Muck Rack Bewertungen & Produktdetails

Muck Rack is the gold standard. I trust the media database to have updated information on publications and journalists and the UI is intuitive.

Overall it's a comprehensive product that covers all my needs as a public relations specialist. They also continuously add new, useful and thoughtful features. Bewertung gesammelt von und auf G2.com gehostet.

Their devs are too fast! Jk... but for real thy are constantly adding new features and sometimes I miss them for a bit. Fortunately, they have really helpful and responsive reps who are great about sharing updates to the product. Bewertung gesammelt von und auf G2.com gehostet.

I really like the depth of filters for targeting journalists in Muck Rack. It's great being able to search by country and media type, like blog versus broadcast. Another big plus is that Muck Rack has a much more up-to-date database compared to what I used before, and I found the initial setup very easy. The switch from my previous service to Muck Rack wasn't hard at all. Bewertung gesammelt von und auf G2.com gehostet.

The new automatic Boolean quotes are frustrating to use and make it slower to do reporter searches. I'd prefer to be able to add my own quotes to Boolean and not have those autogenerate. Bewertung gesammelt von und auf G2.com gehostet.

Ich habe MuckRack viele Jahre lang genutzt, zunächst als Mediendatenbank, aber auch intensiv die MuckRack-Benachrichtigungen zur Überwachung und Erstellung von Berichterstattungsberichten. Der Live-Chat mit Ihrem Team hilft mir, aktualisierte Informationen über Reporter zu erhalten oder Anleitungen zum Erstellen von Booleschen Threads zu bekommen. Bewertung gesammelt von und auf G2.com gehostet.

Ich mag nicht, wie die Listen in Excel ausgegeben werden - ich wünschte, es wäre klarer, wie man die Filter benutzt, bevor man die Liste herunterlädt. Ich denke auch, dass das Podcast-Element der Datenbank trotz Bitten im Vergleich zu Podchaser in Bezug auf Daten und Produzentenkontakte mangelhaft ist. Und ein gemischtes Bild in Bezug auf Substack-Autoren, einschließlich der großen wie Jim Acosta. Ich HASSE auch die Änderungen bei der Einrichtung von Benachrichtigungen mit diesem Zwischenschritt namens "Tracker" - keine Erklärung, warum wir ihn haben. Bewertung gesammelt von und auf G2.com gehostet.

Ich habe die Benutzeroberfläche von Muck Rack wirklich genossen. Sie ist sehr übersichtlich und leicht zu verstehen. Ihr Kundenservice, insbesondere über den Chat, ist erstklassig. Sie reagieren schnell, sind sehr angenehm im Umgang und immer darauf fokussiert, Probleme zu lösen. Wenn sie ein Problem nicht sofort lösen können, melden sie sich nach weiterer Recherche zeitnah bei mir zurück. Ich liebe auch ihre Journalistensuchfunktion wirklich. Es ist beeindruckend, wie einfach ich Boolesche Suchanfragen erstellen kann. Diese Funktionen sind unglaublich hilfreich, da sie klar machen, wo alles ist, und sicherstellen, dass ich Probleme schnell lösen kann. Die Journalistensuchfunktionen bilden wirklich das Fundament dafür, warum wir Medienüberwachungssoftware verwenden, da sie es uns ermöglichen, Pitches anzupassen und die richtigen Personen zu erreichen. Bewertung gesammelt von und auf G2.com gehostet.

Ich habe Schwierigkeiten, Duplikate zu Pitches zu taggen. Grundsätzlich muss ich meine Ergebnisse entgruppieren, sie alle einem bestimmten Pitch zuordnen und dann wieder gruppieren. Daran wird gearbeitet, aber es ist wahrscheinlich das größte Problem, das ich habe. Außerdem, wenn ich bei einer Journalistensuche zu tief bohre, kann es ein wenig problematisch werden, also muss man von Anfang an sehr spezifisch sein, anstatt mehrmals zu filtern. Bewertung gesammelt von und auf G2.com gehostet.

I like that I am able to quickly search contact information for reporters and view recent stories they have covered. It helps me determine if they are a good fit for our pitch. The ability to create lists ahead of a launch allows me to manage my time and be ready to assist my team when needed. Being able to come back to these long term projects when I have time is a huge bonus to this service. It is also incredibly easy to add a new team member to our account during the onboarding process for new hires. Bewertung gesammelt von und auf G2.com gehostet.

