Best Real Estate Marketing Software - Page 12

How Many Real Estate Marketing Software Products Does G2 Track?

Total Products under this Category: 251

Category Stats (Oct 2026)

  • Average Rating: 4.34/5 (↑0.01 vs Sep 2026) The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Luxury Presence (+0.28%) - Among all products in this category, Luxury Presence recorded the largest rating increase compared to last month

Last updated: October 01, 2026

How Does G2 Rank Real Estate Marketing Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 7,800+ Authentic Reviews
  • 251+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Real Estate Marketing Software

G2 Grid® for Real Estate Marketing Software plotting products by satisfaction and market presence

Highlighted products: AppFolio, Luxury Presence, TurboTenant, Fello, Rechat, Yardi RENTCafe, ResMan, and BoldTrail.

Underlying data: [Grid® JSON](https://www.g2.com/categories/real-estate-marketing/grids.json?focus%5B%5D=appfolio&focus%5B%5D=luxury-presence&focus%5B%5D=turbotenant&focus%5B%5D=fello-fello&focus%5B%5D=rechat&focus%5B%5D=yardi-rentcafe&focus%5B%5D=resman&focus%5B%5D=boldtrail)

MoxiWorks Real Estate Advertising

MoxiWorks Real Estate Advertising is a digital advertising automation solution available within RISE, MoxiWorks' native-AI relationship engine for real estate agents, teams, and brokerages. The solution, called Promote, enables users to automatically create and publish listing-based ad campaigns across Meta platforms (Facebook and Instagram) without requiring manual ad setup or media buying expertise. Promote connects directly to a user's active listings and generates paid social campaigns using listing data, photos, and location targeting — eliminating the need for agents to manage ad accounts, creative production, or audience configuration independently. Key features and capabilities include: - Automated listing ad creation: Promote generates campaigns from existing listing data and deploys them to Facebook and Instagram without requiring agents to build ad creative or configure targeting manually. - Meta platform integration: Ad campaigns run through a brokerage-managed Meta Business account via Evocalize, allowing for centralized oversight and brand consistency across the office. - Listing-triggered publishing: Ads are tied directly to active MLS listings and can be configured to launch automatically when a listing goes live, keeping agents' marketing in sync with their pipeline. - Audience and geo-targeting: Campaigns use location-based and behavioral targeting parameters to reach prospective buyers in relevant markets. - Performance reporting: Users can view impressions, reach, and engagement data tied to individual listing campaigns from within RISE. Promote is designed for real estate professionals who need to maintain a consistent digital advertising presence without dedicated marketing resources, and is particularly suited to brokerages that want to standardize listing promotion across a large agent base. This solution is available within RISE for brokerages in North America.

Who Is the Company Behind MoxiWorks Real Estate Advertising?

  • Seller: MoxiWorks
  • Year Founded: 2010
  • HQ Location: Bellevue, Washington
  • Twitter: @MoxiWorks
    1,325 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    148 employees on LinkedIn®

MoxiWorks Real Estate Website Builder

The MoxiWorks Website Platform makes it simple to build a strong online presence for your brokerage, that can be leveraged to communicate your value to prospects and spread brand awareness throughout your markets. Easily create full-featured websites that support lead capturing and MLS integration. In just a few clicks, build mobile-friendly designs using pre-built templates, or customize your website down to individual elements. Showcase your brokerage's unique value and expertise to the world with MoxiWebsites. The MoxiWorks Website is best suited for residential real estate brokerages with 10 agents or more. Industry-leading brokerages that want to increase sales and retain the best agents use MoxiWebsites.

Who Is the Company Behind MoxiWorks Real Estate Website Builder?

  • Seller: MoxiWorks
  • Year Founded: 2010
  • HQ Location: Bellevue, Washington
  • Twitter: @MoxiWorks
    1,325 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    148 employees on LinkedIn®

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How it works

MyLeadDashboard

The automated real estate marketing software that generates leads, testimonials & 3x more repeat business. MyLeadDashboard allows you to keep in touch with clients and contacts effortlessly.

