# Best Mobile Backend-as-a-Service (mBaaS) Software for Small Business ## How Many Mobile Backend-as-a-Service (mBaaS) Software Products Does G2 Track? **Total Products under this Category:** 40 ### Category Stats (Aug 2026) - **Average Rating:** 4.33/5 The average rating of products in this category, based on all submitted ratings _Last updated: August 01, 2026_ ## How Does G2 Rank Mobile Backend-as-a-Service (mBaaS) Software Products? **Why You Can Trust G2's Software Rankings:** - 30 Analysts and Data Experts - 700+ Authentic Reviews - 40+ Products - Unbiased Rankings G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category. ## G2 Grid® for Mobile Backend-as-a-Service (mBaaS) Software ![G2 Grid® for Mobile Backend-as-a-Service (mBaaS) Software plotting products by satisfaction and market presence](https://www.g2.com/categories/mobile-backend-as-a-service-mbaas/grids.png?focus%5B%5D=87437&focus%5B%5D=19235&focus%5B%5D=141502&focus%5B%5D=501&focus%5B%5D=75719&focus%5B%5D=71006&focus%5B%5D=25947&focus%5B%5D=16263) Highlighted products: AWS Amplify, Back4app, Xano, Salesforce Heroku, Backendless, Oracle Mobile Hub, Optimove (formely Kumulos), and Parse. Underlying data: [Grid® JSON](https://www.g2.com/categories/mobile-backend-as-a-service-mbaas/grids.json?focus%5B%5D=aws-amplify&focus%5B%5D=back4app&focus%5B%5D=xano&focus%5B%5D=salesforce-heroku&focus%5B%5D=backendless&focus%5B%5D=oracle-mobile-hub&focus%5B%5D=optimove-formely-kumulos&focus%5B%5D=parse&segment=small-business) **Sponsored** ### Reflectiz Reflectiz is the AI-powered web exposure company trusted by hundreds of global organizations, including DAZN, Cox Communications, Village Roadshow, and Leeds United, to continuously monitor everything that executes on their live websites. Rather than scanning code or configuration, Reflectiz watches real browser execution, the actual scripts, pixels, and third and fourth-party tools running in front of your users, and applies AI to flag malicious behavior, unauthorized data flows, and compliance gaps the moment they appear. Reflectiz is built around four hubs that all run on this same engine. Security Hub continuously monitors every script and library executing on your site, catching Magecart-style skimming, supply chain attacks, and AI-generated threats that firewalls and perimeter tools were never built to see. Privacy Hub verifies that user data is only collected and shared the way your consent banner promises, supporting GDPR, CCPA, HIPAA, and PIPEDA. Offensive Hub runs continuous, agentic penetration testing, using AI agents to map applications and validate exploitable risks at up to 10x the capacity of manual pentesting. PCI Module automates PCI DSS 4.0.1 Requirements 6.4.3 and 11.6.1 with audit-ready evidence. Together, the four hubs give Security, Privacy, Compliance, and Digital teams one 360-degree view of web risk instead of four disconnected tools and reports. Reflectiz operates entirely remotely through its proprietary sandbox browser, with zero code changes, zero agents, and no access to sensitive data, typically going live within one business day. Its Exposure Rating draws on an intelligence database built from monitoring millions of websites, and the platform has been recognized with a 2026 Fortress Cyber Security Award, a 2025 Top InfoSec Innovator award, and G2 High Performer status. Customers frequently cite fast, hands-off onboarding and responsive support alongside a growing library of published case studies across e-commerce, financial services, and entertainment. [Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=556&secure%5Bchosen_at%5D=2026-08-02T07%3A54%3A40Z&secure%5Bdisplayable_resource_id%5D=1468&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=retargeted_product&secure%5Bplacement_resource_ids%5D%5B%5D=144601&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=144601&secure%5Bresource_id%5D=556&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmobile-backend-as-a-service-mbaas%2Fsmall-business&secure%5Btoken%5D=22ff2a9fc939c948c286fd79fe2a7b130a9645cc581108fe3f2d15d77dea09f0&secure%5Burl%5D=https%3A%2F%2Fwww.reflectiz.com%2Fbook-a-meeting%2F&secure%5Burl_type%5D=book_demo) ### [AWS Amplify](https://www.g2.com/de/products/aws-amplify/reviews) AWS Amplify ist eine umfassende Entwicklungsplattform, die darauf ausgelegt ist, die Erstellung, Bereitstellung und Verwaltung von Full-Stack-Web- und mobilen Anwendungen zu vereinfachen. Sie bietet eine Reihe von Tools und Diensten, die es Entwicklern ermöglichen, skalierbare und sichere Anwendungen mit minimalem Backend-Wissen zu erstellen. Durch die nahtlose Integration mit verschiedenen AWS-Diensten beschleunigt Amplify den Entwicklungsprozess und ermöglicht schnelle Iterationen und Bereitstellungen. Hauptmerkmale und Funktionalitäten: - Authentifizierung: Vereinfacht die Benutzerauthentifizierung durch die Integration mit Amazon Cognito, ermöglicht sichere Anmeldungen, Anmeldungen und Multi-Faktor-Authentifizierung, einschließlich sozialer Logins. - Serverlose Architektur: Verwalten der Infrastruktur automatisch, Skalierung und Wartung werden übernommen, sodass Entwickler sich auf die Anwendungslogik konzentrieren können, ohne Server verwalten zu müssen. - Datenmanagement: Bietet Echtzeit-Datensynchronisation und Offline-Fähigkeiten durch die Integration mit Amazon S3 für Dateispeicherung und Amazon AppSync für Datensynchronisation. - Integration von maschinellem Lernen: Verbessert Anwendungen mit KI/ML-Funktionen wie Textübersetzung und Bildanalyse durch die Integration mit Amazon SageMaker. - Kontinuierliche Bereitstellung (CI/CD): Unterstützt kontinuierliche Integration und Bereitstellung, indem Updates automatisch aus Repositories wie GitHub, GitLab und Bitbucket bereitgestellt werden. - Echtzeitdaten und Benachrichtigungen: Ermöglicht Echtzeit-Datensynchronisation und Push-Benachrichtigungen mit AWS AppSync und AWS Pinpoint. Primärer Wert