# Geeklab Reviews **Vendor:** Geeklab **Category:** [App Store Optimization Software](https://www.g2.com/categories/app-store-optimization) **Average Rating:** 4.3/5.0 **Total Reviews:** 11 ## About Geeklab Geeklab is a mobile growth software solution that helps app and game marketers test game concepts, optimize app store performance and scale iOS user acquisition using creative-level attribution. Geeklab is used by mobile marketing, user acquisition, and product teams to validate concepts, improve app store conversion, and understand the performance impact of creatives and campaigns on iOS without relying on user-level identifiers. Geeklab operates as a mobile marketing platform with two core products: Geeklab’s app store optimization and concept validation platform, and Audiencelab, its iOS attribution and measurement platform. Together, they support teams across the full mobile growth funnel, from pre-launch marketability testing to post-install performance analysis. Geeklab’s ASO and concept validation platform is designed for teams that want to test app store page assets before and during launch. It allows users to create look-alike app store pages and run marketability tests or A/B tests on elements such as icons, screenshots, and messaging. This enables teams to evaluate how different store page variants influence user interest and conversion, and to align app store decisions with user acquisition strategies. Key features of the Geeklab ASO and concept validation platform include: - Look-alike app store pages for concept and marketability testing - A/B testing of app store assets such as icons, screenshots, and copy - Support for both pre-launch validation and live store page optimization - Insights into conversion performance across tested variants Audiencelab is Geeklab’s iOS attribution and measurement platform built for a post-IDFA environment. It focuses on creative-level measurement of in-app events, allowing teams to understand how creatives, audiences, and campaigns contribute to metrics such as retention and return on ad spend (ROAS). Audiencelab also enables customizable postbacks to networks, helping teams optimize campaigns according to their own goals using privacy-compliant data unrestricted by SKAN limitations. Key features of Audiencelab include: - Creative-level and campaign-level attribution on iOS - Measurement of in-app events, including retention and ROAS - Privacy-first data aggregation without user-level identifiers - Customizable postbacks to self-attributing ad networks Geeklab is primarily used by mobile game studios, app developers, and mobile marketing teams that need to make informed growth decisions across ASO and user acquisition. By combining app store experimentation with iOS attribution and measurement, Geeklab helps teams connect store page performance with downstream user quality and campaign outcomes. ## Geeklab Reviews ### 1. Great tool for experimenting with prototypes **Rating:** 5.0/5.0 stars **Reviewed by:** Tania Daniela P. | Marketing & Monetization, Small-Business (50 or fewer emp.) **Reviewed Date:** December 14, 2021 **What do you like best about Geeklab?** It is straightforward and intuitive to use; the data and the experiment results were perfect for us. Working with Geeklab was tremendous, and we had a great experience with the team behind this fantastic tool. **What do you dislike about Geeklab?** Nothing, I think this was very useful, and we will consider using Geeklab in the future when we work with a future prototype of a game; it helps us to save a ton of time and money if we work on a wrong prototype. **Recommendations to others considering Geeklab:** Great tool; if you need to test an app store listing prototype, this is your tool! **What problems is Geeklab solving and how is that benefiting you?** We have game proposals which we don't know which one is going to have a better performance in the market, the cost of production is high (and takes too much time), with Geeklab we can experiment with aesthetic and mechanical designs (only at visual level) and see which one has better results, thus reducing the costs and the failure rate of the prototype. ### 2. Awesome tool for optimizing the store page of mobile games **Rating:** 5.0/5.0 stars **Reviewed by:** Iaroslav C. | Product Marketing Manager, Information Technology and Services, Small-Business (50 or fewer emp.) **Reviewed Date:** January 25, 2022 **What do you like best about Geeklab?** I like the platform's user interface a lot. It was simple to use, and the Geeklab team was ready to help at all times. The accuracy of the data was also great when compared to the traffic sources data. **What do you dislike about Geeklab?** The tool was simple to use, but it would be great if there were f.ex. Video tutorials on how to use the tools **Recommendations to others considering Geeklab:** I recommend Geeklab for any mobile game developer **What problems is Geeklab solving and how is that benefiting you?** We were able to increase our conversion rate by significant rates for our live games. We are also planning on testing new concepts in the near future. Geeklab provided us with actual data to help us make decisions regarding the store pages. ### 3. Very helpful for developing new app and advertising **Rating:** 3.5/5.0 stars **Reviewed by:** Rahul S. | Lead head, Small-Business (50 or fewer emp.) **Reviewed Date:** January 03, 2022 **What do you like best about Geeklab?** Website is simple and easy to set up all the things by which we can easily do our marketing and it helpful for new and noob users, this platform helps me a lot for my app. **What do you dislike about Geeklab?** some time website is very laggy and very basic this is not working , platforms User interfaces need to update and improvements which can increase productivityy . **Recommendations to others considering Geeklab:** its helpful for fast growth **What problems is Geeklab solving and how is that benefiting you?** I personally use this for my app development and target a set of audiences, this helps my business a lot, we can do these marketing things simply by using this product in a short time and efficiently. ### 4. Useful for app development and marketing **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Networking | Small-Business (50 or fewer emp.) **Reviewed Date:** April 09, 2022 **What do you like best about Geeklab?