What I like most in general is how the platform opens up various possibilities for us, offering more freedom in working with templates, catalogs, etc. Dispensing with learning. It makes our work much easier!

ROI Hunter helps a lot in making our daily tasks more practical. The main functions I use are uploading new catalogs to work on campaigns, and it also facilitates the management of overlays on Facebook, a tool that was very useful for our team during Black Friday. The overlay conditions by catalog greatly contributed to us delivering the best communication during the BF seasonality. Our point of contact, Érica Stumpf, is very attentive and always willing to help us when we have any questions about the platform.

- Possibility of creating templates with many more tools than Meta's BM; - Integrated product filter management between GA, Meta, and Google Shopping; - Implementation and adjustments of Meta ads/campaigns allowing for much faster day-to-day media execution; - Very productive analyses of product clusters by segments that ensure better campaign performance. - Support team always available and actively bringing analyses, insights, and news for us to implement and further improve the results.