und bereitgestellte Lösungen: AWS Amplify adressiert die Komplexitäten der Full-Stack-Anwendungsentwicklung, indem es eine einheitliche Plattform bietet, die sowohl Frontend- als auch Backend-Prozesse optimiert. Es reduziert die Zeit und den Aufwand, die für den Aufbau und die Bereitstellung von Anwendungen erforderlich sind, und macht es Entwicklern mit unterschiedlichen Fähigkeiten zugänglich. Durch die Abstraktion der Komplexität der Cloud-Infrastruktur ermöglicht Amplify Entwicklern, sich auf die Bereitstellung von reichhaltigen Benutzererlebnissen und robuster Funktionalität zu konzentrieren. Seine Skalierbarkeit stellt sicher, dass Anwendungen nahtlos mit der Benutzeranforderung wachsen können, während die Integration mit AWS-Diensten eine sichere und zuverlässige Grundlage für moderne Web- und mobile Anwendungen bietet. **Average Rating:** 4.2/5.0 **Total Reviews:** 95 #### How Do G2 Users Rate AWS Amplify? - **War the product ein guter Geschäftspartner?:** 8.6/10 (Category avg: 8.8/10) - **Support-Qualität:** 8.1/10 (Category avg: 8.5/10) #### Who Is the Company Behind AWS Amplify? - **Verkäufer:** [Amazon Web Services (AWS)](https://www.g2.com/de/sellers/amazon-web-services-aws-3e93cc28-2e9b-4961-b258-c6ce0feec7dd) - **Gründungsjahr:** 2006 - **Hauptsitz:** Seattle, WA - **Twitter:** @awscloud 2,232,483 Twitter-Follower - **LinkedIn®-Seite:** [www.linkedin.com](https://www.g2.com/de/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=072881eee28a2afe24f8d1bda9f20e3e146b9fb4b214f216411ce2ed6898b31e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Famazon-web-services%2F&secure%5Burl_type%5D=linkedin_company_website) 147,094 Mitarbeiter\*innen auf LinkedIn® - **Eigentum:** NASDAQ: AMZN #### Who Uses This Product? - **Top Industries:** Computersoftware, Informationstechnologie und Dienstleistungen - **Company Size:** 59% Small, 28% Medium #### What Do G2 Reviewers Say About AWS Amplify? _AI-generated summary from verified user reviews_ ##### Pros - Benutzer schätzen die **Benutzerfreundlichkeit** von AWS Amplify, die eine schnelle Einrichtung und Verwaltung skalierbarer Anwendungen ermöglicht. - Benutzer schätzen die **einfache Skalierbarkeit** mit AWS Amplify, die das Erstellen und Verwalten von Anwendungen effektiv vereinfacht. - Benutzer lieben die **Benutzerfreundlichkeit und Integration** von AWS Amplify, was die App-Entwicklung und -Verwaltung effektiv vereinfacht. - Benutzer schätzen die **nahtlose Integration mit AWS-Diensten** , die die Skalierbarkeit verbessert und den Entwicklungsprozess von Anwendungen vereinfacht. - Benutzer schätzen die **einfache Integration** von AWS Amplify mit Frontend-Frameworks, was die Entwicklungs- und Bereitstellungsprozesse vereinfacht. ##### Cons - Benutzer finden AWS Amplify **teuer** , insbesondere aufgrund der Abonnementkosten und der unvorhersehbaren Abrechnung für genutzte Ressourcen. - Benutzer finden die **steile Lernkurve** von AWS Amplify herausfordernd, insbesondere bei komplexer Backend-Logik und Konfigurationen. - Benutzer stehen oft vor **Fehlerproblemen** und haben Schwierigkeiten mit dem Debugging und der überwältigenden Konfigurationsverwaltung in AWS Amplify. - Benutzer finden die **schwierige Navigation** in AWS Amplify frustrierend, was die allgemeine Benutzerfreundlichkeit und Effizienz beeinträchtigt. - Benutzer stehen bei AWS Amplify vor einer **steilen Lernkurve** , insbesondere bei komplexer Backend-Logik und Konfigurationen. #### What Are Recent G2 Reviews of AWS Amplify? **["Amazon Amplify beschleunigt die Full-Stack-Entwicklung mit einer intuitiven All-in-One-Plattform"](https://www.g2.com/de/survey_responses/aws-amplify-review-13180573)** **Rating:** 4.0/5.0 stars _— Atharva P._ [Read full review](https://www.g2.com/de/survey_responses/aws-amplify-review-13180573) **["Schnelle Bereitstellungen, anständige Authentifizierung, aber CLI und Konsole müssen besser synchronisiert werden."](https://www.g2.com/de/survey_responses/aws-amplify-review-12737160)** **Rating:** 4.5/5.0 stars _— Md Mudassir A._ [Read full review](https://www.g2.com/de/survey_responses/aws-amplify-review-12737160) #### What Are G2 Users Discussing About AWS Amplify? - [Wofür wird AWS Amplify verwendet?](https://www.g2.com/de/discussions/what-is-aws-amplify-used-for) - 2 comments - [Ist AWS Amplify kostenlos?](https://www.g2.com/de/discussions/is-aws-amplify-free) - 2 comments - [Wer nutzt AWS Amplify?](https://www.g2.com/de/discussions/who-uses-aws-amplify) - 1 comment - [Should I use AWS amplify?](https://www.g2.com/de/discussions/should-i-use-aws-amplify) - [What AWS amplify?](https://www.g2.com/de/discussions/what-aws-amplify) ### [Back4app](https://www.g2.com/products/back4app/reviews) Your Application's Backend, Simplified. Launch your backend in minutes with no infrastructure hassles. Our low-code platform, ready-to-use components, and AI-powered tools will help you build faster and scale without limits. **Average Rating:** 4.8/5.0 **Total Reviews:** 65 #### How Do G2 Users Rate Back4app? - **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 8.8/10) - **Quality of Support:** 9.1/10 (Category avg: 8.5/10) #### Who Is the Company Behind Back4app? - **Seller:** [Back4app](https://www.g2.com/sellers/back4app) - **Year Founded:** 2015 - **HQ Location:** Sunnyvale, CA - **Twitter:** @back4app 3,469 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8d780450702d146be7990d933932994e1eeee69d384189eeec34ee2b71791c33&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F10107398%2F&secure%5Burl_type%5D=linkedin_company_website) 11 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Computer Software - **Company Size:** 85% Small, 3% Large #### What Do G2 Reviewers Say About Back4app? