# Best Enterprise Customer-to-Customer (C2C) Community Marketing Software

*By [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh)*


Products classified in the overall Customer-to-Customer (C2C) Community Marketing category are similar in many regards and help companies of all sizes solve their business problems. However, enterprise business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Enterprise Business Customer-to-Customer (C2C) Community Marketing to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Enterprise Business Customer-to-Customer (C2C) Community Marketing category.

In addition to qualifying for inclusion in the Customer-to-Customer (C2C) Community Marketing Software category, to qualify for inclusion in the Enterprise Business Customer-to-Customer (C2C) Community Marketing Software category, a product must have at least 10 reviews left by a reviewer from an enterprise business.






## G2 Grid® for Customer-to-Customer (C2C) Community Marketing Software
![G2 Grid® for Customer-to-Customer (C2C) Community Marketing Software plotting products by satisfaction and market presence](https://www.g2.com/categories/customer-to-customer-c2c-community-marketing/grids.png?focus%5B%5D=127293&focus%5B%5D=38066&focus%5B%5D=2505&focus%5B%5D=127292&focus%5B%5D=76395)
Highlighted products: Facebook Groups, Hivebrite, Eventbrite, LinkedIn Groups, and Bevy.
Underlying data: [Grid® JSON](https://www.g2.com/categories/customer-to-customer-c2c-community-marketing/grids.json?focus%5B%5D=facebook-groups&focus%5B%5D=hivebrite&focus%5B%5D=eventbrite&focus%5B%5D=linkedin-groups&focus%5B%5D=bevy&segment=enterprise)


## How Many Customer-to-Customer (C2C) Community Marketing Software Products Does G2 Track?
**Total Products under this Category:** 21

### Category Stats (Jul 2026)
- **Average Rating**: 4.38/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product**: Hivebrite (+0.14%) - Among all products in this category, Hivebrite recorded the largest rating increase compared to last month
*Last updated: July 20, 2026*


## How Does G2 Rank Customer-to-Customer (C2C) Community Marketing Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 2,600+ Authentic Reviews
- 21+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.



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---

## What Are the Top-Rated Customer-to-Customer (C2C) Community Marketing Software Products in 2026?
### 1. [Facebook Groups](https://www.g2.com/products/facebook-groups/reviews)
Facebook Groups are dedicated spaces within the Facebook platform where users can connect, share, and collaborate around common interests, activities, or affiliations. These groups serve as virtual communities, enabling members to engage in discussions, share content, and organize events in a focused environment. Key Features and Functionality: - Privacy Settings: Groups can be set as public, private (visible), or private (hidden), allowing administrators to control membership visibility and access. - Content Sharing: Members can post text, photos, videos, and links, facilitating rich and diverse interactions. - Event Coordination: Groups offer tools to create and manage events, making it easier to organize gatherings or activities. - Buy and Sell Features: For Sale Groups provide functionalities for listing items, including adding descriptions, prices, and pickup/delivery details. Sellers can mark items as available or sold and maintain a catalog of previously sold items. - Shops in Groups: This feature allows groups to have a dedicated shop section where members can purchase merchandise related to the group's theme, such as apparel or accessories. - Product Recommendations: Members can seek and provide product recommendations within the group, enhancing the shopping experience through community insights. Primary Value and Solutions Provided: Facebook Groups address the need for community and connection by offering a platform where individuals can gather around shared interests or goals. They facilitate meaningful interactions, knowledge sharing, and support among members. For businesses and organizations, Groups serve as a tool to build brand communities, engage with customers, and even drive sales through integrated shopping features. By fostering a sense of belonging and providing specialized functionalities, Facebook Groups enhance user engagement and satisfaction within the broader social media landscape.


**Average Rating:** 4.3/5.0
**Total Reviews:** 648
**How Do G2 Users Rate Facebook Groups?**

- **Has the product been a good partner in doing business?:** 7.8/10 (Category avg: 8.8/10)
- **Communication:** 8.8/10 (Category avg: 9.1/10)
- **Community Hub:** 8.7/10 (Category avg: 8.1/10)
- **Dashboards:** 7.9/10 (Category avg: 8.5/10)

**Who Is the Company Behind Facebook Groups?**

- **Seller:** [Meta Platforms, Inc](https://www.g2.com/sellers/meta-platforms-inc)
- **Year Founded:** 2008
- **HQ Location:** Menlo Park, CA
- **Twitter:** @Meta (9,891,711 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/meta/ (158,764 employees on LinkedIn®)
- **Ownership:** NASDAQ: META

