# Best Marketplace Software - Page 11

## How Many Marketplace Software Products Does G2 Track?

**Total Products under this Category:** 196

### Category Stats (Jul 2026)

- **Average Rating:** 4.14/5 (↓0.18 vs Jun 2026) The average rating of products in this category, based on all submitted ratings

_Last updated: July 19, 2026_

## How Does G2 Rank Marketplace Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 1,200+ Authentic Reviews
- 196+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Marketplace Software
 ![G2 Grid® for Marketplace Software plotting products by satisfaction and market presence](https://www.g2.com/categories/marketplace/grids.png?focus%5B%5D=1876784&focus%5B%5D=33457&focus%5B%5D=1222111&focus%5B%5D=1284390&focus%5B%5D=96669&focus%5B%5D=99901&focus%5B%5D=1349264&focus%5B%5D=8394)

Highlighted products: Mirakl Connect, Sharetribe, Rokt Catalog (formerly Canal), Shipturtle, Trade India, Anchanto Order Management, Rithum, and Mirakl Inc.

Underlying data: [Grid® JSON](https://www.g2.com/categories/marketplace/grids.json?focus%5B%5D=mirakl-connect&focus%5B%5D=sharetribe&focus%5B%5D=rokt-catalog-formerly-canal&focus%5B%5D=shipturtle&focus%5B%5D=trade-india&focus%5B%5D=anchanto-order-management&focus%5B%5D=rithum&focus%5B%5D=mirakl-inc)

**Sponsored**

### Merchanto

We help businesses automatically prevent chargebacks and fraud, secure merchant accounts, and recover funds.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list&secure%5Bcategory_id%5D=1710&secure%5Bchosen_at%5D=2026-07-29T09%3A02%3A28Z&secure%5Bdisplayable_resource_id%5D=1891&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=neighbor_category&secure%5Bplacement_resource_ids%5D%5B%5D=1891&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=1392706&secure%5Bresource_id%5D=1710&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fmarketplace%3Fpage%3D11&secure%5Btoken%5D=c5a758f9193718ff49ad83b04a593e1ffced51fcc80817acd033d37c78af8bd2&secure%5Burl%5D=https%3A%2F%2Fmerchanto.org%2F%3Futm_source%3Dg2%26utm_medium%3Dcpc%26utm_campaign%3Dwidget%26utm_id%3D2&secure%5Burl_type%5D=custom_url)

### [OrderEye](https://www.g2.com/products/ordereye/reviews)

OrderEye is specialized in providing Full-stack SaaS solutions to power Hyperlocal & D2C business digitally by providing an omnichannel experience. We empower merchants of all sizes to build, innovate and grow their business digitally while keeping track of all activities from discovery to delivery. We make business completely independent by offering a complete end-to-end product suite that empowers business to succeed from creating online stores to managing orders, customers, inventory, payments and deliveries for single storefront, multiple storefronts or marketplace through a suite of integrated SaaS solutions.

#### Who Is the Company Behind OrderEye?

- **Seller:** [OrderEye](https://www.g2.com/sellers/ordereye)
- **HQ Location:** Gurugram, IN
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c7fa35ea0c84e250bbf6c6c7820c2416b75e653c54c31fb3bef44e5f8179879b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fordereye%2F&secure%5Burl_type%5D=linkedin_company_website)  
13 employees on LinkedIn®

