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GFK

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2 reviews
  • 1 profiles
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Average star rating
4.5
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GFK Reviews

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WD
Wolfgang D.
12/12/2024
Validated Reviewer
Review source: Organic
Translated Using AI
Verified User in Telecommunications
UT
Verified User in Telecommunications
10/19/2019
Validated Reviewer
Review source: Organic
Translated Using AI

Effective

The ease of use. The versatility of the system, which adapts to different topics with the same effectiveness.

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HQ Location:
Nuremberg, DE

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@GfK

What is GFK?

GfK (Gesellschaft für Konsumforschung) is a renowned global market research company specializing in providing actionable insights and analytics to help businesses understand consumer behavior and make well-informed strategic decisions. Although the specific URL http://www.gfk-regiograph.com indicates a focus on "RegioGraph," one of GfK\'s specialized software solutions for geographical data analysis, the main company offers a broad range of services and products. RegioGraph allows users to visualize and analyze location-based data, aiding in market and territory planning, sales force management, and expansion strategies. GfK\'s expertise encompasses a variety of sectors, including consumer goods, automotive, electronics, health, and retail, providing a comprehensive suite of market research services that blend global coverage with local insights.