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NextRoll

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1,443 reviews
  • 2 profiles
  • 20 categories
Average star rating
4.2
#1 in 2 categories
Grid® leader
Serving customers since
2018
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NextRoll Reviews

Review Filters
Profile Name
Star Rating
790
481
105
28
39
Verified User in Industrial Automation
UI
Verified User in Industrial Automation
07/16/2026
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review

Targeted Advertising with Excellent Engagement Insights

I like the visibility of an account's engagement journey from unaware to MQL. The initial setup of AdRoll ABM (Formerly RollWorks) was very easy.
AK
Alyx K.
07/16/2026
Validated Reviewer
Review source: Seller invite
Incentivized Review

Effective Targeting, Especially Very Long-Term

I like how AdRoll ABM makes it easy to reach the right people at a more effective cost than other channels. The ability to do targeted and personalized campaigns very easily is great. It provides a practical way to stay visible over our long and complex sales cycle, which is often over two years. AdRoll ABM helps us stay top of mind with business owners and reinforces our brand long after the initial touchpoint.
Katelynn M.
KM
Katelynn M.
Sales Operations at HMP Global
07/16/2026
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review

User-Friendly, Visually Dynamic Platform with Big ROI

User-friendly, very visually appealing/dynamic platform, easily links to onsite pixel for retargeting web users, super low cost for a big ROI. very easy to use with guides in platform.

About

Contact

HQ Location:
San Francisco, California

Social

@NextRoll_Inc

What is NextRoll?

NextRoll is a marketing technology company delivering products ambitious companies use and rely on to grow their businesses. Powered by machine learning and integrated data platforms, NextRoll’s technology serves tens of thousands of businesses globally through its business units: RollWorks, an account-based platform for business-to-business marketing and sales teams, and AdRoll, an ecommerce marketing platform for growing direct-to-consumer brands. NextRoll is a privately-held company headquartered in San Francisco, CA. To learn more visit nextroll.com.

Details

Year Founded
2018