Nici is a company that specializes in children's products, including toys, plush animals, and lifestyle accessories. The brand is known for its emphasis on creating high-quality, imaginative, and endearing products that appeal to children and collectors alike. The company's design philosophy integrates playfulness and creativity, often featuring colorful and whimsical characters. Nici's offerings include a range of gift items, stationery, home accessories, and apparel. The company's official website, http://nici.co.jp, is intended to serve customers in Japan and provides information on their latest products, collections, and retail locations.