### [Origami Marketplace](https://www.g2.com/products/origami-marketplace/reviews)

Origami Marketplace is a SaaS solution dedicated to creating and managing customisable marketplaces. Based on a headless, API-first architecture, the platform can adapt to the most complex business models, including: B2B, B2C and C2C (circular economy) marketplaces, procurement centres, the digitisation of distribution networks and service platforms. Thanks to its robust, modular and highly scalable infrastructure, Origami Marketplace enables operators to accelerate their time-to-market and reduce their total cost of ownership (TCO). It orchestrates all processes, including catalogues, orders, inventories, secure payments and logistics, while integrating seamlessly with existing information systems such as ERP, PIM, OMS and CRM. KEY FEATURES Headless and API-first architecture: gives you total freedom to design a bespoke user experience (UX/UI) for the front office with native interoperability to connect to your internal tools. Advanced catalogue and sourcing management: - Autonomous supplier onboarding - Management of complex pricing structures - Unification of multi-warehouse and omnichannel inventory (stores + e-commerce) Complete sales orchestration: automate order processing and logistics management (e.g. order splitting and label generation), returns, and customer service. Payment, invoicing and compliance: commission management, secure payments with escrow (ideal for second-hand goods) and automated accounting breakdowns. Dedicated back office (operators and sellers): - Intuitive dashboards - Comprehensive reporting - Supplier KPI management - Listing moderation WHO CAN USE ORIGAMI MARKETPLACE? - Medium-sized businesses and large companies wishing to digitise and centralise their procurement (e-procurement and procurement centres). - Federations wishing to digitise and centralise their procurement. - Retailers and distributors who want to expand their catalogue (drop shipping) or unify their physical and digital commerce (franchise network). - Brands and entrepreneurs launching innovative circular economy models (e.g. second-hand resale and material recovery). WHY CHOOSE ORIGAMI MARKETPLACE? - Human expertise: over 15 years' experience in multi-vendor models, with dedicated support from training to production. - Scalability from day one: infrastructure designed to support high load variations and accompany the growth of large ecosystems. - Total flexibility: a modular solution (‘bricks on demand’) that enables rapid iteration (MVP) without creating technical debt.

#### Who Is the Company Behind Origami Marketplace?

- **Seller:** [Origami Marketplace](https://www.g2.com/sellers/origami-marketplace)
- **Year Founded:** 2015
- **HQ Location:** LILLE, FR
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=0a55119f4f8ac505e9dd21579606810a3e6383dcc29d35bddcbbbd81e24d91d1&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Forigami-marketplace%2F&secure%5Burl_type%5D=linkedin_company_website)  
22 employees on LinkedIn®

### [Partbase](https://www.g2.com/products/partbase/reviews)

B2B e-commerce platform for hydraulic and pneumatic parts Partbase is a modern, fast, and reliable B2B platform for hydraulic, pneumatic, compressed air spare parts and much more. Think of it as the One-Stop Shop for industrial components tailored for B2B professionals who need things to just work. Our mission is to be the backbone of the European MRO market by 2035, delivering spare parts to 10,000s of businesses daily.

#### Who Is the Company Behind Partbase?

- **Seller:** [Partbase](https://www.g2.com/sellers/partbase)
- **HQ Location:** Barleben, DE
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e0ad4805a7e012176e35d885d5b8e2b058c144e101560196175a856fcd510e2b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fpartbase&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

### [Pepagora](https://www.g2.com/products/pepagora-pepagora/reviews)

Pepagora is your digital business identity in the global marketplace. It allows manufacturers, suppliers, exporters, and buyers to showcase their products, services, and strengths to a worldwide audience. A complete and verified presence on Pepagora not only highlights your company but also builds credibility and trust with potential buyers. Every business on Pepagora goes through a secure verification process, ensuring authenticity and reliability. Companies can share their story, values, and achievements to help buyers understand what makes them unique, while product listings with images and details make it easier for global buyers to explore offerings. Pepagora also provides space to display certifications, credentials, and customer reviews, further strengthening confidence in your business. By connecting directly with verified buyers and sellers, you gain access to secure trade opportunities and strong networking options. With Pepagora, your business visibility increases, global reach expands, and long-term partnerships become easier to achieve. It is the trusted platform designed to help SMEs grow with confidence in international markets.