Who Is the Company Behind MyLeadDashboard?

My Property Pages

My Property Pages is real estate software that lets agents create landing pages for property listings and receive inquiries via WhatsApp. Agents can publish pages with photo galleries, property details, amenities, brochures, and video walkthroughs. Each page has a unique link for sharing on social media, WhatsApp, and QR codes. Inquiries go directly to the agent's WhatsApp as notifications. An agent profile page shows all listings, credentials, experience, licenses, languages, and reviews. Mobile-first designs are optimized for social media and include affordability calculators. Security features include HTTPS encryption and AES-256 protection, with leads routed to the publishing agent. The software works independently without MLS or IDX integration. Premium plans offer automated WhatsApp follow-ups, team access, mini CRM, and analytics for campaign tracking.

Who Is the Company Behind My Property Pages?

New Home Star

We exist to help builders field the best new home sales team within their markets while building a world-class culture in the process. For our Sales Agents, it means that they have the finest training, tools and resources, and work with some of the best home builders in the industry. For our builder partners, this provides a significant advantage that allows them to outperform their competition in both market share and margin, and gives them the opportunity to scale and grow quickly.

Who Is the Company Behind New Home Star?

  • Seller: New Home Star
  • Year Founded: 2008
  • HQ Location: Chicago, US
  • Twitter: @newhomestar
    1,404 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    522 employees on LinkedIn®

Onechimp

PAPERLESS OFFICE + CRM + LEADS + WEBSITES to Automate and GROW Your Real Estate Business.

Average Rating: 5.0/5.0

Total Reviews: 1

Who Is the Company Behind Onechimp?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Onechimp?

What Are G2 Users Discussing About Onechimp?

Oparah Realty

Oparah Realty is a real estate consulting agency that offers its clients the best real estate deals, minimizing the risks and maximizing the return on investment.

Who Is the Company Behind Oparah Realty?

  • Seller: Oparah Realty
  • Year Founded: 2010
  • HQ Location: Opebi-Ikeja, NG
  • Twitter: @oparahrealty
    65 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    3 employees on LinkedIn®

Open Real Estate CMS

Open Real Estate - is a free script for building a website containing information about buying, renting, selling or changing of realty (apartments, houses, land property etc). This product can be used for creating a web platform for your business as well as for developing your own business from the ground up.

Who Is the Company Behind Open Real Estate CMS?

opZynic

opZynic is the leading AI chatbot for real estate built specifically for the Indian property market. It automates property lead generation from your website by instantly answering buyer inquiries, recommending projects based on budget and location, and capturing verified contact details — all inside the chat, without forms. Every lead is automatically synced to your CRM (Salesforce, HubSpot, Zoho, LeadSquared, and more), giving your sales team only qualified, sales-ready prospects. Setup requires zero developer skills — paste one snippet and go live in under 2 minutes. Trusted by 500+ real estate teams across India, opZynic delivers 3x lead conversion, sub-2-second AI responses, and 24/7 uptime — making it the most complete real estate sales automation and lead qualification tool for developers, brokers, and agencies.

Who Is the Company Behind opZynic?

Paper Route

Paper Route is a content employee for real-estate agents that turns your listings, local market and expertise into original reels. It helps you become a familiar face in your community, build trust with potential clients and stay top of mind when someone is ready to buy or sell - without spending hours creating social content. It turns your listings, market knowledge and everyday client questions into original reels featuring you, in your voice and with your branding. Every reel is made from scratch. No templates, no filming. Your content employee handles ideas, scripts, visuals, narration and captions across market updates, listings, just-solds, open houses and educational content. Working with Paper Route is as simple as texting a colleague. Share a new listing, update a price or ask for a shorter caption. It handles revisions and remembers your preferences for future content.

Who Is the Company Behind Paper Route?