**Who Uses This Product?**
- **Who Uses This:** Owner, Marketing Manager
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 73% Small-Business, 19% Mid-Market



#### What Are Recent G2 Reviews of Facebook Groups?

**"[Great way to build a community!](https://www.g2.com/survey_responses/facebook-groups-review-5086586)"**

**Rating:** 5.0/5.0 stars
*— Sarah M.*

[Read full review](https://www.g2.com/survey_responses/facebook-groups-review-5086586)

---

**"[An Awesome Way to Catch Up With People](https://www.g2.com/survey_responses/facebook-groups-review-12816669)"**

**Rating:** 4.5/5.0 stars
*— Gaston D.*

[Read full review](https://www.g2.com/survey_responses/facebook-groups-review-12816669)

---


#### What Are G2 Users Discussing About Facebook Groups?

- [What is Facebook Groups used for?](https://www.g2.com/discussions/what-is-facebook-groups-used-for) - 1 comment
- [What should I write in my Facebook group description?](https://www.g2.com/discussions/what-should-i-write-in-my-facebook-group-description)
- [What are the best features of Facebook?](https://www.g2.com/discussions/what-are-the-best-features-of-facebook) - 1 comment
- [What are Facebook Groups good for?](https://www.g2.com/discussions/what-are-facebook-groups-good-for)
- [What are the features of FB group?](https://www.g2.com/discussions/what-are-the-features-of-fb-group) - 2 comments

### 2. [Hivebrite](https://www.g2.com/products/hivebrite/reviews)
What is Hivebrite? Hivebrite is a flexible, intelligent community platform that helps organizations build, manage, and grow impactful communities. Hivebrite simplifies operations and transforms community data into clear, actionable insights, enabling teams to run vibrant, branded communities with confidence. We work with all sectors—from education and business to associations and nonprofits. Over 1,500 organizations worldwide, including Roche, American Psychological Association, Obama Foundation, Columbia Business School, The Channel Company, and U.C. Davis, trust Hivebrite to power their communities. We also practice what we preach with our own exclusive customer community, where community professionals connect, share best practices, and learn from one another. Key Features -\> Customization Capabilities Make the platform yours. Customize every element—from branding to functionality—so your community reflects your identity, not ours. No coding required. -\> Groups Management Our Groups feature lets you create sub-communities within your main platform. Structure your community exactly how your organization works\*\*—whether that's regional chapters, special interest groups, project teams, or cohort-based programs. Each Group gets its own dedicated space with customizable settings, member access controls, and activity feeds,\*\* so different segments of your community can thrive independently while staying connected to the whole. -\> Event Management From intimate gatherings to global conferences—everything you need to plan, execute, and engage members through meaningful experiences. Create event pages, manage registrations, send reminders, and track attendance all in one place. -\> Member Directory Build a rich, fully customized directory that highlights what makes your community unique and puts members on a visual map. Showcase profiles, expertise, and connections that matter. Add custom profile fields, enable member search and filtering, and help people discover others based on skills, location, interests, or any criteria you choose. -\> Communication Tools Connect with your community through multi-channel communications that drive action. Send targeted emails and push notifications, facilitate discussions in topic-based forums, enable direct member-to-member messaging, and let members share updates, articles, videos, and documents. Keep conversations flowing across every touchpoint. Key differentiators \* User-friendly interface with minimal technical barriers \* Extensive customization options without coding requirements \* Scalable solution that evolves with organizational needs \* Comprehensive feature set for complete community lifecycle management \* Seamless integrations that work with your existing tech stack and current tools


**Average Rating:** 4.4/5.0
**Total Reviews:** 222
**How Do G2 Users Rate Hivebrite?**

- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 8.8/10)
- **Communication:** 10.0/10 (Category avg: 9.1/10)
- **Dashboards:** 10.0/10 (Category avg: 8.5/10)

**Who Is the Company Behind Hivebrite?**

- **Seller:** [Hivebrite](https://www.g2.com/sellers/hivebrite)
- **Company Website:** https://hivebrite.io
- **Year Founded:** 2015
- **HQ Location:** Paris, France
- **Twitter:** @hivebrite (1,082 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/10317653/ (146 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Executive Director, Founder
- **Top Industries:** Non-Profit Organization Management, Higher Education
- **Company Size:** 60% Small-Business, 25% Mid-Market