#### Who Is the Company Behind Pepagora?

- **Seller:** [Pepagora](https://www.g2.com/sellers/pepagora)
- **Year Founded:** 2021
- **HQ Location:** Dubai, AE
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c755a5722be8506cf0c5c0daaf101247b8f8593668ebd0118acff582b08f1e72&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fpepagora&secure%5Burl_type%5D=linkedin_company_website)  
20 employees on LinkedIn®

### [PFTech Turnkey Marketplace](https://www.g2.com/products/pftech-turnkey-marketplace/reviews)

Turn your online platform into a B2B, B2C, or C2C curated or endless aisle marketplace. Utilizes custom built full stack plug-in to eliminate your need for years of internal development.

#### Who Is the Company Behind PFTech Turnkey Marketplace?

- **Seller:** [PFTech](https://www.g2.com/sellers/pftech)
- **HQ Location:** Las Vegas, US
- **Twitter:** @pftechco  
1 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ec4bfa97af9f975954a775422224d11eda7363dce3c619ad39c863e519f9a673&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F18050047&secure%5Burl_type%5D=linkedin_company_website)  
3 employees on LinkedIn®

### [PHP Mall](https://www.g2.com/products/php-mall/reviews)

PHP Mall is a web based software, which allows to create advanced multi-vendors and multi-stores online mall websites.

#### Who Is the Company Behind PHP Mall?

- **Seller:** [NetArt Media](https://www.g2.com/sellers/netart-media)
- **Year Founded:** 2003
- **HQ Location:** N/A
- **Twitter:** @netartmedia  
257 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=bd4c0f498cb3f7dd3fdad7b085658c31042831b8708bbd6c03be28bc43b2f614&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fnetart-media%2F&secure%5Burl_type%5D=linkedin_company_website)  
5 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Medium

#### What Are Recent G2 Reviews of PHP Mall?

**["PHP Mall"](https://www.g2.com/survey_responses/php-mall-review-1863875)**

**Rating:** 5.0/5.0 stars

_— Mirian M._

[Read full review](https://www.g2.com/survey_responses/php-mall-review-1863875)

#### What Are G2 Users Discussing About PHP Mall?

- [What is PHP Mall used for?](https://www.g2.com/discussions/what-is-php-mall-used-for)

### [Pikwel](https://www.g2.com/products/pikwel/reviews)

Pikwel is a B2B marketplace designed to help companies discover suppliers, showcase their products, and connect with global business partners in a simple and scalable way. Businesses can create company profiles, list products, and reach international buyers without complex onboarding processes. Pikwel focuses on product-based discovery, allowing users to explore suppliers through detailed product listings rather than traditional directories. One of Pikwel’s key differentiators is its built-in multilingual communication system. Companies can interact with partners in different languages, while the platform helps bridge language barriers to enable smoother global trade. Pikwel is ideal for manufacturers, exporters, and suppliers looking to increase visibility, generate leads, and expand into international markets. Key features: - Product-based supplier discovery - Company profile and product listing management - Multi-language communication support - Global B2B networking and lead generation Pikwel simplifies how businesses connect, communicate, and grow in international trade.

#### Who Is the Company Behind Pikwel?

- **Seller:** [Pikwel](https://www.g2.com/sellers/pikwel)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=51eed0e9041c62dd62c4d982c000a4bfa8015d81c915c02ae1a2808b50ad0ec1&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fcompany_name%29%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [PRIME FUSION](https://www.g2.com/products/prime-fusion/reviews)

Prime fusion is a Multi-Vendor Marketplace e-commerce platform

#### Who Is the Company Behind PRIME FUSION?

- **Seller:** [Prime Fusion](https://www.g2.com/sellers/prime-fusion)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [ProVendorConnect](https://www.g2.com/products/provendorconnect/reviews)

ProVendorConnect is a B2B procurement marketplace that connects HOAs, property management companies, and commercial facility operators with qualified service contractors across North America. Buyers post tenders and RFPs for free. Vendors subscribe at $89 per month for unlimited access to active tenders and competitive bidding opportunities. Annual plans available at a 20% discount. Key features include structured tender posting with deadlines and compliance document requirements, competitive vendor bidding with side-by-side proposal comparison, full audit trail and 7-year document retention for board compliance reporting, malware-scanned file uploads, real-time notifications, and role-based access for buyers, vendors, and administrators. Service categories covered include landscaping, maintenance, cleaning, security, construction, electrical, plumbing, HVAC, pest control, painting, roofing, paving, and all related trades serving residential and commercial properties.

