Product Avatar Image

NextRoll

Show rating breakdown
4.2 out of 5 stars
1,439 reviews
  • 2 profiles
  • 20 categories
Average star rating
4.2
#1 in 2 categories
Grid® leader
Serving customers since
2018
Profile Filters

All Products & Services

Product Avatar Image
AdRoll

785 reviews

Since 2007, AdRoll has been on a mission to help businesses compete online and grow revenue. Ambitious commerce brands use the AdRoll E-commerce Growth Platform to make their display, social and email advertising work together to accelerate business growth. Powered by industry-leading automation and personalization, brands are better able to structure, measure and sync their marketing efforts. Built for performance, our Growth Platform sees 37,000 customers generate more than $246 billion in sales annually.

Product Avatar Image
AdRoll ABM (Formerly RollWorks)

654 reviews

AdRoll ABM (Formerly RollWorks) seamlessly combines precise B2B audience segmentation and targeting solutions with a cross-channel demand-side platform into a single application. Powered by InIQ and BidIQ, our AI buyer insight engine and bid optimization engine, AdRoll ABM offers a powerful, yet easy-to-use, platform for B2B marketers to unlock precision to drive pipeline and revenue.

Profile Name

Star Rating

788
479
105
28
39

NextRoll Reviews

Review Filters
Profile Name
Star Rating
788
479
105
28
39
Ramey M.
RM
Ramey M.
07/17/2026
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review

AdRoll is a great tool, with lots of features.

|AdRoll ABM (Formerly RollWorks)
I like how it lets me really narrow down an audience, especially with the journey stages. That makes it easier to serve better marketing to the right ICPs.
Verified User in Computer Software
AC
Verified User in Computer Software
07/17/2026
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review

Easy Multi-Channel Remarketing with Straightforward Audiences and Helpful Support

|AdRoll
What I like best about AdRoll is how easy it is to launch and manage remarketing campaigns across multiple channels from one platform. The audience-building tools are straightforward, reporting is centralized, and the support team has been responsive and helpful throughout the setup process.
Verified User
G
Verified User
07/17/2026
Validated Reviewer
Review source: G2 invite on behalf of seller
Incentivized Review

Seamless Onboarding, Insightful Audience Engagement

|AdRoll ABM (Formerly RollWorks)
I really liked that after onboarding with AdRoll ABM (Formerly RollWorks), everything was pretty clear. I appreciate the ability to smartly tailor advertisements and report on funnel progression, giving me greater granularity into how leads were progressing. It allows me to target new audiences and see how they are engaging or not engaging with our content. I also find the reporting and the target count building particularly valuable. The setup was very easy, and the onboarding manager was particularly good, holding our hand throughout the entire process.

About

Contact

HQ Location:
San Francisco, California

Social

@NextRoll_Inc

What is NextRoll?

NextRoll is a marketing technology company delivering products ambitious companies use and rely on to grow their businesses. Powered by machine learning and integrated data platforms, NextRoll’s technology serves tens of thousands of businesses globally through its business units: RollWorks, an account-based platform for business-to-business marketing and sales teams, and AdRoll, an ecommerce marketing platform for growing direct-to-consumer brands. NextRoll is a privately-held company headquartered in San Francisco, CA. To learn more visit nextroll.com.

Details

Year Founded
2018