#### What Are Hivebrite's Pros and Cons?

**Pros:**

- Customer Support (64 reviews)
- Features (41 reviews)
- Ease of Use (36 reviews)
- Staff Support (26 reviews)
- Experience (23 reviews)

**Cons:**

- Limited Customization (20 reviews)
- Expensive (16 reviews)
- Bugs (12 reviews)
- Poor Interface Design (12 reviews)
- Missing Features (11 reviews)


### What Do G2 Reviewers Say About Hivebrite?
*AI-generated summary from verified user reviews*

**Pros:**

- Users commend Hivebrite's **excellent customer support** , noting their responsiveness and dedication to client success and engagement.
- Users value the **exceptional functionality and customization** of Hivebrite, enhancing both internal and external organizational image.
- Users appreciate the **ease of use** of Hivebrite, making community building and management straightforward and enjoyable.
- Users praise the **fantastic staff support** at Hivebrite, noting timely responses and exceptional engagement from the team.
- Users commend the **exceptional experience and customization** offered by Hivebrite, enhancing both internal and external interactions.

**Cons:**

- Users note **limited customization options** in Hivebrite, as certain features can't be modified for different use cases.
- Users find Hivebrite to be **expensive** , especially for non-profits, due to additional costs and limited features.
- Users often face **technical bugs** and unclear pricing policies, hindering overall satisfaction with Hivebrite.
- Users find the **interface design of Hivebrite lacking** , creating challenges in navigation and overall user experience.
- Users note the **missing features** in Hivebrite, such as notifications and a limited WYSIWYG editor, affecting functionality.

#### What Are Recent G2 Reviews of Hivebrite?

**"[A purpose-built space for a community that needed one](https://www.g2.com/survey_responses/hivebrite-review-12965166)"**

**Rating:** 5.0/5.0 stars
*— William S.*

[Read full review](https://www.g2.com/survey_responses/hivebrite-review-12965166)

---

**"[Efficient Community Integration with Improved Personalization](https://www.g2.com/survey_responses/hivebrite-review-12120988)"**

**Rating:** 4.5/5.0 stars
*— Andrea R.*

[Read full review](https://www.g2.com/survey_responses/hivebrite-review-12120988)

---


#### What Are G2 Users Discussing About Hivebrite?

- [How has Hivebrite improved your community management, and what features do you rely on most?](https://www.g2.com/discussions/how-has-hivebrite-improved-your-community-management-and-what-features-do-you-rely-on-most)
- [What is Hivebrite used for?](https://www.g2.com/discussions/what-is-hivebrite-used-for)

### 3. [Eventbrite](https://www.g2.com/products/eventbrite/reviews)
Eventbrite is the leading global events management platform. With Eventbrite, creators and entrepreneurs can build customizable event pages, sell tickets to their events, and market their events through the Eventbrite Marketplace and integrated email and social media integrations.


**Average Rating:** 4.3/5.0
**Total Reviews:** 909
**How Do G2 Users Rate Eventbrite?**

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 8.8/10)
- **Communication:** 9.0/10 (Category avg: 9.1/10)
- **Community Hub:** 8.7/10 (Category avg: 8.1/10)
- **Dashboards:** 8.8/10 (Category avg: 8.5/10)

**Who Is the Company Behind Eventbrite?**

- **Seller:** [Eventbrite](https://www.g2.com/sellers/eventbrite)
- **Year Founded:** 2006
- **HQ Location:** San Francisco, CA
- **Twitter:** @eventbrite (252,617 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/167280/ (986 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Owner, Founder
- **Top Industries:** Marketing and Advertising, Non-Profit Organization Management
- **Company Size:** 64% Small-Business, 24% Mid-Market


#### What Are Eventbrite's Pros and Cons?

**Pros:**

- Ease of Use (90 reviews)
- Event Management (85 reviews)
- Easy Setup (39 reviews)
- Ticketing (34 reviews)
- Ease of Creation (33 reviews)

**Cons:**

- Event Management (24 reviews)
- Expensive (18 reviews)
- High Fees (16 reviews)
- Event Management Issues (14 reviews)
- Limited Customization (13 reviews)


### What Do G2 Reviewers Say About Eventbrite?
*AI-generated summary from verified user reviews*

**Pros:**

- Users highlight the **ease of use** of Eventbrite, making event creation and promotion effortless and efficient.
- Users value the **ease of use and integrations** of Eventbrite, enhancing their event management experience significantly.
- Users love the **easy setup** of Eventbrite, making event creation and management straightforward and efficient.
- Users appreciate the **flexible ticketing options** of Eventbrite, which enhance the event planning and attendance experience.
- Users appreciate the **ease of creating events** on Eventbrite, enhancing event promotion and management effectively.