#### Who Is the Company Behind ProVendorConnect?

- **Seller:** [ProvendorConnect](https://www.g2.com/sellers/provendorconnect)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=6a2b844918f7ed5ef728fd257ba88a210b15001fd2fd18da58f986eb8320e5e7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fprovendorconnect%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [QMarket](https://www.g2.com/products/qmarket/reviews)

QMarket is an all-in-one no-code B2B SaaS marketplace builder. It makes this online marketplace creation process simple, fast, and accessible for businesses of all sizes. From setting up the platform to customization, everything can be done without coding. Platform maintenance, server management, and software updates are managed completely by QMarket. This removes the burden from entrepreneurs, allowing them to concentrate on marketing, customer engagement, and scaling their business. Launch in a few steps and connect with more customers today!

#### Who Is the Company Behind QMarket?

- **Seller:** [Vignesh](https://www.g2.com/sellers/vignesh)
- **Year Founded:** 2019
- **HQ Location:** Madurai, IN
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=6b878e142ff879849760c518e6c4631bbb2297274567fe3e34b23b87d8365d48&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fqoreups&secure%5Burl_type%5D=linkedin_company_website)  
7 employees on LinkedIn®

### [Rakuten Ichiba](https://www.g2.com/products/rakuten-ichiba/reviews)

Rakuten Group, Inc. (TSE's first section: 4755) is the largest eCommerce company in Japan, and the third largest eCommerce marketplace company worldwide. Rakuten provides a variety of consumer and business-focused services including e-commerce, e-reading, travel, banking, securities, credit card, e-money, portal and media, online marketing and professional sports. The company is expanding globally and currently has operations throughout Asia, Western Europe, and the Americas. Founded in 1997, Rakuten is headquartered in Tokyo, with over 17,000 employees and partner staff worldwide. Rakuten's 2018 revenues were 1101.48 billion yen. 　 In Japanese, Rakuten stands for ‘optimism.’ It means we believe in the future. It’s an understanding that, with the right mind-set, we can make the future better by what we do today. 　 So we challenge ourselves to evolve, innovate and experiment, to create a better, happier future for everyone. 　 Today, our 70+ businesses span e-commerce, digital content, communications and FinTech, bringing the joy of discovery to more than 1.2 billion members across the world. For more information, visit https://marketplace.rakuten.net/

#### Who Is the Company Behind Rakuten Ichiba?

- **Seller:** [Rakuten SixthSense](https://www.g2.com/sellers/rakuten-sixthsense-f1af4c23-8be7-4bf4-a775-a4d50eebce5d)
- **Year Founded:** 2016
- **HQ Location:** Bengaluru, IN
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=56b248cb58d0ee9d638f70976e5e005d45b5ce20f9d29e7f666aae203e30aa49&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Frakuten-sixthsense%2F&secure%5Burl_type%5D=linkedin_company_website)  
5 employees on LinkedIn®
- **Ownership:** TYO: 4755

### [SaaSOffers](https://www.g2.com/products/saasoffers/reviews)

SaaSOffers is a perks platform that gives founders and startups access to 500+ verified SaaS deals, credits, and discounts on essential business software. The platform curates exclusive offers across hosting and infrastructure, marketing and analytics, design tools, productivity software, customer support, and developer platforms, with a total catalog value of over $500,000 in savings. Every deal is manually verified before publishing, so users avoid the broken codes and rejected applications common on auto-scraped deal sites. Membership is $79 per year for unlimited access to the entire catalog, with no per-deal application fees and no eligibility requirements beyond standard partner criteria. SaaSOffers is built for bootstrapped founders, indie hackers, and small business owners looking to reduce software costs and extend their runway. Common use cases include sourcing AWS and cloud credits, finding alternatives to expensive incumbent tools, and discovering category-specific deals when evaluating new software for a tech stack.

