable, and All the Tools a Small Business Needs **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Facilities Services | Small-Business (50 or fewer emp.) **Reviewed Date:** July 23, 2025 **What do you like best about Paperform?** Simple yet comprehensive interface, pricing plans that make sense, and customizable URLs. Used every day for our business and integrated with the rest of our API solutions seamlessly. **What do you dislike about Paperform?** Advanced formulas and matrix responses are usable but could be slightly less tedious (applying the same, dense formula across many sections of the form) **What problems is Paperform solving and how is that benefiting you?** Beautiful and simple interface for our less tech savvy team while still having advanced formulas behind the scenes. **Official Response from Dean McPherson:** > Thanks for your review! We’re so happy to hear that you’re leaning into Paperform as a daily tool for your business 🙌 We appreciate your feedback regarding Calculations — it sounds like you’ve got a complex use for them in combination with our Matrix field on your form. We’re always looking for ways to make our features easier to use, and we’ll be sure to share your suggestion with our product team. In the meantime, if you’d like our Support team to take a look and see if there might be any way to simplify your form, write in anytime — we’d be happy to help! ### 40. 🙌🏽 Innovative Forms Builder! **Rating:** 5.0/5.0 stars **Reviewed by:** Atley J. | Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** July 08, 2025 **What do you like best about Paperform?** Ease of use and tons of features making it a very versatile platform. **What do you dislike about Paperform?** It's more a pet peeve for me, but not being able to edit forms on my iPad Pro with all the desktop browser features. Mimicing desktop mode doesn't help. **What problems is Paperform solving and how is that benefiting you?** Forms that are visually appealing on the front end (for clients) and UI/UX on the back end that makes it very intuitive to use thus cutting out a huge learning curve. **Official Response from Dean McPherson:** > Thanks so much for your review, Atley! We're glad to hear you're finding Paperform easy to use and versatile — that’s exactly what we aim for. We appreciate your feedback about editing forms on smaller screens; we're always working to improve and expand platform accessibility. If you’ve got more suggestions or ever need help, feel free to reach out anytime! ### 41. Paperform has revolutionised the way we work. **Rating:** 5.0/5.0 stars **Reviewed by:** Gavin M. | Digital Fundraising Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** July 08, 2025 **What do you like best about Paperform?** Paperform has helped us streamline internal processes and create seamless, professional experiences externally as well. We’ve eliminated clunky forms and manual workflows, replacing them with beautifully branded, user-friendly forms and automations—no developer needed. Internal approvals and external feedback are now simpler, faster, and more effective thanks to Paperform. **What do you dislike about Paperform?** We havent's experienced any downside using Paperfrom **What problems is Paperform solving and how is that benefiting you?** Streamninging communications and workflow **Official Response from Dean McPherson:** > Hey Gavin, we’re so glad to hear that Paperform has helped make your comms and workflows simpler, faster, and more effective. Paperform was built to help take the busywork out of your day, so it's great to know the platform is doing just that. Thanks for your review! ### 42. Excellent and easy product to use **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Non-Profit Organization Management | Small-Business (50 or fewer emp.) **Reviewed Date:** July 12, 2025 **What do you like best about Paperform?** - easy to use - great functionality - love the calculations done on the fly - API good to have and connectivity with other platforms - they keep adding new features that make the product better - having PaperSign also added to the mix is a great add-on **What do you dislike about Paperform?** nothing worth mentioning as it doesnt lack major features **What problems is Paperform solving and how is that benefiting you?** solving not only running surveys, but also have calculations done on the fly is very effective and more recently the report section got a overhall and product is getting many feature updates regularly **Official Response from Dean McPherson:** > Thanks so much for taking the time to share your experience! We're glad to hear you’re getting value from both Paperform and Papersign — both products really do work very well together. It's awesome that you’re putting the Calculations feature and our new Reporting features to good use in your surveys, too. We’ve got plenty more updates coming, so thanks for sticking with us! ### 43. Simple, intuitive, powerful platform. **Rating:** 5.0/5.0 stars **Reviewed by:** Jonathan O. | Owner, Small-Business (50 or fewer emp.) **Reviewed Date:** July 08, 2025 **What do you like best about Paperform?** Very easy to use, yet feature rich. It also visually is appealing. **What do you dislike about Paperform?** It would be nicer if there were more features around product and checkout (integrating into Square and syncing items, sales, etc would be amazing). **What problems is Paperform solving and how is that benefiting you?