** It has user friendly interface which is the big plus point for the beginners and it is very useful and affordable at the same time. **What do you dislike about Geeklab?** I like everything except it's follow up with the people's and sometimes site runs little catchy and error occurs. **What problems is Geeklab solving and how is that benefiting you?** Easy to use software and helpful people's to create app easily and convenient with its after marketing. ### 5. GeeksLabs is Best Service provider **Rating:** 5.0/5.0 stars **Reviewed by:** Saif A. | Director, Small-Business (50 or fewer emp.) **Reviewed Date:** January 06, 2022 **What do you like best about Geeklab?** In my view geeklab is one of the best and affordable B2B service provider in USA. They have very experienced person who help my clients to prepare there marketing strategy **What do you dislike about Geeklab?** I didn't hace to say anything bad, but i fell the communication i bit delay from there side **What problems is Geeklab solving and how is that benefiting you?** Geeklab provide first class marketing service to my client, they have professional certified marketer who know how to deal with situations. ### 6. Good service for market-test your app product ideas **Rating:** 4.5/5.0 stars **Reviewed by:** Jukka H. | Performance Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** September 28, 2021 **What do you like best about Geeklab?** Firstly, the ease of use and simplicity. Secondly, robust metrics and analytics the service provide after the A/B test campaigns are over. Compared to other service providers, what is especially good in Geeklab is ready-made questionnaire templates to ask for sociodemographic information for people taking part in surveys. **What do you dislike about Geeklab?** Somewhat complex configuration set-up if you want to include multi-step questionnaires where you want the users to input their emails after they have answered to previous surveys. **What problems is Geeklab solving and how is that benefiting you?** Marketability. Getting an initial glance at how good a new product idea is and its traction on the market before writing a single line of code in the development phase. ### 7. Geek Lab Review **Rating:** 3.0/5.0 stars **Reviewed by:** DeShauntes E. | Bookkeeper, Enterprise (> 1000 emp.) **Reviewed Date:** August 24, 2021 **What do you like best about Geeklab?** The website is very simple to navigate and flows **What do you dislike about Geeklab?** Sometimes the site can be a little buggy and gives an error report **Recommendations to others considering Geeklab:** The prices are a little higher than I would like but the site is very helpful with marketing the business **What problems is Geeklab solving and how is that benefiting you?** Geeklab helps me get my business on a digital platform instead of simply being the word of mouth ### 8. Solutions for A/B test App Store, Google Play and Steam. **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.) **Reviewed Date:** December 31, 2021 **What do you like best about Geeklab?** Geek Labs is one of the most comprehensive and savvy companies for boosting marketing of any media type and we have used it for solution-based resources in the App Store and Google Play. **What do you dislike about Geeklab?** I haven't come across any issues that I dislike about Geeklab. **What problems is Geeklab solving and how is that benefiting you?** We are solving solutions associated with A/B testing. ### 9. Developing a new app? Then geeklab is a must! **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Automotive | Mid-Market (51-1000 emp.) **Reviewed Date:** December 10, 2021 **What do you like best about Geeklab?** You can just sit. Back and relax. They will handle the marketing aspect of app development! **What do you dislike about Geeklab?** The pricing seems a bit high personally. **What problems is Geeklab solving and how is that benefiting you?** Realizing the marketability aspect of app development and who the targeted audience would be. They've given tremendous insight to myself and my business. ### 10. Very intuitive platform **Rating:** 5.0/5.0 stars **Reviewed by:** Vladimir . | Customer Success Manager **Reviewed Date:** July 27, 2021 **What do you like best about Geeklab?** Geeklabs easy to access ab testing tool with many elements to test. **What do you dislike about Geeklab?** They were missing FAQ and relevant topics in their blog. **What problems is Geeklab solving and how is that benefiting you?** Our goal was to lower our game's CPI and better the marketability. We succeeded in both. ### 11. Geeklab Review **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Events Services | Small-Business (50 or fewer emp.) **Reviewed Date:** August 31, 2021 **What do you like best about Geeklab?** Easy to use interface and navigate marketing tools **What do you dislike about Geeklab?** nothing, the platform was ideal and would recommend **What problems is Geeklab solving and how is that benefiting you?** Widening our audience to market to and reaching newer (international) clients ## Geeklab Discussions - [What is Geeklab used for?](https://www.g2.com/discussions/what-is-geeklab-used-for) - [View Geeklab pricing details and edition comparison](https://www.g2.com/products/geeklab/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-03+04%3A33%3A50+-0500&secure%5Bsession_id%5D=5031d898-980e-4912-b4c4-cbdcac0f03b8&secure%5Btoken%5D=b244d4e0dc20d5bd603eac35f930632fbbe6a04f5d3c4264ea5225f266fdb20f&format=llm_user) ## Geeklab Features **Optimization** - Icon Testing - Screenshot Testing - App Store Page Design & Preview - Keyword Tools - Reviews & Ratings - Keyword Localization - Conversion Rate Benchmarks **Reporting & Alerts** - Reports and Dashboards - Traffic Source Reporting - Featured App Alerts - Alert Delivery **Competition Monitoring** - Timeline - Store Performance - Financial Analysis - Category Ranking **Platform Additional Functionality** - Integrations - Organic Keyword Protection - App Suggestions **Agentic AI - App Store Optimization** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making ## Top Geeklab Alternatives - [Adjust](https://www.g2.com/products/adjust/reviews) - 4.7/5.0 (706 reviews) - [AppTweak](https://www.g2.com/products/apptweak/reviews) - 4.6/5.0 (204 reviews) - [AppFollow](https://www.g2.com/products/appfollow/reviews) - 4.6/5.0 (192 reviews)