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **ease of use** of Back4app, highlighting its quick setup and exceptional documentation support. - Users value the **excellent customer support** from Back4App, ensuring timely assistance and reliable hosting for projects. - Users value the **clear and informative documentation** of Back4app, which simplifies their development process significantly. - Users note the **easy setup** of Back4app, making it beginner-friendly and time-efficient for app development. - Users value the **reliable cloud services** of Back4App, praising its consistent improvements and excellent customer support. ##### Cons - Users want **missing features** like better logs and database editing capabilities in Back4app's free version. - Users find **insufficient guidance** on database editing and limits, leading to confusion and reliance on support for issues. - Users find the **resource limitations** of Back4app challenging, particularly with storage and clarity on usage limits. - Users struggle with **storage issues** on Back4App, as limits are reached quickly and resources feel insufficient. - Users feel there could be an **easier way to edit database columns** , as current options are limited. #### What Are Recent G2 Reviews of Back4app? **["Very Useful IT Support and Great Service"](https://www.g2.com/survey_responses/back4app-review-12916921)** **Rating:** 5.0/5.0 stars _— Max G._ [Read full review](https://www.g2.com/survey_responses/back4app-review-12916921) **["Simple Integration, Fair Pricing"](https://www.g2.com/survey_responses/back4app-review-13110342)** **Rating:** 4.5/5.0 stars _— Verified User_ [Read full review](https://www.g2.com/survey_responses/back4app-review-13110342) ### [Xano](https://www.g2.com/products/xano/reviews) Xano is the fastest way to create a scalable backend for any app or agent — from mission-critical software to your latest vibe-coded project. As a unified platform, Xano gives you everything you need to build and deploy production-grade software — visually, with code, or through AI — and launch in minutes. Connect to any frontend, deploy with one click, and scale to millions of users. Trusted by 70,000+ builders. How It Works Building modern software usually means stitching together a mess of tools: databases, API gateways, serverless runtimes, integrations, auth, infrastructure, CI/CD, and monitoring. For AI agents, you’ll also need an orchestrator to plan, call tools, and manage workflows. With Xano, you get it all in one place — including a built-in agent builder. - Model data, compose logic, and expose secure APIs. - Integrate with any system and scale automatically. - Design AI agents that use your data and APIs, call external tools, and run server-side with full observability and guardrails. Works With Any Frontend. Use Xano with Lovable, Bolt, WeWeb, Retool, or custom code. Deploy your server-side logic, data, and runtime on Xano with production-grade compliance and reliability. When your prototype is ready to go live, you don’t have to rebuild — Xano scales with you. Why Teams Choose Xano - Infrastructure handled: Compliance, reliability, and scaling are built-in. - All-in-one tooling: Database, APIs, runtime, integrations, monitoring, and more. - Flexible building: Non-coders can use AI or the visual canvas, while pro devs can write and sync code in their IDE. Simply put: Xano takes care of the backend so you can focus on the business logic that makes your app unique. **Average Rating:** 4.7/5.0 **Total Reviews:** 67 #### How Do G2 Users Rate Xano? - **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 8.8/10) - **Quality of Support:** 9.2/10 (Category avg: 8.5/10) #### Who Is the Company Behind Xano? - **Seller:** [Xano](https://www.g2.com/sellers/xano) - **Company Website:** www.xano.com - **Year Founded:** 2014 - **HQ Location:** Woodland Hills, US - **Twitter:** @xano 50 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d82ff751848a1ac027e020449b825301c0e8bc68640261a2638ac856d76d9cdb&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fxano%2F&secure%5Burl_type%5D=linkedin_company_website) 52 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Computer Software, Information Technology and Services - **Company Size:** 88% Small, 7% Medium #### What Do G2 Reviewers Say About Xano? _AI-generated summary from verified user reviews_ ##### Pros - Users love the **ease of use** of Xano, enabling quick project deployment and efficient problem-solving. - Users rave about Xano's **user-friendly no-code development** , enabling complex solutions with swift, intuitive backend setup. - Users emphasize the **incredibly fast performance** of Xano, enabling quick setup and efficient backend operations. - Users praise Xano for its **fast and helpful customer support** , enhancing their development experience and problem-solving efficiency. - Users appreciate the **easy setup** of Xano, allowing quick transitions and efficient back-end development without DevOps worries. ##### Cons - Users find **missing features** in Xano, specifically in data backup, database access, and complex data operations. - Users find Xano to be **expensive** especially for resource-heavy applications and advanced features, which can lead to higher costs. - Users find that a **learning difficulty** exists due to the need for some technical knowledge and user interface challenges. - Users report **limited features** in Xano, particularly in version control and data restore capabilities, causing frustration. - Users express concerns over **increasing costs** for advanced features and resource-heavy applications in Xano. #### What Are Recent G2 Reviews of Xano? **["Xano: a robust and scalable backend, ideal for centralizing business logic via API"](https://www.g2.com/survey_responses/xano-review-12593013)** **Rating:** 5.0/5.0 stars _— Frederic L._ [Read full review](https://www.g2.com/survey_responses/xano-review-12593013) **["Xano - Easier way to manage Database"](https://www.g2.com/survey_responses/xano-review-11230940)** **Rating:** 4.0/5.0 stars _— Nolan T._ [Read full