**Cons:**

- Users find Eventbrite's **ticket system and RSVP limitations** cumbersome, particularly for managing group events effectively.
- Users find the **cost of events** on Eventbrite to be quite high, especially for smaller gatherings and nonprofits.
- Users feel that the **high fees** of Eventbrite can be burdensome, especially for smaller events or nonprofits.
- Users face **event management issues** with Eventbrite, particularly regarding RSVPs and attendance status tracking limitations.
- Users find Eventbrite's **limited customization options** restrict their branding efforts during registration and checkout processes.

#### What Are Recent G2 Reviews of Eventbrite?

**"[Eventbrite Simplifies End-to-End Event Management and Promotion](https://www.g2.com/survey_responses/eventbrite-review-12728561)"**

**Rating:** 4.5/5.0 stars
*— Sabina K.*

[Read full review](https://www.g2.com/survey_responses/eventbrite-review-12728561)

---

**"[Eventbrite alerts me to concerts I must see!](https://www.g2.com/survey_responses/eventbrite-review-12738296)"**

**Rating:** 4.5/5.0 stars
*— Robert M.*

[Read full review](https://www.g2.com/survey_responses/eventbrite-review-12738296)

---


#### What Are G2 Users Discussing About Eventbrite?

- [What is Eventbrite used for?](https://www.g2.com/discussions/what-is-eventbrite-used-for) - 2 comments

### 4. [LinkedIn Groups](https://www.g2.com/products/linkedin-groups/reviews)
LinkedIn Groups are specialized communities within the LinkedIn platform where professionals with shared interests, industries, or goals can connect, collaborate, and engage in meaningful discussions. These groups provide a dedicated space for members to share insights, ask questions, and build relationships, fostering a sense of community among like-minded individuals. Key Features and Functionality: - Community Engagement: Members can initiate and participate in discussions, share content, and offer expertise on relevant topics, enhancing collective knowledge. - Privacy Settings: Groups can be set as public, private (listed), or private (unlisted), allowing for varying levels of accessibility and confidentiality. - Management Roles: Group owners and managers have distinct responsibilities, including inviting members, moderating content, and setting group rules to ensure a productive environment. - Notifications and Updates: Members receive updates on group activities, keeping them informed about new discussions and developments within their professional circles. Primary Value and User Solutions: LinkedIn Groups address the need for professionals to network beyond their immediate connections by providing a platform to: - Expand Professional Networks: Connect with peers, industry leaders, and potential collaborators, opening doors to new opportunities and partnerships. - Stay Informed: Access industry-specific discussions and content, keeping members updated on trends, best practices, and innovations. - Enhance Visibility: Active participation allows individuals and organizations to showcase expertise, build credibility, and establish thought leadership within their fields. By facilitating targeted interactions and knowledge sharing, LinkedIn Groups empower professionals to grow their networks, stay informed, and advance their careers.


**Average Rating:** 4.3/5.0
**Total Reviews:** 397
**How Do G2 Users Rate LinkedIn Groups?**

- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 8.8/10)
- **Communication:** 9.0/10 (Category avg: 9.1/10)
- **Community Hub:** 8.3/10 (Category avg: 8.1/10)
- **Dashboards:** 8.1/10 (Category avg: 8.5/10)

**Who Is the Company Behind LinkedIn Groups?**

- **Seller:** [LinkedIn](https://www.g2.com/sellers/linkedin)
- **Year Founded:** 2003
- **HQ Location:** Sunnyvale, CA
- **Twitter:** @LinkedIn (1,831,939 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/1337/ (23,539 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Marketing Manager, Digital Marketing Specialist
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 56% Small-Business, 31% Mid-Market



#### What Are Recent G2 Reviews of LinkedIn Groups?

**"[Great for staying in the loop and networking](https://www.g2.com/survey_responses/linkedin-groups-review-11438029)"**

**Rating:** 4.0/5.0 stars
*— Callum B.*

[Read full review](https://www.g2.com/survey_responses/linkedin-groups-review-11438029)

