Demandbase

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2,025 reviews
  • 2 profiles
  • 21 categories
Average star rating
4.4
#1 in 1 categories
Grid® leader
Serving customers since
2005
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Demandbase One

2,025 reviews

The biggest and fastest growing companies in the world rely on Demandbase to drive their ABM and ABX strategies and to maximize their go-to-market performance. With the Demandbase ABX Cloud, fueled by our Account Intelligence, you have one platform to connect your 1st and 3rd party data for one view of the account, making it easy for revenue teams to stay coordinated across the entire buying journey, from prospect to customer.

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Mojo by Demandbase

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Mojo by Demandbase is an always-on AI marketing agent for B2B teams. It plans, executes and watches campaigns inside the tools you already use, then learns from each one so you can repeat what works. Give Mojo a brief and it builds the plan, sets up audiences and campaigns, checks UTMs and conversion tags before anything goes live, and launches across your ad platforms. After launch it keeps watching: it flags spend drift and broken tracking, catches leads stalling between forms, marketing automation and CRM, and shows where budget went and what pipeline it produced. Weekly reporting, budget pacing and quarterly retrospectives run on a schedule and post to Slack. You choose how autonomous Mojo is: it can act on its own, ask before higher-risk changes, or stay read-only. Mojo ships with B2B funnel knowledge (stages, MQLs, pipeline coverage, attribution windows) and remembers your team's own definitions. Mojo is a standalone product with its own website (trymojo.ai), signup and pricing, and does not require Demandbase One. It works with OpenAI Ads, LinkedIn Ads, Google Ads, Meta Ads, Salesforce, HubSpot, Marketo, GA4 and Slack. Every plan includes every feature and unlimited users, and teams can start free on sample data with no setup.

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Demandbase Reviews

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Profile Name
Star Rating
1296
594
106
16
13
Jen B.
JB
Jen B.
Director of Integrated MarketingMid-Market (51-1000 emp.)
10/26/2026
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review

Best ABX Platform in the Market with robust AI functionality

I've used Demandbase at a few companies I've worked at and it has truly transformed our account-based marketing efforts. The platform’s robust targeting capabilities and AI-powered insights have enabled us to pinpoint high-value prospects with unprecedented accuracy. Integrating seamlessly with our CRM and marketing automation tools, Demandbase makes it easy to create and execute personalized campaigns that resonate with our target audience. Its UI is one of the most intuitive in the market as well. One of the standout features is the comprehensive analytics dashboard. It provides real-time insights into campaign performance, helping us optimize our strategies on the fly. The level of personalization we can achieve is remarkable — from tailored messaging to dynamic content delivery, every interaction feels custom-built for our prospects. Additionally, over the last year, Demandbase has launched robust AI functionality with chat, opportunity insights, buying group insights and much more! It's been a game changer for our team! Customer support has been fantastic as well. Their team is always responsive and proactive, ensuring we get the most out of the platform. Thanks to Demandbase, we've seen a significant boost in our pipeline quality and conversion rates. I highly recommend Demandbase for any B2B organization serious about elevating its ABM strategy and driving measurable ROI.
Colin D.
CD
Colin D.
Senior Field Marketing Manager, NAMid-Market (51-1000 emp.)
10/26/2026
Validated Reviewer
Review source: Seller invite
Incentivized Review

Great UX and Reporting That Proves ROI

I thought the user experience of Demandbase was great. The ability to build lists and then utilize those lists in campaigns was super easy. Not only that but the reporting aspect was best to show the impact across all campaigns and prove the ROI
Verified User in Information Technology and Services
UI
Verified User in Information Technology and Services
Mid-Market (51-1000 emp.)
10/26/2026
Validated Reviewer
Verified Current User
Review source: G2 invite on behalf of seller
Incentivized Review

Essential for Targeted Advertising, Intuitive Yet Challenges in Setup

I find Demandbase One's interface very intuitive. It doesn't require extensive training to get started, making it accessible and user-friendly for individuals without needing to dedicate significant time to learning the platform. I also appreciate its capability on the advertising side, specifically in targeting specific accounts in display ads, which would be impossible without this tool. This facet of Demandbase One is critical in my role focusing on paid media within the ABM team. The tool allows me to efficiently target accounts and send account lists to third-party advertising platforms, providing a seamless integration into our advertising strategy. This functionality is integral for precise targeting and enhances our advertising campaigns significantly.

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Phone:
415.683.2660
HQ Location:
San Francisco, CA

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What is Demandbase?

Demandbase is the leading account-based GTM platform for B B enterprises to identify and target the right customers, at the right time, with the right message. With a unified view of intent data, AI-powered insights, and prescriptive actions, go-to-market teams can seamlessly align and execute with confidence. Thousands of businesses depend on Demandbase to maximize revenue, minimize waste, and consolidate their data and technology stacks – all in one platform. For more information about how Demandbase can help you scale your GTM strategy, visit www.demandbase.com.

Details

Year Founded
2005