When you use the chat feature, it says the team will get back to you in 30 minutes but it often responds just to tell you its been passed on to research and by the time the research team gets back to me hours or days later, the information is usually no longer needed because I have had to move on and make a decision. This frustrates me as timely results are critical. The integration of AI could be utilized better for analyzing social media for job changes. Muck Rack is not always up to date with job changes in the industry despite reporters posting about their career moves. It is SO slow to load anytime you open the browser or move from list to list. Bewertung gesammelt von und auf G2.com gehostet.

I love the extensive media database that Muck Rack offers, making it easy to search for specific people, topics, and outlets to find the most relevant contacts to pitch. I appreciate the information about the AI visibility of each outlet, which is more important to understand than ever. The initial setup was easy, which was a big plus. We switched to Muck Rack because it provided better information on media contacts and outlets than any of their competitors. I primarily use Muck Rack for media research, pitching, media monitoring, and reporting. Bewertung gesammelt von und auf G2.com gehostet.

I wish there was more built-in reporting on client AI visibility without having to purchase add-ons. I would like basic AI visibility reporting included as part of a regular coverage report. Bewertung gesammelt von und auf G2.com gehostet.

I like that Muck Rack is easier to use and set up, which is important for me since I'm a one-person marketing team and need tools that let me focus on extracting information rather than the setup. The clipping feature works well for me, especially compared to AI agents I've tried for scraping news which weren't as efficient. The lower price point for accessing journalists and clipping across different countries is also a benefit compared to other similar solutions. Bewertung gesammelt von und auf G2.com gehostet.

I currently have a very large clipping from many different countries. Sometimes I notice the same headline in different news, but I need to review them all. I would really like to have the possibility to setup my associate brands, competitors, and industry keywords, and use AI within Muck Rack to provide a quick summary on top so that I can easily understand the daily priorities. I also craft press releases outside Muck Rack because I am not satisfied with the quality of the texts within the tool. Bewertung gesammelt von und auf G2.com gehostet.

I like that the contact information is usually up to date, which makes a big difference when you’re pitching. I also find the AI assist helpful. It speeds things up when I’m drafting or refining outreach. The platform is also intuitive, and when we need help, we can reach an actual support specialist. Bewertung gesammelt von und auf G2.com gehostet.

If I had to call out a downside, it’s that the contact data. While generally strong, it still isn’t perfect. There are times when emails bounce or a journalist has moved roles and it hasn’t been updated yet, so you still have to double-check. Bewertung gesammelt von und auf G2.com gehostet.

I like that Muck Rack is the only option on the market with truly up-to-date information on journalists, where they work, and their current emails. It's practically the only thing of its kind. The accuracy of the email information is impressive, working almost 90% of the time, which makes my job as a public relations leader much easier. I find Muck Rack to be great, as it has dominated the market because there's nothing else like it at this caliber. Bewertung gesammelt von und auf G2.com gehostet.

I think the new AI feature could use some work. It's kind of annoying to have little red flags on everything I send out. The media monitoring is kind of confusing, and the new AI features are kinda confusing too. It's a lot to learn if you're coming in not having seen the platform before, especially when it's about understanding the difference between certain things. Bewertung gesammelt von und auf G2.com gehostet.

I use Muck Rack to find contact information for journalists, which makes it easy for me to send them pitches. I love the CRM feature, as it allows me to manage outreach effectively by providing insight into open and click rates, helping me understand what kind of messaging resonates most with journalists. The CRM also makes it easy to find the best journalists for our pitches and gives insight into journalists' beats based on their recent coverage. Some journalists even include helpful tips, like the best time of day to contact them, which I find very useful. Additionally, I appreciate the visibility into who else from my organization may have been in contact with a journalist recently. I find it convenient to track media coverage and create reports, compare against competitors, and track sentiment with Muck Rack. Bewertung gesammelt von und auf G2.com gehostet.

While Muck Rack does have some reporting features, they could be built out a bit more in depth. It is also a bit frustrating that several charts exist only as charts and cannot be easily converted to a CSV file in the platform. Ultimately, the most frustrating part of Muck Rack is the sheer amount of time it takes to set up any reporting. Bewertung gesammelt von und auf G2.com gehostet.