Pinova Technologies

Pinova is the AI-powered real estate CRM and IDX website platform built for agents who want to close more deals, without working more hours. Most real estate agents lose 67% of their leads within the first 5 minutes, simply because nobody responded fast enough. Pinova solves this with an AI lead response engine that contacts every new inquiry in under 60 seconds, 24 hours a day, 7 days a week. While your competitors are sleeping, your Pinova AI is qualifying leads, answering property questions, and booking appointments. WHAT PINOVA INCLUDES: AI Lead Response Engine Pinova's AI responds to every new lead in under 60 seconds, by text, email, or both. It qualifies prospects with intelligent follow-up questions, answers property inquiries automatically, and hands off warm conversations to the agent at exactly the right moment. The average response time across Pinova agents is 47 seconds. IDX Website + Lead Capture Every Pinova plan includes a fully custom, conversion-optimized real estate website, built around the agent's brand, live in 48 hours. Features include full MLS/IDX property search, home valuation tools, neighborhood guides, and lead capture on every page. Sites are structured for AI search (Google AI Overviews, ChatGPT) from day one, with proper schema markup and page speed optimization. Smart Pipeline CRM A visual deal pipeline that shows agents exactly where every lead stands, from first inquiry to signed contract. Smart Lists surface warming leads in real time. Every interaction is logged automatically. Works with 250+ lead sources including Zillow, Realtor.com, Facebook Lead Ads, and Google. 90-Day Automated Nurture Pinova's nurture engine keeps every lead engaged for 90+ days with personalized email and SMS sequences. Campaigns are triggered by lead behavior, a lead who searches condos gets condo content; a lead who views a specific neighborhood gets a neighborhood market report. Sequences are written in the agent's voice and can be customized at any time. 250+ Integrations Pinova connects to every major lead source and tool agents already use. Zillow, Realtor.com, Facebook Ads, Google Ads, Follow Up Boss, kvCORE, Zapier, Gmail, Google Calendar, Calendly, and 240+ more. Agents don't have to rip out existing tools, Pinova layers on top of what works. WHO PINOVA IS FOR: Solo agents who want to compete with large teams by automating their lead response and nurture. Real estate teams of 2–25 agents who need shared pipelines, round-robin lead routing, and accountability dashboards. Agents tired of paying $200–$400/month across multiple tools (website + CRM + dialer + email platform) who want one integrated system. HOW PINOVA COMPARES: Pinova vs. Follow Up Boss: Follow Up Boss is a strong CRM but does not include a website, IDX, or built-in AI response. Agents pay $69–$500/month for FUB plus $300–$500/month for a separate IDX website. Pinova delivers all three for $129–$399/month. Pinova vs. kvCORE: kvCORE includes a website and CRM but is priced for large teams ($1,200+/month), has a steep learning curve, and lacks Pinova's AI-native lead response. Pinova is designed for individual agents and small teams. Pinova vs. LionDesk: LionDesk is a basic CRM with no website and limited AI capability. Pinova includes everything LionDesk does plus a custom website, IDX, and advanced AI. PRICING: Solo Plan - $129/month: 1 agent, AI response up to 200 leads/month, lead capture website, full CRM, 3 automated sequences, 50+ integrations. Growth Plan - $399/month: Up to 5 agents, unlimited AI responses, premium IDX website, unlimited nurture sequences, 250+ integrations, lead source ROI reporting, concierge onboarding. Team Plan - $799/month: 10 agents, round-robin routing, team leaderboard, shared inbox, quarterly strategy calls. All plans include a 14-day free trial with no credit card required. RESULTS AGENTS SEE: 175% increase in booked appointments within 90 days. Average of 3.2 additional deals closed in year one. Net ROI of $27,400 after Pinova cost (based on U.S. median commission of $9,500 per transaction). Agents typically recover the annual cost of Pinova with less than one additional closing.

Who Is the Company Behind Pinova Technologies?

Plezzel

Who Is the Company Behind Plezzel?

  • Seller: Plezzel
  • Year Founded: 1987
  • HQ Location: Sydney, AU
  • LinkedIn® Page: www.linkedin.com
    469 employees on LinkedIn®
Neya Kumaresan
NK
Researched and written by Neya Kumaresan
Updated October 3, 2024