#### Who Is the Company Behind SaaSOffers?

- **Seller:** [SaaSOffers](https://www.g2.com/sellers/saasoffers)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [SaaStore](https://www.g2.com/products/saastore/reviews)

SaaStore is a curated marketplace and trust layer for software built by independent developers and small teams. Every listing is hand-reviewed and independently security-scanned, with trust badges shown on each app page. Sellers verify their identity, adding accountability for every listed application. Buyers browse by category, trust badge, or free-text search, then complete the purchase on the maker's own site. A growing focus is intelligent document processing tools, where trust matters most. Software you can finally trust and afford.

#### Who Is the Company Behind SaaStore?

- **Seller:** [SaaStore](https://www.g2.com/sellers/saastore)
- **Year Founded:** 2025
- **HQ Location:** Tel Aviv, IL
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=5db03e7d7428aa8d118a3ac4c44fd8594bbae7187e02214f58606a3bce7f3c27&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsaastore-ai&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [SaharaIndex](https://www.g2.com/products/saharaindex/reviews)

SaharaIndex is a global B2B marketplace, company directory and trade intelligence platform for finding suppliers, manufacturers, exporters, importers, buyers, products, logistics providers and regulated business partners worldwide. We help buyers discover manufacturers, wholesalers, distributors, product sellers, freight forwarders, customs brokers, warehouses, inspection companies, certification providers, cargo insurance brokers and trade finance partners. Suppliers and exporters can use SaharaIndex to be discovered by buyers, importers, procurement companies, distributors, retailers and industry-specific B2B buyers. SaharaIndex is built as a global B2B trade graph connecting companies, products, RFQs, logistics, verification, company claims, supplier dashboards and trade-service workflows. Companies can claim their profile, add products and services, upload documents and certifications, publish product details, receive RFQs and improve their international visibility. The platform covers supplier discovery, buyer discovery, product sourcing, importer directories, exporter directories, logistics and trade services, regulated B2B categories, industrial products, machinery, packaging, construction, food, cosmetics, medical, pharma, laboratory, agro, veterinary, chemicals, raw materials, metals, energy, solar, electronics, automotive, textiles, furniture, telecom, drones and robotics. SaharaIndex is designed for global B2B search, sourcing, procurement, export growth, supplier verification, RFQ management, product discovery and trade infrastructure.

#### Who Is the Company Behind SaharaIndex?

- **Seller:** [SaharaIndex](https://www.g2.com/sellers/saharaindex)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [SCND](https://www.g2.com/products/scnd/reviews)

SCND provides an innovative service marketplace platform designed to address the distinct challenges of the service industry. By combining a comprehensive feature set with a unique approach, SCND excels in managing the diverse and complex use cases specific to services. SCND empowers B2C, B2B, and B2B2C organizations with the rapid and efficient launch of service marketplaces with confidence, allowing businesses to focus on driving their core business objectives. SCND delivers a comprehensive suite of solutions within its platform, designed to optimize every aspect of the service marketplace experience. These include partner discovery, enabling seamless connections between customers and the perfect service providers; vendor management, facilitating the efficient onboarding and oversight of service providers at scale; and robust tools for service management and procurement, ensuring smooth and effective service delivery across the entire marketplace. The architecture of SCND is built on a modern and flexible foundation, leveraging a headless, API-first, and microservices-based approach to ensure scalability and adaptability. As a cloud-native solution, SCND is designed to take full advantage of the cloud's capabilities, offering high availability and seamless updates. Following the MACH principles, SCND provides a robust and future-proof platform that empowers businesses to innovate and scale their service marketplaces with ease. For more information: https://www.scnd.com/