review](https://www.g2.com/survey_responses/xano-review-11230940) #### What Are G2 Users Discussing About Xano? - [What does Xano do?](https://www.g2.com/discussions/what-does-xano-do) - 1 comment - [What is no code backend?](https://www.g2.com/discussions/what-is-no-code-backend) - 1 comment - [What is Xano?](https://www.g2.com/discussions/what-is-xano) - 1 comment - [What is XANO used for?](https://www.g2.com/discussions/what-is-xano-used-for) ### [Salesforce Heroku](https://www.g2.com/de/products/salesforce-heroku/reviews) Heroku ist eine Cloud-Anwendungsplattform, die Rechenleistung, Daten und Arbeitsabläufe mit einer hochproduktiven Entwicklererfahrung kombiniert. Heroku Enterprise bietet die gleiche großartige Entwicklererfahrung zusammen mit unternehmensgerechter Kontrolle, Zusammenarbeit und Compliance. Die Plattform bietet Unternehmensteams den schnellsten Weg, um vertrauenswürdige Kundenerfahrungen in großem Maßstab bereitzustellen. - Verbesserter Datenschutz in einer netzwerkisolierten Laufzeitumgebung - Nahtlose Skalierbarkeit zur Erfüllung der Unternehmensanforderungen - Vereinfachte Compliance mit PCI, HIPPA, SOC und anderen Standards - Automatisierte CI/CD-Workflows für optimale Teamzusammenarbeit - Integration mit Salesforce-Daten zur Erstellung personalisierter Erlebnisse - Ökosystem von über 150 Drittanbieter-Add-on-Diensten zur Beschleunigung der Entwicklung - Einheitliches Dashboard zur Verwaltung von Apps, Add-ons, Abrechnung, Berechtigungen und mehr. **Average Rating:** 4.2/5.0 **Total Reviews:** 143 #### How Do G2 Users Rate Salesforce Heroku? - **War the product ein guter Geschäftspartner?:** 7.9/10 (Category avg: 8.8/10) - **Support-Qualität:** 7.7/10 (Category avg: 8.5/10) #### Who Is the Company Behind Salesforce Heroku? - **Verkäufer:** [Salesforce](https://www.g2.com/de/sellers/salesforce) - **Gründungsjahr:** 1999 - **Hauptsitz:** San Francisco, CA - **Twitter:** @salesforce 579,511 Twitter-Follower - **LinkedIn®-Seite:** [www.linkedin.com](https://www.g2.com/de/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c04f36289ca03aeff007197f1d9e74e925e328ed6bcfaff98911c78b3ab382f7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3185%2F&secure%5Burl_type%5D=linkedin_company_website) 83,223 Mitarbeiter\*innen auf LinkedIn® - **Eigentum:** NYSE:CRM #### Who Uses This Product? - **Who Uses This:** Software-Ingenieur, Gründer - **Top Industries:** Computersoftware, Informationstechnologie und Dienstleistungen - **Company Size:** 57% Small, 28% Medium #### What Do G2 Reviewers Say About Salesforce Heroku? _AI-generated summary from verified user reviews_ ##### Pros - Benutzer schätzen die **Benutzerfreundlichkeit** von Salesforce Heroku und genießen dessen unkomplizierte Einrichtung und Verwaltungsmöglichkeiten. - Benutzer schätzen die **Automatisierungsfähigkeiten** von Heroku, die Aufgaben wie Dateiverarbeitung und Echtzeitsynchronisation rationalisieren. - Benutzer schätzen den **robusten Kundensupport** von Salesforce Heroku, der ihre Entwicklungserfahrung erheblich verbessert. - Benutzer schätzen die **einfache Bereitstellung** von Salesforce Heroku, was es einfach macht, Projekte mühelos zu starten und zu skalieren. - Benutzer schätzen die **Flexibilität** von Salesforce Heroku, da es mehrere Programmiersprachen für diverse Entwicklungsteams unterstützt. ##### Cons - Benutzer stehen vor **schlechtem Kundensupport** , insbesondere bei Abrechnungsproblemen und Kontolöschungen, die klare Kommunikation und Wiederherstellungsoptionen vermissen lassen. - Benutzer haben **Authentifizierungsprobleme** mit Salesforce Heroku aufgrund von Anmeldeproblemen, die durch IP-Änderungen ausgelöst werden. - Benutzer berichten von **schwierigen Debugging** -Erfahrungen mit Salesforce Heroku und finden es herausfordernd, Probleme effektiv zu lösen. - Benutzer äußern Bedenken über **Ausfallzeiten** aufgrund strenger Kontolöschungsrichtlinien und fehlender Wiederherstellungsoptionen. - Benutzer äußern Frustration über **Probleme mit E-Mail-Benachrichtigungen** , was das Risiko unerwarteter Kontolöschungen und fehlender Wiederherstellungsoptionen birgt. #### What Are Recent G2 Reviews of Salesforce Heroku? **["Heroku vereinfacht das Herunterladen von Ereignisprotokollen, hat jedoch Anmeldeprobleme bei IP-Änderungen."](https://www.g2.com/de/survey_responses/salesforce-heroku-review-11816571)** **Rating:** 4.0/5.0 stars _— Wajih N._ [Read full review](https://www.g2.com/de/survey_responses/salesforce-heroku-review-11816571) **["Schnelle, mühelose Bereitstellungen mit der nahtlosen Skalierbarkeit von Salesforce Heroku"](https://www.g2.com/de/survey_responses/salesforce-heroku-review-12560455)** **Rating:** 5.0/5.0 stars _— Verifizierter Benutzer in Finanzdienstleistungen_ [Read full review](https://www.g2.com/de/survey_responses/salesforce-heroku-review-12560455) #### What Are G2 Users Discussing About Salesforce Heroku? - [Wofür wird Salesforce Heroku verwendet?](https://www.g2.com/de/discussions/what-is-salesforce-heroku-used-for) - 1 comment - [Is heroku good for hosting?](https://www.g2.com/de/discussions/is-heroku-good-for-hosting) - [What are two features of Heroku connect?](https://www.g2.com/de/discussions/salesforce-heroku-what-are-two-features-of-heroku-connect) - [What can I use Heroku for?](https://www.g2.com/de/discussions/what-can-i-use-heroku-for) - [What is the use of Heroku in Salesforce?](https://www.g2.com/de/discussions/what-is-the-use-of-heroku-in-salesforce) ### [Backendless](https://www.g2.com/de/products/backendless/reviews) Backendless ist eine visuelle App-Entwicklungsplattform, die eine vollständige Palette von Low-Code- und No-Code-Tools für App- und Webentwickler aller Erfahrungsstufen bietet. Zu den Funktionen von Backendless gehören ein komponentenbasierter UI-Builder, eine Echtzeit-Datenbank, eine Benutzerauthentifizierungs- und Verwaltungssuite, eine Push-Benachrichtigungs- und In-App-Messaging-Konsole, ein