---

**"[Empowers Networking and Professional Growth](https://www.g2.com/survey_responses/linkedin-groups-review-12006614)"**

**Rating:** 5.0/5.0 stars
*— Louise  c.*

[Read full review](https://www.g2.com/survey_responses/linkedin-groups-review-12006614)

---


#### What Are G2 Users Discussing About LinkedIn Groups?

- [What is LinkedIn Groups used for?](https://www.g2.com/discussions/what-is-linkedin-groups-used-for) - 3 comments, 4 upvotes

### 5. [Bevy](https://www.g2.com/products/bevy/reviews)
Bevy.com is a complete AI-driven community platform unifying events, discussions and data. Bevy incorporates a variety of tools to plan, promote, and execute virtual and in-person events and is a flexible software solution that can be used to manage and host thousands of different types of community events. Built with enterprise level analytics, integrations and data security, the Bevy platform is used by a range of enterprise, consumer and eduction teams who want to build, grow and scale a global Online Community and Customer-to-Customer (C2C) community. Featuring a deep permissions system and webcasting capabilities, community and field marketing teams can empower local brand advocates to build, grow and scale local communities all over the world.


**Average Rating:** 4.8/5.0
**Total Reviews:** 108
**How Do G2 Users Rate Bevy?**

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 8.8/10)
- **Communication:** 9.4/10 (Category avg: 9.1/10)
- **Community Hub:** 9.5/10 (Category avg: 8.1/10)
- **Dashboards:** 9.4/10 (Category avg: 8.5/10)

**Who Is the Company Behind Bevy?**

- **Seller:** [Bevy Labs, Inc](https://www.g2.com/sellers/bevy-labs-inc)
- **Year Founded:** 2017
- **HQ Location:** Palo Alto, California
- **Twitter:** @bevyhq (3,689 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/16188970/ (72 employees on LinkedIn®)

**Who Uses This Product?**
- **Who Uses This:** Founder, Chapter Director
- **Top Industries:** Events Services, Computer Software
- **Company Size:** 66% Small-Business, 21% Mid-Market


#### What Are Bevy's Pros and Cons?

**Pros:**

- Ease of Use (6 reviews)
- Event Management (6 reviews)
- Community Engagement (4 reviews)
- Features (3 reviews)
- Easy Setup (2 reviews)

**Cons:**

- Limited Customization (2 reviews)
- Complexity (1 reviews)
- Email Limitations (1 reviews)
- Event Management (1 reviews)
- Expensive (1 reviews)


### What Do G2 Reviewers Say About Bevy?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate the **ease of use** of Bevy, enabling effortless event launches and community building.
- Users praise Bevy for its **exceptional event management capabilities** , making event creation and community building effortless.
- Users highlight the **strong community engagement features** of Bevy, making it easy to build and manage communities.
- Users appreciate the **ease of use and excellent event management features** in Bevy for effective community management.
- Users highlight the **easy setup** of Bevy, ensuring a smooth experience for community management and event organization.

**Cons:**

- Users find Bevy has **limited customization** , making it challenging to tailor event pages and manage complex workflows effectively.
- Users find **complexity in customization** and UI challenges, which can hinder their experience on Bevy.
- Users are frustrated with the **inability to export email lists** , which limits their data management options.
- Users find the platform's **rigid customization** and complex workflows challenging, impacting usability and accessibility for smaller groups.
- Users find the **pricing to be a barrier** for smaller organizations and early-stage communities, limiting accessibility.

#### What Are Recent G2 Reviews of Bevy?

**"[scaling community events in a simple and efficient way](https://www.g2.com/survey_responses/bevy-review-11980624)"**

**Rating:** 5.0/5.0 stars
*— Tarun G.*

[Read full review](https://www.g2.com/survey_responses/bevy-review-11980624)

---

**"[Bevy Makes Community Connection Simple, with Responsive Support](https://www.g2.com/survey_responses/bevy-review-12679859)"**

**Rating:** 5.0/5.0 stars
*— Tristan R.*

[Read full review](https://www.g2.com/survey_responses/bevy-review-12679859)

---


#### What Are G2 Users Discussing About Bevy?

- [What is Bevy hq?](https://www.g2.com/discussions/what-is-bevy-hq)
- [How do you use bevy platform?](https://www.g2.com/discussions/how-do-you-use-bevy-platform)
- [What kind of company is Bevy?](https://www.g2.com/discussions/what-kind-of-company-is-bevy)


## What Is Customer-to-Customer (C2C) Community Marketing Software?

[Marketing Software](https://www.g2.com/categories/marketing)