#### Who Is the Company Behind SCND?

- **Seller:** [SCND](https://www.g2.com/sellers/scnd)
- **Year Founded:** 2020
- **HQ Location:** Paris, FR
- **Twitter:** @scnd4services  
3 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a6618f7339754b0c6e26862e91e2c4142c50cf5f1ff916c280a2f92a5c71123f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fscnd-marketplace%2F&secure%5Burl_type%5D=linkedin_company_website)  
11 employees on LinkedIn®

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Similar Categories

- [Catalog Management](/categories/catalog-management)
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 ![Subhransu Sahu](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Subhransu Sahu")
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Researched and written by [Subhransu Sahu](https://research.g2.com/insights/author/subhransu-sahu)

Updated October 3, 2024

Marketplace software, also called multivendor marketplaces, enable users to create and manage digital storefronts that host product and services listings from multiple vendors. These tools simplify and streamline the entire process of creating, hosting, and managing an online marketplace, from website design to vendor communication to shipping.

Marketplace software are very similar to [e-commerce platforms](https://www.g2.com/categories/e-commerce-platforms) in that they facilitate the building and management of digital storefronts; however, e-commerce platforms are intended for a singular vendor, while multivendor e-commerce platforms function as a digital marketplace. Many products are offered as a standalone platform, but others are exclusively, or can be offered, as a plugin for another [web content management system](https://www.g2.com/categories/web-content-management).

To qualify for inclusion in the Marketplace category, a product must:

- Create and host an e-commerce website capable of supporting multiple vendors
- Provide payment tools via integrations or natively within the platform
- Allow vendors to create new listings for products or services
- Offer security and/or encryption of data and information, as well as follow e-commerce regulation
- Provide communication channels between vendors and customers

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## How Do You Choose the Right Marketplace Software?

### What You Should Know About Marketplace Software

### What is Marketplace Software?

Marketplace software, also called multi-vendor digital marketplaces or e-commerce marketplaces, is a type of e-commerce software that allows companies to create their marketplaces, sell their merchandise, and attracts multiple merchants, resellers, and partners who sell products and services. The marketplace owner does not need to maintain an inventory of the reseller's products but rather the marketplace infrastructure itself, ensuring that other businesses are using it.

As a result of hosting multiple merchants, it’s likely to need to have a robust support network in case any of those merchants have a problem somewhere along the line. Customers with platform issues will likely also reach out, so having both front-end and back-end support will be necessary.

#### What Types of Marketplace Software Exist?

Based on user preferences, there are generally two types of marketplace software available for users, as mentioned below:

**Cloud software**

Cloud-based marketplace software help build the marketplace website through a user interface without coding knowledge or developer’s need. These type of software are the easiest and quickest way to launch marketplaces and are generally cloud-based, and doesn’t need any third-party hosting.

**On-premises software**

In contrast to the no-code cloud-based marketplace software, on-premises software is hosted on the owner’s or vendor’s server and is generally open-source software that allows customization. While on-premises software allows a wide range of feature addition, it is more expensive than the no-code cloud or hosted server models.

### What are the Common Features of Marketplace Software?

The following are some core features within marketplace software that can help users in many ways:

**Administration:** Managing the marketplace should be smooth and comprehensive. Marketplace administration provides marketplace operators complete control of the marketplace, which includes website management, managing buyer and vendor relationships, marketplace design configuration, API management and maintenance, staying compliant with security standards, and using analytics to monitor business-critical KPIs.

**Payments and subscriptions:** It allows marketplace operators to set different payment solutions like a credit card, cash on delivery, mobile wallets, buy now pay later (BNPL), etc., for customers. Merchants can also select payment models like one-time memberships, monthly or annual subscriptions, etc., for selling products and services. It must provide functionalities to manage and monitor transaction processes between buyers, vendors, and the marketplace owner and support multiple currencies.

