NextRoll

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1,470 reviews
  • 2 profiles
  • 20 categories
Average star rating
4.2
#1 in 2 categories
Grid® leader
Serving customers since
2018
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NextRoll Reviews

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Profile Name
Star Rating
804
493
105
28
40
Verified User in Marketing and Advertising
UM
Verified User in Marketing and Advertising
Mid-Market (51-1000 emp.)
10/20/2026
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review

AdRoll Makes Retargeting Possible for Regulated Industries—and Boosts Conversions

We advertise for some clients who are unable to utilize traditional retargeting because of the nature of their business (healthcare, housing, etc.). AdRoll gives us the ability to retarget relevant audiences for these clients to keep the brand front of mind for users who have already expressed interest. This leads to higher conversion rates and increased brand awareness. AdRoll makes it easy to upload creative in a variety of sizes for maximum placement opportunities. We can add utm tracking so we know how each campaign is performing, and each ad size individually. The UI is user-friendly and easy to navigate on your own, too.
Julian B.
JB
Julian B.
Director of OperationsSmall-Business (50 or fewer emp.)
10/20/2026
Validated Reviewer
Review source: Seller invite
Incentivized Review
Translated Using AI

Easy-to-use and configure multichannel marketing

I like how easy it is to use AdRoll. I also value its varied channels and business strategy. The initial setup was very easy.
Baibhav S.
BS
Baibhav S.
AnalystMid-Market (51-1000 emp.)
10/20/2026
Validated Reviewer
Review source: Seller invite
Incentivized Review

Easy Campaign Setup and a Great Dashboard UI

Easy to set up campaigns, and the dashboard UI is good.

About

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HQ Location:
San Francisco, California

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What is NextRoll?

NextRoll is a marketing technology company delivering products ambitious companies use and rely on to grow their businesses. Powered by machine learning and integrated data platforms, NextRoll’s technology serves tens of thousands of businesses globally through its business units: RollWorks, an account-based platform for business-to-business marketing and sales teams, and AdRoll, an ecommerce marketing platform for growing direct-to-consumer brands. NextRoll is a privately-held company headquartered in San Francisco, CA. To learn more visit nextroll.com.

Details

Year Founded
2018