Jeet Mehta is associated with Sportbookr, an online platform designed to enhance the experience of sports enthusiasts by offering features such as sports betting guides, tips, and analysis. The website, https://sportbookr.app, serves as a resource for users looking to improve their understanding of sports betting and make informed decisions. Jeet Mehta's role likely involves contributing to the development and management of the platform, focusing on providing valuable content and tools to its audience.