**Vendor management:** Vendor management capabilities offer marketplace operators complete control over the vendor onboarding, management, and administration of marketplace vendors. It helps manage vendor relationships through permissions management and customizable dashboards to gain insight into vendor operations. Vendor management functionality also helps vendors and merchants manage their store, product price, promotions, and catalog for the buyers and customers.

**Warehousing, shipping, and return management:** Marketplace software must offer marketplace operators multiple shipping solutions like drop-shipping, centralized shipping, free shipping, or a combination. Marketplace owners can choose the one that suits their business the most. It also helps manage inventory across multiple locations and warehouses, order routing and fulfillment, and integrates with return management solutions for easy return. 

**Order management:** A functionality to manage order fulfillment is a must have in marketplace software. Customers ordering from marketplaces can get an email notification, see their order status, track their order, and get invoices on successful payment. Additionally, vendors also get to know if customers have abandoned carts and work on eliminating bottlenecks at the product level to improve the overall shopping experience.

**Catalog management:** If a seller has thousands of products, filling up product details for each is time consuming. Marketplace software also offers features of catalog management to edit or update product information in bulk. It also syncs product feed with other marketplaces like google shopping which offer price comparison services and makes sure the product details are accurately reflected.

**Marketing capabilities:** Marketing capabilities of marketplace software help not only in promoting the business but also give a boost to the merchant’s sales. Marketplaces are often SEO-optimized, and host product reviews software, seller ratings, advertisements, and loyalty programs that help customers discover marketplaces and sellers.

### What are the Benefits of Marketplace Software?

**Streamline store management:** It’s easy and hassle-free work to manage an online store using marketplace software. Marketplace software comes with many pre-built features and functionalities like a storefront, shopping cart, catalog management, payment gateway, etc., for the ease of use of resellers.

**Simplifies marketplace development:** Marketplace owners managing marketplaces don’t have to worry about inventory management but are responsible for processing transactions. They just have to ensure businesses use it to their full potential. Marketplace owners invest in marketplace development and create monetized value-added services for resellers for profitability. 

**Target a larger audience:** It provides a holistic opportunity for business owners, resellers, and end users. Resellers can reach a larger audience, and customers can compare many brands under one platform. It also helps in brand promotions and advocates for brand protection under the marketplace platform.

### Who Uses Marketplace Software?

**Small businesses:** Small businesses venturing into starting the marketplace with few vendors and SKUs might benefit from marketplace software.

**Mid-market companies:** Mid-market companies with some e-commerce infrastructure or e-retail business that want to shift their business to a multi-vendor marketplace model to enhance their business offering can use the software.

**Enterprises:** Large organizations that have already attained growth and want to enhance their existing vendor relationships and bring them under more sophisticated commerce infrastructure and scale business.

#### Software Related to Marketplace Software

Related solutions that can be used together with marketplace software include:

[E-commerce platforms](https://www.g2.com/categories/e-commerce-platforms) **:** E-commerce platforms function very similarly to marketplace software, except they only feature a single merchant rather than a variety.

[E-commerce personalization software](https://www.g2.com/categories/e-commerce-personalization) **:** E-commerce personalization software provides the tools to create personalized experiences for each customer. This often includes product recommendations based on viewing and purchasing history, as well as custom messaging for returning customers.

[Payment gateways](https://www.g2.com/categories/payment-gateways) **:** Payment gateway software provides a means for customers to input their credit card information to make a payment securely. Payment gateways often use a variety of payment processors, so merchants can choose which processors they prefer to work with.

### Challenges with Marketplace Software

Software solutions can come with their own set of challenges. 

**Selection and implementation:** Selecting the right marketplace software isn’t an easy task. Users often choose one size fits all solutions, which may not have all the necessary features. Also, it is often confusing to select and implement the right plugins and features for different types of vendors. 

**Time consuming:** Building a marketplace is a massive undertaking and requires constant attention. While marketplace software provides standard features to create marketplaces, these may not be sufficient when unforeseen issues arise during building and testing.