** It helps customers place custom donut orders online. **Official Response from Dean McPherson:** > Thanks so much for your review, Jonathan! We’re glad to hear Paperform is helping you streamline custom donut orders for your business. We’re always working to improve the product, so we really appreciate your feedback about expanding our existing Square integration and checkout features. If you have more ideas or need a hand, feel free to reach out to our support team anytime — we're always happy to help! ### 44. Simple to use but highly customizable **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Hospitality | Mid-Market (51-1000 emp.) **Reviewed Date:** May 19, 2023 **What do you like best about Paperform?** The forms can use all your branding, fonts, design, and the questions themselves can use advanced logic. Paperform has connections to Stripe and Zapier making it easy to collect payments and update our CRM. We use for our application form on our website. **What do you dislike about Paperform?** Wish there were webhooks for partial applies. **What problems is Paperform solving and how is that benefiting you?** Form is branding and has API, webhooks to our 100+ systems. Fits into our tech stack and easy enough to use for non-technical staff ### 45. Easy and beautiful **Rating:** 5.0/5.0 stars **Reviewed by:** Dani Z. | Product Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** November 08, 2022 **What do you like best about Paperform?** I've researched and used a few other solutions before discovering Paperform, and so far Paperform has been the only one that offered features and integrations that tend to all of my needs. I usually work with very long and complex forms and Paperform's simple interface makes it a lot easier. Also, Paperform communicates really well with Zapier, which was one of my main issues before I started working with it. **What do you dislike about Paperform?** When I need to ask questions that have a lot of multiple-choice answers, it would be nice to have more customization options, like a dropdown with a search bar and such. I would also like to have an option to keep partial submissions for responders in case they lose connection or can't answer everything all at once, so they can start where they left off instead of having to start all over again. **What problems is Paperform solving and how is that benefiting you?** Paperform has an easy interface and its section break tool makes a long questionnaire seem not so daunting, which optimizes the user experience. When I discovered Paperform, I needed a platform that could send information automatically to Airtable (through Zapier) and that was easy to figure out, big plus! ### 46. Creative way to create forms **Rating:** 5.0/5.0 stars **Reviewed by:** Kuvam M. | Vice President, Small-Business (50 or fewer emp.) **Reviewed Date:** July 12, 2022 **What do you like best about Paperform?** We use paperform for all our projects. We use it daily and have integrated it with Zulip Chat, our internal communication platform. The whole interface is fantastic, and before using paperform, I couldn’t think we could do so much from just a form builder software. **What do you dislike about Paperform?** I dont dislike anything about paperform. I think the price is on the higher side, which limits a lot of small organizations from using it. It will be great if it can come up with better pricing for nonprofits. **Recommendations to others considering Paperform:** If you have the money and are looking for a good form builder and survey option, go for paperform. **What problems is Paperform solving and how is that benefiting you?** Paperform is helping us solve a lot of problems. Since we operate virtually, we have been able to develop agreements and MoUs through the platform. We also use it for practicing daily check-in with our employees. Paperform is excellent for conducting surveys as you can personalize the entire form. ### 47. Awesome form tool to create surveys and collect customer data!! **Rating:** 5.0/5.0 stars **Reviewed by:** Jacob L. | Producer, Small-Business (50 or fewer emp.) **Reviewed Date:** September 19, 2022 **What do you like best about Paperform?** Being able to collect names and emails using a survey is super helpful for my email marketing to new potential customers **What do you dislike about Paperform?** The cost is a little high. I pay the $24 a month right now. I am just starting a business and the cost is a little high when I'm not making a lot of income. **What problems is Paperform solving and how is that benefiting you?** It helps me collect new potential customer data to use for email marketing. ### 48. The perfect blend of ease-of-use with complex functionality. **Rating:** 5.0/5.0 stars **Reviewed by:** Helen K. | Marketing and Communications Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** February 22, 2022 **What do you like best about Paperform?** We love how easy it is to create forms -- from using their pre-built templates to even creating them from scratch. The templates are easy to customize, albeit with some limits (such as only two columns for questions side-by-side), but it does everything else so well that those limits are a non-issue. Their customer service is also phenomenal, and so easy to reach them via the corner chat if I ever run into problems. **What do you dislike about Paperform?** I would love the ability to apply our brand colors and fonts automatically to a new form even after selecting a template. But it is easy enough to change everything over that it isn't a HUGE issue. But it would be a nice-to-have feature. **What problems is Paperform solving and how is that benefiting you?