Codeless-Logik-Builder, API-Management und vieles mehr. Backendless wurde von Anfang an als Backend konzipiert, was es zu einer perfekten Backend-Ergänzung für jedes codierte oder No-Code-Frontend macht. Der visuelle Ansatz der Backendless-Plattform und die vorgefertigten APIs machen es einfach, das Backend jeder App bis zu 10 Mal schneller als mit traditionellen Codierungslösungen und zu einem Bruchteil der Kosten zu erstellen. **Average Rating:** 4.4/5.0 **Total Reviews:** 56 #### How Do G2 Users Rate Backendless? - **War the product ein guter Geschäftspartner?:** 9.5/10 (Category avg: 8.8/10) - **Support-Qualität:** 8.7/10 (Category avg: 8.5/10) #### Who Is the Company Behind Backendless? - **Verkäufer:** [Backendless](https://www.g2.com/de/sellers/backendless) - **Gründungsjahr:** 2012 - **Hauptsitz:** Frisco, TX - **Twitter:** @Backendless 1,549 Twitter-Follower - **LinkedIn®-Seite:** [www.linkedin.com](https://www.g2.com/de/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a70db4a022cf88a11ccdee4a25a30b12b95344c55c08e6b4f8a289ed5d96fd83&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbackendless-corp%2F&secure%5Burl_type%5D=linkedin_company_website) 24 Mitarbeiter\*innen auf LinkedIn® #### Who Uses This Product? - **Top Industries:** Computersoftware, Marketing und Werbung - **Company Size:** 98% Small, 2% Medium #### What Are Recent G2 Reviews of Backendless? **["Backendless ist für Anfänger gebaut."](https://www.g2.com/de/survey_responses/backendless-review-9166931)** **Rating:** 5.0/5.0 stars _— Dustin S._ [Read full review](https://www.g2.com/de/survey_responses/backendless-review-9166931) **["Beste anpassbare Lösung"](https://www.g2.com/de/survey_responses/backendless-review-9203551)** **Rating:** 5.0/5.0 stars _— Rob D._ [Read full review](https://www.g2.com/de/survey_responses/backendless-review-9203551) #### What Are G2 Users Discussing About Backendless? - [Wofür wird Backendless verwendet?](https://www.g2.com/de/discussions/what-is-backendless-used-for) - 1 comment ### [Oracle Mobile Hub](https://www.g2.com/de/products/oracle-mobile-hub/reviews) Mobile Apps und intelligente Chatbots entwickeln und bereitstellen, die sich mit jedem Backend-System verbinden, mit Autonomous Mobile Cloud Enterprise. **Average Rating:** 4.2/5.0 **Total Reviews:** 32 #### How Do G2 Users Rate Oracle Mobile Hub? - **War the product ein guter Geschäftspartner?:** 8.3/10 (Category avg: 8.8/10) - **Support-Qualität:** 7.2/10 (Category avg: 8.5/10) #### Who Is the Company Behind Oracle Mobile Hub? - **Verkäufer:** [Oracle](https://www.g2.com/de/sellers/oracle) - **Gründungsjahr:** 1977 - **Hauptsitz:** Austin, TX - **Twitter:** @Oracle 827,997 Twitter-Follower - **LinkedIn®-Seite:** [www.linkedin.com](https://www.g2.com/de/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a14fcbcd818b49d781453c19628a9479a70cc1e8e335e54c876392ab5f543da3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1028%2F&secure%5Burl_type%5D=linkedin_company_website) 208,078 Mitarbeiter\*innen auf LinkedIn® - **Eigentum:** NYSE:ORCL #### Who Uses This Product? - **Top Industries:** Computersoftware - **Company Size:** 44% Small, 35% Large #### What Are Recent G2 Reviews of Oracle Mobile Hub? **["Schnelllebiges Anwendungsentwicklungstool."](https://www.g2.com/de/survey_responses/oracle-mobile-hub-review-7249545)** **Rating:** 4.5/5.0 stars _— Shravan K._ [Read full review](https://www.g2.com/de/survey_responses/oracle-mobile-hub-review-7249545) **["Oracle ist unter den Top 5 Anbietern, die ich genutzt habe."](https://www.g2.com/de/survey_responses/oracle-mobile-hub-review-8450489)** **Rating:** 4.0/5.0 stars _— Chelsey L._ [Read full review](https://www.g2.com/de/survey_responses/oracle-mobile-hub-review-8450489) #### What Are G2 Users Discussing About Oracle Mobile Hub? - [Is there an Oracle app?](https://www.g2.com/de/discussions/oracle-mobile-hub-is-there-an-oracle-app-0ecb563f-51a9-4b07-98c9-97ee55271878) - [Is there an Oracle app?](https://www.g2.com/de/discussions/oracle-mobile-hub-is-there-an-oracle-app-ce9e9b9e-c598-4915-bec4-2fb7cfda558a) - [Is there an Oracle app?](https://www.g2.com/de/discussions/oracle-mobile-hub-is-there-an-oracle-app) - [Is there an Oracle app?](https://www.g2.com/de/discussions/is-there-an-oracle-app) - [What is Visual Builder Studio?](https://www.g2.com/de/discussions/oracle-mobile-hub-what-is-visual-builder-studio) ### [Optimove (formely Kumulos)](https://www.g2.com/products/optimove-formely-kumulos/reviews) With Kumulos, marketing teams can quickly create personalized journeys that users love, turbocharging mobile app engagement and creating vocal brand advocates for life. We put your team back in the driving seat, providing them with all of the powerful marketing tools they need for greater control, faster growth and measurable results. The Kumulos toolkit includes Mobile and Web Push Notifications, In-App Messaging, Deferred Deep Linking, Web-to-App Banners, Geo-fencing and Proximity Marketing, App Store Optimization, mBaaS and Crash Reporting - and so much more! Monetizing your mobile app doesn’t have to be complicated and costly. Find untapped opportunities hiding in your data, optimize your app and plug those leaky conversion holes with insights that make app management a breeze. Leaving no stone unturned, the Kumulos platform’s comprehensive, built-in mobile app Analytics goes beyond the reaches of other stand-alone behavioral analytics packages. From discoverability in the App Store through to acquisition, retention, engagement, conversion, and even user experience. The award-winning Kumulos platform was built by developers, for developers - so it’s quick and easy to integrate, with a huge range of client-side SDKs and supporting all major devices and platforms. We’ve got a world-class team of developers, ready to support you in any way we can, right from the get-go. **Average Rating:** 4.8/5.0 **Total Reviews:** 29 #### How Do G2 