"HelloAudience is a free directory where you can instantly find the best newsletters, podcasts, communities, and creators to reach your target B2B audience.
The directory is meant for anyone who is interested in marketing their B2B product, e.g. entrepreneurs, growth marketers, growth agencies.
THE PROBLEM WE SOLVE:
What’s one of the first things people ask about your product or service? They want to know your target audience.
Software developers. Sales leaders. HR professionals. And so on.
Knowing your audience is one thing, but reaching them so they know your wonderful product exists?
That’s where the real challenge lies.
Especially in B2B with its endless channels to explore: content marketing, SEO, PPC, social media, events … to name a few.
And then there are the “newer” channels: newsletters, podcasts, communities, and creators. But how do you find the ones that your audience actually follows? And more importantly, the ones open to partnering with you?
Enter HelloAudience, a free directory that instantly shows you all the best channels to reach your target B2B buyer.
It's super simple: just type in any audience (i.e. software developers) or topic (SaaS) and we'll show you all of the best newsletters, podcast, communities and creators to reach them—and how much they cost to sponsor.
For each channel, we show you audience demographics, reach, engagement metrics and upfront sponsorship costs, making budgeting and planning much easier. You can even see which companies have previously sponsored each channel and what other channels those brands have sponsored, helping you gain insights into your competitors' marketing strategies and identify new potential sponsorship channels.
So stop wasting time endlessly researching the right channels. We've already done all the work for you.
FEATURES:
- Comprehensive Directory: Access a vast directory of newsletters, podcasts, communities, and creators across various B2B industries and topics.
- Audience Targeting: Easily search and filter by specific target audiences (e.g. Solopreneurs, Creators, Engineering Managers) or topics (e.g. AI, Data Science, SEO) to find relevant channels.
- Channel Details: Get detailed information about channels, including audience reach, demographics and engagement metrics.
- Sponsorship Pricing: View upfront pricing and costs for sponsoring or advertising on these channels, allowing for easier budgeting and planning.
- Sponsor History: See which brands have previously sponsored each channel, in addition to other channels they've also advertised on. Gain insights into your competitors' marketing strategies and identify new potential channels based on where similar companies are advertising."
