Total Products under this Category: 315
Last updated: September 01, 2026
Why You Can Trust G2's Software Rankings:
G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.
Highlighted products: Data 360 (formerly Salesforce Data Cloud), Insider One, Bloomreach, Customer.io, Adobe Real-Time CDP, Tealium, Brevo Marketing Platform, and Klaviyo.
Underlying data: [Grid® JSON](https://www.g2.com/categories/customer-data-platform-cdp/grids.json?focus%5B%5D=data-360-formerly-salesforce-data-cloud&focus%5B%5D=insider-one&focus%5B%5D=bloomreach-bloomreach&focus%5B%5D=customer-io&focus%5B%5D=adobe-real-time-cdp&focus%5B%5D=tealium-2026-08-12&focus%5B%5D=brevo-marketing-platform&focus%5B%5D=klaviyo)
Predictable Media is a Customer Data Platform (CDP) that democratizes data infrastructure, allowing you to build and sync audiences across multiple marketing tools. Codeless, Simple & for Everyone
Quintessence is a Customer Data Platform to unify all personal data (On and Offline, contact information, consent, transactions, navigation / cookies, return campaigns, calculated indicators ....) Describing your customers and prospects. Quintessence is powered by your business systems: eCommerce, SAV, CRM, DMP ... to create a 360 ° vision of each individual and allow to create complex and predictive segments that will then be used in your Marketing tools Automation, reporting / BI, customization and A / B testing, etc.
Octopi Commerce has been awarded the following... - * “Top Ten Best Artificial Intelligence Solution Providers for 2020.” - * “Top Twenty Best Retail Technology Solution Providers for 2020.” - * “Top Ten Customer Data Platform (CDP) Solution Provider of 2019.” - * “Top Ten Customer Relationship Management (CRM) Platforms for 2019.” - * “Company of the Year for 2019.” Octopi Commerce is a SaaS and AI technology leader providing smart scheduling and offer personalization at scale. It’s flagship platform is the “REACH” CDP, uniquely integrated into the POS. Key features such as AutoFill, Client Connect and Reputation Radar are Powered by Leading- Edge Artificial Intelligence and Machine Learning Systems. REACH automatically fills last minute appointments and cancellations with a 400% ROI guarantee. By correlating client data and preferences to optimize marketing outcomes, REACH provides highly personalized client experiences for appointment-based businesses. In addition, the platform delivers measurable results while streamlining merchant communications via conversational commerce with the right offer to the right person in the right place at the right time. REACH solves merchant attraction, acquisition, retention and engagement challenges in partnership with POS Developers and allows the POS to share in downline profitability. Octopi and POS Developers are now able to bring cutting edge Enterprise Level SaaS technology powered by Artificial Intelligence and Machine Learning (AI & ML) to small and medium size businesses around the world. Octopi is a conglomerate, with offices in Scottsdale, Arizona, Silicon Valley, California and India, having made several acquisitions with decades of industry and channel expertise. “It’s ALL within REACH!” Simple. Automated. Intelligent... Octopi.
ReBid is an Advertisers’ Customer Data Platform (CDP) built specifically for the advanced data-driven marketer to thrive in the cookieless world. It's the world's only CDP with 100+ Ad platform integrations that bridges the gap between the pre-click customer journey and business outcomes, offering a truly end-to-end, Ad-to-Acquisition solution. We've tailored our platform to go beyond the usual post-click analysis, illuminating the entire funnel, providing unparalleled visibility from initial ad engagement right through to final transaction. We enable you to stitch together complex omni-channel customer journeys, offering real-time insights that empower critical data-driven decision-making. Our full stack platform empowers you to make optimal decisions powered by harmonised omni-channel customer data, 360 customer view, advanced segmentation, hyper-personalisation along side Ad-to-Acquisition and storytelling visualisations.
Recordsure provides game-changing speech and document analytics for regulated industries. We turn your customer conversations and documentation into valuable insights which drive performance and culture. Our cutting-edge technology combines human-level intelligence with machine-powered capability to support compliance, customer care, risk management and sales at scale. Whether it’s for everyday monitoring or past business reviews, our tools unlock valuable insights for driving performance, culture and risk management. Recordsure doesn’t replace the human decision maker. But by taking them straight to the needle in the haystack they can invest all their time on valuable activity rather than administrative chores. In practice, they should never have to listen to a recording from end to end or read a case file cover to cover ever again.
Customer Data Platform (CDP) is an enterprise software that aggregates and organizes customer data across a variety of touchpoints and is used by other software, systems, and marketing efforts. It collects and structures real-time data into individual, centralized customer profiles.
refive provides digital receipts and smart touchpoint solutions to retailers to enhance their in-store operations and experience. This empowers retailers to know, engage and retain their in-store customers. Retailers such as Puma, Sostrene Grene, Gusti Leather and many more use refive to: - Identify in-store customers and capture zero-party purchase, personal, behavioural and interaction data anonymously and frictionlessly using thoughtful touchpoints - Combine captured in-store and online data to create granular customer profiles and derive actionable AI-powered insights and predictions into customer behaviour that power marketing and operational decisions - Engage digitally with customers in-store and post-purchase in a personalised way using a range of interactions from digital receipts through wallet passes, Whatsapp and more We achieve this without the overheads of apps, loyalty programs or complex hardware. By finally having a 360-degree view of customers’ behaviour across channels, retailers have increased customer retention, purchase frequency and basket sizes.
Related Marketing Cloud (RMC) is a personalisation and marketing automation tool for data-driven Omni-channel marketing. One-to-one consumer relationships powered by all in one platform to drive higher revenue, improve customer lifetime value, grow audience, and boost performance. We are proud to provide you the following services: Customer Data Platform, Email Marketing, Mobile Marketing, Web Targeting, Product Recommendation, Customer Journey Manager
Retain is the first Customer Insights Engine (CIE) that enables everyone responsible for delighting customers to be customer-obsessed.
Retina uses next-gen algorithms and the data you already collect to pinpoint your highest-value customers and deliver the insights you need to reach more just like them.
Rocket Effect Data IQ is a customer data platform that aggregates information from various sources into unified visitor profiles for entertainment centers. By consolidating data from POS systems, ticketing platforms, CRMs, and other sources, Data IQ creates holistic profiles that reveal engagement patterns, preferences, and behaviors. Key features include: Centralized repository of all customer information in one place Integration with source systems like POS, CRM, reservations etc to unify data Capture of purchase history, gaming activity, visit records, promotional responses Segmentation tools to group customers based on attributes and behaviors Analytics dashboards to uncover trends across customer lifecycle stages Unified profiles enable precision targeting of campaigns across channels, personalization of loyalty program perks, refinement of offerings based on insights, and optimization of customer experiences. The end goal is to maximize the value of entertainment center relationships through a 360-degree customer view. With reliable data centralization as a foundation, Rocket Effect’s platforms for marketing automation, retention and revenue growth can execute intelligent strategies informed by analytics. Consolidated customer records drive everything from acquisition to promotions to win-back initiatives.
Sales Infinite is a holistic platform that combines CRM with complete Customer Lifecycle Management and E-Commerce.
Average Rating: 3.5/5.0
Total Reviews: 1
Scal-e helps brands deliver the right message, at the right time, to the right person and through the right channel. Via the implementation of a 100% tailor-made DataMart, makes it possible to capture all the data and organize them around unified profiles in order to personalize omnichannel interactions and to have relevant, reliable and actionable information available in real time.