Users Rate Optimove (formely Kumulos)? - **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 8.8/10) - **Quality of Support:** 9.5/10 (Category avg: 8.5/10) #### Who Is the Company Behind Optimove (formely Kumulos)? - **Seller:** [Optimove](https://www.g2.com/sellers/optimove) - **Year Founded:** 2012 - **HQ Location:** New York - **Twitter:** @Optimove 5,475 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=6a2d0cdd82f1c1def1160108437b8228fba304189302e0b18e9d0ac3ac28906e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F227901%2F&secure%5Burl_type%5D=linkedin_company_website) 572 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Computer Software - **Company Size:** 60% Small, 30% Medium #### What Are Recent G2 Reviews of Optimove (formely Kumulos)? **["Kumulos brings more benefits to our app than just notifications and in-app messaging."](https://www.g2.com/survey_responses/optimove-formely-kumulos-review-5153899)** **Rating:** 5.0/5.0 stars _— Francis d._ [Read full review](https://www.g2.com/survey_responses/optimove-formely-kumulos-review-5153899) **["The easiest way to start engaging your mobile customers"](https://www.g2.com/survey_responses/optimove-formely-kumulos-review-4521969)** **Rating:** 5.0/5.0 stars _— Jay P._ [Read full review](https://www.g2.com/survey_responses/optimove-formely-kumulos-review-4521969) #### What Are G2 Users Discussing About Optimove (formely Kumulos)? - [What does Kumulos do?](https://www.g2.com/discussions/what-does-kumulos-do) - [What is the use of Kumulos?](https://www.g2.com/discussions/what-is-the-use-of-kumulos) - [How much does Kumulos cost?](https://www.g2.com/discussions/how-much-does-kumulos-cost) ### [Parse](https://www.g2.com/de/products/parse/reviews) Nur auf die Schaffung erstaunlicher Benutzererlebnisse konzentrieren und die komplexe Infrastruktur vergessen. Parse in Ihrer App verwenden und problemlos eine leistungsstarke Cloud-Datenbank, vielseitige Push-Benachrichtigungsdienste, Analysen-Tracking und mehr hinzufügen. **Average Rating:** 3.7/5.0 **Total Reviews:** 41 #### How Do G2 Users Rate Parse? - **War the product ein guter Geschäftspartner?:** 6.2/10 (Category avg: 8.8/10) - **Support-Qualität:** 6.9/10 (Category avg: 8.5/10) #### Who Is the Company Behind Parse? - **Verkäufer:** [Parse](https://www.g2.com/de/sellers/parse) - **Gründungsjahr:** 2011 - **Hauptsitz:** Menlo Park, CA - **Twitter:** @parseit 70,975 Twitter-Follower - **LinkedIn®-Seite:** [www.linkedin.com](https://www.g2.com/de/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fd9df9dfd023f7f6bdf6980eb02cf220838848f77f1cf6cb49edf17d66c310c5&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2696789%2F&secure%5Burl_type%5D=linkedin_company_website) 96 Mitarbeiter\*innen auf LinkedIn® #### Who Uses This Product? - **Top Industries:** Computersoftware, Informationstechnologie und Dienstleistungen - **Company Size:** 74% Small, 19% Large #### What Are Recent G2 Reviews of Parse? **["Guter Service"](https://www.g2.com/de/survey_responses/parse-review-7192639)** **Rating:** 4.0/5.0 stars _— Verifizierter Benutzer in Computersoftware_ [Read full review](https://www.g2.com/de/survey_responses/parse-review-7192639) **["Fantastische, einfache Backend-Dienste"](https://www.g2.com/de/survey_responses/parse-review-191970)** **Rating:** 4.0/5.0 stars _— Patrick W._ [Read full review](https://www.g2.com/de/survey_responses/parse-review-191970) #### What Are G2 Users Discussing About Parse? - [Wofür wird Parse verwendet?](https://www.g2.com/de/discussions/what-is-parse-used-for) ### [Apache Usergrid](https://www.g2.com/de/products/apache-usergrid/reviews) Apache Usergrid ist ein Open-Source-Backend-as-a-Service, das aus einer integrierten verteilten NoSQL-Datenbank, einer Anwendungsschicht und einer Client-Ebene mit SDKs für Entwickler besteht, die schnell Web- und/oder mobile Anwendungen erstellen möchten. Es bietet grundlegende Dienste (Benutzerregistrierung und -verwaltung, Datenspeicherung, Dateispeicherung, Warteschlangen) und Abruffunktionen (Volltextsuche, Geolokalisierungssuche, Joins), um gängige App-Funktionen zu unterstützen. **Average Rating:** 3.8/5.0 **Total Reviews:** 21 #### How Do G2 Users Rate Apache Usergrid? - **War the product ein guter Geschäftspartner?:** 7.1/10 (Category avg: 8.8/10) - **Support-Qualität:** 7.5/10 (Category avg: 8.5/10) #### Who Is the Company Behind Apache Usergrid? - **Verkäufer:** [The Apache Software Foundation](https://www.g2.com/de/sellers/the-apache-software-foundation) - **Gründungsjahr:** 1999 - **Hauptsitz:** Wakefield, MA - **Twitter:** @TheASF 66,168 Twitter-Follower - **LinkedIn®-Seite:** [www.linkedin.com](https://www.g2.com/de/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b8484c4bb31e87bc0ba9e683d86f2af14309539343a063507c88bcdcff98434d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F215982%2F&secure%5Burl_type%5D=linkedin_company_website) 2,470 Mitarbeiter\*innen auf LinkedIn® #### Who Uses This Product? - **Top Industries:** Computersoftware - **Company Size:** 68% Small, 23% Medium #### What Are Recent G2 Reviews of Apache Usergrid? **[""Apache Usergrid: Ermöglicht skalierbare und flexible Backend-Lösungen mit Echtzeit-Fähigkeiten""](https://www.g2.com/de/survey_responses/apache-usergrid-review-9045709)** **Rating:** 4.5/5.0 stars _— Dhairya R._ [Read full review](https://www.g2.com/de/survey_responses/apache-usergrid-review-9045709) **["Die Wahl von Apache Usergrid hat sich als brillante Entscheidung für meine Projekte erwiesen."](https://www.g2.com/de/survey_responses/apache-usergrid-review-8983431)** **Rating:** 5.0/5.0 stars _— Vivek V._ [Read full review](https://www.g2.com/de/survey_responses/apache-usergrid-review-8983431) #### What Are G2 Users Discussing About Apache Usergrid? - [Wofür wird Apache Usergrid verwendet?](https://www.g2.com/de/discussions/what-is-apache-usergrid-used-for) Spotlight Categories [Partner Relationship