**Expensive:** Opting for an advanced level of marketplace software is quite expensive. Small and medium-sized enterprises often want comprehensive marketplace software but find it difficult to pay for the add-on features as they often add up to the cost of the marketplace software itself.

### Which Companies Should Buy Marketplace Software? 

Multiple businesses across industries can use marketplace software to launch multi-vendor marketplaces. Here’re some common examples of companies that can buy this software:

**Retail:** Any type of company that is into retail or wholesale business and wants to scale business in the e-commerce industry can launch marketplaces with the help of marketplace software. For example, Amazon, eBay, Target, Walmart, etc.

**Software:** Software vendors can use this software to launch marketplaces that help encourage other software vendors to list their products and do business on a single intuitive platform. For example, G2, Trustpilot, Trustradius, etc.

**Services:** Any services-based company across industries like construction, home-furnishing, interior designing, website development, and advertising agencies can create a service marketplace to bring all types of service providers under one platform.

### How to Buy Marketplace Software

#### Requirements Gathering (RFI/RFP) for Marketplace Software

Requirement gathering ensures that the software has all the features a business needs. It helps to understand the right tools required to perform critical task processes without wasting time figuring out how to do it. It also helps to ask critical questions about the need for the software. For example, marketplace software helps build multi-vendor marketplaces. Still, the buyer should also know the size of the business, how many vendors can be onboarded with each basic, intermediate, and advanced plan, and what amount of SKUs the marketplace can handle.

#### Compare Marketplace Software  Products

**Create a long list**

A long list helps refine software products with must-have marketplace software features such as product listings, vendor listings, marketplace administration, landing page creation, payments, and shipping features, order management features, etc. Buyers can add software based on no-code or on-premises standalone software or marketplace add-ons. Some other things to consider while creating a long list could be the product's popularity, the price offered for product add-ons, schemes for upgrading, and 24/7 customer service support.

**Create a short list**

A short list narrows down the long list of buyers and helps them make a constructive decision on which software to opt for. Short lists are more specific to the exact need of the buyer, mapped with the features offered by the product. For example, buyers looking for no-code marketplace software must not keep on-premises solutions on the short list.

**Conduct demos**

Demos are an essential part of the entire software implementation process. It ensures that the marketplace software runs smoothly and is compatible with the existing business system. It allows buyers to ask questions about the software's features and ensures the software vendor is entirely transparent about the product offerings.

#### Selection of Marketplace Software

**Choose a selection team**

A team comprised of in-house IT personnel, project managers, heads of departments, e-commerce experts, and end users must be part of the selection process. Along with senior management, this selection team is responsible for selecting the right software and checking the entire marketplace software onboarding process. Buyers can also outsource technical consultants with domain-specific expertise to give constructive recommendations and suggestions in this process.

**Negotiation**

To successfully negotiate, the buyer must carefully analyze the final offering provided by two or more marketplace software vendors. There are chances that vendors might offer similar software with similar features. In this case, the only differentiator may be the price provided by the vendor. The deciding factor during final selection in case of similar pricing might depend on product add-ons, unique customization, customer support post-implementation, etc.

**Final decision**

In most cases, the senior management or head of the department decides to select the software after carefully going through all the documented insights provided by the team during the product testing process. It is also essential to investigate all the vendor's terms and conditions beforehand to avoid any last-minute confusion.

### Marketplace Software Trends

**Digital wallet integration**

Integrating a variety of payment methods provides flexibility for both customers and merchants. By allowing both parties to pay and accept payments from various digital wallets, mobile payment apps, and other payment options, a wider variety of customers and merchants can participate.

**Artificial intelligence**

Artificial intelligence and machine learning power much of the personalization now available to e-commerce stores and marketplaces. Artificial intelligence can also power dynamic pricing, which automatically adjusts the pricing of items based on competitor prices and other information.