** We use Paperforms for student registration, lunch orders, and the signing of waivers and forms required for running a non-profit school. We will also be using it for collecting donations for fundraiser campaigns and hoping to create a tuition quote generator. ### 49. Most complete form builder I've used and it converts really well!! **Rating:** 5.0/5.0 stars **Reviewed by:** Bryan M. | Marketing Strategist, Small-Business (50 or fewer emp.) **Reviewed Date:** May 18, 2022 **What do you like best about Paperform?** I like the clean design and user interface. Also, the Google Sheets and Activecampaign integrations allow us to automate a number of tasks. **What do you dislike about Paperform?** There's not much for me to complain about but I do wish we could set up on our own domain. **Recommendations to others considering Paperform:** With Paperform your forms will have a very clean, document-like design that you can customize with videos and images. **What problems is Paperform solving and how is that benefiting you?** We're able to streamline lead capture, automate signature collection, and build simple apps using Paperform and its integrations. ### 50. A Google Form on steroids **Rating:** 4.0/5.0 stars **Reviewed by:** Diego Q. | Customer Success Regional Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** November 30, 2021 **What do you like best about Paperform?** Paperform ease of use relies on being able to create complex yet straightforward forms. I really like how at the beginning, it seems that it's a blank page, but as soon as you get the hang of it, you can add logic jumps and integrations. Comparatively to Typeform, I've seen better response rates because people are used to the Google Forms formula and Paperform does that but even better. **What do you dislike about Paperform?** I'm pretty happy with what I have accomplished with Paperform; maybe the one thing would be that the learning curve was a bit longer than when I used Typeform and that I can't seem to find how to archive instead of delete Forms. I ended up creating a Folder. **Recommendations to others considering Paperform:** It depends: do you like more flashy yet weirdly flowing forms just as Typeform? or do you like reliable and good looking forms like Paperform? **What problems is Paperform solving and how is that benefiting you?** We are being able to store critical information for our customers' onboarding processes. We are using it as the last part of the pass-down from Sales to Customer Sucess. ## Paperform Discussions - [What is a paper form?](https://www.g2.com/discussions/what-is-a-paper-form) - [How do I create an online form?](https://www.g2.com/discussions/how-do-i-create-an-online-form) - [How do you create a form builder?](https://www.g2.com/discussions/how-do-you-create-a-form-builder) - [How do you make a Paperform?](https://www.g2.com/discussions/how-do-you-make-a-paperform) - [View Paperform pricing details and edition comparison](https://www.g2.com/products/paperform/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-03+13%3A57%3A35+-0500&secure%5Bsession_id%5D=616ee7f8-6f51-48df-99a1-6a30062869df&secure%5Btoken%5D=3119669cbf700ad44f0bfce12ff6979972fce3f0a12061428162482ce66c4ca9&format=llm_user) ## Paperform Integrations - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) - [Airtable](https://www.g2.com/products/airtable/reviews) - [Asana](https://www.g2.com/products/asana/reviews) - [Blackbaud Enterprise Fundraising CRM](https://www.g2.com/products/blackbaud-enterprise-fundraising-crm/reviews) - [Coassemble](https://www.g2.com/products/coassemble/reviews) - [Divi](https://www.g2.com/products/divi/reviews) - [Drip](https://www.g2.com/products/drip/reviews) - [Google Workspace](https://www.g2.com/products/google-workspace/reviews) - [GPT for Work](https://www.g2.com/products/gpt-for-work/reviews) - [Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/products/intuit-mailchimp-all-in-one-marketing-platform/reviews) - [Intuit Mailchimp Email Marketing](https://www.g2.com/products/intuit-mailchimp-email-marketing/reviews) - [Kit](https://www.g2.com/products/convertkit-kit/reviews) - [MailerLite](https://www.g2.com/products/mailerlite/reviews) - [Make](https://www.g2.com/products/integromat-by-celonis-make/reviews) - [monday Work Management](https://www.g2.com/products/monday-com/reviews) - [Notion](https://www.g2.com/products/notion/reviews) - [PandaDoc](https://www.g2.com/products/pandadoc/reviews) - [Slack](https://www.g2.com/products/slack/reviews) - [Square Point of Sale](https://www.g2.com/products/square-point-of-sale/reviews) - [Stripe Payments](https://www.g2.com/products/stripe-stripe-payments/reviews) - [Webflow](https://www.g2.com/products/webflow/reviews) - [WordPress.org](https://www.g2.com/products/wordpress-org/reviews) - [Zapier](https://www.g2.com/products/zapier/reviews) ## Paperform Features **Survey Management** - Survey Builder - Question Types - Templates - Survey Distribution **Customization** - Custom Fields - Conditional Logic - Multi-page Forms - Design **Survey Customization** - Branching/Skip Logic - Branding - Multimedia Support - Multilingual Surveys **Additional Functionality** - Embedded Forms - Notifications - Payments - Mobile Forms **Survey Insights** - Reporting & Analytics - BI Tools Integration - Data Exporting - Permissions **Agentic AI - Survey** - Adaptive Learning - Proactive Assistance - Decision Making ## Top Paperform Alternatives - [Typeform](https://www.g2.com/products/typeform/reviews) - 4.5/5.0 (975 reviews) - [Jotform](https://www.g2.com/products/jotform/reviews) - 4.7/5.0 (4,933 reviews) - [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) - 4.4/5.0 (23,203 reviews)