Management (PRM) Software](https://www.g2.com/categories/partner-relationship-management-prm) [Marketing Automation Software](https://www.g2.com/categories/marketing-automation) [Video Editing Software](https://www.g2.com/categories/video-editing) [Account-Based Orchestration Platforms](https://www.g2.com/categories/account-based-orchestration-platforms) [Accounting Software](https://www.g2.com/categories/accounting) Similar Categories - [Mobile Development Platforms](/categories/mobile-development-platforms) - [Drag and Drop App Builder](/categories/drag-and-drop-app-builder) - [Mobile Development Frameworks](/categories/mobile-development-frameworks) - [Mobile App Debugging](/categories/mobile-app-debugging) - [Mobile App Testing](/categories/mobile-app-testing) - [Enterprise App Store](/categories/enterprise-app-store) - [Low-Code Mobile App Builder](/categories/low-code-mobile-app-builder) - [Mobile Analytics](/categories/mobile-analytics) - [Mobile App Optimization](/categories/mobile-app-optimization) - [Other Mobile Development](/categories/other-mobile-development) [Browse Mobile Backend-as-a-Service (mBaaS) Themes](/categories/mobile-backend-as-a-service-mbaas/themes) ![Adam Crivello](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Adam Crivello") AC Researched and written by [Adam Crivello](https://research.g2.com/insights/author/adam-crivello) Updated Products classified in the overall Mobile Backend-as-a-Service (mBaaS) category are similar in many regards and help companies of all sizes solve their business problems. However, small business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Small Business Mobile Backend-as-a-Service (mBaaS) to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Small Business Mobile Backend-as-a-Service (mBaaS) category. In addition to qualifying for inclusion in the Mobile Backend-as-a-Service (mBaaS) Software category, to qualify for inclusion in the Small Business Mobile Backend-as-a-Service (mBaaS) Software category, a product must have at least 10 reviews left by a reviewer from a small business. Show More * * * ## How Do You Choose the Right Mobile Backend-as-a-Service (mBaaS) Software? ### What You Should Know About Mobile Backend-as-a Service (MBaaS) Software ### What is Mobile Backend-as-a Service (MBaaS) Software? Mobile backend-as-a-service (MBaaS) products equip developers with everything they need to create and deploy a mobile application. MBaaS is different from other development platforms in that its cloud computing architecture is specifically designed for mobile app development. This cloud computing architecture enables developers to connect to their application’s cloud storage and application programming interfaces (APIs). Organizations looking to utilize off-premise servers will connect their application’s backend resources to an MBaaS product. The service lowers a development team’s need to construct complex backend infrastructure. MBaaS utilizes custom software development kits (SDKs)  to connect API endpoints to mobile applications, such as iOS and Android.  **What does MBaaS stand for?** MBaaS stands for mobile backend-as-a-service.  ### What are the Common Features of Mobile Backend-as-a Service (MBaaS) Software? The following are some core features of MBaaS software:  **Push notification:** Push notifications are one of several backend services provided by MBaaS. Push notifications can enable messaging and content client side based on certain profiles that trigger messaging alerts, providing a great form of user management. This can range from small but rapid updates to crash reporting.  **Geolocation:** ​​Another backend service provided by MBaaS is location or geolocation updates. BaaS providers often include this feature to monitor the physical location from where applications and devices are being accessed. As location services continue to become integrated into modern mobile devices, this feature will become increasingly important for MBaaS providers to have available.   **Cloud storage:** Cloud storage and cloud services are one of the key draws in investing in BaaS providers. By moving to the cloud, whether that be platform as a service (PaaS) or software as a service (SaaS), cloud storage provides organizations with significantly more flexibility and space in saving and storing data in the cloud.  ### What are the Benefits of Mobile Backend-as-a Service (MBaaS) Software? While there are many facets to consider, there are some key benefits that apply to the successful adoption of MBaaS software.  **Serverless:** MBaaS providers are serverless, meaning that organizations working with MBaaS providers do not need to worry about programs being server side. This saves organizations from spending time and money on challenges such as server administration, security updates, file storage, data storage, and increasing scalability.  **Productivity:** MBaaS products reduce the time organizations need to spend on mobile app development. This frees up developers’ schedules to focus on other key work needed within a particular organization.  **Integration:** MBaaS simplifies the process of connecting an application’s cloud storage with APIs. MBaaS platforms also make it easier to integrate with third-party systems, eliminating the need to duplicate efforts and functionality across different systems.  **Faster time to market:** MBaaS reduces the time it takes to go to market with mobile applications. This allows organizations to move into the market quicker, enabling them to add new products and services as well as release updates to products more rapidly.  ### Who Uses Mobile Backend-as-a Service (MBaaS) Software? MBaaS can be beneficial to both large, enterprise organizations as well as small businesses.  **Enterprise development teams:** Enterprise development teams can benefit from the organization provided by MBaaS. By having all backend operations simplified and accessible in one location, enterprise development teams do not have to worry about organizing a series of disconnected applications.  **Small business development teams:** MBaaS can be particularly beneficial for smaller organizations, as these companies lack the servers and infrastructure that larger businesses may possess. MBaaS can aid smaller businesses in accessing quality applications without spending beyond any budget constraints.  ### Challenges with Mobile Backend-as-a Service (MBaaS) Software Software solutions can come with their own set of challenges, and MBaaS is no exception.  **Cost:** MBaaS software may be an expensive investment. Pricing can vary and will be high depending on how many applications and programs MBaaS is likely involved in. Pricing can be even higher when factoring in any additional or customized needs an organization may have.  **Low flexibility:** MBaaS, and BaaS, in general, do not allow for a great deal of flexibility. These service providers, whether they be PaaS or SaaS, are often utilizing a fixed set of standard technologies and features. This means that there is limited ability for a service platform to customize and design products for specific customers’ needs.  **Low scalability:** BaaS automatically sets limits on how much mobile application development an organization is capable of doing. This is why some organizations see BaaS as a short-term solution rather than a final one.  **Security concerns:** Storing confidential user data with a cloud service platform, especially BaaS, can be dangerous. Organizations will need to adopt strict user management protocols to keep data safe and compliant.  ### How to Buy Mobile Backend-as-a Service (MBaaS) Software #### Requirements Gathering (RFI/RFP) for Mobile Backend-as-a Service (MBaaS) Software The requirements for MBaaS solutions can be fairly straightforward at times, as these tools do not offer too much customization. That being said, buyers seeking an MBaaS solution should consider several key factors. Important considerations include, but are not limited to, the pricing model, the user experience, and the ability to integrate with the web apps the organization currently uses.  #### Compare Mobile Backend-as-a Service (MBaaS) Products **Create a long list** Buyers should start by seeking out different service providers for the right fit given the timeline, scope, and resources the organization has at its disposal. Once these factors are identified, buyers can then use G2.com and other online resources to research the top products on the market.  **Create a short list** After identifying these key factors, buyers can then dig deeper into finding a service provider that fits their specific needs. Companies should consider the bandwidth of developers on their team. Companies should also consider what preexisting software they already have on site, as well as what additional software they may need to purchase.  **Conduct demos** Companies should walk through a demo of each product they are considering purchasing. This allows them to get an up close and personal view of a service provider, its functionality, and how it fits into the current backend and frontend infrastructure at the company.  #### Selection of Mobile Backend-as-a Service (MBaaS) Software **Choose a selection team** The selection team should include a mix of roles and titles that would interact with MBaaS. First and foremost, at least one member of the development team should be involved, as the development team would be most likely to interact with MBaaS regularly. Other roles may be dependent on BaaS use cases. If the tool purchased is to assist in user experience, as an example, roles such as site administrators and product managers may also need to be involved.  **Negotiation** While some vendors will have a set cost pricing model to follow, others may be open to negotiation. Organizations should do their research prior to the negotiation phase to ensure that what they are asking for is a reasonable price.  **Final decision** Ultimately, organizations will need to decide which product they want to go forward with. Companies should consider what specific features, use cases, and capabilities they are looking for depending on their organizational needs.  ### Implementation of Mobile Backend-as-a Service (MBaaS) Software **How is Mobile Backend-as-a Service (MBaaS) Software Implemented?** MBaaS software is often implemented through Paas or SaaS. MBaaS is designed for mobile devices, including IoS and Android devices. MBaaS can also be open source, which will be important as open-source software continues to rise in popularity.  **Who is Responsible for Mobile Backend-as-a Service (MBaaS) Software Implementation?** Developers are often key members of the implementation and development process, as they are the ones who will be using them regularly. In reality, anyone involved in backend processes across the organization could ultimately become involved.  **What Does the Implementation Process Look Like for Mobile Backend-as-a Service (MBaaS) Software?** Companies should plan to run tests multiple times prior to going live in order to collect test data. This test data helps ensure that their connection to the MBaaS provider and application are running smoothly.  **When Should You Implement Mobile Backend-as-a Service (MBaaS) Software?** Organizations should implement MBaaS once they have conducted initial testing. Once up and running, developers will be eager to utilize MBaaS, as it saves them time and allows them to focus on other, more engaging activities.  ### Mobile Backend-as-a Service (MBaaS) Software Trends **Internet of things (IoT) and MBaaS** IoT technology is on the rise and will impact MBaaS. As IoT-powered devices continue to become popular with customers, MBaaS providers will be expected to be able to support any IoT-based mobile applications an organization may need.